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Crm Program Manager Jobs in California (NOW HIRING)

Go Rentals

CRM Marketing Manager

Newport Beach, CA · On-site

$115K - $125K/yr

As CRM Marketing Manager , you will design and build our full lifecycle marketing infrastructure ... Employee Assistance Program * Estate Planning Assistance: Will Prep, Living Trust, Healthcare ...

Globalfoundries

Senior Manager CRM

Santa Clara, CA

$147K - $248K/yr

... requirements and programs. Required Qualifications: * Education - BS/MS degree. * Overall ... Understanding of CRM architecture and cross module integration * Good knowledge and understanding ...

Harper

CRM Lead

San Francisco, CA · On-site

$150K - $190K/yr

Own the full CRM strategy. Design and run lifecycle programs that drive retention, upsell, cross ... sell, and referrals across Harper's customer base. * Build and optimize automated sequences.

Hudson Manpower

CRM Lead

San Jose, CA · On-site

Experienced CRM Lead to be deployed onsite with a client, responsible for leading the design, implementation, and integration of Oracle Service Cloud (OSC) with Genesys Cloud CX and enterprise ...

PacSun

CRM Specialist

Anaheim, CA · On-site

$75K/yr

Responsible for day-to-day management of CRM campaign processes from design through deployment and ... Competitive short-term incentive program * Immediate 100% vested 401K contributions and employer ...

Zipline

Lifecycle & CRM Manager

San Francisco, CA · On-site

... lifecycle program Strong communication and collaboration skills across marketing, commercial ... lifecycle marketing, CRM, retention marketing, growth marketing, or a related fieldStrong ...

New

SonSoft Inc.

Sugar CRM

Sunnyvale, CA · On-site

They are seeking a Sugar CRM developer to develop core application frameworks and modules, work in an Agile team, and produce high-quality software on schedule. Responsibilities : • Develop core ...

SonSoft

Sugar CRM

Cupertino, CA · On-site

Sugar CRM Sonsoft, Inc. is a USA based corporation duly organized under the laws of the Commonwealth of Georgia. Sonsoft Inc. is growing at a steady pace specializing in the fields of Software ...

SonSoft Inc.

Sugar CRM

Cupertino, CA · On-site

They are seeking a Senior Sugar CRM Developer with extensive experience in technology consulting and SugarCRM development to contribute to their growing team. Responsibilities : • At least 5 years ...

Zipline

Lifecycle & CRM Manager

South San Francisco, CA · On-site

$150K - $190K/yr

Expand testing, automation, personalization, and operational efficiency across the lifecycle program. What You'll Bring 7+ years of experience in lifecycle marketing, CRM, retention marketing, growth ...

Sonsoft Inc

Sugar CRM

Sunnyvale, CA · On-site

Preferred At least 1 years of experience in Sugar CRM At least 1 year of experience with Object Oriented programming in PHP Experience of the Zend framework is a plus At least 1 year of web ...

Sonsoft Inc

Sugar CRM

Sunnyvale, CA · On-site

At least 1 years of experience in Sugar CRM * At least 1 year of experience with Object Oriented programming in PHP * Experience of the Zend framework is a plus * At least 1 year of web development ...

Sonsoft Inc

Sugar CRM

Sunnyvale, CA · On-site

Preferred At least 1 years of experience in Sugar CRM At least 1 year of experience with Object Oriented programming in PHP Experience of the Zend framework is a plus At least 1 year of web ...

Kia America

Sr. CRM & CX Data Manager

Irvine, CA · On-site

Kia also offers company lease and purchase programs, company-wide holiday shutdown, paid volunteer ... Create a CRM strategy and execution plan for Kia's acquisition, engagement, and retention ...

Kia America

Sr. CRM & CX Data Manager

Irvine, CA · On-site

Kia also offers company lease and purchase programs, company-wide holiday shutdown, paid volunteer ... Create a CRM strategy and execution plan for Kia's acquisition, engagement, and retention ...

Sourcis Inc

Zoho CRM Expert

Folsom, CA · On-site

$36 - $38/hr

We need an expert in CRM systems like ZOHO as well as PHP, and PERL programming, who can navigate the previous code done and improve upon it. You will be designing, developing, maintaining, enhancing ...

Skechers

Analyst, Loyalty & CRM

Manhattan Beach, CA · On-site

$85K - $120K/yr

Interest in e-commerce, customer behavior, loyalty programs, and AI-driven personalization is a ... Partner with CRM and Loyalty teams to improve targeting, messaging, and customer engagement ...

Skechers

Analyst, Loyalty & CRM

Manhattan Beach, CA

$85K - $120K/yr

Interest in e-commerce, customer behavior, loyalty programs, and AI-driven personalization is a ... Partner with CRM and Loyalty teams to improve targeting, messaging, and customer engagement ...

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Showing results 21-40

All JobsCrm Program JobsCrm Program Manager JobsCrm Program Manager Jobs in California

Crm Program Manager information

See California salary details

$38.5K

$100.8K

$169.7K

How much do crm program manager jobs pay per year?

As of Sep 13, 2026, the average yearly pay for crm program manager in California is $100,793.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,200.00 and $130,300.00 per year, depending on experience, location, and employer.

What is a CRM Program Manager?

CRM Program Managers are professionals responsible for overseeing and coordinating customer relationship management (CRM) programs within an organization. They manage the implementation and optimization of CRM systems, ensuring that customer data is used effectively to improve customer engagement, retention, and satisfaction. Their role often involves collaborating with sales, marketing, and IT teams to align CRM strategies with business goals and drive overall growth. CRM Program Managers also monitor program performance, analyze data, and recommend improvements to enhance customer experience.

What are the key skills and qualifications needed to thrive as a CRM Program Manager?

To thrive as a CRM Program Manager, you need expertise in customer relationship management strategies, data analysis, and project management, typically backed by a relevant degree and experience with CRM platforms. Familiarity with tools like Salesforce, HubSpot, or Microsoft Dynamics, as well as certifications such as PMP or CRM-specific credentials, is highly valuable. Strong leadership, communication, and problem-solving skills help you align cross-functional teams and drive customer-centric initiatives. These capabilities ensure effective CRM program execution, improved customer engagement, and measurable business growth.

How does a CRM Program Manager typically collaborate with other departments to ensure successful project implementation?

A CRM Program Manager works closely with cross-functional teams such as sales, marketing, IT, and customer service to align CRM initiatives with business goals. This involves regular meetings to gather requirements, provide project updates, and address potential challenges early on. Effective communication and stakeholder management are key, as the CRM Program Manager must ensure that all departments are trained on new processes and that feedback from end-users is incorporated into system improvements. Building strong relationships across departments helps ensure successful adoption and continuous enhancement of the CRM program.

What is the difference between Crm Program Manager vs Crm Analyst?

AspectCrm Program ManagerCrm Analyst
Required CredentialsBachelor's degree, project management certifications (e.g., PMP), CRM platform knowledgeBachelor's degree, data analysis or marketing certifications, CRM platform familiarity
Work EnvironmentOversees multiple projects, collaborates with cross-functional teams, strategic planningFocuses on data analysis, reporting, and insights, often within marketing or sales teams
Employer & Industry UsageUsed in industries with large CRM systems, such as retail, finance, and techCommon in marketing, sales, and customer service departments across various industries

The Crm Program Manager primarily manages CRM initiatives, coordinating projects and strategies, while the Crm Analyst focuses on analyzing customer data to generate insights. Both roles require CRM platform knowledge but differ in scope and responsibilities.

Is a CRM Program Manager a good job?

A CRM Program Manager is a valuable role responsible for overseeing customer relationship management strategies, often involving tools like Salesforce or HubSpot. It typically requires strong project management skills, technical knowledge, and the ability to coordinate cross-functional teams, making it a stable and in-demand position in many organizations. The role offers opportunities for career growth and specialization in customer engagement and data analysis.

What does a CRM Program Manager do?

A CRM Program Manager oversees the planning, implementation, and management of customer relationship management (CRM) programs within an organization. They coordinate cross-functional teams, ensure the effective use of CRM tools like Salesforce or HubSpot, and analyze data to improve customer engagement and retention. Strong project management skills and knowledge of CRM systems are essential for this role.

What cities in California are hiring for Crm Program Manager jobs?

Cities in California with the most Crm Program Manager job openings:

Crm Program Manager jobs near you
Infographic showing various Crm Program Manager job openings in California as of August 2026, with employment types broken down into 1% As Needed, 75% Full Time, 19% Part Time, and 5% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $100,793 per year, or $48.5 per hour.

CRM Marketing Manager

Newport Beach, CA • On-site

Go Rentals
Traveler Accommodation • 201 - 500 employees
Learn more about Go Rentalsexternal

$115K - $125K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 10 days ago

Key responsibilities

  • Design, build, and manage end-to-end CRM, email, and SMS marketing programs.

  • Build foundational CRM infrastructure, including segmentation frameworks, customer journeys, and lifecycle triggers.

  • Create lifecycle communications across email and SMS, including transactional, triggered, behavioral, and dynamic messaging.

Go Rentals rating

6.1

Company rating: 6.1 out of 10

Based on 12 frontline employees who took The Breakroom Quiz

Job description

Since 1995, Go Rentals has gone to heroic lengths to deliver an extraordinary, personalized experience for every Guest. We are now building the marketing engine behind that experience, and we are looking for someone to architect it.
Go Rentals is a family-owned, nationwide leader in luxury vehicle rentals, and the only Official Elite Rental Car Company recognized by Forbes Travel Guide. We serve discerning business and leisure travelers at more than 100 airports, private aviation terminals, and world-class hotels and resorts. As CRM Marketing Manager, you will design and build our full lifecycle marketing infrastructure from the ground up, across email, SMS, segmentation, journeys, and triggers. This is not a role where you inherit a finished system. It is an opportunity to build one that feels as premium as the brand it represents.
Reports to the Vice President of Marketing
Full-Time · Exempt
$115,000 – $125,000
Why Go Rentals
We are rooted in merit, teamwork, inclusion, and excellence of service, and we take a skills-first approach to hiring that focuses on what you can do and how you can grow. This role offers real ownership, the autonomy to build, and the chance to shape how a luxury brand connects with its most valued Guests.
This position is based at our Corporate Office in Newport Beach, California, and reports to the Vice President of Marketing. Occasional national travel is required for training and meetings. A valid driver's license with a clean driving record, proof of insurability, and authorization to work in the United States are required.

Full-Time Employee Company Benefits
  • Medical
  • Dental Low and Vision paid 100% by employer
  • $25,000.00 Basic Employee Life/AD&D Insurance for individual employees
  • Short- & Long-Term Disability Insurance (for those in states where it is not offered) for individual employees
  • Employee Assistance Program
  • Estate Planning Assistance: Will Prep, Living Trust, Healthcare Directives, Power of Attorney
  • Identity Theft Assistance Services
  • Travel Assistance through Mutual of Omaha
  • COVID19 Resources (telehealth, mental health benefits and testing)
  • Pharmacy Discount Programs through CVS & Good RX
  • Health Support Programs for Maternity, Gym & Health Coaching, Natural Products & Services
  • 401(k) Retirement Program
  • 2 Weeks accrued Vacation with cash out program after 1st year
  • Generous Sick and Safe accrued time off program
  • Paid Holidays
  • Paid Birthday off
  • Cell Phone Pay of $40.00 a Month for hourly employees
  • $1,000.00 Referral Bonus Program for hourly employees
  • Employee Discounts for Auto Rentals (Friends & Family)
  • Employee Wholesale Auto Purchase Program
  • Perks@Work Program Member Ship - thousands of discounts for just about everything! Food & Grocery, Fuel, Apparel Taxes, Travel, Electronics, Auto, Movie, and Entertainment (Theater, Theme Parks, Adventures)
  • Access to a full library of hundreds of online professional career training; from sales to software and nearly every-thing in between
Ready to build something extraordinary? Apply today!ResponsibilitiesWhat You Will Do
  • Design, build, and manage end-to-end CRM, email, and SMS marketing programs
  • Build foundational CRM infrastructure from the ground up, including segmentation frameworks, customer journeys, and lifecycle triggers
  • Create lifecycle communications across email and SMS, including transactional, triggered, behavioral, and dynamic messaging
  • Develop campaigns that support branding, partnerships, events, and performance marketing
  • Optimize performance continuously through A/B testing, analytics, and conversion tracking
  • Partner with creative, partnerships, product, data, and operations teams to align CRM with broader marketing goals
  • Build reporting frameworks that grow retention, repeat bookings, and Guest lifetime value
Required SkillsWhat We Are Looking For
  • Four or more years in CRM management, lifecycle marketing, email marketing, or marketing automation at a national brand
  • Four or more years building CRM strategies for premium, high-touch service within a luxury, hospitality, travel, or lifestyle brand
  • Two or more years in CRM integration, data infrastructure, or marketing analytics
  • Strong working knowledge of HubSpot CRM and marketing automation, including workflows, segmentation, and campaign management
  • A data-oriented mindset with command of segmentation, personalization, and lifecycle strategy
  • An understanding of how high-net-worth and ultra-high-net-worth Guests think, behave, and expect to be served
  • Excellent written and verbal communication, with strong presentation skills
Preferred qualifications: Six or more years in CRM and lifecycle marketing, five or more years building full lifecycle programs for a national luxury brand, experience designing transactional, triggered, and behavioral programs across email and SMS, and a bachelor's degree in business, marketing, or a related field. A high school diploma or equivalent is required.
What We Value
  • Self-starters who take ownership and can build systems without extensive oversight.
  • Marketers who combine analytical thinking with strong creative and customer intuition.
  • Individuals who are comfortable building scalable marketing infrastructure from the ground up.
  • Professionals who understand how thoughtful communication can elevate the customer experience for a luxury brand.
Go Rentals provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local law. We believe in removing barriers to access and creating opportunity based on merit and potential. Any offer of employment is contingent upon completion of a background check and drug test, conducted in compliance with applicable federal, state, and local laws, including fair chance hiring regulations.

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