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Digital Optimization Manager Jobs in Chicago, IL

Marcel Digital

SEO Manager

Chicago, IL · On-site

Marcel Digital - SEO Manager (Hybrid | Chicagoland candidates only) Marcel Digital is an award-winning digital marketing and software development agency established in 2003. Based in Chicago, we ...

Marcel Digital

SEO Manager

Chicago, IL · On-site

Marcel Digital - SEO Manager (Hybrid | Chicagoland candidates only) Marcel Digital is an award-winning digital marketing and software development agency established in 2003. Based in Chicago, we ...

Hearst

Sr. SEO Manager

Chicago, IL

Our work is grounded in data-backed strategy, modern digital visibility, and connected execution ... Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ...

Hearst

Sr. SEO Manager

Chicago, IL

Our work is grounded in data-backed strategy, modern digital visibility, and connected execution ... Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ...

Hearst

Sr. SEO Manager

Chicago, IL · On-site

Our work is grounded in data-backed strategy, modern digital visibility, and connected execution ... Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ...

Hearst

Sr. SEO Manager

Chicago, IL · On-site

Our work is grounded in data-backed strategy, modern digital visibility, and connected execution ... Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ...

Hearst Magazines Division

Sr. SEO Manager

Chicago, IL · On-site

Our work is grounded in data-backed strategy, modern digital visibility, and connected execution ... Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ...

Hearst Newspapers

Sr. SEO Manager

Chicago, IL

Our work is grounded in data-backed strategy, modern digital visibility, and connected execution ... Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ...

iCrossing

Sr. SEO Manager

Chicago, IL · On-site

Our work is grounded in data-backed strategy, modern digital visibility, and connected execution ... Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ...

Hearst

Sr. SEO Manager

Chicago, IL

Our work is grounded in data-backed strategy, modern digital visibility, and connected execution ... Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ...

Ovative group

Manager, SEO

Chicago, IL · On-site

Digital Marketing is a critical part of every consumer journey, but many companies only measure its ... The Ovative Group Manager, SEO position is an opportunity for a passionate, experienced candidate ...

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Showing results 1-20

All JobsDigital Optimization JobsDigital Optimization Manager JobsDigital Optimization Manager Jobs in Chicago, IL

Digital Optimization Manager information

See Chicago, IL salary details

$14.9K

$95.8K

$169.1K

How much do digital optimization manager jobs pay per year?

As of Aug 24, 2026, the average yearly pay for digital optimization manager in Chicago, IL is $95,793.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,600.00 and $118,000.00 per year, depending on experience, location, and employer.

What does a digital optimization manager do?

A Digital Optimization Manager is responsible for improving the performance of digital channels such as websites, apps, and online campaigns. They use data analytics, A/B testing, and user feedback to identify areas for improvement and implement strategies that enhance user experience and increase conversions. This role often collaborates with marketing, design, and development teams to ensure digital initiatives align with business goals. Their work helps organizations maximize the effectiveness of their online presence and drive measurable results.

What are the key skills and qualifications needed to thrive as a digital optimization manager?

To thrive as a Digital Optimization Manager, you need expertise in data analysis, conversion rate optimization (CRO), and digital marketing strategies, often supported by a relevant degree or certifications such as Google Analytics or Adobe Analytics. Familiarity with A/B testing platforms, web analytics tools, content management systems (CMS), and marketing automation software is typically required. Strong problem-solving skills, collaboration, and effective communication help you drive results across cross-functional teams. These skills and qualities are crucial to enhancing user experiences, increasing conversion rates, and maximizing the effectiveness of digital channels.

What are some common challenges faced by digital optimization managers when implementing new strategies?

Digital Optimization Managers often encounter challenges such as aligning optimization initiatives with broader business objectives, ensuring stakeholder buy-in, and dealing with data quality or integration issues. They must also prioritize experiments and changes based on potential impact and available resources, while staying adaptable to shifting digital trends. Successfully overcoming these challenges requires strong communication, analytical skills, and the ability to collaborate across marketing, product, and technical teams.

What is the difference between Digital Optimization Manager vs Digital Marketing Manager?

AspectDigital Optimization ManagerDigital Marketing Manager
Primary FocusImproving website and user experience to increase conversionsDeveloping and executing marketing campaigns to promote products/services
Skills & CertificationsAnalytics, A/B testing, CRO tools, SEOContent creation, campaign management, SEO, SEM
Work EnvironmentCollaborates with UX/UI, data analysts, developersWorks with creative teams, media buyers, content strategists

While both roles aim to enhance online presence, the Digital Optimization Manager concentrates on website performance and user experience, whereas the Digital Marketing Manager focuses on marketing campaigns and brand promotion. Understanding these differences helps in selecting the right career path or job focus.

What are popular job titles related to Digital Optimization Manager jobs in Chicago, IL?

For Digital Optimization Manager jobs in Chicago, IL, the most frequently searched job titles are:

What job categories do people searching Digital Optimization Manager jobs in Chicago, IL look for?

The top searched job categories for Digital Optimization Manager jobs in Chicago, IL are:

What cities near Chicago, IL are hiring for Digital Optimization Manager jobs?

Cities near Chicago, IL with the most Digital Optimization Manager job openings:

Digital Optimization Manager jobs near you

Digital Performance and Optimization Manager

National Van Lines

Broadview, IL • On-site

Other

Posted 5 days ago

Job description

Role Summary

The Digital Performance & Optimization Manager leads SEO, conversion optimization, website analytics and emerging AI search strategy to improve organic visibility, website performance and lead generation. This role owns SEO strategy, site health, analytics, CRO testing and web QA while partnering with content marketing, design, video, sales and web development teams to drive measurable digital performance and adapt to evolving search behaviors.


Key Responsibilities: The duties and responsibilities shall consist of, but not be limited to, the following:

SEO Strategy & Technical Performance

  • Execute SEO strategy and technical performance, including audits, site health, keyword and competitive research, content optimization, metadata, internal linking and adherence to current search engine best practices.
  • Develop and maintain a prioritized SEO and digital performance roadmap aligned with business goals and growth opportunities.
  • Translate SEO and website performance data into clear recommendations for marketing leadership, content teams and cross-functional partners.

AI Search & Emerging Discovery

  • Monitor brand visibility across traditional search engines and AI-driven search and evaluate the impact on traffic, lead generation and brand representation.
  • Apply AI-assisted tools to research, analysis, and reporting, while staying current on evolving search behaviors and translating changes into actionable recommendations.


Web QA & Technical Operations (WordPress)

  • Partner with web developers and vendors to identify and validate technical website improvements.
  • Lead QA for website launches and updates, including tracking, forms, integrations, structured data, mobile functionality, accessibility and key conversion paths.


Analytics, Measurement & Conversion Optimization

  • Own website performance measurement using GA4, Google Search Console, GTM and reporting dashboards.
  • Analyze user behavior, lead attribution and conversion performance to identify opportunities for improvement.
  • Develop and manage CRO initiatives focused on landing pages, CTAs, forms, navigation and other conversion performance.


Technical Qualifications & Requirements

  • 4+ years of hands-on SEO and digital performance experience
  • Strong knowledge of technical, on-page, content and local SEO
  • Experience with GA4, Google Search Console, GTM and professional SEO tools
  • Experience analyzing website performance and translating data into actionable recommendations
  • Working knowledge of WordPress, HTML/CSS fundamentals and website architecture
  • Experience with conversion optimization, testing and website QA
  • Working knowledge of AI-driven search experiences, plus strong analytical, project management and communication skills


Preferred Qualifications:

  • Experience managing or supporting PPC campaigns
  • Experience with local SEO and location-based marketing
  • PPC Experience: Some experience managing and optimizing pay-per-click (PPC) campaigns.


Please no recruiters.


Candidates must be located in the Chicagoland area, have reliable transportation to the Oakbrook and surrounding communities and the ability to work in the United States without sponsorship.


This is an on-site position in which employees have the ability to work from home one day per week.

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