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Digital Marketing Operations Manager Jobs in Decatur, GA

GBG

Marketing Operations Manager (4018)

Atlanta, GA · On-site

Enabling safe and rewarding digital lives for genuine people, everywhere We make it our mission to ... The Role - Marketing Operations Manager The Marketing Operations Manager is responsible for ...

GBG

Marketing Operations Manager (4018)

Atlanta, GA · On-site

Enabling safe and rewarding digital lives for genuine people, everywhere We make it our mission to ... The Role - Marketing Operations Manager The Marketing Operations Manager is responsible for ...

GBG

Marketing Operations Manager (4018)

Atlanta, GA

Enabling safe and rewarding digital lives for genuine people, everywhere We make it our mission to ... The Role - Marketing Operations Manager The Marketing Operations Manager is responsible for ...

PowerPlan, Inc

Marketing Operations Manager

Atlanta, GA · On-site

As Marketing Operations Manager, you will ensure that marketing programs run reliably, data flows ... A reliable, conversion-ready website ensures marketing programs launch on time and that digital ...

GAINSystems

Marketing Operations Manager

Atlanta, GA · On-site

About the Role The Marketing Operations Manager owns the systems, tools, and reporting infrastructure that GAINS marketing runs on. This person manages HubSpot and the broader marketing tech stack ...

GAINSystems

Marketing Operations Manager

Atlanta, GA · On-site

About the Role The Marketing Operations Manager owns the systems, tools, and reporting infrastructure that GAINS marketing runs on. This person manages HubSpot and the broader marketing tech stack ...

fogelman

Digital Marketing Coordinator

Atlanta, GA · On-site +1

$42K - $56K/yr

Working closely with the Digital Marketing & CX Manager, this position helps ensure 120+ property ... operational, or digital experience improvements Marketing Technology & CX Support • Assist with ...

Metasys

Digital Marketing Manager

Atlanta, GA · On-site

Our unique quick-start solutions are designed to empower IT operations teams with the efficiency ... We are looking for a Digital Marketing Manager to develop, implement, tract and optimize our ...

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All JobsDigital Marketing Operations JobsDigital Marketing Operations Manager JobsDigital Marketing Operations Manager Jobs in Decatur, GA

Digital Marketing Operations Manager information

See Decatur, GA salary details

$35.6K

$85.6K

$135.2K

How much do digital marketing operations manager jobs pay per year?

As of Aug 21, 2026, the average yearly pay for digital marketing operations manager in Decatur, GA is $85,643.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,900.00 and $97,600.00 per year, depending on experience, location, and employer.

What does a digital marketing operations manager do?

A Digital Marketing Operations Manager oversees the processes, technology, and teams that support digital marketing campaigns. They are responsible for streamlining workflows, managing marketing platforms, ensuring data quality, and tracking performance metrics. Their role bridges the gap between marketing strategy and execution by improving efficiency, integrating new tools, and enabling better decision-making through analytics. They also work closely with cross-functional teams to ensure marketing initiatives run smoothly and deliver measurable results.

What are the key skills and qualifications needed to thrive as a digital marketing operations manager?

To thrive as a Digital Marketing Operations Manager, you need expertise in digital marketing strategies, campaign management, and analytics, typically supported by a bachelor's degree in marketing, business, or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analysis tools such as Google Analytics is essential. Strong organizational skills, leadership, and effective communication help drive cross-functional collaboration and project execution. These skills and qualities enable efficient management of complex digital campaigns, ensuring alignment with business goals and measurable results.

What are some common challenges faced by a digital marketing operations manager, and how can they be addressed?

Digital Marketing Operations Managers often encounter challenges such as coordinating complex campaigns across multiple channels, managing evolving marketing technologies, and ensuring effective collaboration between creative, analytics, and IT teams. To address these, managers typically implement robust project management tools, standardize processes, and foster open communication among stakeholders. Staying updated on digital trends and investing in ongoing training also helps in overcoming operational hurdles and driving campaign success.

What is the difference between Digital Marketing Operations Manager vs Digital Marketing Specialist?

AspectDigital Marketing Operations ManagerDigital Marketing Specialist
CredentialsTypically requires a bachelor’s degree in marketing, business, or related field; certifications like Google Analytics or HubSpot are commonSimilar credentials; often holds marketing or digital certifications
Work EnvironmentOversees marketing processes, manages teams, and coordinates campaignsExecutes marketing tasks, creates content, and manages specific campaigns
Employer & Industry UsageUsed across industries for managing marketing operations and workflowsCommonly employed in marketing departments for campaign execution

The Digital Marketing Operations Manager focuses on overseeing marketing processes and team coordination, while the Digital Marketing Specialist handles campaign execution and content creation. Both roles require similar credentials and are integral to marketing teams, but differ in scope and responsibilities.

What job categories do people searching Digital Marketing Operations Manager jobs in Decatur, GA look for?

The top searched job categories for Digital Marketing Operations Manager jobs in Decatur, GA are:

What cities near Decatur, GA are hiring for Digital Marketing Operations Manager jobs?

Cities near Decatur, GA with the most Digital Marketing Operations Manager job openings:

Digital Marketing Operations Manager jobs near you
Infographic showing various Digital Marketing Operations Manager job openings in Decatur, GA as of August 2026, with employment types broken down into 82% Full Time, 15% Part Time, 1% Temporary, and 2% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $85,643 per year, or $41.2 per hour.

Marketing Operations Manager (4018)

GBG

Atlanta, GA • On-site

Full-time

Re-posted 21 days ago

Job description

Enabling safe and rewarding digital lives for genuine people, everywhere
We make it our mission to ensure more genuine people have digital access to opportunities, and businesses have access to more genuine people. Our technology draws on diverse and reliable data to create a single point of truth for identity and address verification.
With over 30 years of experience behind us our team and technology are focused on enabling safe and rewarding digital lives for everyone. Regardless of age, location or background, genuine people everywhere should be able to digitally prove who they are and where they live.
Marketing Operations
Marketing Operations at GBG is a strategic, revenue-impacting function that designs and runs the operating system for marketing. We enable scale, speed, and accountability by building the systems, processes, and insights that power demand generation, lifecycle marketing, and go-to-market execution. Our mandate is to turn strategy into execution-through clean data, strong governance, measurable performance, and relentless operational excellence.
The Role - Marketing Operations Manager
The Marketing Operations Manager is responsible for designing, running, and continuously improving the systems and processes that power GBG's global marketing engine. This role owns marketing automation, CRM integration, data quality, and performance measurement-ensuring campaigns are scalable, trackable, and operationally sound across the full demand lifecycle. This role requires hands-on experience with marketing automation platforms, Salesforce, enrichment tools, HTML/email templates, and system architecture.
This is a hands-on, technical role that requires deep expertise in marketing automation and Salesforce, along with a strong understanding of B2B funnel mechanics, enrichment, scoring, and lifecycle management. The Marketing Operations Manager partners closely with Demand Generation, Field Marketing, Product Marketing, RevOps, and Sales to translate strategy into reliable execution and trusted reporting.
What you will do
MarTech Systems & Administration
  • Own and administer the marketing technology stack, with primary ownership of marketing automation (HubSpot) and strong working knowledge of integrated GTM systems (Salesforce, 6sense, Cognism, SeamlessAI, analytics platforms).
  • Partner with the GTM Systems Engineer and RevOps to ensure reliable data flows, integrations, and lifecycle alignment across systems-without owning core Salesforce architecture.
  • Establish and enforce marketing-owned governance, including campaign structures, naming conventions, field usage, and data hygiene standards.
  • Serve as the day-to-day system owner for marketers, ensuring tools are usable, reliable, and aligned to how marketing executes.

Marketing Automation & Lifecycle Operations
  • Design, build, and optimize marketing automation workflows in HubSpot, including lifecycle stages, lead scoring, routing logic, suppression rules, and audience segmentation.
  • Own email execution best practices, including template structure, HTML/CSS (preferred), personalization, accessibility, deliverability considerations, and QA standards.
  • Build and maintain forms, landing pages, and progressive profiling logic that balance conversion performance with data quality.
  • Monitor automation health, troubleshoot sync and logic issues, and proactively identify risks to data integrity or lifecycle accuracy.

Reporting, Analytics & Attribution
  • Build and maintain marketing dashboards that surface campaign performance, funnel conversion, lifecycle progression, and operational KPIs.
  • Ensure attribution, UTMs, and tracking frameworks are consistently applied and well-documented across channels.
  • Translate performance data into clear insights for marketers, highlighting trends, gaps, and optimization opportunities.

Process & Operational Excellence
  • Define and continuously improve end-to-end marketing processes that support accuracy, consistency, and scale.
  • Identify process gaps, gather requirements, and maintain clear documentation for workflows, automation logic, and operating procedures.
  • Partner cross-functionally to support smooth handoffs, shared definitions, and agreed-upon SLAs across Marketing, RevOps, and Sales.

Backlog Prioritization & Work Intake
  • Own the Marketing Operations intake and backlog, ensuring requests are well-scoped, clearly prioritized, and aligned to business impact.
  • Partner with stakeholders to clarify requirements, identify dependencies, and communicate trade-offs.
  • Balance reactive requests with proactive system improvements and technical debt reduction.

Partnership & Enablement
  • Enable and train marketers on systems, automation best practices, email standards, and reporting usage.
  • Act as a trusted advisor to marketing teams on what is possible, scalable, and operationally sound.
  • Stay current on B2B marketing automation best practices, including AI-assisted capabilities and emerging MarTech trends.
Skills we are looking for
  • Hands-on HubSpot expertise (required; certification preferred), including workflows, lifecycle stages, scoring, routing, forms, segmentation, and reporting.
  • Strong understanding of email marketing best practices, including deliverability fundamentals, QA, and template design.
  • HTML/CSS experience for email and landing pages (preferred).
  • Working knowledge of Salesforce and CRM concepts, with experience supporting integrated GTM workflows (not required to be a Salesforce architect).
  • Experience with enrichment and intent tools (e.g., 6sense, Cognism, SeamlessAI).
  • Ability to scope work, manage a backlog, gather requirements, and prioritize effectively with stakeholders.
  • Strong analytical skills and experience building dashboards and actionable insights.
  • Experience maintaining a reliable, connected MarTech ecosystem through integrations and governance.
  • High attention to detail, strong documentation habits, and comfort working cross-functionally.
  • Builder mentality with a bias toward scalable, durable solutions.
  • Curiosity and adaptability, with interest in emerging marketing automation and AI-powered tools

To find out more
As an equal opportunity employer, we are dedicated to creating a diverse and inclusive workplace where everyone feels valued and empowered. Please inform your GBG Talent Attraction Partner if you require any reasonable adjustments to the interview process.
To chat to the Talent Attraction team and find out more about our benefits and why we're a great place to work, drop an email to behired@gbgplc.com and we'll be in touch. You can also find out more about careers at GBG and check out our current opportunities at gbgplc.com/careers.

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