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Digital Optimization Jobs in Calgary, AB (NOW HIRING)

Principal Consultant - SAP ABAP

Calgary, AB · On-site

$102.47 - $147.84/hr

Join us to be part of a pioneering team that leverages advanced AI and digital technologies to ... Analyze complex business processes to identify optimization opportunities and draft detailed ...

Compiler Tech Lead

Calgary, AB · On-site

$170K - $190K/yr

Our client is a company building the world's highest-performance pure-digital AI inference chip. We ... Stay abreast of latest developments in network compilation and optimization * Drive definition and ...

Compiler Tech Lead

Calgary, AB · On-site

$170K - $190K/yr

Our client is a company building the world's highest-performance pure-digital AI inference chip. We ... Stay abreast of latest developments in network compilation and optimization * Drive definition and ...

As a senior member of the Digital & Content Marketing pod, you will work closely with our digital manager to ensure our thought leadership and brand assets are optimized for maximum visibility ...

You bring ideas to the table, providing best-in-class recommendations, you live and breathe digital ... Use SEO and GEO best practices and CRO principles when writing content. CRM / Marketing Automation:

Measurement Product Manager

Calgary, AB · On-site

$110 - $150/hr

Measurement Product Manager DV8 Energy - The Optimization Platform for Energy and Water Location ... Experience working with digital platforms, industrial software, or operational technology solutions.

New

... digital asset trading in Canada. Responsibilities * Own the entire product lifecycle: discovery, design, development, launch, adoption, and optimization. * Lead all teams under the product scope ...

... optimizing, and distributing digital content to grow and interact with online audiences. You blend editorial judgment with digital marketing, overseeing social media, community management, and ...

... optimizing, and distributing digital content to grow and interact with online audiences. You blend editorial judgment with digital marketing, overseeing social media, community management, and ...

Showing results 21-40

Digital Optimization information

What are the key skills and qualifications needed to thrive as a digital optimization specialist?

To thrive as a Digital Optimization Specialist, you need expertise in data analysis, A/B testing, user experience (UX) design, and a background in marketing, analytics, or a related field. Familiarity with tools like Google Analytics, Optimizely, Adobe Analytics, and conversion rate optimization (CRO) platforms is typically required. Strong problem-solving abilities, attention to detail, and effective communication help you collaborate across teams and interpret data-driven insights. These skills are essential for driving continuous improvement, maximizing digital performance, and achieving business objectives.

How does a digital optimization specialist typically collaborate with marketing and development teams to improve website performance?

Digital Optimization Specialists often work closely with both marketing and development teams to enhance website performance and user experience. They regularly analyze user data and site metrics, then communicate insights and recommendations to marketers for campaign adjustments and to developers for technical improvements. This collaborative approach ensures that optimization strategies align with business goals and are technically feasible, leading to continuous site enhancements. Effective communication and the ability to translate analytical findings into actionable steps are key to success in this role.

What is the difference between Digital Optimization vs Digital Marketing?

AspectDigital OptimizationDigital Marketing
FocusImproving website and user experience to increase conversionsPromoting products or services to target audiences online
SkillsData analysis, A/B testing, UX designContent creation, advertising, social media management
ToolsAnalytics platforms, CRO tools, heatmapsSEO tools, ad platforms, email marketing software
Work EnvironmentOften within digital teams, UX/UI departmentsMarketing teams, advertising agencies

Digital Optimization focuses on enhancing website performance and user experience to boost conversions, while Digital Marketing emphasizes promoting products or services through various online channels. Both roles require analytical skills but serve different strategic purposes within digital initiatives.

What are popular job titles related to Digital Optimization jobs in Calgary, AB? For Digital Optimization jobs in Calgary, AB, the most frequently searched job titles are:
Infographic showing various Digital Optimization job openings in Calgary, AB as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution.

Content Coordinator (1-Month Contract)

Black & White Zebra

Calgary, AB

Contractor

Posted 14 days ago


Job description

About the Role:

As a Content Coordinator, you'll power BWZ's content engine-the core of our business- by directly producing new content and updates using our in-house AI and automation technology.

This is a full-time contract position open to international hires outside of Canada, with an initial term of 1 month, and the possibility to extend to 3-6 months based on business needs and performance.

We are looking for a contributor to help with the production of new "best software" roundup content to help readers choose the right software, and another contributor to help with publishing software buyer's guide content that helps readers navigate purchasing decisions across a wide range of business topics on our 15-site portfolio.

Reporting to the assigned SEO Content Manager, you'll work inside systems to generate, refine, and QA content across multiple publications, ensuring every piece is accurate, helpful, SEO-optimized, and delivered on schedule. You'll translate Standard Operating Procedures (SOPs), templates, and format standards into consistently excellent output at scale, while supporting freelance contributors when needed.

Beyond day-to-day production, you'll help evolve the systems behind our content by identifying edge cases, surfacing recurring issues, and sharing insights that improve prompts, templates, and workflows. This role is ideal for someone who thrives in structured processes, loves creating clear and engaging content, and is excited to help shape the next generation of AI-native editorial operations.

What You'll Be Doing (Responsibilities): Produce New Content
  • Produce high-quality across BWZ publications using in-house automations, SOPs, templates, and formats.
  • Maintain strong output velocity while upholding accuracy, clarity, and SEO requirements.
  • Identify recurring issues, edge cases, or blockers and surface them to the Content Manager.
Own Content Quality
  • QA all assigned content-new and upgraded-to ensure accuracy, readability, SEO alignment, and brand consistency.
  • Ensure visuals, CTAs, internal links, and structural elements are implemented correctly.
  • Collaborate with the SEO Content Manager to improve the usefulness and performance of each content format and implement improvements at scale.
  • Ensure content is useful, helpful, and relevant to the reader and goes above and beyond competing articles.
  How Your Success Will Be Measured:
  • Content Production & Velocity: The volume and consistency of new content and updates you produce-measured by your ability to meet or exceed publishing targets for your assigned formats.
  • Content Quality: The quality of the content you produce and upgrade-measured by adherence to editorial, SEO, and formatting standards, while minimizing revisions and QA issues.
  Your Skillset Includes:
  • 2+ years of experience in content production, content coordination, editorial operations, or a similar role.
  • Strong writing, editing, and QA skills with attention to accuracy, clarity, and structure.
  • Background in SEO principles and on-page best practices (SEO writing, content marketing, or operational editorial work).
  • Experience working with or writing about SaaS products is an asset.
  • Ability to follow detailed SOPs, templates, and workflows with consistency and precision.
  • Comfort using AI tools as part of a structured editorial process.
  • Experience with WordPress.
  • Highly organized, reliable, and able to manage multiple pieces of content simultaneously.
  Nice to Haves:
  • Experience using SEO tools like Ahrefs (SEO research) and Clearscope (SEO optimization)
  • Experience using project management tools like Airtable.
About Us:
We're a rapidly growing, independent media tech company headquartered in Vancouver, B.C. Canada. Since 2012, our portfolio of influential digital publications has been helping millions of people succeed at work.

Our brands cover thought leadership for executives in project management, people management, product management, tech, marketing and many others - with the goal of connecting people with knowledge, skills and tools they need to succeed professionally in the age of AI.

We got our start in 2011 as The Digital Project Manager blog, founded by our CEO Ben Aston. Since then, we've grown into an international team of 70+ creators, strategists, and innovators with a portfolio of more than 15 online publications. We enjoy an impact-driven environment that combines the agility of a startup with the creativity of an agency and the diversity of a global company.

We've previously ranked #30 in The Globe and Mail's Fastest Growing Companylist as well as Deloitte'sFast 50 program, received a CMI award for Best Digital Publication for The Digital Project Manager-and we're listed in both Canada's Top Small & Medium Employers, and Best Employers in BC!

All of this growth is driven by our commitment to our mission: In a world of evolving skills, practices, and technology, we're creating a playbook for the future of work and empowering communities to create it with us.

Want to learn more? Watch this video to learn why the team love working at BWZ!

Diversity Equity and Inclusion: 
Black and White Zebra is an equal opportunity employer and considers all candidates for employment regardless of race, color, religion, sex, national origin, citizenship, age, disability, marital status, military or veteran's status (including protected veterans, as may be required by federal law), sexual orientation or any other category protected by law. We celebrate all backgrounds and attributes that continue to help make our team impactful, iterative, adaptable, and fun!

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