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Digital Marketing Program Manager Jobs in Waterloo, IL

Marketing Program Manager Location: St. Louis, MO Company: Fortune 100 Food & Beverage ... Knowledge in Media and Digital Marketing (for example - TV, Social, Audio such as Spotify, PR, ...

Louis' premier digital marketing agencies has an internship program to help you learn the ropes and ... You will learn to create and optimize digital content, manage brand identities across communication ...

Description As our Loyalty & Digital Marketing Manager, you will play a central role in designing ... Unlike many marketing roles that focus on maintaining existing programs, this position offers the ...

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Digital Marketing Program Manager information

See Waterloo, IL salary details

$15

$59

$88

How much do digital marketing program manager jobs pay per hour?

As of Sep 5, 2026, the average hourly pay for digital marketing program manager in Waterloo, IL is $59.66, according to ZipRecruiter salary data. Most workers in this role earn between $40.96 and $87.93 per hour, depending on experience, location, and employer.

What is a digital marketing program manager?

Digital Marketing Program Managers are professionals who oversee and coordinate digital marketing campaigns and initiatives within an organization. They are responsible for planning, executing, and optimizing programs across various digital channels such as email, social media, search, and web. Their role often involves collaborating with cross-functional teams, managing budgets, analyzing campaign performance, and ensuring that marketing efforts align with overall business goals. They also stay updated on digital trends and use analytics to drive continuous improvement in marketing strategies.

How does a digital marketing program manager typically collaborate with creative and technical teams?

Digital Marketing Program Managers often serve as the bridge between creative teams (such as designers and content creators) and technical teams (like web developers and data analysts). They facilitate clear communication of campaign goals, ensure timelines are met, and coordinate resources to keep projects on track. By translating marketing objectives into actionable tasks, they help both teams understand the bigger picture and work together efficiently. Successful collaboration often involves regular meetings, shared project management tools, and proactive problem-solving to address challenges as they arise.

What are the key skills and qualifications needed to thrive as a digital marketing program manager, and why are they important?

To thrive as a Digital Marketing Program Manager, you need expertise in digital marketing strategy, campaign management, analytics, and often a bachelor's degree in marketing or a related field. Familiarity with tools like Google Analytics, marketing automation platforms, and project management systems is typically required, along with certifications such as Google Ads or HubSpot. Strong leadership, communication, and organizational skills help you manage cross-functional teams and drive campaign success. These skills and qualities are vital to deliver measurable results, optimize marketing performance, and align digital initiatives with business goals.

What is the difference between Digital Marketing Program Manager vs Digital Marketing Specialist?

AspectDigital Marketing Program ManagerDigital Marketing Specialist
CredentialsBachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpotSimilar credentials; often holds certifications in digital advertising or analytics
Work EnvironmentOversees multiple campaigns and teams, strategic planningExecutes specific campaigns, focuses on tactical tasks
Employer & Industry UsageUsed in agencies, corporations managing large-scale marketing programsCommon in marketing teams for campaign execution
Search & Comparison IntentOften compared for managerial roles overseeing digital marketing effortsCompared for specialized execution roles

The Digital Marketing Program Manager focuses on strategic planning, overseeing multiple campaigns, and coordinating teams, while the Digital Marketing Specialist handles the execution of specific marketing tasks. Both roles require similar credentials and are vital in digital marketing teams, but they differ in scope and responsibilities.

What exactly does a digital marketing program manager do?

A digital marketing program manager oversees the planning, execution, and optimization of digital marketing campaigns across channels such as social media, email, and search engines. They coordinate teams, analyze performance metrics, and ensure campaigns meet business goals, often using tools like Google Analytics and marketing automation platforms. Strong project management and communication skills are essential for success in this role.

What cities near Waterloo, IL are hiring for Digital Marketing Program Manager jobs?

Cities near Waterloo, IL with the most Digital Marketing Program Manager job openings:

Marketing Program Manager

FuseGlobal

Saint Louis, MO

$48.15/hr

Contractor

Medical, Dental, Vision, Retirement

Posted 21 days ago


Job description

Title: Marketing Program Manager
Location: St. Louis, MO
Company: Fortune 100 Food & Beverage Manufacturing (FuseGlobal has worked with this company for 20 years)
Initial term: 6 months (position expected to run longer)
Schedule: Mon-Thur onsite, Friday WFH.

***This is a pet friendly environment***

About This Role: 

As a Marketing Program Manager, you are responsible for management and execution of projects and programs to effectively deliver North American Pet Food products business results across Development and CX Campaigns. The Marketing Program Manager is responsible for leading projects and cross functional teams to deliver projects and processes to meet business requirements.

You will be responsible for building both internal and external relationships in order to perform primary responsibilities in an effective manner. As a Marketing Program Manager, you will work closely with internal key stakeholders such as Brand Managers and external agency partners.  


What You'll Do:

  • Lead internal teams and external agency partners through integrated planning processes and paid media tactical execution.
  • Develop end to end project plans and associated tools to ensure on time, in scope delivery of brand campaigns and tactics.   
  • Manage and lead the team through uncertainty, ambiguity and drive Change Management.
  • Drive the engagement and accountability of key stakeholders through communicating and influencing, with a focus on leading the group through to execution of deliverables.
  • Prepare and present objective project communications and escalations to key stakeholders.
  • Partner to implement changes to aligned process updates to their brands.
  • Promotes and advocates for the implementation of the Marketing Ops framework(s) and ensures that programs and roles/responsibilities are consistently executed according to the specified requirements.

What You Bring:

  • Bachelor's degree from an accredited institution required; Business, Marketing, Communications, Public Relations or similar degree program preferred.
  • 3+ years' experience in project/program management, agency experience, cross-functional leadership roles or business leadership roles required.
  • Knowledge in Media and Digital Marketing (for example - TV, Social, Audio such as Spotify, PR, Retail Media, Websites, Search) required.
  • Content and/or Agile project management experience a plus.
  • Project Management and Content workflow tools (exp., Adobe Workfront, Smartsheet, Microsoft Project, Trello) preferred.

Compensation & Benefits:

  • Up to $48.15 per hour + Overtime
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401(k)
  • Disability insurance

About FuseGlobal:
FuseGlobal is a partnership of people and brand-leading companies, working together to make things run better. For 25 years we have brought functionality to complex business and production processes and supply chains, resulting in enterprises that run smarter and more sustainably. Interested in digital manufacturing, industrial engineering, supply chain management, all-things tech, and energy & the environment? This is where we live. Engage with us!
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