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Customer Experience Strategy Jobs in Utah (NOW HIRING)

UX Director

Lehi, UT · On-site

$125K - $150K/yr

... customers to shape the user experience across our products. This role will be Hybrid 3x a week in our Lehi, Utah location. Responsibilities Principal Responsibilities and Essential Duties: Strategic ...

VP of Customer Experience

Salt Lake City, UT · On-site

$134K - $171K/yr

Executive Customer Leadership Serve as the executive sponsor for strategic customer relationships ... Experience managing Professional Services, Customer Support, Managed Services, and customer ...

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Customer Experience Strategy information

What is customer experience strategy?

Customer Experience Strategy is a comprehensive plan that organizations use to enhance every interaction a customer has with their brand. It involves understanding customer needs, mapping their journey, and designing processes to ensure positive experiences at every touchpoint. This strategy often includes adopting new technologies, training staff, and measuring satisfaction to continually improve. The ultimate goal is to increase customer loyalty, satisfaction, and advocacy.

What are the key skills and qualifications needed to thrive in customer experience strategy, and why are they important?

To thrive in Customer Experience Strategy, you need expertise in customer journey mapping, data analysis, and strategic planning, often supported by a background in business, marketing, or a related field. Familiarity with CRM systems, customer feedback platforms, and analytics tools like Salesforce or Qualtrics is typically required. Strong communication, problem-solving, and stakeholder management skills help professionals drive cross-functional initiatives and foster a customer-centric culture. These skills are essential to effectively design and implement strategies that enhance customer satisfaction, loyalty, and business growth.

What are some common challenges faced by professionals in customer experience strategy roles, and how can they be addressed?

Professionals in Customer Experience Strategy often face challenges such as aligning cross-functional teams around customer-centric initiatives and demonstrating the ROI of customer experience improvements. Navigating organizational silos and integrating feedback from multiple channels can also be demanding. Building strong relationships with stakeholders from marketing, sales, product, and support teams, as well as leveraging data-driven insights, are key strategies to overcome these challenges. Consistent communication and clear metrics help ensure alignment and showcase the value of customer experience efforts.

What is the difference between Customer Experience Strategy vs Customer Experience Manager?

AspectCustomer Experience StrategyCustomer Experience Manager
Primary FocusDeveloping overall customer experience plans and long-term strategiesImplementing and managing day-to-day customer experience initiatives
ResponsibilitiesDesigning customer journey frameworks, setting strategic goalsOverseeing customer interactions, managing teams, ensuring service quality
Required SkillsStrategic thinking, data analysis, cross-department collaborationCustomer service skills, team management, communication
Work EnvironmentCorporate planning, cross-functional teamsCustomer service centers, retail stores, client-facing roles

While Customer Experience Strategy focuses on creating comprehensive plans to enhance overall customer satisfaction, the Customer Experience Manager executes these plans through daily operations and team management. Both roles are essential for delivering a seamless customer journey but differ in scope and responsibilities.

Do customer experience strategy jobs require a degree?

Customer experience strategy jobs typically do not require a specific degree, but a background in business, marketing, or related fields can be beneficial. Skills in data analysis, communication, and customer service are often valued, and certifications in customer experience or related areas can enhance prospects.

What does a customer experience strategist do?

A customer experience strategist develops and implements plans to improve how customers interact with a company's products or services. They analyze customer feedback, identify pain points, and collaborate with teams to enhance overall satisfaction and loyalty, often using data analysis and customer journey mapping tools.

What are the most commonly searched types of Customer Experience Strategy jobs in Utah?

The most popular types of Customer Experience Strategy jobs in Utah are:

Infographic showing various Customer Experience Strategy job openings in Utah as of August 2026, with employment types broken down into 1% As Needed, 71% Full Time, 25% Part Time, and 3% Contract. Highlights an 91% Physical, 2% Hybrid, and 7% Remote job distribution.

Customer Experience Strategist

Sorenson

Salt Lake City, UT

$95K/yr

Full-time

Posted yesterday

New


Sorenson Communications rating

7.1

Company rating: 7.1 out of 10

Based on 24 frontline employees who took The Breakroom Quiz

260th of 500 rated business services


Job description

Job Summary

The Customer Experience (CX) Strategist is a senior individual contributor responsible for identifying customer needs, behaviors, and friction across complex, omnichannel experiences and translating those insights into measurable improvements.

Partnering across Product, Sales, Operations, Customer Success, Insights, Marketing, Finance, and Technology, the CX Strategist combines journey design, customer intelligence, data analysis, and operational insight to improve engagement, retention, loyalty, and operational performance.

Success is measured by the ability to move customer insights from identification to recommendation to action to measurable impact.

Essential Duties and Responsibilities

  • Customer Experience Strategy & Journey Design
    • Identify friction and opportunities across customer touchpoints, channels, products, and service models.
    • Define current- and future-state journeys incorporating people, process, policy, technology, and customer behavior.
    • Identify critical moments that influence activation, adoption, engagement, satisfaction, and retention.
    • Establish journey health measures and scalable approaches for continuous experience improvement.
  • Customer Health, Retention & Engagement
    • Identify behavioral, product, operational, and experience drivers of churn, disengagement, and declining usage.
    • Develop customer health indicators that identify risk and opportunity earlier in the lifecycle.
    • Analyze activation, adoption, engagement, retention, and re-engagement trends.
    • Partner with Customer Success, Marketing, Product, and Operations to develop and measure interventions for at-risk or under-engaged customers.
  • Voice of Customer & Customer Intelligence
    • Synthesize feedback from surveys, service interactions, complaints, digital channels, product usage, and frontline teams.
    • Identify emerging themes, systemic friction, and high-priority customer opportunities.
    • Establish clear ownership, actions, timelines, and measures of success for priority customer issues.
    • Maintain closed-loop measures such as Insight-to-Action Rate, Action Closure Rate, and Time-to-Action.
  • Data, Insights & Operational Excellence
    • Combine customer research, behavioral data, product usage, operational data, and experience metrics such as NPS, CSAT, and CES to identify actionable insights.
    • Conduct or partner on segmentation, cohort, behavioral, and root-cause analysis.
    • Translate complex findings into clear recommendations that explain what is happening, why it matters, and what should change.
    • Identify opportunities to reduce customer effort, repeat interactions, process breakdowns, and other experience friction.
  • Insight-to-Action Execution
    • Drive priority CX opportunities from discovery through recommendation, stakeholder alignment, implementation, and measurement.
    • Develop action plans with clear outcomes, owners, milestones, and success measures.
    • Lead cross-functional working teams around high-priority customer problems and opportunities.
    • Maintain a prioritized CX roadmap and escalate barriers preventing progress.
    • Measure whether implemented recommendations produce the intended customer outcomes.
  • Product, Technology & Innovation
    • Partner with Product teams to inform priorities using customer insights and behavioral data.
    • Identify opportunities to leverage AI, automation, self-service, and technology to reduce customer effort and improve experiences.
    • Champion experimentation and scalable solutions that improve customer and operational outcomes.
  • Cross-Functional Leadership
    • Partner across Sales, Product, Customer Success, Operations, Finance, Marketing, Insights, and Technology.
    • Influence without authority and align stakeholders around shared customer outcomes.
    • Serve as a trusted thought partner on customer strategy, experience priorities, and emerging risks.

Supervisory Responsibility

This position has no supervisory responsibilities.

Travel Requirements

Travel Requirements:  Less than 25%

Education

Preferred:

  • 4 Year/Bachelor’s Degree in Business, Customer Experience, Marketing, Analytics, or related field preferred; equivalent experience considered

Experience

Minimum Years of Experience:

  • 5+ years of progressive experience in Customer Experience, Customer Success, Operations, Strategy, Service Design, Analytics, or related functions preferred

Knowledge, Skills, and Abilities

  • Success Measures
    • Customer retention, engagement, activation, and adoption
    • Reduction in key churn and customer friction drivers
    • NPS, CSAT, CES, and other journey health measures
    • Insight-to-Action and Action Closure rates
    • Reduction in time from insight to action
    • Percentage of priority CX opportunities with accountable owners and action plans
    • Measurable impact from implemented CX improvements
  • Core Capabilities
    • Customer Journey Mapping & Service Design
    • Customer Retention & Lifecycle Strategy
    • Voice of Customer & Customer Intelligence
    • Customer Health & Behavioral Analytics
    • Omnichannel Experience Strategy
    • Root-Cause & Cohort Analysis
    • Operational & Process Excellence
    • Executive Storytelling & Stakeholder Influence
    • Cross-Functional Leadership
    • AI, Automation & Digital Experience Strategy
    • Experience improving end-to-end customer journeys across multi-channel environments
    • Demonstrated ability to translate customer and operational data into actionable insights and measurable improvements
    • Experience with customer segmentation, cohort analysis, Voice of Customer, customer health, or related disciplines
    • Demonstrated ability to lead cross-functional initiatives and drive progress without direct authority
    • Strong executive communication, storytelling, and stakeholder influence skills
    • Experience in complex, regulated, enterprise, or accessibility-focused environments a plus

Working Conditions and Physical Requirements

  • Ability to sit and/or stand at a desk and work with a computer for extended periods of time.
  • Dexterity of hands and fingers to operate a computer keyboard, mouse, tools, and to handle other computer component.
  • Regular and predictable attendance required.

Disclaimer

This position has access to highly confidential, sensitive information relating to the employees, customers, and technologies of Sorenson Communications. It is essential that applicant possess the requisite integrity to maintain the information in strictest confidence.

Apply today! www.sorenson.com/company/careers/

Equal Employment Opportunity: Sorenson Communications is an EOE, Disability/Age Employer.

Company Summary

Our Mission…Leveraging the Power of Language, we connect lives and enrich the human experience.

Our Vision…To provide global language services that expand opportunities, nurture belonging, and empower the world to connect beyond words.

As one of the world’s leading language services providers, Sorenson combines patented technology with human-centric solutions. We strive to increase accessibility and inclusion through communication solutions for all: call captioning and video relay services, over-video and in-person sign language and spoken language interpreting, translation, real-time captioning, and post-production language services. Sorenson’s impact vision and plan extends to enhancing generational wealth and inclusive workplaces for our employees and the communities we serve.

We achieve great things together working “The Sorenson Way” with our employee values: Customer First, Can-Do Attitude, Collective Action, Growth Mindset, Ownership, and Connect Direct.


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