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Customer Insight Analyst Jobs in Philadelphia, PA

Advanced CRM and analytics proficiency to provide strategic insight, forecasting guidance, and advisory support to leadership. * Advanced executive communication skills to influence and align senior ...

Advanced CRM and analytics proficiency to provide strategic insight, forecasting guidance, and advisory support to leadership. * Advanced executive communication skills to influence and align senior ...

You will drive business growth by delivering actionable insights, monitoring performance ... Strong curiosity about shopper behavior, the customer journey, and the evolving eCommerce landscape.

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Customer Insight Analyst information

See Philadelphia, PA salary details

$38.5K

$63.3K

$83.8K

How much do customer insight analyst jobs pay per year?

As of Sep 3, 2026, the average yearly pay for customer insight analyst in Philadelphia, PA is $63,334.00, according to ZipRecruiter salary data. Most workers in this role earn between $43,800.00 and $82,800.00 per year, depending on experience, location, and employer.

What does a customer insight analyst do?

A Customer Insight Analyst gathers and analyzes data on customer behaviors, preferences, and feedback to help companies better understand their clients. They use various data sources such as surveys, transaction records, and digital analytics to identify trends and provide actionable recommendations. Their insights assist businesses in improving customer experience, developing targeted marketing strategies, and making informed business decisions. In essence, they bridge the gap between customer data and business strategy.

What skills and qualifications are needed to be a customer insight analyst?

To thrive as a Customer Insight Analyst, you need strong analytical skills, a solid understanding of market research methodologies, and a relevant degree in business, statistics, or a related field. Familiarity with data analysis tools such as SQL, Excel, Tableau, and statistical software like SPSS or R is typically required. Excellent communication, critical thinking, and stakeholder management skills help translate data findings into actionable business recommendations. These abilities are essential for uncovering customer trends and driving strategic decisions that enhance business performance.

How does a customer insight analyst collaborate with other departments?

Customer Insight Analysts frequently work cross-functionally, partnering with marketing, product, and sales teams to translate customer data into actionable recommendations. They often present insights through reports or presentations, helping stakeholders understand customer behavior trends and preferences. Regular meetings and project collaborations are common, ensuring that data-driven strategies are implemented effectively and align with business objectives.

What is the difference between Customer Insight Analyst vs Market Research Analyst?

AspectCustomer Insight AnalystMarket Research Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; often certifications in data analysisBachelor's in Marketing, Business, or related field; certifications in research methods
Work EnvironmentData-driven teams within marketing or customer experience departmentsResearch firms or corporate marketing departments
Employer & Industry UsageRetail, e-commerce, finance, and service industries focusing on customer behaviorConsumer goods, advertising, and consulting firms analyzing market trends
Search & Comparison IntentUnderstanding customer behavior and preferencesAnalyzing market trends and consumer demand

The main difference is that a Customer Insight Analyst focuses on understanding customer behaviors and preferences to improve products and services, while a Market Research Analyst studies broader market trends and consumer demand to inform strategic decisions. Both roles require similar educational backgrounds and are used across various industries, but their focus areas differ.

How to become a customer insight analyst?

To become a customer insight analyst, typically a bachelor's degree in marketing, business, statistics, or a related field is required. Developing skills in data analysis, market research, and tools like Excel, SQL, or Tableau is essential, and gaining experience through internships or entry-level roles can help build expertise in analyzing customer data and generating insights.

What do you need to be a customer insight analyst?

To become a customer insight analyst, candidates typically need a bachelor's degree in marketing, business, statistics, or a related field. Strong analytical skills, experience with data analysis tools like Excel, SQL, or Tableau, and the ability to interpret customer data are essential for this role.

What are popular job titles related to Customer Insight Analyst jobs in Philadelphia, PA?

For Customer Insight Analyst jobs in Philadelphia, PA, the most frequently searched job titles are:

What job categories do people searching Customer Insight Analyst jobs in Philadelphia, PA look for?

The top searched job categories for Customer Insight Analyst jobs in Philadelphia, PA are:

Infographic showing various Customer Insight Analyst job openings in Philadelphia, PA as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $63,334 per year, or $30.4 per hour.

Insurance Product Management Analyst, Associate - Hybrid

NJM Insurance Group

Trenton, NJ • Hybrid

$70K - $81K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 11 days ago


Job description

New Jersey Manufacturers Insurance Company (NJM) was founded in 1913 by a group of manufacturers seeking to provide cost-effective, safety conscious and financially secure workers' compensation insurance for their workers. From inception the Company has operated as a mutual, with a focus on the needs of its policyholders.


Today, NJM Insurance Group, is a leading mid-sized U.S. property and casualty insurance company with 90 consecutive years of A+ financial strength ratings by AM BEST. Due to exceptional employee experience, NJM has been included on the latest Forbes List of Best Employers in New Jersey for the fourth year in a row. The NJM reputation for being a top provider of outstanding customer service was reaffirmed by the most recent J.D. Power Auto Insurance Claims Survey.


Over the last five years, the Company has focused on a strategic plan that calls for it to become a regional property & casualty insurer and has transitioned away from its affinity-based membership model. To that end, the Company has added an independent agency model for new lines of middle and large commercial and has more than doubled its product offerings. NJM now offers its various products to businesses across New Jersey, Pennsylvania, New York, Maryland, Delaware, and Connecticut.

Celebrating its 110-year anniversary in June 2023, NJM's focus on policyholders stands at the center of its values. Its mission is to provide value-based insurance solutions to policyholders while maintaining the highest levels of service, integrity, and financial stewardship.

The Business Insights Analyst, Associate applies an understanding of data sources and associated business processes to provide management with research, analysis and insights in support of department strategies and goals. This position will run queries and perform basic analysis to assist in telling compelling stories through presentations, dashboards and visualizations to drive strategic decision-making. The Business Insights Analyst, Associate is a motivated, creative thinker and has a sense for interpreting and communicating the "why" behind the data and application to the business.

This is a Hybrid Role and requires 3 days in the West Trenton office with the opportunity to work from home 2 days per week.

Essential Duties and Responsibilities: Essential functions of this job are listed below in order of priority. Reasonable accommodations may be made to enable individuals to perform the essential duties. Regular and predictable onsite attendance is an essential function of the job.

  • Assist in the development of intelligent insights from analysis of both quantitative and qualitative data, testing basic hypotheses, running exploratory analysis and identifying trends in support of business strategies and goals. Assists in translating results/findings into clear and concise presentations for management and develop plans for corrective action. Assist in the development and enhancement of department KPI dashboards, analytics and reports to monitor performance to create a comprehensive view of the business.
  • Assist in collaborating with cross-functional business teams and Data Engineers to fully understand the meaning, business rules and structure of required data and ensure alignment and consistency of data to support the end-to-end journey. Partner with the department Business Process Unit to identify, plan and prioritize source system improvements that facilitate data analytics.
  • Assist in expanding understanding/knowledge of business processes and competitive environments. Scan the market to understand key trends impacting markets, customers, products, services and operational processes.
  • Assist in complying with Data Governance standards and guidelines for data definition, quality, accuracy, completeness, availability and security to encourage data integrity and conformance.

Required Qualifications: Knowledge, skills & abilities, experience, minimum & desired education, certification and/or license requirements.

  • BS from a 4-year accredited college/university in related field (Statistics, Mathematics, Business Intelligence, Finance etc.) or equivalent experience.
  • Basic analytical aptitude with the ability to turn raw data into presentations containing insights and visualizations that are critical in making strategic business decisions.
  • Technical knowledge with the ability to balance multiple priorities in a fast-paced work environment.
  • Ability to read and understand data models
  • Strong verbal and written communication skills
  • 1+ years writing queries (T-SQL)
  • 1+ years using business intelligence tools (Power BI, SSRS, SAS, Excel)

Compensation: Salary is commensurate with experience and credentials.

Pay Range: $70,444-$81,849

Eligible full-time employees receive a competitive Total Rewards package, including but not limited to a 401(k) with employer match up to 8% and additional service-based contributions, Health, Dental, and Vision insurance, Life and Disability coverage, generous PTO, Paid Sick Leave, and paid parental leave in addition to state-mandated leave. Employees may also be eligible for discretionary bonuses.

Legal Disclaimer: NJM is proud to be an equal opportunity employer. We are committed to attracting, retaining and promoting a diverse and inclusive workforce that is fully representative of the diversity that exists in the communities in which we do business.