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Digital Performance Manager Jobs in Pasadena, MD

Baltimore Sun

Digital Growth Manager

Baltimore, MD · On-site

$75K - $90K/yr

Description The Baltimore Sun is seeking a Digital Growth Manager to help grow and strengthen our ... Experience using data and testing to improve digital performance. * Strong understanding of digital ...

STENA

Supplier Performance Manager (SPM)

Baltimore, MD

$88K - $127K/yr

As a Supplier Performance Manager (SPM), you will interface with the purchasing and supplier ... the latest digital technologies and automation in composite design and manufacturing that are ...

Demand.com

Marketing Director (Remote)

Baltimore, MD · Remote

Lead demand-gen, ABM, and digital performance programs * Build a strong brand and high-impact content engine * Partner closely with Sales to drive full-funnel results * Manage marketing KPIs ...

Media Works

Account Manager

Baltimore, MD · On-site

$70K - $85K/yr

Account Manager Media Works is looking for a motivated Media Account Manager with 6-10+ years ... Understand rating estimates (TV & Radio) as well as digital performance metrics/ KPI measurements.

Media Works Ltd

Account Manager

Baltimore, MD · On-site

$70K - $85K/yr

Account Manager Media Works is looking for a motivated Media Account Manager with 6-10+ years ... Understand rating estimates (TV & Radio) as well as digital performance metrics/ KPI measurements.

Media Works Ltd

Account Manager

Baltimore, MD · Hybrid

Account Manager Media Works is looking for a motivated Media Account Manager with 6-10+ years ... Understand rating estimates (TV & Radio) as well as digital performance metrics/ KPI measurements.

Hearst

Digital Content Manager

Baltimore, MD

The Digital Content Manager helps craft and execute the strategy and tactics to achieve our ... Uses analytics and performance data to shape editorial strategy, strengthen coverage and grow ...

Hearst

Digital Content Manager

Baltimore, MD · On-site

The Digital Content Manager helps craft and execute the strategy and tactics to achieve our ... Uses analytics and performance data to shape editorial strategy, strengthen coverage and grow ...

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All JobsDigital Performance JobsDigital Performance Manager JobsDigital Performance Manager Jobs in Pasadena, MD

Digital Performance Manager information

See Pasadena, MD salary details

$40.6K

$101K

$155.8K

How much do digital performance manager jobs pay per year?

As of Sep 6, 2026, the average yearly pay for digital performance manager in Pasadena, MD is $101,035.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,500.00 and $127,900.00 per year, depending on experience, location, and employer.

What is a digital performance manager?

A Digital Performance Manager is a professional responsible for overseeing and optimizing online marketing campaigns to achieve key business goals, such as increased traffic, conversions, and ROI. They analyze data from various digital channels, including paid advertising, social media, and search engines, to assess performance and identify growth opportunities. Their role involves developing strategies, implementing campaigns, and using analytics tools to track progress and ensure digital initiatives align with overall business objectives.

What are the key skills and qualifications needed to thrive as a digital performance manager?

To thrive as a Digital Performance Manager, you need expertise in digital marketing, data analysis, and campaign optimization, often supported by a degree in marketing, business, or a related field. Proficiency in analytics platforms like Google Analytics, advertising tools such as Google Ads and Facebook Ads Manager, and familiarity with SEO/SEM strategies are typically required. Strong communication, strategic thinking, and problem-solving skills help in collaborating with cross-functional teams and translating data insights into actionable strategies. These skills and qualities are essential to drive measurable business growth, maximize ROI, and adapt to the fast-evolving digital landscape.

How does a digital performance manager typically collaborate with other teams to optimize campaign outcomes?

Digital Performance Managers work closely with cross-functional teams such as creative, content, analytics, and paid media specialists to ensure campaigns meet business objectives. They often provide data-driven insights to guide creative direction, set measurable KPIs, and adjust strategies in real time. Regular meetings and performance reviews are common, enabling swift responses to trends or underperformance, and fostering a collaborative environment that drives continuous improvement.

What is the difference between Digital Performance Manager vs Digital Marketing Manager?

AspectDigital Performance ManagerDigital Marketing Manager
Primary FocusOptimizing digital campaigns and performance metricsDeveloping overall marketing strategies and brand promotion
Skills & CertificationsData analysis, PPC, SEO, Google AnalyticsContent creation, branding, marketing strategy
Work EnvironmentPerformance marketing teams, digital agenciesMarketing departments, advertising agencies
Common UsageIn industries focusing on ROI and campaign metricsIn broader marketing and brand management roles

The Digital Performance Manager primarily focuses on optimizing digital campaigns through data analysis and performance metrics, while the Digital Marketing Manager oversees overall marketing strategies and brand initiatives. Both roles require digital marketing knowledge, but their core responsibilities differ in scope and focus.

What does a digital performance manager do?

A digital performance manager oversees online marketing campaigns to improve digital metrics such as traffic, conversions, and ROI. They analyze data using tools like Google Analytics and optimize strategies across channels like paid search, social media, and display advertising to meet business goals.

What cities near Pasadena, MD are hiring for Digital Performance Manager jobs?

Cities near Pasadena, MD with the most Digital Performance Manager job openings:

Digital Performance Manager jobs near you
Infographic showing various Digital Performance Manager job openings in Pasadena, MD as of August 2026, with employment types broken down into 100% Full Time. Highlights an 83% In-person, and 17% Remote job distribution, with an average salary of $101,035 per year, or $48.6 per hour.

Digital Growth Manager

Baltimore Sun

Baltimore, MD • On-site

$75K - $90K/yr

Full-time

Re-posted 6 days ago

Job description

Description
The Baltimore Sun is seeking a Digital Growth Manager to help grow and strengthen our digital subscription business. Reporting to the Director of Circulation, this role will use data, testing, and customer behavior to identify opportunities to improve subscriber acquisition, conversion, engagement, and retention.
Previous news or media experience is not required. Candidates with backgrounds in e-commerce, DTC, SaaS, streaming, membership, or other digital businesses are encouraged to apply.
Essential Functions
  • Help lead strategies to grow digital subscriptions and improve subscriber retention.
  • Review the digital subscriber journey and identify opportunities to improve landing pages, paywalls, checkout, onboarding, and renewal experiences.
  • Develop and evaluate tests around pricing, offers, messaging, and other parts of the subscription experience.
  • Monitor key metrics including conversion rate, cost per acquisition (CPA), churn, lifetime value (LTV), and average revenue per user (ARPU).
  • Use GA4 and other analytics tools to understand subscriber behavior and turn data into actionable recommendations.
  • Identify opportunities to reduce churn and improve subscriber engagement.
  • Work closely with Marketing, Product, News, and IT/Data to improve the overall digital subscription experience.

Education and Experience Requirements
  • 3-5+ years of experience in digital growth, e-commerce, subscription marketing, lifecycle marketing, conversion optimization, or a related area.
  • Experience using data and testing to improve digital performance.
  • Strong understanding of digital customer journeys, conversion, and retention.
  • Experience working cross-functionally to move projects and initiatives forward.
  • Experience with GA4 or similar digital analytics tools.

Salary Range: $75,000 - $90,000
Individual compensation may vary from the target range based on several factors, including experience, internal pay equity, and other relevant business considerations.

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