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Digital Account Strategist Jobs (NOW HIRING)

TX · On-site

Develop strategies for NBOs and monitor their status in CRM/commercialization systems. * Coordinate activities with Customer Service and Graphics. * Administer pricing policies to maximize ...

... high-energy Digital Account Executivewho thrives on winning new business, building client ... Present campaign strategies and performance insights that position you as a trusted marketing ...

Use your knowledge of digital advertising to help local AEs build sales proposals and strategies ... Oversee post-sale digital advertising accounts across local TV stations, web properties, and ...

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Digital Account Strategist information

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$29.5K

$92.1K

$136K

How much do digital account strategist jobs pay per year?

As of Jun 16, 2026, the average yearly pay for digital account strategist in the United States is $92,126.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,000.00 and $94,500.00 per year, depending on experience, location, and employer.

How much does an account strategist make?

An account strategist's salary typically ranges from $60,000 to $100,000 annually, depending on experience, location, and the size of the company. Entry-level roles may start lower, while experienced strategists with specialized skills can earn higher compensation, often supplemented with bonuses or performance incentives.

What does a digital strategist do?

A digital strategist develops and implements online marketing plans to improve a company's digital presence and achieve business goals. They analyze data, identify target audiences, and use tools like SEO, social media, and content marketing to optimize campaigns. Strong analytical skills and familiarity with digital marketing platforms are essential for this role.

What are the key skills and qualifications needed to thrive as a Digital Account Strategist, and why are they important?

To thrive as a Digital Account Strategist, you need strong analytical abilities, digital marketing expertise, and a background in business or communications, often supported by a relevant degree. Familiarity with analytics tools like Google Analytics, advertising platforms such as Google Ads or Facebook Ads Manager, and CRM systems is typically essential. Excellent communication, problem-solving, and client management skills help build trust and deliver effective marketing solutions. These competencies are critical for driving successful digital campaigns, meeting client goals, and fostering long-term business relationships.

What is a Digital Account Strategist?

A Digital Account Strategist is a professional responsible for managing and optimizing digital advertising campaigns for clients. They work closely with clients to understand their business objectives, develop digital marketing strategies, and analyze campaign performance data. Their goal is to maximize the effectiveness of digital campaigns across platforms like Google Ads, social media, and display advertising. They also provide insights and recommendations to help clients achieve their marketing goals and improve return on investment.

How does a Digital Account Strategist typically collaborate with clients and internal teams to deliver successful campaigns?

A Digital Account Strategist serves as a key liaison between clients and internal teams, such as creative, analytics, and media buying. They work closely with clients to understand business goals and translate them into actionable digital strategies. On a daily basis, they coordinate with internal specialists to ensure campaign deliverables align with client objectives and timelines, monitor campaign performance, and provide regular updates and insights to clients. This collaborative approach not only ensures transparency but also fosters innovative solutions that drive measurable results.

What is the salary of a digital strategist?

The salary of a digital strategist typically ranges from $60,000 to $100,000 annually, depending on experience, location, and company size. Entry-level roles may start lower, while experienced professionals with specialized skills or certifications can earn higher salaries.

How much money do digital strategists make?

Digital Account Strategists typically earn between $50,000 and $100,000 annually, depending on experience, location, and the size of the company. Entry-level roles may start lower, while experienced strategists with skills in analytics and campaign management can earn higher salaries. Many also receive bonuses or commissions based on performance.
More about Digital Account Strategist jobs
Infographic showing various Digital Account Strategist job openings in the United States as of June 2026, with employment types broken down into 81% Full Time, 13% Part Time, and 6% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $92,126 per year, or $44.3 per hour.
Digital Account Executive

Digital Account Executive

Nexstar Media Group

Memphis, TN • On-site

Full-time

Medical, Dental, Vision, Retirement

Posted 12 days ago


Nexstar Media Group rating

7.0

Company rating: 7.0 out of 10

Based on 98 frontline employees who took The Breakroom Quiz

42nd of 65 rated media


Job description

WREG-TV, the powerhouse CBS affiliate in Memphis and part of Nexstar Media Group, is expanding its digital sales team! We're looking for a motivated, high-energy Digital Account Executive who thrives on winning new business, building client relationships, and delivering results through cutting-edge digital marketing solutions.
If you're a natural closer who loves the pace of digital media and wants to work with a station that leads in both TV and digital, this is your opportunity to shine.
EEO Statement:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled
  • Drive revenue growth by identifying new digital business opportunities and expanding relationships with existing clients.
  • Develop custom, results-driven marketing campaigns using Nexstar's robust portfolio, including:
    • OTT/CTV and Streaming Video
    • Amazon DSP & Automotive Media Marketplace (AMM)
    • Display, Native, and Video Advertising
    • Paid Social and Search Campaigns
    • Nexstar Digital Core and DMS products
  • Collaborate with our broadcast AE team to create integrated, cross-platform solutions that deliver maximum client ROI.
  • Present campaign strategies and performance insights that position you as a trusted marketing consultant.
  • Stay ahead of digital trends to help clients leverage the latest innovations in audience targeting and attribution.
  • Consistently hit and exceed monthly and quarterly revenue goals.

What We're Looking For:
  • Proven success in digital media, advertising, or marketing sales (2+ years preferred).
  • Strong understanding of digital strategy, campaign optimization, and analytics.
  • Confident presenter and persuasive communicator who enjoys being face-to-face with clients.
  • Entrepreneurial mindset - self-starter who loves to hunt, close, and grow business.
  • Organized multitasker who thrives in a fast-paced environment.
  • Bachelor's degree in Marketing, Advertising, Business, or related field preferred.
  • Valid driver's license and reliable transportation.

Why WREG/Nexstar:
  • uncapped commissions
  • Full benefits package (medical, dental, vision, 401k with company match)
  • Ongoing training through Nexstar Digital University and access to industry-leading tools and insights
  • The backing of America's largest local media company with resources to help you win
  • Dynamic, fun, and collaborative work culture that rewards performance

Ready to sell the most powerful digital solutions in Memphis?
Join WREG and grow your career with a company that's setting the pace in local media innovation.
Apply today at Nexstar.tv/Careers

What Nexstar Media Group employees say

Pay

Benefits

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Get the full story on Breakroom


Nexstar Media Group logo

About Nexstar Media Group

Sourced by ZipRecruiter

Headquartered in Irving, Texas, Nexstar Media Group, Inc. is the largest local broadcast television group in the United States and one of the world’s leading diversified media companies. In June 2023, Nexstar marked 27 years of excellence in local programming and service since Perry A. Sook founded the company. Nexstar owns, operates, programs or provides sales and other services to 200 broadcast stations (including partner stations) and their related low power and digital multicast signals reaching 116 markets or more than 68% of all U.S. television households. Coupled with a growing portfolio of digital media marketing, advertising and content management platforms, Nexstar delivers powerful and innovative digital solutions and services to local and national media companies, advertisers, agencies and brands.

Industry

Broadcasting

Company size

1,001 - 5,000 Employees

Headquarters location

Irving, TX, US

Year founded

1996

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