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Digital Marketing Program Manager Jobs in Waterloo, IL

WOWK-TV

Digital Marketing Strategist

Saint Louis, MO · On-site

Experience using CRM systems and proposal platforms. * Familiarity with analytics tools such as ... The opportunity to sell cutting-edge digital marketing solutions backed by two of the most trusted ...

Digital Marketing

Proposal Writer

Saint Louis, MO · On-site

... management, and presentation skills • Expert in all Microsoft product, especially PowerPoint. Adobe Acrobat, Adobe Suite, image design software, WPM 60+, digital marketing software experience is a ...

EBS Recruiters LLC

Marketing Associate

Saint Louis, MO · On-site

This role manages projects across multiple channels, including digital marketing, events, social media, website content, email campaigns, and marketing collateral. The ideal candidate is highly ...

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All JobsDigital Marketing Program JobsDigital Marketing Program Manager JobsDigital Marketing Program Manager Jobs in Waterloo, IL

Digital Marketing Program Manager information

See Waterloo, IL salary details

$15

$59

$88

How much do digital marketing program manager jobs pay per hour?

As of Sep 5, 2026, the average hourly pay for digital marketing program manager in Waterloo, IL is $59.66, according to ZipRecruiter salary data. Most workers in this role earn between $40.96 and $87.93 per hour, depending on experience, location, and employer.

What is a digital marketing program manager?

Digital Marketing Program Managers are professionals who oversee and coordinate digital marketing campaigns and initiatives within an organization. They are responsible for planning, executing, and optimizing programs across various digital channels such as email, social media, search, and web. Their role often involves collaborating with cross-functional teams, managing budgets, analyzing campaign performance, and ensuring that marketing efforts align with overall business goals. They also stay updated on digital trends and use analytics to drive continuous improvement in marketing strategies.

How does a digital marketing program manager typically collaborate with creative and technical teams?

Digital Marketing Program Managers often serve as the bridge between creative teams (such as designers and content creators) and technical teams (like web developers and data analysts). They facilitate clear communication of campaign goals, ensure timelines are met, and coordinate resources to keep projects on track. By translating marketing objectives into actionable tasks, they help both teams understand the bigger picture and work together efficiently. Successful collaboration often involves regular meetings, shared project management tools, and proactive problem-solving to address challenges as they arise.

What are the key skills and qualifications needed to thrive as a digital marketing program manager, and why are they important?

To thrive as a Digital Marketing Program Manager, you need expertise in digital marketing strategy, campaign management, analytics, and often a bachelor's degree in marketing or a related field. Familiarity with tools like Google Analytics, marketing automation platforms, and project management systems is typically required, along with certifications such as Google Ads or HubSpot. Strong leadership, communication, and organizational skills help you manage cross-functional teams and drive campaign success. These skills and qualities are vital to deliver measurable results, optimize marketing performance, and align digital initiatives with business goals.

What is the difference between Digital Marketing Program Manager vs Digital Marketing Specialist?

AspectDigital Marketing Program ManagerDigital Marketing Specialist
CredentialsBachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpotSimilar credentials; often holds certifications in digital advertising or analytics
Work EnvironmentOversees multiple campaigns and teams, strategic planningExecutes specific campaigns, focuses on tactical tasks
Employer & Industry UsageUsed in agencies, corporations managing large-scale marketing programsCommon in marketing teams for campaign execution
Search & Comparison IntentOften compared for managerial roles overseeing digital marketing effortsCompared for specialized execution roles

The Digital Marketing Program Manager focuses on strategic planning, overseeing multiple campaigns, and coordinating teams, while the Digital Marketing Specialist handles the execution of specific marketing tasks. Both roles require similar credentials and are vital in digital marketing teams, but they differ in scope and responsibilities.

What exactly does a digital marketing program manager do?

A digital marketing program manager oversees the planning, execution, and optimization of digital marketing campaigns across channels such as social media, email, and search engines. They coordinate teams, analyze performance metrics, and ensure campaigns meet business goals, often using tools like Google Analytics and marketing automation platforms. Strong project management and communication skills are essential for success in this role.

What cities near Waterloo, IL are hiring for Digital Marketing Program Manager jobs?

Cities near Waterloo, IL with the most Digital Marketing Program Manager job openings:

Digital Marketing Program Manager jobs near you

PracticeLink | Digital Marketing Specialist

PracticeLink/MountainPlex

Saint Louis, MO • On-site

Full-time

Medical, Dental, Vision, Retirement

Re-posted 7 days ago

Job description

Are you humble, hungry, and smart? At PracticeLink.com, regardless of role or position, these are the personal traits we look for in a potential new colleague and teammate.
Our culture is built on collaboration, commitment, and care; our values are based upon trust, respect, and mutual accountability; and our mission is to create, enhance and deliver value to those we serve.
PracticeLink has been acknowledged three times as an Inc. 5000 company and recognized two times as one of the 100 Best Places to Work in Healthcare by Modern Healthcare Magazine. PracticeLink Magazine has been recognized by the American Society of Healthcare Publishing Executives and received multiple awards for both content and design each year for the last 5 continuous years.
We are seeking a Digital Marketing Specialist to be a part of our growing team responsible for promoting PracticeLink and healthcare organizations to medical students, residents, fellows, physicians and healthcare providers during the job search process. This position reports directly to the Director of Marketing, and is based in St. Louis.
This candidate supports the Director of Marketing in developing, impementing, and managing effective digital marketing campaigns that drive candidate engagement and employer visibility within the physician and advanced practice provider recruitment space. The ideal candidate will focus on heavily on audience targeting, campaign optimization, and geotargeting/geofencing strategies to reach physicians and healthcare professionals in key markets.
Desired Skills & Experience
Bachelor's degree in marketing, business, communications, or a related field is required, and certifications in digital marketing (e.g., Google Ads, Facebook Blueprint)
3+ years of proven experience as a digital marketing strategist in a two-sided market (B2B and B2C) and/or with a focus on healthcare or physician recruitment.
In-depth knowledge of digital marketing channels, tools, and techniques, such as MAP and CRM tools within the healthcare/recruitment industry, specifically Hubspot, Salesforce, Segment, Google Tag Manager, Google Analytics, Amplitude, and SendGrid.
Strong analytical skills with the ability to interpret data and derive actionable insights.
Excellent communication, interpersonal and creative-thinking skills with a proven track record of developing innovative and engaging campaigns with the healthcare sector.
PracticeLink offers team members excellent growth and development opportunities, 401(k) with employer match, and health benefits including options for 100% premium-covered medical, dental and vision coverage. This position is salaried and exempt.
Please respond to Megan Harvey, VP of Human Resources & Staff Development, practicelink.bamboohr.com/jobs, 415 2nd Avenue, Hinton, WV 25951.
PracticeLink is an Equal Opportunity Employer. Minorities and Women are encouraged to apply.

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