Analyze audience counts, match rates, suppression logic, inclusion/exclusion rules, profile attributes, and data refresh frequency to identify anomalies, gaps, or quality issues. * Use tools such as ...
New
Analyze audience counts, match rates, suppression logic, inclusion/exclusion rules, profile attributes, and data refresh frequency to identify anomalies, gaps, or quality issues. * Use tools such as ...
New
Analyze audience counts, match rates, suppression logic, inclusion/exclusion rules, profile attributes, and data refresh frequency to identify anomalies, gaps, or quality issues. * Use tools such as ...
New
... Rate: $36.81 Shift Information: Monday to Friday, 42 hours per week; On-Call rotation (after-hours ... Support strategic decision making through the provision of data, statistical analysis ...
... Rate: $36.81 Shift Information: Monday to Friday, 42 hours per week; On-Call rotation (after-hours ... Support strategic decision making through the provision of data, statistical analysis ...
Toronto, ON ยท Remote
CA$65/hr
As a Senior Data Engineer, you take ownership of complex data workflows that power digital ... Rate is based on a range of factors that include relevant experience, expertise, and organizational ...
Toronto, ON ยท Remote
CA$65/hr
As a Senior Data Engineer, you take ownership of complex data workflows that power digital ... Rate is based on a range of factors that include relevant experience, expertise, and organizational ...
Toronto, ON ยท On-site
$32.82/hr
The data scientist will perform analytics in support of customer engagement, loyalty program ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
Toronto, ON ยท On-site
$32.82/hr
The data scientist will perform analytics in support of customer engagement, loyalty program ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
Toronto, ON ยท On-site
CA$64K - CA$106K/yr
The senior data scientist will lead analytics in support of customer engagement, loyalty program ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
Toronto, ON ยท On-site
CA$64K - CA$106K/yr
The senior data scientist will lead analytics in support of customer engagement, loyalty program ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
Toronto, ON ยท On-site
CA$64K - CA$106K/yr
The senior data scientist will lead analytics in support of customer engagement, loyalty program ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
Toronto, ON ยท On-site
CA$64K - CA$106K/yr
The senior data scientist will lead analytics in support of customer engagement, loyalty program ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
Toronto, ON ยท On-site
CA$64K - CA$106K/yr
The senior data scientist will lead analytics in support of customer engagement, loyalty program ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
Toronto, ON ยท On-site
CA$64K - CA$106K/yr
The senior data scientist will lead analytics in support of customer engagement, loyalty program ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
The Senior Data Analyst is a hands-on analytical contributor embedded in the engineering team. This ... Rate is based on a range of factors that include relevant experience, expertise, and organizational ...
The Senior Data Analyst is a hands-on analytical contributor embedded in the engineering team. This ... Rate is based on a range of factors that include relevant experience, expertise, and organizational ...
Reddit's Ads Data Science team is looking for a Senior Staff Data Scientist to lead the scientific ... Quantify how signal quality, match rates, identity resolution, modeled conversions, and privacy ...
Reddit's Ads Data Science team is looking for a Senior Staff Data Scientist to lead the scientific ... Quantify how signal quality, match rates, identity resolution, modeled conversions, and privacy ...
Toronto, ON ยท On-site
CA$23 - CA$30/hr
Collaborate with data scientists and analysts to ensure data availability and integrity ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
Toronto, ON ยท On-site
CA$23 - CA$30/hr
Collaborate with data scientists and analysts to ensure data availability and integrity ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
... rates for specific Trust & Safety policy violations (e.g., Adult content, Self-harm, Harassment ... Build large-scale data pipelines to aggregate Pinner-generated queries, system responses, and ...
... rates for specific Trust & Safety policy violations (e.g., Adult content, Self-harm, Harassment ... Build large-scale data pipelines to aggregate Pinner-generated queries, system responses, and ...
The role CookUnity is looking for a Senior Data Analyst, Growth Analytics - CRM to own and scale our CRM analytics strategy. In this role, you will help deepen customer relationships, optimize ...
Quick apply
The role CookUnity is looking for a Senior Data Analyst, Growth Analytics - CRM to own and scale our CRM analytics strategy. In this role, you will help deepen customer relationships, optimize ...
Toronto, ON ยท Hybrid
CA$100/hr
Senior Data Engineer Structure ... Hybrid (2 days onsite / 3 days remote) - Toronto Duration: 6-Month Contract Pay Rate:up to $100 INC ...
Quick apply
Toronto, ON ยท Hybrid
CA$100/hr
Senior Data Engineer Structure ... Hybrid (2 days onsite / 3 days remote) - Toronto Duration: 6-Month Contract Pay Rate:up to $100 INC ...
Toronto, ON ยท On-site
$32.82/hr
As a Senior Data Scientist in the Advanced Analytics and Modelling team, you will support the ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
Toronto, ON ยท On-site
$32.82/hr
As a Senior Data Scientist in the Advanced Analytics and Modelling team, you will support the ... For critical roles, the compensation offering will be reviewed to ensure alignment with market rate ...
The Manager, DtC Data Analytics reports to the Director, DtC Strategy & Planning and plays a ... Track and share insights on web metrics (e.g., Visitors, Bounce Rate, Page Views, Session Duration ...
The Manager, DtC Data Analytics reports to the Director, DtC Strategy & Planning and plays a ... Track and share insights on web metrics (e.g., Visitors, Bounce Rate, Page Views, Session Duration ...
The Manager, DtC Data Analytics reports to the Director, DtC Strategy & Planning and plays a ... Track and share insights on web metrics (e.g., Visitors, Bounce Rate, Page Views, Session Duration ...
The Manager, DtC Data Analytics reports to the Director, DtC Strategy & Planning and plays a ... Track and share insights on web metrics (e.g., Visitors, Bounce Rate, Page Views, Session Duration ...
Toronto, ON ยท Remote
With a broad mandate to experiment and innovate, we are growing at an unprecedented rate with a ... Data Quality and Standards: Ensure freshness, accuracy, and consistency across all reporting ...
Toronto, ON ยท Remote
With a broad mandate to experiment and innovate, we are growing at an unprecedented rate with a ... Data Quality and Standards: Ensure freshness, accuracy, and consistency across all reporting ...
T4 Contract Experience: 5+ Years Rate: 60 to 70 CAD PH Role Summary: NearSource is looking for a Data Platform Engineer with expertise in Python, Spark, and Snowflake to join our engineering team in ...
Quick apply
T4 Contract Experience: 5+ Years Rate: 60 to 70 CAD PH Role Summary: NearSource is looking for a Data Platform Engineer with expertise in Python, Spark, and Snowflake to join our engineering team in ...
Toronto, ON ยท On-site
This position is primarily responsible for managing special rate implementation, user provisioning, data entry, and ensuring the quality imports and exports of data from Aderant (our legal practice ...
Toronto, ON ยท On-site
This position is primarily responsible for managing special rate implementation, user provisioning, data entry, and ensuring the quality imports and exports of data from Aderant (our legal practice ...
Toronto, ON ยท On-site
CA$56K - CA$103K/yr
Analyzes data and information to provide insights and recommendations. * Supports change management ... Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For ...
Toronto, ON ยท On-site
CA$56K - CA$103K/yr
Analyzes data and information to provide insights and recommendations. * Supports change management ... Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For ...
$13.67 is the 25th percentile. Wages below this are outliers.
$9.51 - $14.94
33% of jobs
The median wage is $18.53 / hr.
$14.94 - $20.38
26% of jobs
$20.38 - $25.81
15% of jobs
$26.66 is the 75th percentile. Wages above this are outliers.
$25.81 - $31.25
8% of jobs
$31.25 - $36.68
4% of jobs
$36.68 - $42.12
3% of jobs
$42.12 - $47.55
2% of jobs
$47.55 - $52.99
2% of jobs
$52.99 - $58.42
2% of jobs
$58.42 - $63.85
2% of jobs
$63.85 - $69.29
2% of jobs
$9
$26
$69
| Aspect | Data Rater | Data Annotator |
|---|---|---|
| Required Credentials | High school diploma or equivalent; some roles may require basic technical skills | High school diploma; some roles may prefer familiarity with annotation tools |
| Work Environment | Remote or office-based; often involves reviewing data for quality | Remote or office-based; involves labeling or tagging data for machine learning |
| Employer & Industry Usage | Tech companies, data services, AI firms | AI and machine learning companies, data labeling services |
Data Raters primarily review and assess data quality, ensuring accuracy and consistency, while Data Annotators focus on labeling data to train machine learning models. Both roles are essential in AI development, often sharing similar skills and work environments, but differ in their specific tasks and objectives.

Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Posted 3 days ago
New
Manulife is seeking a Customer Data Platform (CDP) Business Analyst with experience in customer segmentation and audience building, to join our team. In this role, you will work on the planning and delivery of Adobe CDP campaigns, collaborating closely with MarTech engineers and business analysts in Data Activation & Segmentation team, as part of Global Digital Marketing. You will be part of the squad delivering enhancement of our digital marketing capabilities by driving Personalization.
The CDP Business Analyst bridges business, data, marketing, and technology teams to translate customer data, segmentation, personalization, and activation needs into scalable Customer Data Platform solutions. The role supports requirements gathering, data mapping, audience validation, testing, governance, reporting, and ongoing optimization of CDP capabilities.
You will play a crucial role in bringing profiling and segmentation capabilities from our Customer Data Platform (CDP) to achieve quantifiable business objectives & delivering high impact Personalization
Position Responsibilities:
Business Analysis & Requirements:
Gather, analyze, validate, and prioritize business, functional, data, and technical requirements for CDP initiatives.
Facilitate stakeholder discussions to understand use cases, business objectives, KPIs, success criteria, audience needs, and activation requirements.
Translate business needs into CDP user stories, acceptance criteria, process flows, business rules, and functional specifications.
Data Mapping, Validation & Governance:
Partner with data architects, MarTech engineers, analysts, and business teams to document data sources, schemas, mappings, integration points, APIs, data dependencies, and business rules.
Support customer identity management, identity resolution, unified customer profile requirements, and data model design within the CDP.
Perform data validation across source systems, CDP datasets, customer profiles, audience segments, and downstream activation outputs to ensure accuracy, completeness, consistency, and usability.
Validate data ingestion, transformation logic, schema alignment, field-level mappings, consent attributes, identity stitching, and audience qualification criteria against documented requirements.
Analyze audience counts, match rates, suppression logic, inclusion/exclusion rules, profile attributes, and data refresh frequency to identify anomalies, gaps, or quality issues.
Use tools such as SQL, Excel, dashboards, data extracts, or reporting platforms to support validation, reconciliation, root-cause analysis, and business sign-off.
Document and support data governance practices, including data quality controls, privacy, consent, sensitive data labeling, compliance, lineage, and data flow documentation.
Audience Segmentation & Activation:
Define, document, and validate audience segmentation logic using customer, behavioral, demographic, transactional, and digital engagement data.
Support audience creation, testing, activation, and delivery to downstream platforms and channels.
Identify opportunities to improve segmentation accuracy, reusability, personalization, and customer engagement.
Testing, Reporting & Optimization:
Lead or support UAT, integration testing, test case development, defect tracking, and validation of delivered solutions against requirements.
Define reporting requirements and measurement frameworks to evaluate audience, activation, customer experience, and platform performance.
Support A/B testing, performance analysis, and continuous improvement of segmentation and personalization strategies.
User Training and Support:
Maintain documentation in collaboration tools such as Jira, Confluence, or equivalent platforms.
Provide training, user support, and process documentation to improve CDP adoption and business enablement.
Track Personalization delivery progress, risks, issues, dependencies, and operational readiness across CDP initiatives by working closely with MarTech engineers, data engineers, data architects, marketing teams, and AJO teams to ensure successful integration of CDP insights into business processes
Required Qualifications:
University degree in business, Marketing, Data Analytics, or a related field. Master's degree is a plus.
Demonstrable experience as a Business Analyst, with a preference for exposure to customer data analysis and management in Personalization programs (Data Management Platform, Audience Manager, and/or CDP).
Strong analytical skills, with the ability to transform data into actionable insights and recommendations.
Proficiency in MS Office, productivity and visualization tools (Power BI) to create compelling reports.
Familiarity with Customer Data Platforms (CDPs) and customer data management principles.
Exceptional communication skills to effectively communicate complex technical concepts to non-technical partners.
Diligent approach and a dedication to delivering high-quality work.
Ability to collaborate effectively in a multi-functional team environment.
Knowledge of data privacy regulations and standard methodologies is advantageous.
When you join our team:
We'll empower you to learn and grow the career you want
We'll recognize and support you in a flexible environment where well-being and inclusion are more than just words
As part of our global team, we'll support you in shaping the future you want to see
The role being advertised is an existing vacancy.
About Manulife and John Hancock
Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.
Manulife is an Equal Opportunity Employer
At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.
It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact hr@manulife.com.
Referenced Salary Location
Toronto, OntarioWorking Arrangement
Salary range is expected to be between
$73,725.00 CAD - $122,875.00 CADEmployees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact hr@manulife.com for the salary range for your location.
Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact hr@manulife.com for more information about U.S.-specific paid time off provisions.
We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.