ZipRecruiter

Log In

1

Digital Analytics Developer Jobs in Berkeley, CA

BlastX Consulting

Director, MarTech Engineering

San Francisco, CA · On-site +1

$155K - $185K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Director, MarTech Engineering leads the vision, development, and implementation of digital analytics and marketing technologies at BlastX Consulting. This individual contributor role focuses on ...

BlastX Consulting

Director, MarTech Engineering

San Francisco, CA · Remote

$155K - $185K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Director, MarTech Engineering leads the vision, development, and implementation of digital analytics and marketing technologies at BlastX Consulting. This individual contributor role focuses on ...

Skydio, Inc

Failure Analysis Engineer

Hayward, CA · On-site

$147K - $170K/yr

  • Medical

  • Retirement

  • PTO

Digital Multimeter * Logic Analyzer * Spectrum Analyzer (preferred) * Power Analyzer * Thermal ... Design Engineering * Hardware Engineering * Embedded Software Engineering * Manufacturing ...

Amplitude

Software Engineer II, Growth

San Francisco, CA · On-site

$114K - $157K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Software Engineer II, Growth at Amplitude (View all jobs) San Francisco Bay Area About The Role ... Amplitude is a digital analytics platform-we help companies capture data they can trust, uncover ...

New

Waymo

Digital Media Manager

San Francisco, CA · On-site

$105K - $136K/yr

In this hybrid role, you will report to a Digital Media Lead. You will: * Scale Paid Acquisition ... Data Engineering & Analytics Collaboration: Technical literacy to partner with Data Engineering and ...

previous page

Showing results 41-60

All JobsDigital Analytics Developer JobsDigital Analytics Developer Jobs in Berkeley, CA

Digital Analytics Developer information

See Berkeley, CA salary details

$20

$57

$108

How much do digital analytics developer jobs pay per hour?

As of Aug 15, 2026, the average hourly pay for digital analytics developer in Berkeley, CA is $57.85, according to ZipRecruiter salary data. Most workers in this role earn between $31.20 and $75.05 per hour, depending on experience, location, and employer.

What is a digital analytics developer?

A Digital Analytics Developer is a professional who implements, manages, and optimizes analytics solutions on digital platforms, such as websites and mobile apps. They work with tools like Google Analytics, Adobe Analytics, and tag management systems to collect and analyze user data. Their role involves creating and maintaining tracking codes, ensuring accurate data capture, and providing insights that support business decisions. Digital Analytics Developers often collaborate with marketing, design, and engineering teams to improve digital performance and user experience.

What are the key skills and qualifications needed to thrive as a digital analytics developer?

To thrive as a Digital Analytics Developer, you need a strong background in web development, JavaScript, data analysis, and a relevant degree in computer science, statistics, or a related field. Familiarity with tools like Google Analytics, Adobe Analytics, Tag Management Systems (e.g., Google Tag Manager), and data visualization platforms is crucial. Attention to detail, problem-solving abilities, and effective communication set high performers apart in this role. These skills and qualities are essential for ensuring accurate data collection, insightful analysis, and clear reporting that drive data-driven decision-making for organizations.

What is the difference between Digital Analytics Developer vs Data Analyst?

AspectDigital Analytics DeveloperData Analyst
Required CredentialsBachelor's in Computer Science, Analytics, or related field; knowledge of analytics tools and programmingBachelor's in Statistics, Mathematics, or related field; proficiency in data analysis tools
Work EnvironmentDevelops and implements analytics solutions, often within marketing or IT teamsAnalyzes data sets to generate insights, typically across various departments
Employer & Industry UsageUsed in digital marketing, e-commerce, and tech companies for tracking user behaviorCommon across finance, healthcare, and business sectors for decision support

While both roles involve working with data, a Digital Analytics Developer primarily focuses on creating and maintaining analytics tools and tracking systems, whereas a Data Analyst interprets data to provide actionable insights. The roles often overlap but serve different functions within data-driven organizations.

How does a digital analytics developer typically collaborate with marketing and IT teams?

Digital Analytics Developers often act as a bridge between marketing and IT teams, ensuring that web analytics tools are properly implemented and data is accurately captured across digital platforms. They work closely with marketers to understand campaign goals and reporting needs, translating those requirements into technical specifications. At the same time, they coordinate with IT or web development teams to integrate tracking codes, troubleshoot data discrepancies, and maintain data integrity. Strong communication skills and a collaborative mindset are essential, as this role frequently involves explaining technical concepts to non-technical stakeholders.

What are popular job titles related to Digital Analytics Developer jobs in Berkeley, CA?

For Digital Analytics Developer jobs in Berkeley, CA, the most frequently searched job titles are:

What job categories do people searching Digital Analytics Developer jobs in Berkeley, CA look for?

The top searched job categories for Digital Analytics Developer jobs in Berkeley, CA are:

What cities near Berkeley, CA are hiring for Digital Analytics Developer jobs?

Cities near Berkeley, CA with the most Digital Analytics Developer job openings:

Digital Analytics Developer jobs near you

Digital Optimization Manager

Cypress HCM

Pleasanton, CA

$68.97/hr

Full-time

Re-posted 27 days ago

Job description


Digital Optimization Manager
About the Team
This position is on the Global Digital Marketing team and will play a significant role in the mission to drive personalized and connected experiences that engage audiences and accelerate business outcomes. This role and the team are in the broader Global Field & Go to Market team who drive integrated marketing plans to generate demand in the markets we serve across the globe.
About the Role
We are seeking a skilled and proactive Digital Optimization Manager to join our team. In this contract role, you'll be instrumental in evolving and executing our digital optimization strategy, which includes A/B testing, multivariate testing, and web personalization.
You'll partner with Digital Marketing Managers and other cross-functional teams to identify opportunities to enhance the user experience across our digital properties. The ideal candidate will have a strong understanding of Adobe Target, front-end development skills (HTML, CSS, JavaScript), and a data-driven mindset.
You should be highly accountable for the integrity of testing methodologies and thrive in a fast-paced environment. This role requires strong communication and collaboration skills to effectively partner across the organization.
Responsibilities:
Optimization
  • Ideate, build, maintain, and report on A/B tests, multivariate tests and personalized experiences utilizing Adobe Target or similar enterprise-level technology.
  • Develop and maintain custom Adobe Target code, including Web SDK and other relevant libraries, and participate in code reviews and ensure code quality.
  • Stay up-to-date with the latest Adobe Target features and best practices.
A/B testing
  • Plan, build and execute A/B tests to optimize website experiences, including landing pages, CTAs, layouts and content variations to drive incremental engagement.
  • Serve as a subject matter expert on design of experiments including test structure, definition of primary and secondary success metrics, and experiment duration calculations.
  • Document best practices, train, and assist as needed Digital Marketing Managers on how to perform basic A/B tests in Adobe Target.
Analytics
  • Utilizing analytics tools to track performance, identify trends, and translate data into actionable insights to stakeholders.
  • Continuously assess and enhance website performance, user experience and conversion rates.
  • Leverage Adobe Analytics and heatmap tools to identify and prioritize testing opportunities.
Process
  • Create and maintain documentation for Adobe Target implementations and processes.
  • Manage and support ongoing optimization initiatives for Workday including planning, idea management intake, testing, optimization, reporting, and forecasting.
  • Assist in training and supporting Digital Marketing Managers and others to enable scaling an optimization program across regional digital properties including localization and collaboration with regional marketers.
  • Work cross-functionally with Developers, Web production, Marketing Technology, Digital Marketers, Analysts and Designers to plan, build and execute A/B testing and personalized initiatives.
Requirements:
  • 3-6 years of related experience in digital optimization and digital marketing.
  • 3+ years of hands-on experience with Adobe marketing and optimization technologies, including strong proficiency with Adobe Target (visual experience composer, automated testing, AI, and ML capabilities), Adobe Analytics, Adobe CDP, and Adobe Experience Manager, or other similar enterprise-level technologies.
  • 3+ years of experience in front-end development and web technologies including HTML, CSS, and JavaScript frameworks such as React, Angular, or Vue.js.
  • Proven ability to analyze data from multiple sources (including Adobe Analytics or other enterprise-level analytics platforms) and derive actionable insights from user behavior tools (Contentsquare, Hotjar, etc.).
  • Ability to simultaneously manage multiple projects and tasks while successfully meeting established goals and deadlines.
  • Proactive problem-solver who can assess and navigate ambiguity, while researching and developing effective solutions.
  • Familiarity with Jira and Workfront is a plus.
Compensation:
  • Up to $68.97/hr. (W2)
Req# 2187
Cypress HCM logo

About Cypress HCM

Sourced by ZipRecruiter

We deliver consistently superior recruiting by virtue of trusting, communicative relationships with companies and candidates alike. From Fortune 100s to startups, clients lean on us to fulfill their range of needs from contract to full-time positions. With an intimate knowledge of the industries we serve, a keen sense of what makes for high-performing talent in any role, and shared sense of urgency, our clients will tell you: your solution begins here.

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Walnut Creek, CA, US

Year founded

2005

Social media

FacebookTwitter

View All Cypress HCM Jobs