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Digital Optimization Jobs in Philadelphia, PA (NOW HIRING)

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Digital Account Manager As part of the Digital Client Solutions Department, the Digital Account ... Work alongside Sales and the wider client solutions team to sell Search Engine Optimization (SEO), ...

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Digital Optimization information

See Philadelphia, PA salary details

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How much do digital optimization jobs pay per hour?

As of Aug 23, 2026, the average hourly pay for digital optimization in Philadelphia, PA is $47.68, according to ZipRecruiter salary data. Most workers in this role earn between $25.72 and $61.88 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a digital optimization specialist?

To thrive as a Digital Optimization Specialist, you need expertise in data analysis, A/B testing, user experience (UX) design, and a background in marketing, analytics, or a related field. Familiarity with tools like Google Analytics, Optimizely, Adobe Analytics, and conversion rate optimization (CRO) platforms is typically required. Strong problem-solving abilities, attention to detail, and effective communication help you collaborate across teams and interpret data-driven insights. These skills are essential for driving continuous improvement, maximizing digital performance, and achieving business objectives.

How does a digital optimization specialist typically collaborate with marketing and development teams to improve website performance?

Digital Optimization Specialists often work closely with both marketing and development teams to enhance website performance and user experience. They regularly analyze user data and site metrics, then communicate insights and recommendations to marketers for campaign adjustments and to developers for technical improvements. This collaborative approach ensures that optimization strategies align with business goals and are technically feasible, leading to continuous site enhancements. Effective communication and the ability to translate analytical findings into actionable steps are key to success in this role.

What is the difference between Digital Optimization vs Digital Marketing?

AspectDigital OptimizationDigital Marketing
FocusImproving website and user experience to increase conversionsPromoting products or services to target audiences online
SkillsData analysis, A/B testing, UX designContent creation, advertising, social media management
ToolsAnalytics platforms, CRO tools, heatmapsSEO tools, ad platforms, email marketing software
Work EnvironmentOften within digital teams, UX/UI departmentsMarketing teams, advertising agencies

Digital Optimization focuses on enhancing website performance and user experience to boost conversions, while Digital Marketing emphasizes promoting products or services through various online channels. Both roles require analytical skills but serve different strategic purposes within digital initiatives.

What are the most commonly searched types of Digital Optimization jobs in Philadelphia, PA?

The most popular types of Digital Optimization jobs in Philadelphia, PA are:

What are popular job titles related to Digital Optimization jobs in Philadelphia, PA?

For Digital Optimization jobs in Philadelphia, PA, the most frequently searched job titles are:

What job categories do people searching Digital Optimization jobs in Philadelphia, PA look for?

The top searched job categories for Digital Optimization jobs in Philadelphia, PA are:

Infographic showing various Digital Optimization job openings in Philadelphia, PA as of August 2026, with employment types broken down into 88% Full Time, and 12% Part Time. Highlights an 76% In-person, 6% Hybrid, and 18% Remote job distribution, with an average salary of $99,165 per year, or $47.7 per hour.

Vice President, Product Management & Digital Experience

First Harvest Credit Union

West Deptford, NJ • On-site

$102 - $138/hr

Other

Medical, Dental, Vision, Life, Retirement, PTO

Posted 5 days ago


Job description

T he Vice President of Product Management & Digital Experience provides strategic leadership for the credit union's portfolio of member-facing products, digital channels, and business applications, and related employee-facing tools. This role serves as the business owner for assigned platforms, ensuring they align with organizational strategy, enhance the member experience, improve operational efficiency, and support long-term growth.

The Vice President manages product strategy, business process optimization, digital adoption, vendor partnerships, and continuous improvement initiatives while serving as the primary liaison between business units and Information Technology to ensure business needs are effectively translated into technology solutions.

Essential Duties and Responsibilities:
  • In collaboration with senior leadership, develop and execute the credit union's product management strategy for deposit & loan products, member-facing digital products, business applications, and member-facing technologies.
  • Serve as the business owner for assigned products and platforms throughout their lifecycle.
  • Establish product roadmaps aligned with organizational objectives.
  • In partnership with Management peers, evaluate new technologies and product enhancements that improve member experience and operational effectiveness.
  • Monitor product performance, adoption, and business outcomes using established metrics.
  • Monitor market trends, customer behavior, and competitor offerings to ensure products remain competitive.
  • Navigate the regulatory environment, ensuring compliance and disclosure of products and services.
Business Process & Digital Optimization
  • Identify opportunities to improve member acquisition, engagement, retention, and digital self-service.
  • Lead business process redesign and workflow optimization initiatives.
  • Analyze operational performance and user behavior to identify improvement opportunities.
  • Establish KPIs and dashboards to measure product performance and digital adoption.
  • Champion continuous improvement across member and employee experiences.
Serve as the business owner for designated member-facing business applications and the related internal tools and portals, including, but not limited to:
  • Mobile and online banking
  • Loan Origination
  • Digital Account Opening
  • AI & Automation Platforms
  • Appointment Scheduling
  • Document Management
  • Process Automation related to Member Experience
  • Member Communication Platforms
Responsibilities include:
  • Business configuration
  • Workflow design
  • User acceptance testing
  • Training and adoption
  • Business documentation
  • Performance reporting
Strategic Leadership & Collaboration
  • Research emerging financial technologies and industry trends.
  • Develop business cases and ROI analyses for strategic investments in digital member platforms
  • Lead cross-functional initiatives supporting organizational priorities.
  • Develop and support procedures and related governance processes for business application enhancements.
  • Partner with Operations, Retail, Lending, Marketing, Finance, Risk Management, and Information Technology to deliver business solutions.
Business Ownership vs. Technical Ownership

The Vice President of Product Management & Digital Optimization serves as the business owner of assigned products, digital platforms, and business applications. Information Technology serves as the technical owner responsible for maintaining the technology environment that supports those solutions.

Business Ownership (Vice President)

Responsible for:

  • Product strategy and roadmap development
  • Business requirements and prioritization
  • Business configuration and workflow design
  • Process optimization
  • User acceptance testing
  • Change adoption and training
  • Product performance measurement
  • Business analytics and reporting
  • Digital experience and member journey optimization
Technical Ownership (Information Technology)

Responsible for:

  • Technical administration of systems and applications
  • Infrastructure, hosting, and system availability
  • Cybersecurity and information security controls
  • Identity and access management
  • API development and system integrations
  • Database and network administration
  • Disaster recovery and business continuity
  • Technical support and issue resolution
  • Software deployment and technical change management
  • Regulatory technology compliance
Partnership Model

This role partners closely with Information Technology to deliver business solutions while maintaining clear accountability between business ownership and technical ownership. The Vice President defines business priorities, functional requirements, and desired outcomes, while Information Technology designs, secures, implements, and supports the underlying technical solutions.

Applications

Fiserv DNA, MeridianLink, Clutch, and Eltropy

Qualifications

Education

  • Bachelor's degree in Business Administration, Finance, Marketing, Information Systems, or related experience.
  • Master's degree preferred.
Experience
  • Seven to ten years of progressive leadership experience in financial services, product management, digital banking, operations, or related fields.
  • Experience managing business applications and vendor relationships.
  • Experience leading cross-functional projects and process improvement initiatives.
  • Credit union or banking experience preferred.
Knowledge, Skills, and Abilities
  • Expertise in product management, digital strategy, and business process improvement.
  • Strong understanding of digital banking platforms and member experience principles.
  • Ability to translate business strategy into product requirements and operational solutions.
  • Experience leading enterprise-wide initiatives across multiple business units.
  • Strong analytical, financial, and project management skills.
  • Excellent communication, collaboration, and executive presentation abilities.
  • Experience managing vendor relationships and technology implementations.
  • Working knowledge of emerging technologies including artificial intelligence, automation, and digital engagement solutions.
Success Measures

Performance will be evaluated based on:

  • Growth in digital adoption and member engagement
  • Improved product utilization and business value
  • Enhanced member and employee experience
  • Operational efficiency and process improvements
  • Successful delivery of strategic initiatives
  • Effective vendor performance and partnership management
  • Achievement of key business objectives and measurable return on investment

Salary: The anticipated starting salary for this role is $120,000.

We offer a range of benefits and perks based on eligibility. These benefits include:

  • Health, Dental, and Vision Insurance
  • Company Paid Short Term (STD) & Long-Term Disability (LTD)
  • Company Paid Employee Basic Term Life Insurance
  • Voluntary Term Life Insurance for Spouse & Child(ren)
  • Critical Illness, Accident, and Hospital Indemnity Insurance
  • Health Care Flexible Spending Account (FSA)/ Health Savings Account (HAS): Pre-taxed funds available to pay for some health-related expenses
  • Tuition Reimbursement
  • Employee Discount on Loans, Travel, Tickets, and More!
  • 401k Match of up to 5% + A Free Annual Retirement Planning Session
  • 11 Paid Company Holidays
  • Up to 8 paid hours for community volunteerism
  • Full-time employees accrue 40 hours of sick time, 10 days of PTO, & 1 personal holiday annually. PTO increases to 15 days after the 1st completed year!

Employees are required to use the Microsoft Authenticator app on their personal cell phone to securely authenticate Outlook and other company systems. The application does not access personal data stored on the device.

Physical Requirements:

The physical demands require a person to remain seated for up to ten (10) hours per day and perform repetitive hand movements on a keyboard.

Americans with Disabilities Act (ADA):

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job duties of the position. If you need to request an accommodation, please contact Human Resources at 856-232-9000 ext. 5104 or via email to humanresources@firstharvestcu.com.

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