ZipRecruiter

Log In

1

Crm Program Manager Jobs in California (NOW HIRING)

FabFitFun

Manager, CRM

Beverly Hills, CA · On-site +1

Advocate for the member and ensure CRM programs support both business goals and customer experience * Help connect the dots across teams and identify opportunities others may miss Embrace AI & New ...

FabFitFun

Manager, CRM

Beverly Hills, CA · On-site

$110K - $120K/yr

Advocate for the member and ensure CRM programs support both business goals and customer experience * Help connect the dots across teams and identify opportunities others may miss Embrace AI & New ...

Havas

CRM Director

San Francisco, CA · On-site

... CRM programs and solutions- using data-driven recommendations- all geared to help move the business forward • Works to foster a team environment and knowledge sharing to ensure delivery of ...

Havas

CRM Director

San Francisco, CA · On-site

... CRM programs and solutions- using data-driven recommendations- all geared to help move the business forward • Works to foster a team environment and knowledge sharing to ensure delivery of ...

Havas

CRM Director

San Francisco, CA · On-site

... CRM programs and solutions- using data-driven recommendations- all geared to help move the business forward · Works to foster a team environment and knowledge sharing to ensure delivery of optimized ...

Havas

CRM Director

San Francisco, CA · On-site

... CRM programs and solutions- using data-driven recommendations- all geared to help move the business forward · Works to foster a team environment and knowledge sharing to ensure delivery of optimized ...

Staffingine LLC

CRM Coordinator

Los Angeles, CA · On-site

$20 - $25/hr

... Manager or Senior Manager is out of office, ensuring continuity of operations. * Support day-to-day CRM coordination and operational tasks as needed. Required Skills & Qualifications * Strong ...

Malbon

Senior Manager, CRM

Santa Monica, CA · On-site

Partner cross-functionally with internal teams and external vendors to translate business priorities into effective CRM campaigns and lifecycle programs * Serve as Malbon's internal Klaviyo expert ...

Malbon

Senior Manager, CRM

Santa Monica, CA · Hybrid

Partner cross-functionally with internal teams and external vendors to translate business priorities into effective CRM campaigns and lifecycle programs * Serve as Malbon's internal Klaviyo expert ...

Air Apps

CRM Specialist

San Francisco, CA · On-site

$73K - $115K/yr

The Role As a CRM Specialist at Air Apps, you will be responsible for managing and optimizing customer relationship management (CRM) systems and email marketing campaigns . You will work on drip ...

Stem Xpert

SAP CRM

Santa Clara, CA

SAP CRM- Service Modules Location: Santa Clara, CA Duration: Long Term Description: At least 7 to 9 years of SAP CRM Service consulting experience Team member for at least ONE full life cycle SAP PM ...

Scanhealthplan

CRM Developer

Long Beach, CA · On-site

The Job We are seeking a CRM Developer to lead the analysis, architecture, design, development, and ... Robust Wellness Program * Generous paid-time-off (PTO) * 11 paid holidays per year, 1 floating ...

next page

Showing results 1-20

All JobsCrm Program JobsCrm Program Manager JobsCrm Program Manager Jobs in California

Crm Program Manager information

See California salary details

$38.5K

$100.8K

$169.7K

How much do crm program manager jobs pay per year?

As of Sep 13, 2026, the average yearly pay for crm program manager in California is $100,793.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,200.00 and $130,300.00 per year, depending on experience, location, and employer.

What is a CRM Program Manager?

CRM Program Managers are professionals responsible for overseeing and coordinating customer relationship management (CRM) programs within an organization. They manage the implementation and optimization of CRM systems, ensuring that customer data is used effectively to improve customer engagement, retention, and satisfaction. Their role often involves collaborating with sales, marketing, and IT teams to align CRM strategies with business goals and drive overall growth. CRM Program Managers also monitor program performance, analyze data, and recommend improvements to enhance customer experience.

What are the key skills and qualifications needed to thrive as a CRM Program Manager?

To thrive as a CRM Program Manager, you need expertise in customer relationship management strategies, data analysis, and project management, typically backed by a relevant degree and experience with CRM platforms. Familiarity with tools like Salesforce, HubSpot, or Microsoft Dynamics, as well as certifications such as PMP or CRM-specific credentials, is highly valuable. Strong leadership, communication, and problem-solving skills help you align cross-functional teams and drive customer-centric initiatives. These capabilities ensure effective CRM program execution, improved customer engagement, and measurable business growth.

How does a CRM Program Manager typically collaborate with other departments to ensure successful project implementation?

A CRM Program Manager works closely with cross-functional teams such as sales, marketing, IT, and customer service to align CRM initiatives with business goals. This involves regular meetings to gather requirements, provide project updates, and address potential challenges early on. Effective communication and stakeholder management are key, as the CRM Program Manager must ensure that all departments are trained on new processes and that feedback from end-users is incorporated into system improvements. Building strong relationships across departments helps ensure successful adoption and continuous enhancement of the CRM program.

What is the difference between Crm Program Manager vs Crm Analyst?

AspectCrm Program ManagerCrm Analyst
Required CredentialsBachelor's degree, project management certifications (e.g., PMP), CRM platform knowledgeBachelor's degree, data analysis or marketing certifications, CRM platform familiarity
Work EnvironmentOversees multiple projects, collaborates with cross-functional teams, strategic planningFocuses on data analysis, reporting, and insights, often within marketing or sales teams
Employer & Industry UsageUsed in industries with large CRM systems, such as retail, finance, and techCommon in marketing, sales, and customer service departments across various industries

The Crm Program Manager primarily manages CRM initiatives, coordinating projects and strategies, while the Crm Analyst focuses on analyzing customer data to generate insights. Both roles require CRM platform knowledge but differ in scope and responsibilities.

Is a CRM Program Manager a good job?

A CRM Program Manager is a valuable role responsible for overseeing customer relationship management strategies, often involving tools like Salesforce or HubSpot. It typically requires strong project management skills, technical knowledge, and the ability to coordinate cross-functional teams, making it a stable and in-demand position in many organizations. The role offers opportunities for career growth and specialization in customer engagement and data analysis.

What does a CRM Program Manager do?

A CRM Program Manager oversees the planning, implementation, and management of customer relationship management (CRM) programs within an organization. They coordinate cross-functional teams, ensure the effective use of CRM tools like Salesforce or HubSpot, and analyze data to improve customer engagement and retention. Strong project management skills and knowledge of CRM systems are essential for this role.

What cities in California are hiring for Crm Program Manager jobs?

Cities in California with the most Crm Program Manager job openings:

Crm Program Manager jobs near you
Infographic showing various Crm Program Manager job openings in California as of August 2026, with employment types broken down into 1% As Needed, 75% Full Time, 19% Part Time, and 5% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $100,793 per year, or $48.5 per hour.

CRM Program Marketing Manager (Remote)

Costa Mesa, CA • Remote

Experian
See more jobs at Experianexternal

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 8 days ago

Job description

Company Description

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more. Experian invests in people and new advanced technologies to unlock the power of data. We have an amazing team of 25,200 people in 32 countries.

Job Description

The CRM Program Manager will lead strategy and execution for email, push, and SMS communications that increase customer engagement in the home and mortgage space. This role will manage lifecycle campaigns from planning through measurement, using performance data to improve customer communications. You will partner with product, marketing, analytics, and other stakeholders to deliver coordinated, personalized experiences.

This is a remote position. You will report to the Manager, Lifecycle Engagement & Loyalty.

You will have opportunity to:

  • Lead lifecycle strategy and execution for email, push, and SMS campaigns across the Home vertical.
  • Launch new CRM campaigns, improve existing programs, and identify opportunities to scale successful approaches.
  • Own campaign performance measurement, including open rates, click-through rates, product engagement, and related metrics.
  • Partner with analytics teams to evaluate results, test hypotheses, and share actionable findings.
  • Coordinate CRM plans with product launches, performance goals, and broader business initiatives.
  • Use audience segmentation, A/B testing, and campaign data to improve messaging and engagement.
  • Support multi-channel communication programs that align business goals with customer needs.
Qualifications
  • 7+ years of experience in email marketing, CRM, lifecycle marketing, or a closely related area.
  • Experience delivering communication programs at an enterprise scale.
  • Experience measuring campaign performance and using results to guide campaign decisions.
  • Experience working with cross-functional teams such as product, marketing, and analytics.
  • Experience managing multiple CRM or digital communication initiatives with overlapping deadlines.
  • Bachelor's degree in marketing, business, communications, or a related field.
Additional Information

Benefits/Perks:

Our uniqueness is that we celebrate yours. Experian's people first, inclusive and purpose driven culture is multi award-winning; World's Best Workplaces 2025 (Fortune Global Top 25), Great Place To Work in 26 countries to name a few. Check out Experian Life on social or explore our Careers Site to understand why.

Our compensation reflects the cost of labor across several U.S. geographic markets. The base pay range for this position is listed above. Within this range, individual pay is determined by work location and additional factors such as job-related skills, experience, and education. You will be also eligible for a variable pay opportunity.

Experian is proud to be an Equal Opportunity Employer for all groups protected under applicable federal, state and local law, including protected veterans and individuals with disabilities. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

Benefits/Perks:

  • Great compensation package and bonus plan
  • Core benefits including medical, dental, vision, and matching 401K
  • Flexible work environment, ability to work remote, hybrid or in-office
  • Flexible time off including volunteer time off, vacation, sick and 12-paid holidays
  • Explore all our exciting benefits here: https://myexperianbenefits.com/

Recruitment Fraud Awareness - Experian's recruitment process is conducted only through authorised channels. Recruitment communications will only be sent from an @experian.com email address. Experian will never ask candidates to make any payment as part of an application, interview, assessment, onboarding, or recruitment process. To apply for roles or verify opportunities, please visit experian.com/careers.

#LI-Remote

Apply