The Digital Marketing Manager is responsible for developing and executing a comprehensive digital marketing strategy that drives revenue growth, customer acquisition, and brand engagement across all ...
The Digital Marketing Manager is responsible for developing and executing a comprehensive digital marketing strategy that drives revenue growth, customer acquisition, and brand engagement across all ...
Digital Marketing Manager
Richardson, TX · Hybrid
Digital Marketing Manager Hybrid (2 days/week onsite) - North Dallas Our client is looking for a versatile and well?rounded Digital Marketing Manager to support a broad range of digital initiatives ...
Digital Marketing Manager
Richardson, TX · Hybrid
Digital Marketing Manager Hybrid (2 days/week onsite) - North Dallas Our client is looking for a versatile and well?rounded Digital Marketing Manager to support a broad range of digital initiatives ...
Digital Marketing Manager
Atlanta, GA · On-site
Digital Marketing Manager Location: Atlanta, GA Schedule: Full-time, On-site Become part of OrthoAtlanta, the largest independent physician-owned orthopedic and sports medicine practice in Georgia ...
Digital Marketing Manager
Atlanta, GA · On-site
Digital Marketing Manager Location: Atlanta, GA Schedule: Full-time, On-site Become part of OrthoAtlanta, the largest independent physician-owned orthopedic and sports medicine practice in Georgia ...
Digital Marketing Manager
Grapevine, TX · On-site
Digital Marketing Manager Position Overview The Digital Marketing Manager plays a critical role in supporting a $40M direct-to-consumer Pella branch serving all of North Texas. This position will ...
Digital Marketing Manager
Grapevine, TX · On-site
Digital Marketing Manager Position Overview The Digital Marketing Manager plays a critical role in supporting a $40M direct-to-consumer Pella branch serving all of North Texas. This position will ...
The Digital Marketing Manager is responsible for developing and executing a comprehensive digital marketing strategy that drives revenue growth, customer acquisition, and brand engagement across all ...
The Digital Marketing Manager is responsible for developing and executing a comprehensive digital marketing strategy that drives revenue growth, customer acquisition, and brand engagement across all ...
The Digital Marketing Manager develops, executes, and optimizes digital marketing strategies that drive brand awareness, lead generation, customer engagement, and business growth. This role manages ...
The Digital Marketing Manager develops, executes, and optimizes digital marketing strategies that drive brand awareness, lead generation, customer engagement, and business growth. This role manages ...
The Digital Marketing Manager is responsible for developing and executing a comprehensive digital marketing strategy that drives revenue growth, customer acquisition, and brand engagement across all ...
The Digital Marketing Manager is responsible for developing and executing a comprehensive digital marketing strategy that drives revenue growth, customer acquisition, and brand engagement across all ...
Digital Marketing Manager
$45K - $70K/yr
Digital Marketing Manager The Digital Marketing Manager will be expected to lead a team that effectively crafts and implements digital marketing initiatives including search marketing, social media ...
Digital Marketing Manager
$45K - $70K/yr
Digital Marketing Manager The Digital Marketing Manager will be expected to lead a team that effectively crafts and implements digital marketing initiatives including search marketing, social media ...
The Digital Marketing Manager develops, executes, and optimizes digital marketing strategies that drive brand awareness, lead generation, customer engagement, and business growth. This role manages ...
The Digital Marketing Manager develops, executes, and optimizes digital marketing strategies that drive brand awareness, lead generation, customer engagement, and business growth. This role manages ...
Digital Marketing Manager
Conshohocken, PA · On-site
Digital Marketing Manager As the Digital Marketing Manager, you will be responsible for architecting, implementing and managing the digital marketing strategy across Novacore and our 16+ best-in ...
Digital Marketing Manager
Conshohocken, PA · On-site
Digital Marketing Manager As the Digital Marketing Manager, you will be responsible for architecting, implementing and managing the digital marketing strategy across Novacore and our 16+ best-in ...
Digital Marketing Manager Who are we? CertaSite is a fast-growing fire and life safety company. Fire and life safety is our passion. It's all we think about. We leverage our hard-earned expertise to ...
Digital Marketing Manager Who are we? CertaSite is a fast-growing fire and life safety company. Fire and life safety is our passion. It's all we think about. We leverage our hard-earned expertise to ...
Digital Marketing Manager
Montgomery, AL · On-site
Digital Marketing Manager The Digital Marketing Manager plays a critical cross-functional role in supporting current students and executing integrated marketing and communications initiatives that ...
Digital Marketing Manager
Montgomery, AL · On-site
Digital Marketing Manager The Digital Marketing Manager plays a critical cross-functional role in supporting current students and executing integrated marketing and communications initiatives that ...
Digital Marketing Manager
Cambridge, MA · Remote
Job brief We are currently seeking a Remote Digital Marketing Manager to implement digital online marketing. If you possess a passion for digital marketing, social media and AI, this could be your ...
Quick apply
Digital Marketing Manager
Cambridge, MA · Remote
Job brief We are currently seeking a Remote Digital Marketing Manager to implement digital online marketing. If you possess a passion for digital marketing, social media and AI, this could be your ...
Digital Marketing Manager
Montgomery, AL · On-site
Overview The Digital Marketing Manager plays a critical cross-functional role in supporting current students and executing integrated marketing and communications initiatives that drive student ...
Digital Marketing Manager
Montgomery, AL · On-site
Overview The Digital Marketing Manager plays a critical cross-functional role in supporting current students and executing integrated marketing and communications initiatives that drive student ...
Digital Marketing Manager
Daytona Beach, FL · On-site
$45K - $70K/yr
Digital Marketing Manager The Digital Marketing Manager will be expected to lead a team that effectively crafts and implements digital marketing initiatives including search marketing, social media ...
Quick apply
Digital Marketing Manager
Daytona Beach, FL · On-site
$45K - $70K/yr
Digital Marketing Manager The Digital Marketing Manager will be expected to lead a team that effectively crafts and implements digital marketing initiatives including search marketing, social media ...
Digital Marketing Manager
Conshohocken, PA · On-site
Digital Marketing Manager As the Digital Marketing Manager, you will be responsible for architecting, implementing and managing the digital marketing strategy across Novacore and our 16+ best-in ...
Digital Marketing Manager
Conshohocken, PA · On-site
Digital Marketing Manager As the Digital Marketing Manager, you will be responsible for architecting, implementing and managing the digital marketing strategy across Novacore and our 16+ best-in ...
Digital Marketing Manager
Daytona Beach, FL · On-site
$45K - $70K/yr
Digital Marketing Manager The Digital Marketing Manager will be expected to lead a team that effectively crafts and implements digital marketing initiatives including search marketing, social media ...
Digital Marketing Manager
Daytona Beach, FL · On-site
$45K - $70K/yr
Digital Marketing Manager The Digital Marketing Manager will be expected to lead a team that effectively crafts and implements digital marketing initiatives including search marketing, social media ...
Join Our Team as a Digital Marketing Manager Are you passionate about making a positive impact on the lives of children? Do you thrive in a supportive and inclusive work environment? If so, we want ...
Join Our Team as a Digital Marketing Manager Are you passionate about making a positive impact on the lives of children? Do you thrive in a supportive and inclusive work environment? If so, we want ...
Digital Marketing Manager
$55K - $70K/yr
Crosby, one of the country's leading independent communications firms, is seeking a Digital Marketing Manager to support and optimize performance-driven digital marketing campaigns for mission ...
Digital Marketing Manager
$55K - $70K/yr
Crosby, one of the country's leading independent communications firms, is seeking a Digital Marketing Manager to support and optimize performance-driven digital marketing campaigns for mission ...
Digital Marketing Manager
Annapolis, MD · On-site
$55K - $70K/yr
Crosby, one of the country's leading independent communications firms, is seeking a Digital Marketing Manager to support and optimize performance-driven digital marketing campaigns for mission ...
Digital Marketing Manager
Annapolis, MD · On-site
$55K - $70K/yr
Crosby, one of the country's leading independent communications firms, is seeking a Digital Marketing Manager to support and optimize performance-driven digital marketing campaigns for mission ...
Digital Marketing Manager Rbc information
See salary details
$36.5K - $45.8K
1% of jobs
$45.8K - $55K
5% of jobs
$55K - $64.3K
12% of jobs
$68.3K is the 25th percentile. Wages below this are outliers.
$64.3K - $73.6K
16% of jobs
The median wage is $81.3K / yr.
$73.6K - $82.9K
19% of jobs
$82.9K - $92.1K
17% of jobs
$95.9K is the 75th percentile. Wages above this are outliers.
$92.1K - $101.4K
12% of jobs
$101.4K - $110.7K
7% of jobs
$110.7K - $120K
4% of jobs
$120K - $129.2K
5% of jobs
$129.2K - $138.5K
1% of jobs
$36.5K
$87.7K
$138.5K
How much do digital marketing manager rbc jobs pay per year?
What is the difference between Digital Marketing Manager Rbc vs Digital Marketing Specialist Rbc?
| Aspect | Digital Marketing Manager Rbc | Digital Marketing Specialist Rbc |
|---|---|---|
| Credentials | Bachelor's degree in Marketing, Communications, or related field; often requires experience in management roles | Bachelor's degree in Marketing, Communications, or related field; certifications like Google Ads or HubSpot are common |
| Work Environment | Oversees marketing teams, develops strategies, manages campaigns, and reports to senior management | Executes marketing campaigns, manages digital channels, and analyzes performance metrics |
| Employer & Industry Usage | Used across banks, financial institutions, and large corporations including RBC | Common in marketing agencies, financial services, and corporate marketing teams including RBC |
While both roles focus on digital marketing within RBC, the Digital Marketing Manager Rbc typically leads teams, develops strategies, and oversees campaigns, whereas the Digital Marketing Specialist Rbc executes campaigns and manages digital channels. The manager role requires more experience and leadership skills, while the specialist role is more execution-focused.
Full-time
Posted 18 days ago
Job description
The Digital Marketing Manager is responsible for developing and executing a comprehensive digital marketing strategy that drives revenue growth, customer acquisition, and brand engagement across all digital channels. This role leads full-funnel marketing efforts including paid media, social media, eCommerce, CRM/email marketing, and website optimization. The Digital Marketing Manager will oversee digital campaign strategy, performance analytics, content direction, and team execution, ensuring all initiatives are aligned with business goals, product launches, and measurable KPIs. This role plays a critical part in building a scalable, high-performing digital marketing engine.
Job Responsibilities:
- Develop and execute integrated digital marketing strategies across paid media, social, email/CRM, and eCommerce to drive revenue growth.
- Align digital campaigns with product launches, promotions, and overall brand strategy.
- Establish and track KPIs (ROAS, CAC, LTV, conversion rates, traffic, engagement) and optimize performance accordingly.
- Manage and optimize paid advertising across platforms including Meta, TikTok, Google, and YouTube.
- Oversee website performance and eCommerce optimization (Shopify/WordPress), ensuring strong user experience and conversion.
- Lead CRM and lifecycle marketing efforts including email and SMS campaigns, automation, and segmentation (e.g., Klaviyo).
- Collaborate cross-functionally with marketing, creative, eCommerce, and sales teams to ensure cohesive execution.
- Provide direction for digital content across channels, ensuring alignment with brand messaging and performance goals.
- Analyze performance data (GA4, ad platforms) and deliver actionable insights and reporting on traffic and ROI.
- Manage budgets, allocate resources effectively, and identify growth opportunities across channels.
- Oversee influencer partnerships and digital support for launches, events, and campaigns.
- Manage and mentor a digital marketing team, fostering performance and development.
- Other duties as requested by management.
Requirements:
- Bachelor's degree in Marketing, Business, Data Analytics or a related field.
- 5+ years of experience in digital marketing analytics, performance marketing, or eCommerce marketing (CPG experience preferred).
- Proven track record of driving revenue growth through digital channels and full-funnel marketing strategies.
- Strong experience managing and optimizing paid media campaigns across multiple platforms such as Meta, TikTok, Google Ads, and similar channels.
- Experience with eCommerce platforms such as Shopify and website content management systems.
- Hands-on experience with CRM/email marketing platforms such as Klaviyo, including automation and segmentation strategies.
- Strong analytical skills with reporting tools including Google Analytics, Meta Ads Manager, and other dashboarding tools.
- Ability to strategize, execute, and optimize integrated digital campaigns across multiple channels.
- Strong understanding of digital customer journeys, conversion optimization, and audience targeting.
- Experience collaborating with creative teams to develop high-performing digital content.
- Excellent communication, organization, and project management skills.
- Ability to adapt to change in a fast-moving, performance-driven environment.
- Detail-oriented with the ability to manage multiple projects, deadlines, and reporting needs.
- Experience working cross-functionally with marketing, brand, and external partners.