This role develops marketing campaigns, supports product launches, creates compelling content, manages digital marketing channels, and produces marketing materials that drive brand awareness and ...
This role develops marketing campaigns, supports product launches, creates compelling content, manages digital marketing channels, and produces marketing materials that drive brand awareness and ...
Marketing Specialist - Lincoln Brands
Lincoln, NE · On-site
$55 - $75/hr
This role develops marketing campaigns, supports product launches, creates compelling content, manages digital marketing channels, and produces marketing materials that drive brand awareness and ...
Marketing Specialist - Lincoln Brands
Lincoln, NE · On-site
$55 - $75/hr
This role develops marketing campaigns, supports product launches, creates compelling content, manages digital marketing channels, and produces marketing materials that drive brand awareness and ...
This role develops marketing campaigns, supports product launches, creates compelling content, manages digital marketing channels, and produces marketing materials that drive brand awareness and ...
This role develops marketing campaigns, supports product launches, creates compelling content, manages digital marketing channels, and produces marketing materials that drive brand awareness and ...
Marketing Coordinator
Omaha, NE · On-site
$20.49/hr
Build practical skills across multiple marketing disciplines, including digital marketing, email marketing, website content management, social media, public relations, creative services, marketing ...
Marketing Coordinator
Omaha, NE · On-site
$20.49/hr
Build practical skills across multiple marketing disciplines, including digital marketing, email marketing, website content management, social media, public relations, creative services, marketing ...
Marketing Coordinator
Omaha, NE · On-site
$20.49/hr
Build practical skills across multiple marketing disciplines, including digital marketing, email marketing, website content management, social media, public relations, creative services, marketing ...
Marketing Coordinator
Omaha, NE · On-site
$20.49/hr
Build practical skills across multiple marketing disciplines, including digital marketing, email marketing, website content management, social media, public relations, creative services, marketing ...
Marketing Coordinator
Omaha, NE · On-site
$20.49/hr
Build practical skills across multiple marketing disciplines, including digital marketing, email marketing, website content management, social media, public relations, creative services, marketing ...
Marketing Coordinator
Omaha, NE · On-site
$20.49/hr
Build practical skills across multiple marketing disciplines, including digital marketing, email marketing, website content management, social media, public relations, creative services, marketing ...
This role develops marketing campaigns, supports product launches, creates compelling content, manages digital marketing channels, and produces marketing materials that drive brand awareness and ...
This role develops marketing campaigns, supports product launches, creates compelling content, manages digital marketing channels, and produces marketing materials that drive brand awareness and ...
Marketing Manager
Omaha, NE · On-site
$70 - $95/hr
Plan, execute, and oversee digital marketing campaigns, including SEO, advertisement management, social media, email marketing, and website initiatives. * Manage website content, user experience, and ...
Marketing Manager
Omaha, NE · On-site
$70 - $95/hr
Plan, execute, and oversee digital marketing campaigns, including SEO, advertisement management, social media, email marketing, and website initiatives. * Manage website content, user experience, and ...
Marketing Specialist
Lincoln, NE · On-site
$15 - $16/hr
... programs, and organizational accomplishments ... Develop and manage paid and organic advertising across digital, social media, print, direct mail ...
New
Quick apply
Marketing Specialist
Lincoln, NE · On-site
$15 - $16/hr
... programs, and organizational accomplishments ... Develop and manage paid and organic advertising across digital, social media, print, direct mail ...
New
Marketing Specialist
Bellevue, NE · On-site
$15 - $16/hr
... programs, and organizational accomplishments ... Develop and manage paid and organic advertising across digital, social media, print, direct mail ...
New
Quick apply
Marketing Specialist
Bellevue, NE · On-site
$15 - $16/hr
... programs, and organizational accomplishments ... Develop and manage paid and organic advertising across digital, social media, print, direct mail ...
New
Marketing Manager
Omaha, NE · On-site
Plan, execute, and oversee digital marketing campaigns, including SEO, advertisement management, social media, email marketing, and website initiatives. * Manage website content, user experience, and ...
Quick apply
Marketing Manager
Omaha, NE · On-site
Plan, execute, and oversee digital marketing campaigns, including SEO, advertisement management, social media, email marketing, and website initiatives. * Manage website content, user experience, and ...
Marketing Specialist
Omaha, NE · On-site
Manage digital marketing channels and online presence, including websites, social media platforms ... program offer, and 401k with employer match And more! Pay Estimate: 55,000.00 About Us: A division ...
New
Marketing Specialist
Omaha, NE · On-site
Manage digital marketing channels and online presence, including websites, social media platforms ... program offer, and 401k with employer match And more! Pay Estimate: 55,000.00 About Us: A division ...
New
Marketing Specialist
Omaha, NE · On-site
... • Manage digital marketing channels and online presence, including websites, social media ... program offer, and 401k with employer match • And more! Pay Estimate: 55,000.00 About Us: A ...
Marketing Specialist
Omaha, NE · On-site
... • Manage digital marketing channels and online presence, including websites, social media ... program offer, and 401k with employer match • And more! Pay Estimate: 55,000.00 About Us: A ...
Marketing Specialist
Omaha, NE · On-site
Manage digital marketing channels and online presence, including websites, social media platforms ... program offer, and 401k with employer match * And more! Pay Estimate: 55,000.00 About Us: A ...
New
Marketing Specialist
Omaha, NE · On-site
Manage digital marketing channels and online presence, including websites, social media platforms ... program offer, and 401k with employer match * And more! Pay Estimate: 55,000.00 About Us: A ...
New
Marketing Specialist
Omaha, NE · On-site
... • Manage digital marketing channels and online presence, including websites, social media ... program offer, and 401k with employer match • And more! Pay Estimate: 55,000.00 About Us: A ...
New
Marketing Specialist
Omaha, NE · On-site
... • Manage digital marketing channels and online presence, including websites, social media ... program offer, and 401k with employer match • And more! Pay Estimate: 55,000.00 About Us: A ...
New
Manage digital marketing channels and online presence, including websites, social media platforms ... program offer, and 401k with employer match And more! Pay Estimate: 55,000.00 About Us: A division ...
New
Manage digital marketing channels and online presence, including websites, social media platforms ... program offer, and 401k with employer match And more! Pay Estimate: 55,000.00 About Us: A division ...
New
... · Manage digital marketing channels and online presence, including websites, social media ... program offer, and 401k with employer match · And more! Pay Estimate: 55,000.00 About Us: A ...
New
Quick apply
... · Manage digital marketing channels and online presence, including websites, social media ... program offer, and 401k with employer match · And more! Pay Estimate: 55,000.00 About Us: A ...
New
Marketing Coordinator - Thrasher Partners
Omaha, NE · On-site
$40K - $56K/yr
Manage Google Business Profile updates and Google Local Services Ads (GLSA) content * Assist with website content management and email marketing * Organize digital content organization and marketing ...
Marketing Coordinator - Thrasher Partners
Omaha, NE · On-site
$40K - $56K/yr
Manage Google Business Profile updates and Google Local Services Ads (GLSA) content * Assist with website content management and email marketing * Organize digital content organization and marketing ...
Marketing Coordinator - Thrasher Partners
Omaha, NE · On-site
$40K - $56K/yr
Manage Google Business Profile updates and Google Local Services Ads (GLSA) content * Assist with website content management and email marketing * Organize digital content organization and marketing ...
Quick apply
Marketing Coordinator - Thrasher Partners
Omaha, NE · On-site
$40K - $56K/yr
Manage Google Business Profile updates and Google Local Services Ads (GLSA) content * Assist with website content management and email marketing * Organize digital content organization and marketing ...
Product Manager, Marketing Technology
Broken Bow, NE · Remote
$151K/yr
Partner and coordinate cross-functionally across Digital Marketing, Digital Technology, Business ... Sleep improvement program * Diabetes management program * Virtual physical therapy * Emotional ...
Product Manager, Marketing Technology
Broken Bow, NE · Remote
$151K/yr
Partner and coordinate cross-functionally across Digital Marketing, Digital Technology, Business ... Sleep improvement program * Diabetes management program * Virtual physical therapy * Emotional ...
Digital Marketing Program Manager information
See Nebraska salary details
$15.59 - $22.44
17% of jobs
$22.44 - $29.30
0% of jobs
$29.30 - $36.15
0% of jobs
$38.91 is the 25th percentile. Wages below this are outliers.
$36.15 - $43.01
19% of jobs
$43.01 - $49.86
4% of jobs
$49.86 - $56.72
3% of jobs
The median wage is $61.43 / hr.
$56.72 - $63.57
9% of jobs
$63.57 - $70.43
13% of jobs
$70.43 - $77.28
5% of jobs
$82.42 is the 75th percentile. Wages above this are outliers.
$77.28 - $84.14
5% of jobs
$84.14 - $90.99
24% of jobs
$15
$61
$90
How much do digital marketing program manager jobs pay per hour?
What is a digital marketing program manager?
How does a digital marketing program manager typically collaborate with creative and technical teams?
What are the key skills and qualifications needed to thrive as a digital marketing program manager, and why are they important?
What is the difference between Digital Marketing Program Manager vs Digital Marketing Specialist?
| Aspect | Digital Marketing Program Manager | Digital Marketing Specialist |
|---|---|---|
| Credentials | Bachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpot | Similar credentials; often holds certifications in digital advertising or analytics |
| Work Environment | Oversees multiple campaigns and teams, strategic planning | Executes specific campaigns, focuses on tactical tasks |
| Employer & Industry Usage | Used in agencies, corporations managing large-scale marketing programs | Common in marketing teams for campaign execution |
| Search & Comparison Intent | Often compared for managerial roles overseeing digital marketing efforts | Compared for specialized execution roles |
The Digital Marketing Program Manager focuses on strategic planning, overseeing multiple campaigns, and coordinating teams, while the Digital Marketing Specialist handles the execution of specific marketing tasks. Both roles require similar credentials and are vital in digital marketing teams, but they differ in scope and responsibilities.
What exactly does a digital marketing program manager do?

Lincoln Industries rating
7.1
Based on 7 frontline employees who took The Breakroom Quiz
Job description
SUMMARY:
The Lincoln Brands Marketing Specialist is responsible for planning, coordinating and executing marketing initiatives that promote the Lincoln Chrome and Khrome Werks brands. This role develops marketing campaigns, supports product launches, creates compelling content, manages digital marketing channels, and produces marketing materials that drive brand awareness and customer engagement.
Working closely with internal teams, this position helps ensure marketing materials are accurate, consistent and aligned with each brand. The Marketing Specialist researches customer needs, market trends and competitive activity and recommends improvements to support effective marketing efforts.
WAGE TYPE: Salaried Exempt. FLSA Exemption: Administrative Exemption.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Marketing Planning & Execution
- Coordinate and execute marketing initiatives that support business objectives and brand growth.
- Coordinate integrated marketing campaigns across digital and print channels.
- Support product launches and promotional campaigns.
- Monitor campaign performance and recommend improvements.
Brand Management
- Maintain a consistent brand identity, messaging and visual style across Lincoln Chrome and Khrome Werks.
- Ensure all marketing materials accurately represent each brand and align with established brand standards.
- Research customer trends, competitor activity and industry best practices to identify opportunities for improvement.
- Recommend improvements that strengthen brand awareness, customer engagement and marketing effectiveness.
- Maintain brand standards across websites, social media, print materials and events.
Creative & Digital Marketing
- Manage Lincoln Chrome and Khrome Werks websites and digital marketing channels.
- Optimize website content, SEO and user experience.
- Plan and execute social media content and campaigns across relevant platforms.
- Create compelling lifestyle and product-focused content for social media, websites, print collateral and digital marketing campaigns.
- Write marketing copy for blogs, newsletters, email campaigns, product launches and promotional campaigns.
- Design catalogs, flyers, banners, advertisements, presentations and other print and digital marketing materials.
- Capture and edit high-quality product, lifestyle and event photography and short-form video content.
- Maintain an organized library of digital marketing assets.
Events
- Support marketing efforts for trade shows, motorcycle rallies, customer events and product launches.
- Assist with event planning, setup and promotional materials as needed.
QUALIFICATIONS:
The requirements listed below are representative of the knowledge, skill and/or ability required. Equivalent combinations of education and experience may be substituted for the expected levels of education and experience required.
Education/Experience
- Bachelor's degree in Marketing, Communications, Graphic Design or a related field, or equivalent experience.
- Two or more years of marketing experience preferred.
- Experience with consumer products, powersports, automotive or related industries is a plus.
Preferred Skills:
- Professional-quality product, lifestyle and event photography with strong photo editing skills.
- Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, Lightroom and Premiere Pro.
- Experience creating and managing social media content.
- Strong graphic design skills for both print and digital marketing materials.
- Experience creating engaging lifestyle content for premium brands.
- Excellent writing skills for blogs, newsletters, email campaigns, product descriptions and promotional content.
- Website content management and basic SEO knowledge.
- Strong organizational, time management and communication skills.
- Ability to manage multiple priorities while maintaining exceptional attention to detail.
Page | 1 Updated: 7/22/2026
What Lincoln Industries employees say
Pay
Hours and flexibility
Workplace
Get the full story on Breakroom
About Lincoln Industries
Sourced by ZipRecruiter
Industry
Motor vehicle manufacturing
Company size
501 - 1,000 Employees
Headquarters location
Lincoln, NE, US
Year founded
1952