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Digital Marketing Assistant Jobs in Delaware (NOW HIRING)

Digital Marketing Manager

Wilmington, DE · On-site

$70K - $100K/yr

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Digital Marketing Manager

Wilmington, DE · On-site

$70K - $100K/yr

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

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Showing results 1-20

Digital Marketing Assistant information

See Delaware salary details

$12

$25

$35

How much do digital marketing assistant jobs pay per hour?

As of Sep 4, 2026, the average hourly pay for digital marketing assistant in Delaware is $25.48, according to ZipRecruiter salary data. Most workers in this role earn between $17.31 and $26.92 per hour, depending on experience, location, and employer.

What is a digital marketing assistant?

A digital marketing assistant performs a variety of duties that support the overall goals of a company’s sales or marketing departments. In this career, you are responsible for carrying out tasks related to brand development and advertising strategies on digital platforms. You conduct market and brand research, write reports and white papers, present findings to the department, and help craft new campaigns. The qualifications for the job include career experience and specialized skills. You should have a bachelor’s degree and some familiarity with digital marketing, including with social media and e-commerce.

What does a digital marketing assistant do?

A Digital Marketing Assistant supports a company's online marketing efforts by helping to create, implement, and monitor digital campaigns. This role often involves managing social media accounts, updating website content, analyzing digital analytics, and assisting with email marketing. Digital Marketing Assistants work closely with marketing managers and other team members to ensure marketing strategies are executed effectively and on schedule. The position is ideal for those who are detail-oriented and interested in learning more about marketing in the digital space.

What are the key skills and qualifications needed to thrive as a digital marketing assistant, and why are they important?

To thrive as a Digital Marketing Assistant, you need a solid understanding of digital marketing fundamentals, content creation, and analytics, often supported by a relevant degree or certification. Familiarity with tools like Google Analytics, social media management platforms, and email marketing software is typically expected. Strong organizational skills, creativity, and effective communication help you excel in fast-paced, collaborative environments. These competencies are crucial for executing successful campaigns, optimizing digital presence, and supporting broader marketing goals.

What are some of the main challenges digital marketing assistants face when managing multiple campaigns?

Digital Marketing Assistants often juggle several campaigns at once, which can make prioritization and time management challenging. Balancing content creation, social media scheduling, and performance reporting requires strong organizational skills and the ability to adapt quickly to shifting priorities. It's also common to collaborate with various teams, such as design and sales, so clear communication is essential to ensure deadlines are met and campaigns remain consistent with brand guidelines. Staying updated with digital marketing trends and platform changes is an ongoing part of the role.

What is the difference between Digital Marketing Assistant vs Content Coordinator?

AspectDigital Marketing AssistantContent Coordinator
Primary RoleSupports digital marketing campaigns, manages social media, and assists with online advertisingCreates, manages, and optimizes content across platforms, including blogs, social media, and websites
Required SkillsBasic SEO, social media management, analytics, communicationContent creation, editing, SEO, content strategy
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesMarketing departments, media agencies, content firms
Common UsageAssisting in digital campaigns and online presenceDeveloping and managing content strategies

While both roles support marketing efforts, a Digital Marketing Assistant focuses on supporting digital campaigns and online channels, whereas a Content Coordinator specializes in creating and managing content to engage audiences. Both roles often collaborate but have distinct primary responsibilities within marketing teams.

Can I do digital marketing with no experience?

Digital Marketing Assistants can enter the field with little or no experience, as many employers value skills like creativity, communication, and familiarity with digital tools. Gaining knowledge through online courses, certifications, or internships can improve job prospects and performance in this role.

How much does a digital marketing assistant earn?

A digital marketing assistant typically earns between $35,000 and $55,000 annually, depending on experience, location, and the size of the company. Entry-level roles may start lower, while those with specialized skills or certifications can earn higher salaries. The role often involves working with tools like Google Analytics and social media platforms.

What are the 4 types of digital marketing?

Digital marketing encompasses four main types: content marketing, which involves creating valuable content; social media marketing, using platforms like Facebook and Instagram; search engine optimization (SEO), to improve website visibility; and pay-per-click (PPC) advertising, which includes paid ads on search engines and social media. A digital marketing assistant often supports these areas by managing campaigns, analyzing data, and using tools like Google Analytics.

What are the most commonly searched types of Digital Marketing jobs in Delaware?

The most popular types of Digital Marketing jobs in Delaware are:

What are popular job titles related to Digital Marketing Assistant jobs in Delaware?

For Digital Marketing Assistant jobs in Delaware, the most frequently searched job titles are:

What job categories do people searching Digital Marketing Assistant jobs in Delaware look for?

The top searched job categories for Digital Marketing Assistant jobs in Delaware are:

What cities in Delaware are hiring for Digital Marketing Assistant jobs?

Cities in Delaware with the most Digital Marketing Assistant job openings:

Infographic showing various Digital Marketing Assistant job openings in Delaware as of August 2026, with employment types broken down into 2% As Needed, 75% Full Time, 20% Part Time, 1% Temporary, and 2% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $52,994 per year, or $25.5 per hour.

Digital Marketing Specialist

University of Delaware

Newark, DE • On-site

Full-time

Re-posted 18 days ago


University Of Delaware rating

5.7

Company rating: 5.7 out of 10

Based on 21 frontline employees who took The Breakroom Quiz

592nd of 629 rated colleges and universities


Job description

Digital Marketing Specialist

Apply now Job no: 503417
College / VP Area: Office of the Provost
Work type: Staff
Location: Newark, DE
Categories: Communications & Public Relations, Full Time, Extension and Outreach

Pay Grade: 30E
 
Context of Job:
 
Under the direction of the Director of Marketing for the Center for Innovation in Lifelong Learning and Teaching (CILLT), the Digital Marketing Specialist is a high-impact, execution-level role responsible for driving enrollment growth across CILLT programs. Working within the CILLT marketing team, the specialist will lead the design, implementation and continuous optimization of multichannel digital advertising campaigns for UD Online, Professional and Continuing Studies, and the Osher Lifelong Learning Institutes. This role requires a balance of creativity, analytical rigor, independent project management, and a deep understanding of the prospective student journey.
 
Major Responsibilities
  • Digital Advertising and Performance Management
  • Develop, coordinate and implement the digital content for multiple digital marketing campaigns, working closely with the Director, CILLT program stakeholders and campus partners.
  • Manage and scale paid search (Google Ads), display, and paid social (Meta, LinkedIn) campaigns to meet specific enrollment KPIs.
  • Regularly monitor and interpret indicators (CPA, CTR, Conversions) to pivot ad spend toward high-performing channels.
  • Generate reports, analyze data and make meaningful observations and recommendations for CILLT's digital channels.
  • Design and implement testing for ad copy, landing pages, and creative assets to improve conversion rates.
  • Implement and maintain SEO/GEO best practices to ensure high organic visibility.
  • Stay current on best practices and trends in digital marketing and implement new strategies and tactics as appropriate.

Funnel Automation and Content Execution

  • Assist the Slate CRM Manager in creating and optimizing automated Slate CRM email flows to nurture prospective students through
  • the enrollment funnel.
  • Coordinate the production of compelling digital content, including ad copy, ensuring all assets align with University brand standards.
  • Manage a robust, performance-oriented social media presence across multiple business units and channels.

Project Management and Collaboration

  • Manage multiple campaign projects and stakeholder requests simultaneously from ideation to post-mortem.
  • Act as the primary performance marketing expert when collaborating with faculty, program instructors, and campus partners.
  • Maintain a master content and campaign calendar to ensure timely execution and cross-platform alignment.
  • Collaborates with UD's Office of Communications and Marketing to ensure alignment and efficiency with other University campaigns.
  • Perform other job-related responsibilities as assigned.
Qualifications
  • Bachelor's degree and four years of experience in digital marketing, specifically managing paid media budgets, or equivalent combination of education and experience.
  • Technical experience with the following:
    • Platforms: Proficiency in Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads.
    • CRM/Email: Direct experience with Slate CRM or similar enterprise-level marketing automation tools.
    • Analytics: Well-versed in Google Analytics and SEO/GEO tools.
    • CMS: Experience utilizing WordPress, Adobe Experience Manager, or similar content management system.
    • Project Management: Demonstrable experience using Smartsheet (preferred), Asana, Monday, or similar.
  • Proven ability to work independently in a fast-paced environment and manage complex project timelines under tight deadlines.
  • Strong analytical skills and experience with data-driven decision making.
  • Excellent writing and editing skills, with the ability to create compelling content for a variety of digital channels.
  • Ability to identify trends, opportunities, and risks and adjust campaign tactics accordingly.
  • Familiarity with higher education marketing and the unique needs of adult learners/online students is preferred.

Notice of Non-Discrimination and Equal Opportunity
The University of Delaware does not discriminate against any person on the basis of race, color, national origin, sex, gender identity or expression, sexual orientation, genetic information, marital status, disability, religion, age, veteran status or any other characteristic protected by applicable law in its employment, educational programs and activities, admissions policies, and scholarship and loan programs as required by Title IX of the Educational Amendments of 1972, the Americans with Disabilities Act of 1990, Section 504 of the Rehabilitation Act of 1973, Title VI and VII of the Civil Rights Act of 1964, and other applicable statutes and University policies. The University of Delaware also prohibits unlawful harassment including sexual harassment and sexual violence.

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