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Digital Marketing Program Manager Jobs in Indiana

Avolinq, LLC

Marketing Specialist

Edinburgh, IN

Develop and execute digital marketing campaigns to support business objectives * Manage and optimize marketing channels (social media, email, web, paid digital) * Track and analyze campaign ...

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All JobsDigital Marketing Program JobsDigital Marketing Program Manager JobsDigital Marketing Program Manager Jobs in Indiana

Digital Marketing Program Manager information

See Indiana salary details

$15

$61

$90

How much do digital marketing program manager jobs pay per hour?

As of Aug 15, 2026, the average hourly pay for digital marketing program manager in Indiana is $61.29, according to ZipRecruiter salary data. Most workers in this role earn between $42.07 and $90.34 per hour, depending on experience, location, and employer.

What is a digital marketing program manager?

Digital Marketing Program Managers are professionals who oversee and coordinate digital marketing campaigns and initiatives within an organization. They are responsible for planning, executing, and optimizing programs across various digital channels such as email, social media, search, and web. Their role often involves collaborating with cross-functional teams, managing budgets, analyzing campaign performance, and ensuring that marketing efforts align with overall business goals. They also stay updated on digital trends and use analytics to drive continuous improvement in marketing strategies.

What exactly does a digital marketing program manager do?

A digital marketing program manager oversees the planning, execution, and optimization of digital marketing campaigns across channels such as social media, email, and search engines. They coordinate teams, analyze performance metrics, and ensure campaigns meet business goals, often using tools like Google Analytics and marketing automation platforms. Strong project management and communication skills are essential for success in this role.

What is the difference between Digital Marketing Program Manager vs Digital Marketing Specialist?

AspectDigital Marketing Program ManagerDigital Marketing Specialist
CredentialsBachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpotSimilar credentials; often holds certifications in digital advertising or analytics
Work EnvironmentOversees multiple campaigns and teams, strategic planningExecutes specific campaigns, focuses on tactical tasks
Employer & Industry UsageUsed in agencies, corporations managing large-scale marketing programsCommon in marketing teams for campaign execution
Search & Comparison IntentOften compared for managerial roles overseeing digital marketing effortsCompared for specialized execution roles

The Digital Marketing Program Manager focuses on strategic planning, overseeing multiple campaigns, and coordinating teams, while the Digital Marketing Specialist handles the execution of specific marketing tasks. Both roles require similar credentials and are vital in digital marketing teams, but they differ in scope and responsibilities.

How does a digital marketing program manager typically collaborate with creative and technical teams?

Digital Marketing Program Managers often serve as the bridge between creative teams (such as designers and content creators) and technical teams (like web developers and data analysts). They facilitate clear communication of campaign goals, ensure timelines are met, and coordinate resources to keep projects on track. By translating marketing objectives into actionable tasks, they help both teams understand the bigger picture and work together efficiently. Successful collaboration often involves regular meetings, shared project management tools, and proactive problem-solving to address challenges as they arise.

What are the key skills and qualifications needed to thrive as a digital marketing program manager, and why are they important?

To thrive as a Digital Marketing Program Manager, you need expertise in digital marketing strategy, campaign management, analytics, and often a bachelor's degree in marketing or a related field. Familiarity with tools like Google Analytics, marketing automation platforms, and project management systems is typically required, along with certifications such as Google Ads or HubSpot. Strong leadership, communication, and organizational skills help you manage cross-functional teams and drive campaign success. These skills and qualities are vital to deliver measurable results, optimize marketing performance, and align digital initiatives with business goals.

What cities in Indiana are hiring for Digital Marketing Program Manager jobs?

Cities in Indiana with the most Digital Marketing Program Manager job openings:

Digital Marketing Program Manager jobs near you
Infographic showing various Digital Marketing Program Manager job openings in Indiana as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 17% Part Time, 1% Temporary, and 3% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $127,485 per year, or $61.3 per hour.

Digital Media / Social Media Specialist

EasyCare Recruiting

Sullivan, IN

Full-time

Posted 23 days ago

Job description

Digital Media / Social Media Specialist


Auto Exchange Chevrolet GMC


As a Digital Marketing Specialist at, you will play a crucial role in driving our business forward into the future of auto sales. We are seeking an individual with fresh ideas, a creative mindset, and a passion for digital marketing. Your primary responsibilities will include managing various aspects of digital marketing such as Search Engine Marketing (SEM), Search Engine Optimization (SEO), Paid Social, and other digital marketing initiatives.

If you are worried that you do not have enough experience, please still apply. We can train you if we feel like you are a good fit and willing to learn, with a heavy focus on content creation and implementation.


Responsibilities:
  • Develop and implement digital marketing strategies to enhance the online presence and visibility.
  • Plan and execute paid social media campaigns across platforms like Facebook, Instagram, and X.
  • Monitor and analyze digital marketing performance metrics, providing regular reports and insights to the team.
  • Collaborate with internal teams to ensure marketing efforts align with overall business objectives.
  • Stay up to date with the latest trends and best practices in digital marketing and automotive industry developments.
  • Meet project deadlines and deliver high-quality work consistently.
  • Work effectively in a team environment, contributing ideas and collaborating with colleagues to achieve common goals.
  • Utilize creativity and innovation to develop engaging digital marketing content and campaigns.


Requirements
  • Proven experience in digital marketing, preferably in the automotive industry.
  • Knowledge of SEM, SEO, and social media marketing strategies and best practices.
  • Proficiency in using digital marketing tools and platforms such as Google Ads, Google Analytics, Facebook Ads Manager is a bonus.
  • Ability to meet deadlines and manage multiple projects simultaneously.
  • Excellent teamwork and communication skills, with the ability to collaborate effectively with cross-functional teams.
  • Creative mindset with a passion for exploring new ideas and approaches to digital marketing.


Education and Experience:
  • Digital marketing: 1 year (Preferred)
  • Social media marketing: 1 year

Benefits

Compensation & Benefits

  • Compensation is based on experience.
  • We offer excellent benefits.
Our company maintains a strong policy of equal employment opportunity for all associates. We hire, train, promote and compensate associates on the basis of personal and professional competence and potential for advancement without regard for race, color, religion, sex, national origin, age, marital status, disability or citizenship, as well as other classifications protected by applicable federal, state or local laws.