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Demand Generation Manager Jobs in Buffalo, MN (NOW HIRING)

Protolabs

Demand Generation Specialist

Maple Plain, MN

$67K - $89K/yr

The Demand Generation Specialist works closely with sales and marketing to create engaging multi ... Highly organized with excellent time management skills * Experience using Microsoft Office products ...

Protolabs

Demand Generation Specialist

Maple Plain, MN · On-site

The Demand Generation Specialist works closely with sales and marketing to create engaging multi ... Highly organized with excellent time management skills * Experience using Microsoft Office products ...

ITW

Marketing Manager

Rogers, MN · On-site

This role is responsible for developing data-driven marketing initiatives, optimizing demand generation and lead conversion, and increasing brand visibility and market impact. The Marketing Manager ...

Graco

Senior Category Marketing Manager

Dayton, MN · On-site

Champion demand generation strategies and provide them to sales team for execution. * Foster ... Define and manage product branding strategies to ensure consistency and alignment with company ...

Graco

Senior Category Marketing Manager

Rogers, MN · On-site

Champion demand generation strategies and provide them to sales team for execution. * Foster ... Define and manage product branding strategies to ensure consistency and alignment with company ...

LANTRONIX

Sr. Product Line Manager

Plymouth, MN · On-site

$132K - $174K/yr

The Senior Product Line Manager is responsible for driving Lantronix's Industrial IoT connectivity ... Partner with Marketing to fuel demand generation by personally driving the creation of high-impact ...

Infinity Direct

Director of Marketing

Minnetonka, MN · On-site

$75K - $110K/yr

Demand Generation * Develop marketing programs with Strategy and Business Development that generate qualified leads and new business opportunities. * Manage digital marketing initiatives including ...

Infinity Direct

Director of Marketing

Minnetonka, MN · On-site

Demand Generation * Develop marketing programs with Strategy and Business Development that generate qualified leads and new business opportunities. * Manage digital marketing initiatives including ...

Protolabs

Inside Sales Representative

Maple Plain, MN · Hybrid

Demand Generation/Lead Management: * Support lead generation efforts completing sale activities to drive lead qualification and conversions * Nurture prospects and engage former customers via ...

Protolabs

Inside Sales Representative

Maple Plain, MN · Hybrid

Demand Generation/Lead Management: * Support lead generation efforts completing sale activities to drive lead qualification and conversions * Nurture prospects and engage former customers via ...

Protolabs

Inside Sales Representative

Maple Plain, MN · On-site

Demand Generation/Lead Management: * Support lead generation efforts completing sale activities to drive lead qualification and conversions * Nurture prospects and engage former customers via ...

ITW North Star Imaging

Product Manager

Rogers, MN · On-site

$90K - $130K/yr

... demand; review margins and adjust pricing to maximize operating income ... Collaborate with Marketing to develop and execute lead generation programs and campaigns for ...

Marmon

Customer Operations Lead

Brooklyn Park, MN · On-site

Balance speed, quality, and cost-to-serve in resolution approaches 4. Demand Management & Insight Generation * Monitor service demand patterns, repeat issues, and escalation drivers for assigned ...

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Demand Generation Manager information

See Buffalo, MN salary details

$40.5K

$106.8K

$150.6K

How much do demand generation manager jobs pay per year?

As of Sep 2, 2026, the average yearly pay for demand generation manager in Buffalo, MN is $106,819.00, according to ZipRecruiter salary data. Most workers in this role earn between $90,500.00 and $126,300.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a demand generation manager?

To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.

What does a demand generation manager do?

A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.

What are some common challenges faced by demand generation managers when aligning marketing and sales teams?

Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.

What is the difference between Demand Generation Manager vs Marketing Manager?

AspectDemand Generation ManagerMarketing Manager
Primary FocusDriving lead generation and demand creation campaignsOverseeing overall marketing strategies and brand management
Skills & CertificationsDigital marketing, analytics, campaign managementBrand strategy, market research, communication skills
Work EnvironmentMarketing teams, sales alignment, digital platformsBroader marketing departments, cross-functional teams

The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.

Is demand generation a good career?

Demand generation is a growing field within marketing that focuses on creating interest and demand for products or services through strategies like content marketing, email campaigns, and analytics. Demand Generation Managers typically need skills in data analysis, marketing automation tools, and campaign management, making it a viable career path with opportunities for advancement and specialization.
More about Demand Generation Manager jobs

What cities near Buffalo, MN are hiring for Demand Generation Manager jobs?

Cities near Buffalo, MN with the most Demand Generation Manager job openings:

Demand Generation Manager jobs near you
Infographic showing various Demand Generation Manager job openings in Buffalo, MN as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 14% Part Time, 1% Temporary, and 1% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $106,819 per year, or $51.4 per hour.

Demand Generation Specialist "Marketing"

Protolabs

Maple Plain, MN • On-site

$67K - $89K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 28 days ago

Protolabs rating

9.1

Company rating: 9.1 out of 10

Based on 24 frontline employees who took The Breakroom Quiz

2nd of 84 rated plastic manufacturers

Job description

Be yourself at Protolabs
Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. We are an equal opportunity employer, and we are committed to building a diverse team that feels they are valued in the workplace. So do you feel you do not meet every single requirement but still intrigued? We encourage you to still apply! You can help make our company even better. We do not discriminate based on race, color, national origin, sexual orientation, gender, age, mental or physical ability, or any way you represent yourself. We strongly believe diversity makes for more successful teams.
Why Protolabs?
We are the leaders in digital manufacturing. We hire doers, makers, and creative thinkers who tackle our roles with an entrepreneurial spirit. Our culture is centered around meaningful work that brings new and innovative products to market at unprecedented speeds. We are a diverse team that comes from all walks of life and take pride in our team who is smart, genuine, humble, and passionate about what we do. It's our people who fuel our creativity and make our culture feel like home.
Join our team as a Demand Generation Specialist on the Marketing Team.
This is a fixed hybrid role onsite Tuesday-Thursday in Maple Plain, MN.
The Demand Generation Specialist works closely with sales and marketing to create engaging multi-channel campaigns that generate leads, nurture existing customers, move prospects through the customer journey, and increase conversion rates. The ideal candidate is proactive, highly organized, detail-oriented, communicative, collaborative, innovative, solution-driven, and can multi-task in a fast-paced workplace environment.
What you'll do:
  • Plan, develop and support the execution of multi-channel campaigns for lead generation, nurturing, and account growth and expansion.
  • Craft email content and campaigns for individual and series communications that drive awareness and engagement.
  • Partner with sales and marketing teams to develop compelling campaign collateral for sales to use in communicating with their contacts about upcoming events, new product releases, timely initiatives, and other relevant topics.
  • Craft Account Based Marketing (ABM) and lead nurturing campaigns to accelerate movement through the demand generation funnel.
  • Partner with sales, sales enablement and sales operations to identify target accounts for priority campaigns and initiatives.
  • Lead cross-functional strategic programs from top of funnel demand generation to strategic, multi-channel ABM campaigns.
  • Support the team process of passing qualified leads from inbound channels to the sales teams, ensuring the inclusion of relevant background information for an informed follow-up.
  • Collaborate with marketing operations to create and deploy email workflows, landing pages and reporting in Pardot required to execute lead generation campaigns.
  • Collaborate with our data analytics team to report on campaign performance.
  • Perform other related duties as assigned.

What it takes:
  • Bachelor's degree or equivalent
  • 3-5 years working within a marketing team, preferably in a B2B environment supporting demand generation efforts
  • Excellent writing skills
  • Ability to understand and use metrics to adapt and test strategies
  • Familiarity with Pardot and Salesforce
  • Familiarity with Monday.com
  • Experience collaborating effectively with sales and marketing
  • Self-starter with an enthusiasm to learn and develop subject matter expertise
  • Keen observer and learner looking to continually be challenged and grow
  • Ability to determine when to escalate problems to leadership and when to carry out solutions on your own
  • Ability to work independently with excellent communication skills
  • Detail-oriented, self-reliant, and process-driven mindset
  • Highly organized with excellent time management skills
  • Experience using Microsoft Office products (e.g. Word, PowerPoint, Excel, etc.)
  • Strong understanding of marketing and sales funnels to contribute to team discussions, cross-department collaboration, and key projects
  • Strong independent drive for results

What's in it for you?
  • We offer a competitive total compensation package
  • In addition, we offer competitive benefits including but not limited to:
  • Health Insurance: Traditional OR High Deductible plan
  • Flexible Spending Accounts
  • Health Savings Account (including employer contributions)
  • Dental and Vision
  • Basic and Supplemental Life Insurance
  • Short-Term and Long-Term Disability
  • Paid caregiver leave
  • You will receive PTO + Holiday Pay + Volunteer Hours
  • 401k with company match and immediate vest
  • Employee Stock Purchase Program with a 15% discount
  • And More!

$67,400 - $89,800 a year
Protolabs offers a competitive total rewards package, and compensation mix vary based on position, such as base wage, as well as other earnings including incentives and commissions. Actual pay offered will vary depending on multiple factors which may include, without limitation, job function, work experience, specialized skills, training, education, and certifications.
Proto Labs maintains ITAR-compliant operations in all of our United States based facilities. Due to ITAR regulations, this role is only open to U.S. Citizens, lawful permanent residents (green card holders) or foreign nationals granted refugee or asylee status. Individuals with temporary visas (e.g. E, F-1, H-1, H-2, L, B, J, TN or OPT) are not eligible for hire in this role.
Proto Labs, Inc. is an Equal Opportunity Employer
Physical Demands:
While performing the essential duties of this job, the employee is regularly required to sit; use a computer keyboard, monitor and mouse, telephone and printer; reach with hands, and arms, talk, see and hear. The employee is occasionally required to stand, walk, stoop or kneel and must occasionally lift and/or move up to 25 pounds.
Work Environment:
Indoors (A/C); nonsmoking; the majority of this job function is performed in an office setting requiring normal safety precautions. However, there may be job duties that require the employee to spend time in the manufacturing areas exposed to machinery and noise; eye protection occasionally required. Occasionally works in outside weather conditions. Occasionally works near moving mechanical parts and in high, precarious places and is occasionally exposed to wet and/or humid conditions, fumes or airborne particles, toxic or caustic chemicals, risk of electrical shock and vibration. The noise level in the work environment is usually quiet to moderate.

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