Accurately create and modify existing database queries to extract data for direct marketing programs. * Manipulate and sort lists in preparation for direct marketing vendors. * Create, manage and ...
Accurately create and modify existing database queries to extract data for direct marketing programs. * Manipulate and sort lists in preparation for direct marketing vendors. * Create, manage and ...
Database Marketing Analyst
Medical
Dental
Vision
Life
Retirement
PTO
One (1) year casino marketing experience and one (1) year experience performing comparable analytical functions also required, or an equivalent combination of education and experience. College degree ...
Quick apply
Database Marketing Analyst
Medical
Dental
Vision
Life
Retirement
PTO
One (1) year casino marketing experience and one (1) year experience performing comparable analytical functions also required, or an equivalent combination of education and experience. College degree ...
Setup Direct Marketing Offers in Casino Management System (CMP) * Maintains and updates existing reports on a daily, weekly, or monthly basis. * Investigates and solves data quality issues and trains ...
Quick apply
Setup Direct Marketing Offers in Casino Management System (CMP) * Maintains and updates existing reports on a daily, weekly, or monthly basis. * Investigates and solves data quality issues and trains ...
Database Marketing Analyst
Medical
Dental
Vision
Life
Retirement
PTO
One (1) year casino marketing experience and one (1) year experience performing comparable analytical functions also required, or an equivalent combination of education and experience. College degree ...
Database Marketing Analyst
Medical
Dental
Vision
Life
Retirement
PTO
One (1) year casino marketing experience and one (1) year experience performing comparable analytical functions also required, or an equivalent combination of education and experience. College degree ...
Senior Marketing Database Specialist
Medical
Dental
Vision
Life
Retirement
PTO
The Senior Marketing Database Specialist is responsible for maintaining the daily processing of the firm's Marketing Database (InterAction) with a primary focus on maintaining the integrity of the ...
Senior Marketing Database Specialist
Medical
Dental
Vision
Life
Retirement
PTO
The Senior Marketing Database Specialist is responsible for maintaining the daily processing of the firm's Marketing Database (InterAction) with a primary focus on maintaining the integrity of the ...
Marketing Analytics Manager
Tallahassee, FL · On-site
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Marketing Analytics Manager
Tallahassee, FL · On-site
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Marketing Analytics Manager
Tampa, FL · On-site
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Marketing Analytics Manager
Tampa, FL · On-site
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Marketing Analytics Manager
Miami, FL · On-site
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Marketing Analytics Manager
Miami, FL · On-site
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...
You should be comfortable thinking about audiences, campaigns, lead generation, databases, messaging, performance metrics, and how marketing ultimately contributes to business growth. You will work ...
Quick apply
You should be comfortable thinking about audiences, campaigns, lead generation, databases, messaging, performance metrics, and how marketing ultimately contributes to business growth. You will work ...
Marketing Manager
Medley, FL · On-site
Manages the Company's CRM (Monday.com) database, marketing technologies, reporting functions, and corporate marketing resources, including client information, project data, employee resumes, project ...
Marketing Manager
Medley, FL · On-site
Manages the Company's CRM (Monday.com) database, marketing technologies, reporting functions, and corporate marketing resources, including client information, project data, employee resumes, project ...
Manages the Company's CRM (Monday.com) database, marketing technologies, reporting functions, and corporate marketing resources, including client information, project data, employee resumes, project ...
Manages the Company's CRM (Monday.com) database, marketing technologies, reporting functions, and corporate marketing resources, including client information, project data, employee resumes, project ...
Marketing Manager
Medley, FL · On-site
Manages the Company's CRM (Monday.com) database, marketing technologies, reporting functions, and corporate marketing resources, including client information, project data, employee resumes, project ...
Quick apply
Marketing Manager
Medley, FL · On-site
Manages the Company's CRM (Monday.com) database, marketing technologies, reporting functions, and corporate marketing resources, including client information, project data, employee resumes, project ...
Collaborate with Property Marketing, Operations, Database Marketing, Player Development, Digital Marketing, Brand, Compliance, and other business partners. * Support leadership with meeting ...
Quick apply
Collaborate with Property Marketing, Operations, Database Marketing, Player Development, Digital Marketing, Brand, Compliance, and other business partners. * Support leadership with meeting ...
Digital Marketing Specialist
Doral, FL · On-site
Medical
Dental
Vision
Life
Retirement
PTO
This includes planning and executing all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. This role is part of the sales and marketing organization. We are a ...
Digital Marketing Specialist
Doral, FL · On-site
Medical
Dental
Vision
Life
Retirement
PTO
This includes planning and executing all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. This role is part of the sales and marketing organization. We are a ...
Responsible for database marketing including CRM, email strategy and execution. * Oversee advertising planning and buying to include PPC, remarketing, online display, paid social, print, outdoor and ...
Responsible for database marketing including CRM, email strategy and execution. * Oversee advertising planning and buying to include PPC, remarketing, online display, paid social, print, outdoor and ...
Digital Marketing Specialist
Doral, FL · On-site +1
Medical
Dental
Vision
Life
Retirement
PTO
This includes planning and executing all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. This role is part of the sales and marketing organization. We are a ...
Digital Marketing Specialist
Doral, FL · On-site +1
Medical
Dental
Vision
Life
Retirement
PTO
This includes planning and executing all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. This role is part of the sales and marketing organization. We are a ...
Marketing Coordinator
Tampa, FL · On-site
$30K - $50K/yr
Medical
Retirement
Bachelor's degree in business administration, marketing, communications, or a related field. * 2-3 years of experience in marketing emphasis on database marketing, digital, print or related. * Firm ...
Marketing Coordinator
Tampa, FL · On-site
$30K - $50K/yr
Medical
Retirement
Bachelor's degree in business administration, marketing, communications, or a related field. * 2-3 years of experience in marketing emphasis on database marketing, digital, print or related. * Firm ...
Database Marketing information
See Florida salary details
$31.8K - $35.5K
5% of jobs
$35.5K - $39.2K
1% of jobs
$39.2K - $43K
0% of jobs
$43K - $46.7K
0% of jobs
$46.7K - $50.4K
2% of jobs
$50.4K - $54.2K
4% of jobs
$54.2K - $57.9K
12% of jobs
$58K is the 25th percentile. Wages below this are outliers.
$57.9K - $61.7K
16% of jobs
The median wage is $63.3K / yr.
$61.7K - $65.4K
22% of jobs
$67.3K is the 75th percentile. Wages above this are outliers.
$65.4K - $69.1K
24% of jobs
$69.1K - $72.9K
13% of jobs
$31.8K
$61.3K
$72.9K
How much do database marketing jobs pay per year?
What is database marketing?
What are the key skills and qualifications needed to thrive as a database marketing professional?
What are some common challenges faced in a database marketing role, and how can they be addressed?
What is the difference between Database Marketing vs Data Analyst?
| Aspect | Database Marketing | Data Analyst |
|---|---|---|
| Primary Focus | Using customer data to develop targeted marketing campaigns | Analyzing data to identify trends and support decision-making |
| Skills & Certifications | Database management, marketing analytics, CRM tools | Statistical analysis, data visualization, SQL, Excel |
| Work Environment | Marketing departments, CRM systems, campaign platforms | Data teams, business intelligence tools, spreadsheets |
| Industry Usage | Marketing, advertising, retail | Finance, healthcare, consulting |
While both roles involve working with data, Database Marketing focuses on leveraging customer databases to create targeted marketing strategies, whereas Data Analysts interpret data to inform broader business decisions. Understanding these differences helps professionals choose the right career path or role based on their skills and interests.
What are database marketing jobs?
What does a database marketing do?
What are the most commonly searched types of Database Marketing jobs in Florida?
The most popular types of Database Marketing jobs in Florida are:
What are popular job titles related to Database Marketing jobs in Florida?
For Database Marketing jobs in Florida, the most frequently searched job titles are:
What job categories do people searching Database Marketing jobs in Florida look for?
The top searched job categories for Database Marketing jobs in Florida are:
What cities in Florida are hiring for Database Marketing jobs?
Cities in Florida with the most Database Marketing job openings:

Full-time
Re-posted 24 days ago
Job description
Our team members are the key to our company's success, and their health and well-being, as well as that of their families, is very important to us. We offer a comprehensive benefits package that allows our team members stay healthy, plan for their future and maintain a healthy work-life balance. Benefits may vary with employment status. To see our fill list of Team Member Benefits please visit our career site: www.gotoworkhappy.com/benefits
Job Description:
POSITION SUMMARY:
The incumbent in this position is responsible for providing technical and organizational support for all Direct Marketing efforts including but not limited to the gathering data and providing actionable insights to help guide strategic decisions, the creation and execution of queries to extract data for direct marketing programs and the preparation of data for direct marketing vendors.
ESSENTIAL FUNCTIONS:
(These functions are intended as a general illustration of the work performed in this job classification and are not all inclusive for this position)
- Creates an atmosphere that induces guests to make Hard Rock Casino Rockford their choice for gaming entertainment; responsible for actively building and retaining guest relations and acts as a mentor to team members in order to provide superior guest service.
- Responsible for the ongoing development and maintenance of database segmentation models.
- Accurately create and modify existing database queries to extract data for direct marketing programs.
- Manipulate and sort lists in preparation for direct marketing vendors.
- Create, manage and distribute direct marketing reports.
- Reconcile data across multiple databases to ensure accuracy in reporting and direct marketing lists.
- Research and recommend effective direct marketing approaches.
- Assist with NCOA and other data hygiene efforts.
- Supports all operational department needs, helping to identify and implement process improvements.
- Serves as a training resource on analytic programming tools and methods.
- Coordinate system testing with IT.
- Investigates and solves data quality issues.
- Prepares ad-hoc analysis upon request.
- Maintains professional relations with vendors and guests.
- Attend and participate in off property functions and events as assigned.
- Attend and participate in meetings, completing follow-up as assigned.
- Communicates effectively with all levels of the operation. Proactively identifies issues and concerns to management.
- Other duties as assigned.
NON-ESSENTIAL JOB FUNCTIONS
- Attend seminars when needed.
EDUCATION AND /OR EXPERIENCE REQUIREMENTS:
(Related education and experience may be interchangeable on a year for year basis)
Associate or Bachelor's Degree Preferred.
ADDITIONAL REQUIREMENTS: (Licenses, Certifications, Testing, etc.):
- Must obtain and maintain all licenses / certifications per Federal, State, and Illinois Gaming Board.
- Must successfully pass background check.
- Prior experience in the Gaming industry preferred.
- Must be twenty-one (21) years of age.
- Must be able to work holidays and weekends, as well as flexible shifts.
- Prior experience opening new properties/outlets strongly preferred.
KNOWLEDGE OF:
- SQL Server Management Studio/Query tools required (intermediate to advanced skills required).
- Microsoft Excel (intermediate to advanced skills required).
- Microsoft Word, Access, and Powerpoint.
- Tableau or similar data visualization software preferred.
- Bally's CMP, EBS, Kiosk and BI Tool experience preferred.
- Sound interpersonal judgment and decision-making skills.
ABILITY TO:
- Pay attention to detail and possess strong, organizational skills.
- Maintain a high level of discretion, maturity, and professionalism.
- Maintain positive, can- do attitude and strong work ethic.
- Work independently and think analytically with the ability to conduct research, data analysis and resolve complex problems
- Communicate effectively, both written and verbally.
- Multi-task and perform effectively in a challenging fast paced environment.
- Define problems, collect data, establish facts, and draw valid conclusions.
- Communicate effectively with subordinates, coworkers and management.
- Be flexible to work varying shifts and time schedules as needed.
- Interpret and explain policies and procedures.
- Obtain and maintain all licenses / certifications per Federal, State, and Gaming regulations.
- Ability to maintain confidentiality, understanding the potential impact on the department.
The above information on this description has been designed to indicate the general nature and level of work performed by team members within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of team members assigned to this job. The Team Member understands that employment with the Company is at-will and that no express and/or implied contract of employment exists unless it is in writing and signed by the Department Head. The Team Member further understands that conditions may require the Company to modify this Job Description and that the Company reserves the right to exercise its discretion to make such changes.
Hard Rock Casino Rockford is an equal opportunity employer and does not discriminate because of race, color, religion, sex (including gender identity, sexual orientation, or pregnancy), national origin, age, disability, or genetic information.
Any job posting or information about careers at Hard Rock Casino Rockford is from 815 Entertainment dba Hard Rock Casino Rockford and you will work for 815 Entertainment as your prospective employer. This means your application is submitted to and reviewed solely by this location, who will make any hiring decisions. If hired, 815 Entertainment dba Hard Rock Casino Rockford will be your employer and is alone responsible for any employment related matters.
Pay Range:
$80,000 - $117,000/