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Digital Content Writer Jobs in Michigan (NOW HIRING)

We're looking for a Digital Content Producer to join our brand strategy team -- a small but mighty ... This includes writing, developing, editing, and publishing longโ€form and shortโ€form copy, as ...

We're looking for a Digital Content Producer to join our brand strategy team -- a small but mighty ... This includes writing, developing, editing, and publishing longโ€form and shortโ€form copy, as ...

Digital Communications Specialist

Auburn Hills, MI ยท On-site

$50K - $67K/yr

What You'll Do Own and execute our social media presence and campaigns Create engaging digital content (written, visual, and multimedia) that tells our story Collaborate with teams across the ...

Digital Communications Specialist

Auburn Hills, MI ยท On-site

$50K - $67K/yr

Create engaging digital content (written, visual, and multimedia) that tells our story * Collaborate with teams across the business to bring ideas to life * Translate concepts into content that ...

Digital & Social Media Manager

Kalamazoo, MI ยท On-site

$42K - $45K/yr

Proficiency with Adobe Creative Suite or comparable content creation tools * Strong photo, video and digital editing skills * Excellent written, verbal and storytelling abilities * Motivated attitude ...

Create compelling digital content that motivates donor action and supports organizational goals ... Possess excellent written and verbal communication skills, attention to detail, and a passion for ...

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Digital Content Writer information

See Michigan salary details

$11

$35

$86

How much do digital content writer jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for digital content writer in Michigan is $35.26, according to ZipRecruiter salary data. Most workers in this role earn between $20.53 and $40.43 per hour, depending on experience, location, and employer.

What is a digital content writer?

A Digital Content Writer is a professional who creates written content specifically for online platforms such as websites, blogs, social media, and email newsletters. Their work involves researching topics, crafting engaging and SEO-friendly articles, and ensuring the content aligns with a brand's voice and goals. Digital Content Writers play a key role in attracting and retaining online audiences by producing informative, persuasive, and relevant content. They often collaborate with marketing teams to optimize content for search engines and drive traffic to digital platforms.

How does a digital content writer typically collaborate with marketing and design teams?

Digital Content Writers often work closely with marketing and design teams to ensure that written content aligns with broader campaign goals and visual branding. This collaboration involves regular meetings to discuss content strategy, providing feedback on layout or multimedia elements, and adjusting writing style or format to fit specific platforms. Effective communication and openness to feedback are key, as writers must balance creative ideas with brand guidelines and campaign objectives. This team-based approach helps ensure content is engaging, consistent, and optimized for audience reach.

What are the key skills and qualifications needed to thrive as a digital content writer, and why are they important?

To thrive as a Digital Content Writer, you need excellent writing, editing, and research skills, typically supported by a degree in communications, journalism, or a related field. Familiarity with content management systems (CMS) like WordPress, SEO tools, and basic knowledge of analytics platforms are commonly required. Creativity, adaptability, and strong time management help writers produce engaging content and meet tight deadlines. These skills are crucial for creating high-impact digital content that drives audience engagement and supports business objectives.

What is the difference between Digital Content Writer vs Content Marketing Specialist?

AspectDigital Content WriterContent Marketing Specialist
Primary FocusCreating written digital content for websites, blogs, social mediaDeveloping and executing content strategies to promote brand awareness
Skills & CredentialsStrong writing, SEO knowledge, basic marketing understandingContent creation, marketing strategy, analytics skills
Work EnvironmentFreelance, agency, or in-house digital teamsMarketing departments, agencies, in-house teams
Common UsageContent creation for digital platformsContent planning and marketing campaigns

While both roles involve digital content, a Digital Content Writer primarily focuses on producing engaging written material, whereas a Content Marketing Specialist develops broader strategies to promote content and achieve marketing goals. Understanding these differences helps in choosing the right career path or job search focus.

Are digital content writers still in demand?

Digital content writers remain in demand as businesses continue to prioritize online presence and content marketing. Skills in SEO, social media, and content management tools enhance employability in this evolving field.

How to become a digital content writer?

To become a digital content writer, you should develop strong writing skills, gain experience through creating online content, and become familiar with content management systems and SEO principles. A bachelor's degree in English, journalism, or a related field is often preferred, and building a portfolio can help demonstrate your abilities to potential employers.

What are popular job titles related to Digital Content Writer jobs in Michigan?

For Digital Content Writer jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Digital Content Writer jobs in Michigan look for?

The top searched job categories for Digital Content Writer jobs in Michigan are:

Infographic showing various Digital Content Writer job openings in Michigan as of August 2026, with employment types broken down into 1% Internship, 79% Full Time, 13% Part Time, 1% Temporary, 5% Contract, and 1% Nights. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution, with an average salary of $73,346 per year, or $35.3 per hour.

Digital Content Producer

Morgan Murphy Media

Marquette, MI โ€ข On-site

Full-time

Posted 2 days ago

New


Job description

My UP News (WBUP/WJMN) is looking for a dynamic storyteller to lead our digital efforts in an exciting position designed to meet the needs of today's audiences. The Digital Producer is someone who understands both the on-air and digital spaces, and who can chart a new course in the streaming world. This person will thrive on deadlines, understand the importance of breaking news, curate and create new digital content, and build a relationship with our digital audience.

What you'll do:

As a Digital Producer, you'll help lead our news gathering and distributing efforts that includes:

  • Rewriting releases from law enforcement, government agencies, non-profit and other organizations.
  • Finding additional information on stories to help provide more context and perspective.
  • Working with the rest of the news department to review and help improve their locally produced content.
  • Create content for our web, social, and app platforms to enhance the audience experience.
  • Create new workflows embrace new changing digital strategies and ideas.
  • Assist in training other members of the team in best practices and strategies.
  • Experiment with new technologies and tools to refine workflows and processes.

You will contribute content to our digital and on-air platforms, including cross-promoting streaming content, and we will count on you to be a problem-solver when it comes to technical issues, production, and programming. Your flair for analytics and audience tools will help us better listen to and understand our audience.

What you'll bring:

The Digital Producer will have experience in journalism, combined with a strong understanding of the digital space. We are looking for experienced writing for print using AP style, a solid command of journalism ethics and the tenets of professional journalism, and experience producing video and audio for the web using desktop video software. A BA/BS in journalism or related field with online publishing or communications experience preferred.

Morgan Murphy Media is a progressive and family-owned business that places our highest values on our employees, the workplace culture, and the communities we serve. My UP News is the ABC affiliate proudly serving the Upper Peninsula of Michigan.

We are proud to be an equal opportunity employer. We celebrate and support diversity and are committed to creating an inclusive environment for our employees and our communities.


Employment Type: Full Time