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Developer Marketing Manager Jobs in Tennessee (NOW HIRING)

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Developer Marketing Manager information

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$13

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$59

How much do developer marketing manager jobs pay per hour?

As of Aug 21, 2026, the average hourly pay for developer marketing manager in Tennessee is $40.04, according to ZipRecruiter salary data. Most workers in this role earn between $32.60 and $47.98 per hour, depending on experience, location, and employer.

What is a developer marketing manager?

A Developer Marketing Manager is a professional responsible for creating and executing marketing strategies aimed at software developers and technical audiences. They bridge the gap between a company’s products and the developer community by promoting tools, APIs, and platforms in ways that resonate with developers. Their work often involves producing technical content, organizing developer events, and building relationships with developer influencers. The goal is to increase product adoption and community engagement by understanding and addressing the unique needs of developers.

How does a developer marketing manager typically collaborate with product and engineering teams?

A Developer Marketing Manager works closely with both product and engineering teams to ensure marketing initiatives accurately reflect technical features and address developer needs. This collaboration often involves participating in product roadmap discussions, translating technical updates into engaging content, and gathering feedback from the developer community to inform future product enhancements. Regular meetings and cross-functional projects are common, requiring strong communication skills and a good grasp of technical concepts to bridge marketing and development effectively.

What are the key skills and qualifications needed to thrive as a developer marketing manager, and why are they important?

To thrive as a Developer Marketing Manager, you need a strong understanding of software development concepts, product positioning, and experience with go-to-market strategies, often backed by a degree in marketing, computer science, or a related field. Familiarity with technical content creation, CRM platforms, analytics tools, and marketing automation systems is essential. Exceptional communication, cross-functional collaboration, and the ability to empathize with developer audiences are standout soft skills. These skills are crucial for effectively bridging the gap between technical products and developer communities, ensuring successful adoption and engagement.

What is the difference between Developer Marketing Manager vs Product Marketing Manager?

AspectDeveloper Marketing ManagerProduct Marketing Manager
Primary FocusMarketing strategies targeting developers and technical audiencesMarketing strategies for specific products or product lines
Required SkillsTechnical understanding, developer community engagement, content creationMarket research, positioning, messaging, product launches
Work EnvironmentTech companies, developer platforms, SaaS providersBroad industry sectors, tech and non-tech companies
Common CertificationsMarketing certifications, technical certifications (e.g., cloud, coding)Marketing certifications, product management certifications

While both roles involve marketing expertise, the Developer Marketing Manager specializes in engaging developer audiences with technical content and community outreach, whereas the Product Marketing Manager focuses on positioning and promoting specific products across broader markets.

Is a developer marketing manager a high paying job?

A developer marketing manager typically earns a competitive salary that reflects experience, technical knowledge, and industry demand. Salaries for this role often range from mid to high six figures in tech hubs, especially for those with strong skills in marketing, developer relations, and familiarity with tools like APIs and SDKs.

What are popular job titles related to Developer Marketing Manager jobs in Tennessee?

For Developer Marketing Manager jobs in Tennessee, the most frequently searched job titles are:

What job categories do people searching Developer Marketing Manager jobs in Tennessee look for?

The top searched job categories for Developer Marketing Manager jobs in Tennessee are:

What cities in Tennessee are hiring for Developer Marketing Manager jobs?

Cities in Tennessee with the most Developer Marketing Manager job openings:

Senior Manager, Marketing Technology

Memphis Grizzlies

Memphis, TN • On-site

$105 - $145/hr

Other

Medical, Life, Retirement, PTO

Re-posted 11 days ago


Job description

The Opportunity

We are seeking a revenue-driven marketing technology leader who will report the Director of Marketing and own/ scale our marketing technology, digital platforms, and marketing data ecosystem across the Memphis Grizzlies family of brands (Grizzlies, FedExForum, Memphis Hustle and Grind City Media)

This role is designed for a manager and strategic operator who will have four direct reports (Digital Product Manager, Software Engineer, UI/UX Developer and Marketing Analyst). We are looking for someone who leads a high-performing technical team, sets clear direction, and drives execution. Someone who understands how digital work gets done across websites, mobile apps, integrations, and marketing systems, but their strength is in prioritization, structure, and leadership.

The person will ensure our digital ecosystem operates as a connected, high-performing system that drives revenue, conversion, and fan growth. Success in this role will be measured by improvements in revenue, conversion rates, platform performance, and fan growth.

In This Role You Will Leadership in a Fast-Paced Environment
  • Lead, coach, and develop a cross-functional team across product, engineering, UX, and marketing analytics, building a culture of accountability, growth, and high performance
  • Operate effectively in a high-volume, live sports and entertainment environment with competing priorities
  • Balance strategic thinking and operational execution to drive meaningful outcomes
  • Set clear priorities and align team efforts to revenue impact, business objectives, and fan growth
Digital Platforms & Revenue Growth
  • Oversee strategy and performance for websites and mobile apps as core revenue, engagement, and conversion platforms
  • Drive ecommerce and ticketing optimization, improving funnel performance and user journeys
  • Oversee development and continuous optimization in headless CMS and React-based environments
Marketing Technology & Systems Leadership
  • Own and evolve the end-to-end marketing technology ecosystem, including CRM, lifecycle marketing, automation, and communication platforms
  • Oversee API integrations, data pipelines, and system architecture, ensuring platforms are connected, scalable, and reliable
  • Define and manage the MarTech roadmap, including prioritization, vendor selection, and optimization including budget oversight and vendor management
  • Partner with IT, engineering, and product teams to ensure seamless integration and strong adoption
  • Provide technical leadership and direction, with a strong working knowledge of front/ back-end development (HTML, CSS/SCSS, JavaScript/TypeScript, React etc.) tracking frameworks, and platform integrations — able to guide execution, troubleshoot issues, and ensure quality, while leaning on specialized team members for development.
Project Leadership & Operational Excellence
  • Lead complex, cross-functional initiatives from concept through execution with clear timelines, priorities, and accountability
  • Establish strong project management discipline (Wrike project management system knowledge a plus), including workflows, prioritization, and resource planning
  • Maintain consistent communication with stakeholders, ensuring visibility into progress, risks, and results
  • Identify and implement process improvements to increase efficiency and execution speed
Data, Analytics & Performance Optimization
  • Define and implement KPIs, measurement frameworks, and attribution models
  • Ensure proper tracking, tagging, and data collection infrastructure (Google Analytics, Adobe Analytics, tag management)
  • Working knowledge of SQL to validate data, QA reporting, and partner effectively with analytics and engineering on data models and queries
  • Partner with analytics teams while owning marketing data strategy and ensuring insights translate into actionable optimization strategies
  • Drive a test-and-learn culture, continuously improving conversion, engagement, and ROI
Platform Performance & Governance
  • Oversee the health, performance, and scalability of all digital platforms (site/app performance, SEO, reliability)
  • Ensure best practices in technical implementation, data governance, and system quality
  • Provide technical direction and oversight—guiding execution
  • Other duties as assigned.
The Experience You Will Bring
  • Bachelor’s degree from an accredited college or university.
  • 7+ years of experience in marketing technology or similar role
  • Proven experience leading and mentoring cross-functional teams across marketing and technical disciplines
  • Strong background in websites, mobile apps, APIs, and digital ecosystems, with the ability to guide technical execution
  • Experience driving revenue through ecommerce and digital conversion optimization
  • Deep familiarity with marketing technology ecosystems, including CRM platforms (Salesforce preferred), ESPs, and automation tools
  • Strong understanding of digital analytics, attribution models, tracking, and tag management systems
  • Experience building or managing data-driven marketing systems and lead generation programs
  • Experience working with engineering, product, and analytics teams in agile environments
  • Hands‑on understanding of headless CMS and React JavaScript environments
  • Ability to operate at both strategic and tactical levels in a fast-paced environment
  • Highly organized with strong communication, prioritization, and leadership skills
  • Ability to work flexible hours, including nights and weekends
  • Passion for sports, technology, and digital innovation, with the ability to learn quickly and operate with minimal oversight
Nice to Have
  • Experience with Wrike or similar project management tools preferred
What We Offer Keeping You Healthy
  • Industry leading health coverage
  • Short and Long-term disability
  • Team Member and Dependent Life Insurance
  • Group Voluntary Benefits
  • Wellness programs through EAP and Headspace
Discounts and Perks
  • Matching 401(k)
  • Employee Assistance Program
  • Tuition Reimbursement
  • Team Store Discounts
  • Happy Hours and other fun activities
  • Qualified parking and game night meals
  • NBA Sponsored Discount Programs
  • Employee Referral Bonuses
  • Employee Recognition Programs
Taking Time Off
  • Generous Paid Time Off
  • Holiday Pay
  • Paid Parental Leave

Memphis Basketball LLC is an equal opportunity employer. We are committed to treating all applicants and team members fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity or any other classification protected by law.

Applicant Safety: The Memphis Grizzlies have been made aware of bad actors using our company's name for fake employment opportunities using social media and instant messaging platforms. The Memphis Grizzlies will never require candidates to send or deposit money in exchange for, or as a condition of, an offer of employment. The Grizzlies will also never ask for any sensitive personal information such as social security numbers, dates of birth, or bank account details via email, social media or messaging platforms, or during interviews. If you are contacted by anyone claiming to represent the Memphis Grizzlies and cannot confirm they are with our company, please contact us with the details.

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