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Digital Performance Manager Jobs in Rochester, MI

... managing campaigns and performance data while also contributing to creative briefing, asset ... Digital Media Strategy & Execution * Plan, launch, and manage digital media campaigns across ...

Detroit, MI Description The Director of Digital Sales leads Graham Media Group's digital sales ... performance metrics and trends. * Experience managing vendor relationships and negotiating ...

Digital Editor

Detroit, MI · On-site +1

$70K - $80K/yr

Use audience data and performance insights to inform editorial decisions and improve content ... Ability to manage multiple priorities and work efficiently under deadline pressure * Experience ...

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Digital Performance Manager information

See Rochester, MI salary details

$36.8K

$91.6K

$141.3K

How much do digital performance manager jobs pay per year?

As of Jun 5, 2026, the average yearly pay for digital performance manager in Rochester, MI is $91,610.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,300.00 and $116,000.00 per year, depending on experience, location, and employer.

What is the difference between Digital Performance Manager vs Digital Marketing Manager?

AspectDigital Performance ManagerDigital Marketing Manager
Primary FocusOptimizing digital campaigns and performance metricsDeveloping overall marketing strategies and brand promotion
Skills & CertificationsData analysis, PPC, SEO, Google AnalyticsContent creation, branding, marketing strategy
Work EnvironmentPerformance marketing teams, digital agenciesMarketing departments, advertising agencies
Common UsageIn industries focusing on ROI and campaign metricsIn broader marketing and brand management roles

The Digital Performance Manager primarily focuses on optimizing digital campaigns through data analysis and performance metrics, while the Digital Marketing Manager oversees overall marketing strategies and brand initiatives. Both roles require digital marketing knowledge, but their core responsibilities differ in scope and focus.

What are the key skills and qualifications needed to thrive as a Digital Performance Manager, and why are they important?

To thrive as a Digital Performance Manager, you need expertise in digital marketing, data analysis, and campaign optimization, often supported by a degree in marketing, business, or a related field. Proficiency in analytics platforms like Google Analytics, advertising tools such as Google Ads and Facebook Ads Manager, and familiarity with SEO/SEM strategies are typically required. Strong communication, strategic thinking, and problem-solving skills help in collaborating with cross-functional teams and translating data insights into actionable strategies. These skills and qualities are essential to drive measurable business growth, maximize ROI, and adapt to the fast-evolving digital landscape.

How does a Digital Performance Manager typically collaborate with other teams to optimize campaign outcomes?

Digital Performance Managers work closely with cross-functional teams such as creative, content, analytics, and paid media specialists to ensure campaigns meet business objectives. They often provide data-driven insights to guide creative direction, set measurable KPIs, and adjust strategies in real time. Regular meetings and performance reviews are common, enabling swift responses to trends or underperformance, and fostering a collaborative environment that drives continuous improvement.

What is a Digital Performance Manager?

A Digital Performance Manager is a professional responsible for overseeing and optimizing online marketing campaigns to achieve key business goals, such as increased traffic, conversions, and ROI. They analyze data from various digital channels, including paid advertising, social media, and search engines, to assess performance and identify growth opportunities. Their role involves developing strategies, implementing campaigns, and using analytics tools to track progress and ensure digital initiatives align with overall business objectives.
What job categories do people searching Digital Performance Manager jobs in Rochester, MI look for? The top searched job categories for Digital Performance Manager jobs in Rochester, MI are:
What cities near Rochester, MI are hiring for Digital Performance Manager jobs? Cities near Rochester, MI with the most Digital Performance Manager job openings:
Infographic showing various Digital Performance Manager job openings in Rochester, MI as of May 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, 25% Hybrid, and 25% Remote job distribution, with an average salary of $91,610 per year, or $44 per hour.
Digital Product Manager

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 8 days ago


Job description

Alliance Catholic Credit Union is seeking a Digital Product Manager to help turn digital ideas into action by coordinating initiatives, supporting product operations, partnering with vendors, and preparing new tools and enhancements for successful adoption. This position will be reporting directly to the VP of Digital Transformation at our Farmington Hills location.
The ideal candidate:
  • Maintain and organize key project documentation, including project plans, timelines, meeting notes, action items, issue logs, testing documentation, decision logs, and follow-up items for assigned digital product initiatives.
  • Provide operational oversight and coordination for all integrated digital products as they are onboarded, enhanced, expanded, or maintained.
  • Provide management oversight for the day-to-day operations and administration of Alkami Online and Mobile Banking.
  • Support product administration activities, including user access, access reviews, configuration coordination, troubleshooting, vendor support follow-up, documentation, and internal communication, in partnership with the appropriate business owners and support teams.
  • Ensure assigned digital products are operating effectively, being adopted appropriately, and supporting ACCU’s business objectives, internal workflows, and member experience goals.
  • Serve as a day-to-day operational contact for assigned vendors; coordinate vendor meetings, implementation calls, product updates, issue reviews, support tickets, and follow-up items.
  • Supervise direct reports, including work direction, prioritization, coaching, performance feedback, development support, and follow-up.
  • Prepare or review reporting summaries, product updates, issue trends, and recommendations related to assigned digital products and operations.
  • Ensure digital product administration, user access, documentation, testing, issue resolution, and vendor coordination follow applicable internal policies and regulatory expectations.
A successful candidate will be an approachable team player with a personable and professional demeanor, a desire to learn and driven to achieve outstanding results---accurately and efficiently. We seek candidates with 5+ years of experience experience in digital banking, product operations, system administration, project coordination, financial services technology, or related experience preferred. Experience supporting system implementations, user testing, product rollouts, employee training, documentation, and issue tracking preferred. An Associate degree or equivalent combination of education and relevant work experience required. Alliance Catholic Credit Union offers an outstanding benefit package, which includes health, dental, vison, 401k, life, AD amp;D, short and long-term disability, FSA, tuition reimbursement, paid time off, paid holidays.