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Digital Advertising Manager Jobs in Michigan (NOW HIRING)

SSDM is looking for its next Digital Content Manager. This role will lead content at the agency and ... Bachelor's degree in Advertising, Marketing, Communications, Public Relations or relevant field or ...

... advertising, and content marketing to effectively reach and engage donors * Digital fundraising tools and platforms, including crowdfunding sites, donation management systems, and CRM software

Creative Project Manager

Southfield, MI · On-site

$75K - $101K/yr

Design marketing assets across email, digital advertising, web, print, in-store signage, and ... Manage projects from concept through final delivery, balancing multiple priorities while keeping ...

... advertising, and content marketing to effectively reach and engage donors * Digital fundraising tools and platforms, including crowdfunding sites, donation management systems, and CRM software

Senior Project Manager

Detroit, MI · On-site

$60K - $140K/yr

Demonstrated experience managing digital advertising campaigns across various channels (Paid Digital, Site, Social, Email). Experience with traditional advertising is a plus, but digital expertise is ...

Bachelor's degree in Marketing, Advertising, Graphic Design or Computer Sciences and 1+ years of experience in Digital Asset Management (DAM) Systems Management at an advertising agency or corporate ...

Bachelor's degree in Marketing, Advertising, Graphic Design or Computer Sciences and 1+ years of experience in Digital Asset Management (DAM) Systems Management at an advertising agency or corporate ...

Showing results 21-40

Digital Advertising Manager information

See Michigan salary details

$28.8K

$77K

$114.2K

How much do digital advertising manager jobs pay per year?

As of Aug 23, 2026, the average yearly pay for digital advertising manager in Michigan is $77,017.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,800.00 and $97,200.00 per year, depending on experience, location, and employer.

What does a digital advertising manager do?

A Digital Advertising Manager is responsible for planning, executing, and optimizing online advertising campaigns across various digital platforms such as Google Ads, social media, and display networks. They analyze campaign performance, manage budgets, and collaborate with creative and marketing teams to achieve business objectives. Their goal is to drive targeted traffic, generate leads, and increase brand awareness through effective digital ad strategies. Additionally, they stay up-to-date with industry trends and emerging technologies to ensure campaigns remain competitive and effective.

What are some typical challenges digital advertising managers face when managing multiple campaigns simultaneously?

Digital Advertising Managers often juggle several campaigns across different platforms, which can present challenges such as maintaining consistent branding, tracking diverse metrics, and optimizing budgets in real time. Balancing the needs of various stakeholders while ensuring each campaign meets performance goals requires strong organizational and analytical skills. Leveraging automation tools and maintaining clear communication with creative and analytics teams can help address these complexities and drive successful results.

What are the key skills and qualifications needed to thrive as a digital advertising manager, and why are they important?

To thrive as a Digital Advertising Manager, you need expertise in campaign strategy, data analysis, and digital marketing principles, often supported by a degree in marketing or communications. Familiarity with ad platforms like Google Ads, Facebook Ads Manager, and analytics tools such as Google Analytics is typically required, along with relevant certifications. Strong project management, creativity, and communication skills help you collaborate effectively and deliver compelling campaigns. These abilities ensure campaigns are optimized, results-driven, and aligned with business goals in a rapidly evolving digital landscape.

What is the difference between Digital Advertising Manager vs Digital Marketing Specialist?

AspectDigital Advertising ManagerDigital Marketing Specialist
Primary FocusManaging paid advertising campaigns across platformsDeveloping overall digital marketing strategies including content, SEO, and social media
Required SkillsAd platform expertise, campaign optimization, analyticsContent creation, SEO, social media management, analytics
CertificationsGoogle Ads, Facebook Blueprint, Analytics certificationsGoogle Analytics, HubSpot, SEO certifications
Work EnvironmentAdvertising agencies, marketing departments, digital media firmsMarketing agencies, in-house marketing teams, consulting firms

While both roles involve digital marketing, the Digital Advertising Manager primarily focuses on managing paid ad campaigns and optimizing ad spend, whereas the Digital Marketing Specialist handles broader marketing strategies including content, SEO, and social media. The roles often overlap but differ in scope and specialization.

What are the most commonly searched types of Digital Advertising jobs in Michigan?

The most popular types of Digital Advertising jobs in Michigan are:

What cities in Michigan are hiring for Digital Advertising Manager jobs?

Cities in Michigan with the most Digital Advertising Manager job openings:

Infographic showing various Digital Advertising Manager job openings in Michigan as of August 2026, with employment types broken down into 82% Full Time, 13% Part Time, 2% Temporary, 2% Contract, and 1% Nights. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $77,017 per year, or $37 per hour.

MEDIA SALES STRATEGIST - WNEM

GRAY TELEVISION

Flint, MI

Full-time

Re-posted 12 days ago


Gray Television rating

6.8

Company rating: 6.8 out of 10

Based on 69 frontline employees who took The Breakroom Quiz

50th of 78 rated media


Job description

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WNEM:

At WNEM, it is our job and inherent desire to be the best local television station in the Mid- Michigan market and the #1 digital platform across the state, region, and the country. We are committed to the highest standards of excellence in our local news, entertainment, information, and public service programming.
We have the top-rated news station plus a broadcast website. We are a mid-sized market with an opportunity to grow. We are a self-starting team driven for success with unique selling opportunities for a creative seller. Essential to that effort is a foundation of honesty and integrity — qualities which help us earn and build trust with our viewers, co-workers, and business partners.

Job Summary/Description:

The Digital Media Sales Strategist is responsible for developing, pitching, and optimizing digital advertising solutions that drive client results and revenue growth. The Digital Media Sales Strategist will design and sell digital marketing solutions for businesses using the latest advertising products available across our company's digital platforms (Programmatic, OTT, Email, Social, SEM, SEO). Looking for a go-getter who is aggressive and enjoys hunting new prospects, with digital sales experience not required.

Duties/Responsibilities include, but are not limited to: 

- Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective digital marketing strategy for their business.
- Meet or exceed sales expectations, goals, and budgets, and manage your own book of digital sales revenue for retention and growth.
- Learn and master Gray digital advertising products and tools (we are always innovating and growing), along with Gray Digital Media's suite of digital services.
- Develop, retain, and grow client relationships in your local market and throughout the country.
- Manage your digital book of business using client management tools and software. Design, write, and present marketing proposals and PowerPoint presentations.
- Communicate and collaborate effectively across all Gray Digital Media departments and support staff.

Qualifications/Requirements:

- Demonstrates intellect, drive, executive presence, and sales acumen
- The ability to prospect and network with business decision-makers within small, medium, and large organizations
- Proven experience building excellent client relationships
- Strong proficiency in computer skills
- Excellent written and oral presentation skills
- Must have a valid driver's license with a good driving record.

If you feel you’re qualified and want to work with a great group of people,  go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WNEM-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.


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