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Digital Performance Manager Jobs in Tennessee (NOW HIRING)

7 Insurance

Director, Digital Services

Knoxville, TN · On-site

Provides oversight of digital banking and payments vendor relationships, serving as the primary point of accountability for performance, service delivery, and contract management. * Evaluates vendor ...

WOWK-TV

Digital Sales Coordinator

Memphis, TN

Familiarity with CRM or order management/ticketing systems * Ability to interpret campaign performance data and suggest optimizations * A portfolio or examples of social/digital content you've ...

Tribune Media

Digital Sales Coordinator

Memphis, TN · On-site

Familiarity with CRM or order management/ticketing systems * Ability to interpret campaign performance data and suggest optimizations * A portfolio or examples of social/digital content you've ...

HCA Healthcare

Digital Learning Director

Lebanon, TN · On-site

Manage digital learning platforms, vendor relationships, and ROI through performance tracking * Foster communities of practice and leverage internal expertise to scale learning * Lead, coach, and ...

HCA Healthcare

Digital Learning Director

Nashville, TN · On-site

Manage digital learning platforms, vendor relationships, and ROI through performance tracking * Foster communities of practice and leverage internal expertise to scale learning * Lead, coach, and ...

HCA Healthcare

Digital Learning Director

Franklin, TN · On-site

Manage digital learning platforms, vendor relationships, and ROI through performance tracking * Foster communities of practice and leverage internal expertise to scale learning * Lead, coach, and ...

The Pictsweet Company

Digital Marketing Coordinator

Bells, TN · On-site

$40K - $53K/yr

The Digital Marketing Coordinator supports the Digital Marketing Manager in executing The Pictsweet ... and performance reporting. The ideal candidate is highly organized, detail-oriented, and eager to ...

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All JobsDigital Performance Manager JobsDigital Performance Manager Jobs in Tennessee

Digital Performance Manager information

See Tennessee salary details

$36.3K

$90.3K

$139.3K

How much do digital performance manager jobs pay per year?

As of Jul 2, 2026, the average yearly pay for digital performance manager in Tennessee is $90,333.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,400.00 and $114,400.00 per year, depending on experience, location, and employer.

What is the difference between Digital Performance Manager vs Digital Marketing Manager?

AspectDigital Performance ManagerDigital Marketing Manager
Primary FocusOptimizing digital campaigns and performance metricsDeveloping overall marketing strategies and brand promotion
Skills & CertificationsData analysis, PPC, SEO, Google AnalyticsContent creation, branding, marketing strategy
Work EnvironmentPerformance marketing teams, digital agenciesMarketing departments, advertising agencies
Common UsageIn industries focusing on ROI and campaign metricsIn broader marketing and brand management roles

The Digital Performance Manager primarily focuses on optimizing digital campaigns through data analysis and performance metrics, while the Digital Marketing Manager oversees overall marketing strategies and brand initiatives. Both roles require digital marketing knowledge, but their core responsibilities differ in scope and focus.

What are the key skills and qualifications needed to thrive as a Digital Performance Manager, and why are they important?

To thrive as a Digital Performance Manager, you need expertise in digital marketing, data analysis, and campaign optimization, often supported by a degree in marketing, business, or a related field. Proficiency in analytics platforms like Google Analytics, advertising tools such as Google Ads and Facebook Ads Manager, and familiarity with SEO/SEM strategies are typically required. Strong communication, strategic thinking, and problem-solving skills help in collaborating with cross-functional teams and translating data insights into actionable strategies. These skills and qualities are essential to drive measurable business growth, maximize ROI, and adapt to the fast-evolving digital landscape.

How does a Digital Performance Manager typically collaborate with other teams to optimize campaign outcomes?

Digital Performance Managers work closely with cross-functional teams such as creative, content, analytics, and paid media specialists to ensure campaigns meet business objectives. They often provide data-driven insights to guide creative direction, set measurable KPIs, and adjust strategies in real time. Regular meetings and performance reviews are common, enabling swift responses to trends or underperformance, and fostering a collaborative environment that drives continuous improvement.

What is a Digital Performance Manager?

A Digital Performance Manager is a professional responsible for overseeing and optimizing online marketing campaigns to achieve key business goals, such as increased traffic, conversions, and ROI. They analyze data from various digital channels, including paid advertising, social media, and search engines, to assess performance and identify growth opportunities. Their role involves developing strategies, implementing campaigns, and using analytics tools to track progress and ensure digital initiatives align with overall business objectives.
What are popular job titles related to Digital Performance Manager jobs in Tennessee? For Digital Performance Manager jobs in Tennessee, the most frequently searched job titles are:
What job categories do people searching Digital Performance Manager jobs in Tennessee look for? The top searched job categories for Digital Performance Manager jobs in Tennessee are:
Digital Performance Manager jobs near you
Infographic showing various Digital Performance Manager job openings in Tennessee as of June 2026, with employment types broken down into 88% Full Time, 8% Part Time, 1% Temporary, and 3% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $90,333 per year, or $43.4 per hour.

Director, Digital Services

7 Insurance

Knoxville, TN • On-site

Full-time

Posted 1 hour ago

Job description

Reports to: Chief Technology & Innovation Officer
Supervises: 1 (Direct) 0 (Indirect)
ESSENTIAL FUNCTIONS
Digital Strategy and Execution
  • Leads the development and execution of the digital services roadmap aligned to organizational goals and member needs
  • Translates enterprise strategy into actionable initiatives, enhancements, and priorities for digital channels
  • Monitors industry trends, member behavior, and emerging technologies to recommend improvements and innovation opportunities
  • Partners with senior leadership to provide input on digital capabilities and future opportunities (vs. acting as the primary advisor)

Digital Platform Management
  • Oversees daily operation and performance of digital banking platforms (online banking, mobile app, bill pay, payments, etc.)
  • Ensures platforms meet expectations for reliability, usability, and security
  • Leads coordination of upgrades, releases, and enhancements in partnership with IT and vendors
  • Acts as a key escalation point for significant issues and works with internal teams and vendors toward resolution (vs. sole escalation owner)

Cross-Functional Collaboration
  • Partners with IT, Payments, Operations, Marketing, and Compliance to prioritize and execute digital initiatives
  • Leads or contributes to project workstreams related to digital services, ensuring timelines, risks, and deliverables are managed effectively
  • Ensures alignment between digital initiatives and broader operational and member experience goals

Member Experience & Adoption
  • Champions a seamless and intuitive digital member experience
  • Uses data and member feedback to identify opportunities to improve usability, engagement, and satisfaction
  • Partners with Marketing and frontline teams to drive digital adoption and education efforts
  • Supports app store management (ratings, feedback, updates) in coordination with vendors and internal teams

Vendor & Financial Management
  • Provides oversight of digital banking and payments vendor relationships, serving as the primary point of accountability for performance, service delivery, and contract management.
  • Evaluates vendor capabilities and emerging solutions to support strategic growth, cost efficiency, and innovation.
  • Identifies opportunities to improve efficiency, reduce operating costs, and maximize return on investment across digital services.

  • Negotiate contracts, roadmap commitments, SLAs, and integration strategy.

  • Serve as the primary owner for digital banking vendors, core providers, and fintech partners.
  • Ensure timely resolution of technical issues, including platform defects, performance degradation, integration failures, and incident root-cause remediation.

Analytics, Risk & Compliance
  • Establishes and oversees performance metrics, KPIs, and reporting to measure digital channel performance, adoption, reliability, and member satisfaction.
  • Ensures digital services comply with all applicable federal and state regulations, credit union policies, and information security standards.
  • Partners with compliance, internal audit, external auditors, regulators, and vendors to address findings and implement corrective actions promptly.
  • Lead efforts to increase digital usage, migration from branch/call center, and overall satisfaction.

People Leadership
  • Leads, develops, and mentors a high-performing digital services team, fostering a culture of accountability, innovation, and continuous learning.
  • Provides coaching and leadership development to prepare the team and organization for future digital capabilities and delivery models.
  • Performs other duties and special projects as assigned by executive management.

EDUCATION/ EXPERIENCE
  • Bachelor's degree from an accredited college or university required, advanced degree preferred.

  • Minimum of 8 -10 years of progressive experience in digital banking, product management, or technology delivery including leadership responsibility.

  • Experience in the banking, credit union, or payments industry strongly preferred.

OTHER SKILLS AND ABILITIES
  • Proven strategic thinker with the ability to translate vision into actionable plans.

  • Strong executive presence with the ability to influence, partner, and communicate effectively with senior leaders and stakeholders.
  • Demonstrated success leading change, driving innovation, and modernizing digital platforms.
  • Strong analytical, decision-making, and problem-solving skills, with the ability to make informed decisions in ambiguous or fast-changing environments.
  • Experience with Symitar, Digital Insight, and other digital banking tools and services.
  • Deep commitment to delivering exceptional member experience.
  • Strong leadership capabilities with experience motivating, developing, and leading teams through change.
  • High level of professionalism, diplomacy, and discretion due to the sensitive nature of information and business decisions.
  • Symitar core processing experience is a plus.

PERFORMANCE MEASUREMENTS:
  • Advances the credit union's digital strategy to support long-term growth, innovation, and member engagement.
  • Builds trusted relationships and effective partnerships across the organization and with key vendors.
  • Improves digital adoption, reliability, and member satisfaction through continuous enhancement of platforms and services.
  • Develops a strong, knowledgeable, and forward-thinking digital services team.
  • Maintains compliance with regulatory requirements, policies, and information security standards.
  • Demonstrates a strong sense of urgency, accountability, and responsiveness to member and organizational needs.

Service Standards:
  • Own the Issue

o Build confidence that you will help through your words and actions.
o Minimize the team/member's effort.
  • Personalize the Experience

o Show that you care about the person and the issue.
o Adapt to the team/member's pace, style, and emotional tone.
  • Be Authentic

o Be genuine.
o Be present in the conversation to avoid sounding mechanical.
  • Understand, then Solve

o Aim for one-call resolution.
o Address the underlying issue vs. just the request.
o Be crystal clear on next steps.
  • Be Curious to Exceed Expectations

o Pick up on cues and clues indicating other needs.
o Engage in conversation to discuss broader needs.
o Help the member access additional resources, products, and services to gain more value.
PHYSICAL DEMANDS:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk, hear, and sit. This position requires standing, walking, bending, kneeling, stooping, crouching. The employee may occasionally lift and/or move items over 15 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.
WORK ENVIRONMENT:
Typical office - no hazardous or unpleasant conditions.
Remote work opportunity
We are an EEO Employer
All descriptions have been reviewed to ensure that only essential functions and basic duties have been included. Peripheral tasks, only incidentally related to each position, have been excluded. Requirements, skills, and abilities included have been determined to be the minimal standards required to successfully perform the positions. In no instance, however, should the duties, responsibilities, and requirements delineated be interpreted as all-inclusive. Supervisors as deemed appropriate may assign additional functions and requirements.
In accordance with the Americans with Disabilities Act, it is possible that requirements may be modified to reasonably accommodate disabled individuals. However, no accommodations will be made which may pose serious health or safety risks to the employee or others or which impose undue hardships on the organization.
Job descriptions are not intended and do not create employment contracts. The organization maintains its status as an at-will employer. Employees can be terminated for any reason not prohibited by law.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

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