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Data Analyst Internship Jobs in Madison, WI (NOW HIRING)

POSITION OVERVIEW : You're a Data Analyst who loves building insightful dashboards as much as you do finding the story buried within them. You're comfortable in the numbers, but you don't live there.

POSITION OVERVIEW : You're a Data Analyst who loves building insightful dashboards as much as you do finding the story buried within them. You're comfortable in the numbers, but you don't live there.

The Data and Analytics Team within the Information Technology department provides enterprise data engineering, analytics, reporting, visualization, and predictive analytics solutions. The team ...

Digital Analyst Internships

Whitewater, WI · On-site

$97K - $114K/yr

By submitting your interest, you'll be among the first to know when internship opportunities open ... About Digital Analyst Roles at Danaher Are you passionate about data, customer experience, and ...

Digital Analyst Internships

Madison, WI · On-site

$99K - $117K/yr

By submitting your interest, you'll be among the first to know when internship opportunities open ... About Digital Analyst Roles at Danaher Are you passionate about data, customer experience, and ...

Process Improvement & Data Analytics * Assist in improving reporting processes through ... Internship or experience within a manufacturing environment, public accounting or other similar ...

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Data Analyst Internship information

See Madison, WI salary details

$12

$22

$42

How much do data analyst internship jobs pay per hour?

As of Aug 11, 2026, the average hourly pay for data analyst internship in Madison, WI is $22.68, according to ZipRecruiter salary data. Most workers in this role earn between $17.45 and $24.71 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in a data analyst internship, and why are they important?

To thrive as a Data Analyst Intern, you need a solid grounding in statistics, data interpretation, and problem-solving, often backed by coursework or a degree in fields like mathematics, computer science, or economics. Familiarity with tools such as Microsoft Excel, SQL databases, and data visualization software like Tableau or Power BI is highly valuable. Attention to detail, effective communication, and a willingness to learn are essential soft skills for success in this position. These competencies are crucial for accurately analyzing data, drawing insights, and clearly presenting findings to support business decisions.

What typical projects or responsibilities might I have as a data analyst intern?

As a Data Analyst Intern, you'll likely work on tasks such as cleaning and organizing raw data, running analysis to identify trends or patterns, and assisting with the creation of reports and data visualizations for your team. You may collaborate closely with senior analysts or cross-functional teams to support ongoing projects and business initiatives. Interns commonly get exposure to real-world datasets, participate in team meetings, and sometimes contribute to presentations or process improvement efforts. This hands-on experience is designed to help you develop both your technical and analytical skills while gaining insight into the role of data in business decision-making.

What is a data analyst internship?

A Data Analyst Internship is a temporary position where interns gain hands-on experience in collecting, organizing, and analyzing data to support business decisions. Interns typically work with large datasets, use tools like Excel, SQL, and Python, and create reports or visualizations. The role helps develop technical skills, analytical thinking, and an understanding of how data-driven insights impact an organization. It is a great opportunity for students or recent graduates to apply theoretical knowledge in a real-world setting.

What are the most commonly searched types of Data Analyst jobs in Madison, WI? The most popular types of Data Analyst jobs in Madison, WI are:
What cities near Madison, WI are hiring for Data Analyst Internship jobs? Cities near Madison, WI with the most Data Analyst Internship job openings:
Infographic showing various Data Analyst Internship job openings in Madison, WI as of August 2026, with employment types broken down into 11% Internship, 55% Full Time, 23% Part Time, and 11% Contract. Highlights an 89% In-person, and 11% Hybrid job distribution, with an average salary of $47,173 per year, or $22.7 per hour.

Full-time

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Re-posted 6 days ago


Job description

POSITION OVERVIEW: You're a Data Analyst who loves building insightful dashboards as much as you do finding the story buried within them.
You're comfortable in the numbers, but you don't live there. You live in the "what does it mean" - the insights that turn performance data into a recommendation clients can actually act on. You're as fluent in measurement frameworks as you are in a strategy conversation, and you know how to make complex analysis feel clear without making it simple.
As a Data Analyst, you'll work within our Media department as a key partner to the Director of Digital Media, Account Service, and creative teams. You'll analyze cross-channel performance data, identify trends and opportunities, guide measurement frameworks, and support the tracking and reporting solutions that give clients a smarter picture of what's working - and why.
If you're an analytical mind with strategic instincts who wants to put them to work somewhere that values both, let's talk.
KEY RESPONSIBILITIES:
Data Analysis, Reporting & Insights
  • Collaborate with media team members to design and maintain automated dashboards (e.g., TapClicks, NinjaCat, Google Data Studio) that clearly communicate performance, insights and opportunities to internal teams and clients.
  • Analyze performance data across paid media channels (search, social, programmatic, etc.), owned channels (email, social, etc.), and web analytics platforms.
  • Develop insights that drive campaign optimization, budget allocation, audience strategy, and creative testing strategy.
  • Identify trends, performance anomalies, and growth opportunities.

Measurement & Tracking Implementation
  • Collaborate with Shine's in-house web development team and client teams to implement and validate tracking solutions (GA4, GTM, media platform pixels, conversion APIs, server-side analytics platforms, etc.).
  • Ensure proper data collection architecture across client websites and landing pages.
  • Troubleshoot data discrepancies and tracking issues.
  • Maintain documentation of measurement frameworks and tagging structures.

Strategic Collaboration
  • Partner with account service to align data insights with client KPIs and business objectives.
  • Support development of test-and-learn agendas, measurement plans, and quarterly business reviews.

QUALIFICATIONS:
Required:
  • 3-5+ years of experience in digital marketing analytics, media analytics, or a similar role (agency experience preferred).
  • Strong proficiency in web analytics platforms (GA4 required).
  • Experience with tag management systems (Google Tag Manager preferred).
  • Experience with data visualization tools (TapClicks preferred).
  • Working knowledge of paid media platforms (Google Ads, Meta, LinkedIn, programmatic DSPs) and corresponding conversion APIs where applicable.
  • Ability to synthesize data into clear, actionable insights for non-technical audiences.
  • Understanding of attribution models and incrementality testing.
  • Experience with server-side analytics platforms.
  • Exposure to marketing mix modeling or advanced analytics frameworks.

Preferred:
  • Experience with SQL and/or Python for data analysis, including implementation of Meridian
  • Familiarity with CRM data integration and customer journey analysis.

COMPENSATION & BENEFITS: Competitive salary based on experience. Benefits package includes: fully paid health, dental, life and disability insurance (for individuals and families), 401k program, paid downtown parking, paid home internet access, and more.
ABOUT SHINE UNITED: Shine United is a $51 million advertising, design and digital agency located in America's Heartland - Madison, Wisconsin. Best known for its innovative brand positioning and creative firepower, Shine has been tapped by brands like Harley-Davidson, Mizuno Running, Discover Card, Amazon, Kohler, Festival Foods, Toppers Pizza, Winston Fly Rods, Carver Yachts and UW Health. Shine was named one of the best small agencies in the country by One.A.Magazine, and one of the best places to work in the country by Outside Magazine. Shine's work has been featured in Communication Arts, Print, Graphis, AdAge and The New York Times. Learn more at ShineUnited.com.
#ShineOn
Shine United is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.