ADT is seeking a Senior Manager, Digital Analytics to lead the evolution from reporting to ... The ideal candidate will oversee analytics engineering and performance platforms that translate ...
ADT is seeking a Senior Manager, Digital Analytics to lead the evolution from reporting to ... The ideal candidate will oversee analytics engineering and performance platforms that translate ...
ADT is seeking a Senior Manager, Digital Analytics to lead the evolution from reporting to ... The ideal candidate will oversee analytics engineering and performance platforms that translate ...
ADT is seeking a Senior Manager, Digital Analytics to lead the evolution from reporting to ... The ideal candidate will oversee analytics engineering and performance platforms that translate ...
... across digital platforms. This role sits at the intersection of analytics, engineering, and customer experience - leading the implementation, governance, and optimization of enterprise tracking ...
New
... across digital platforms. This role sits at the intersection of analytics, engineering, and customer experience - leading the implementation, governance, and optimization of enterprise tracking ...
New
Product Data Analyst - Digital Analytics
Orlando, FL · On-site
$60K - $85K/yr
Work with product, engineering, and revenue teams to support analytics and reporting needs * Gather ... Digital Analytics Platforms: Proficiency in GA4 or similar tools (e.g., Adobe Analytics) for ...
Product Data Analyst - Digital Analytics
Orlando, FL · On-site
$60K - $85K/yr
Work with product, engineering, and revenue teams to support analytics and reporting needs * Gather ... Digital Analytics Platforms: Proficiency in GA4 or similar tools (e.g., Adobe Analytics) for ...
The Senior Manager manages a team of analysts, partners with tagging and engineering teams to ensure data quality and deliver executive-ready insights that inform digital optimization and business ...
The Senior Manager manages a team of analysts, partners with tagging and engineering teams to ensure data quality and deliver executive-ready insights that inform digital optimization and business ...
The Adobe Analytics Launch Developer Data Mapping Specialist is responsible for designing ... Experience working with data layers and understanding of digital analytics data architecture.
The Adobe Analytics Launch Developer Data Mapping Specialist is responsible for designing ... Experience working with data layers and understanding of digital analytics data architecture.
BA/BS Marketing, Business, Computer Science, or Engineering; Technical undergraduate education with ... digital analytics * Strong knowledge of web design, usability and user testing * Strong ...
BA/BS Marketing, Business, Computer Science, or Engineering; Technical undergraduate education with ... digital analytics * Strong knowledge of web design, usability and user testing * Strong ...
Digital Performance Analyst Department: MarketingDirect Supervisor: VP, eCommerce & Digital ... Identify knowledge gaps and partner with Engineering and Analytics to enhance tracking. * Analyze ...
Digital Performance Analyst Department: MarketingDirect Supervisor: VP, eCommerce & Digital ... Identify knowledge gaps and partner with Engineering and Analytics to enhance tracking. * Analyze ...
Digital Performance Analyst Department: MarketingDirect Supervisor: VP, eCommerce & Digital ... Identify knowledge gaps and partner with Engineering and Analytics to enhance tracking. * Analyze ...
Digital Performance Analyst Department: MarketingDirect Supervisor: VP, eCommerce & Digital ... Identify knowledge gaps and partner with Engineering and Analytics to enhance tracking. * Analyze ...
Digital Performance Analyst Department : Marketing Direct Supervisor: VP, eCommerce & Digital ... Identify knowledge gaps and partner with Engineering and Analytics to enhance tracking. * Analyze ...
New
Digital Performance Analyst Department : Marketing Direct Supervisor: VP, eCommerce & Digital ... Identify knowledge gaps and partner with Engineering and Analytics to enhance tracking. * Analyze ...
New
Digital Performance Analyst Department : Marketing Direct Supervisor: VP, eCommerce amp; Digital ... Identify knowledge gaps and partner with Engineering and Analytics to enhance tracking. * Analyze ...
Digital Performance Analyst Department : Marketing Direct Supervisor: VP, eCommerce amp; Digital ... Identify knowledge gaps and partner with Engineering and Analytics to enhance tracking. * Analyze ...
Digital Performance Analyst Department : Marketing Direct Supervisor: VP, eCommerce & Digital ... Identify knowledge gaps and partner with Engineering and Analytics to enhance tracking. * Analyze ...
Digital Performance Analyst Department : Marketing Direct Supervisor: VP, eCommerce & Digital ... Identify knowledge gaps and partner with Engineering and Analytics to enhance tracking. * Analyze ...
Digital Analyst Internships
$94.10K - $111.20K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$94.10K - $111.20K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$93.50K - $110.60K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$93.50K - $110.60K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$86.80K - $102.70K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$86.80K - $102.70K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$88K - $104K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$88K - $104K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$94.40K - $111.70K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$94.40K - $111.70K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$91.90K - $108.70K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$91.90K - $108.70K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$89K - $105.30K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$89K - $105.30K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$88.10K - $104.20K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analyst Internships
$88.10K - $104.20K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...
Digital Analytics Developer information
What are the key skills and qualifications needed to thrive as a Digital Analytics Developer, and why are they important?
How does a Digital Analytics Developer typically collaborate with marketing and IT teams?
What is a Digital Analytics Developer?
What is the difference between Digital Analytics Developer vs Data Analyst?
| Aspect | Digital Analytics Developer | Data Analyst |
|---|---|---|
| Required Credentials | Bachelor's in Computer Science, Analytics, or related field; knowledge of analytics tools and programming | Bachelor's in Statistics, Mathematics, or related field; proficiency in data analysis tools |
| Work Environment | Develops and implements analytics solutions, often within marketing or IT teams | Analyzes data sets to generate insights, typically across various departments |
| Employer & Industry Usage | Used in digital marketing, e-commerce, and tech companies for tracking user behavior | Common across finance, healthcare, and business sectors for decision support |
While both roles involve working with data, a Digital Analytics Developer primarily focuses on creating and maintaining analytics tools and tracking systems, whereas a Data Analyst interprets data to provide actionable insights. The roles often overlap but serve different functions within data-driven organizations.
ADT rating
7.1
Based on 135 frontline employees who took The Breakroom Quiz
31st of 100 rated security
Job description
Summary:
ADT is seeking a Senior Manager, Digital Analytics to lead the evolution from reporting to actionable marketing intelligence that helps drive lead generation and customer acquisition. This role will drive the development of adaptive segmentation, diagnostic and causal analytics, and scalable decision systems that enable more effective experimentation and marketing strategy. The ideal candidate will oversee analytics engineering and performance platforms that translate behavioral data into high-impact, actionable insights. This position combines hands-on technical leadership with team development and cross-functional influence to embed data-driven decision-making across marketing.
Duties and Responsibilities:
- Adaptive Segmentation & Behavioral Intelligence
- Design and operationalize adaptive behavioral segmentation models to dynamically classify users by engagement, intent, and conversion propensity.
- Develop scalable segmentation logic that informs targeting, experimentation, and journey optimization.
- Ensure segmentation evolves continuously with behavioral signals rather than relying on static rules.
- Diagnostic & Causal Analytics
- Lead advanced analysis of user behavior and funnel performance to identify trends, bottlenecks, and key performance drivers.
- Apply diagnostic and causal methodologies to quantify the impact of campaigns, content, and user interactions on lead generation outcomes.
- Translate analytical findings into clear, prioritized recommendations for marketing and digital experience teams.
- Analytics Engineering & Decision Systems
- Drive the operationalization of analytical insights into scalable, reusable analytics products and decision systems.
- Standardize and automate core analytical methodologies to enable consistency, speed, and repeatability.
- Ensure solutions align with enterprise data architecture and governance standards.
- Journey Intelligence & Path Optimization
- Oversee path and journey analysis to identify friction points and conversion accelerators across the user experience.
- Develop scoring frameworks (e.g., engagement, intent, visit value) to prioritize optimization opportunities.
- Partner with experimentation teams to embed journey and behavioral intelligence into test design and execution.
- Marketing Intelligence Systems & Performance Infrastructure
- Guide the evolution of TDIS (Trading Desk Information System) into a scalable marketing intelligence platform.
- Oversee integration of marketing data sources, APIs, and pipelines to ensure data accuracy, accessibility, and automation.
- Support incorporation of performance signals (e.g., site performance, behavioral telemetry) into analytics frameworks.
- Team Leadership & Capability Development
- Lead, mentor, and develop a team of analytics and technical professionals, fostering strong analytical rigor and engineering discipline.
- Establish standards for scalable analytics development, automation, and insight generation.
- Build team capabilities in Python-based modeling, advanced analytics, and marketing intelligence systems.
- Cross-Functional Collaboration
- Partner with Digital Experience, Marketing, and Optimization teams to embed analytics into experimentation and acquisition strategies.
- Collaborate with data engineering and IT partners to align on data architecture, integration, and governance.
- Act as a bridge between business objectives and technical implementation, ensuring analytics solutions drive measurable impact.
- Additional duties as assigned
Skills and Competencies:
- Adaptive Segmentation Expertise: Ability to design and scale dynamic behavioral segmentation strategies.
- Analytics Engineering Mindset: Strong capability to translate exploratory analysis into automated, reusable systems.
- Diagnostic & Causal Thinking: Ability to identify performance drivers and quantify impact with rigor.
- Leadership & Coaching: Proven ability to build and develop high-performing analytics teams.
- Business Translation: Skilled in communicating insights to influence marketing strategy and investment decisions.
- Systems Thinking: Understands how segmentation, experimentation, data infrastructure, and analytics interconnect.
Minimum Qualifications:
- 7+ years of experience in digital analytics, analytics engineering, or data-driven marketing.
- 2+ years of experience leading analytics or technical teams.
- Bachelor's degree in Marketing Analytics, Business Analytics, Mathematics, or a related quantitative field.
- Strong expertise in diagnostic and causal analytics methodologies.
- Experience building scalable analytics solutions using Python and SQL.
- Proficiency in digital analytics platforms (e.g., GA4, Adobe Analytics).
- Experience designing segmentation, scoring, or behavioral models.
- Proven ability to translate complex analysis into actionable business insights.
Preferred Qualifications:
- Experience with cloud-based data environments (e.g., GCP, AWS).
- Familiarity with experimentation platforms and statistical validation methods.
- Experience with data integration, ETL processes, and API-based data ingestion.
- Experience evolving reporting into scalable marketing intelligence systems.
Location
- Our office follows 4 days onsite and 1-day remote schedule.
Relocation:
Relocation assistance will be provided for qualified candidates residing outside the South Florida region (including Southeast, Southwest and South-Central Florida).
About ADT
Sourced by ZipRecruiter
At ADT Commercial, we are in the business of helping people and organizations to protect what matters most to them. Building upon ADT's 145-year legacy, we secure the livelihoods and futures of critical commercial environments, retail location, educational campuses, healthcare facilities and financial institutions across the U.S. as an industry-leading security, fire and life safety systems integrator. We strive to have the most experienced and technically trained and talented teams in the industry, driven by excellence at every turn. At ADT Commercial, we truly believe that our people are the difference - for our organization, the customers we serve and the communities we protect. When you're a part of ADT Commercial, you'll have the opportunity to be a part of that difference every day. With more than 300 locations, a deep national presence, and comprehensive portfolio of solutions and services, our employees are always poised for career advancement and growth. For more information, visit www.adtcommercial.com or follow us on LinkedIn and Facebook.
Industry
Personal services
Company size
10,000+ Employees
Headquarters location
Boca Raton, FL, US
Year founded
1874