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Crm Functional Analyst Jobs (NOW HIRING)

Anaheim Ducks

CRM Analyst

Anaheim, CA · On-site

The CRM Analyst role involves leading CRM initiatives across various sales and service operations, focusing on data analysis and optimization of the Salesforce CRM system to enhance customer ...

Custom Software Systems, Inc.

Be Seen First

Sr Functional Workday Analyst

Washington, DC · On-site

... CRM functional modules. · Provide responsive support to production issues. · Utilize XML/BI ... Analyze user needs to determine functional and cross-functional · requirements. · Performs ...

eSolutionsFirst, LLC

Business Analyst - CRM

Mclean, VA · On-site

Gather, analyze, and document business and functional requirements for CRM initiatives. * Conduct stakeholder meetings, workshops, and process reviews to identify business needs and improvement ...

Starz

CRM Analyst

Santa Monica, CA

$80K - $90K/yr

The CRM Analyst will support STARZ's direct-to-consumer growth through data-driven campaign insights and flawless execution. This role will focus on analyzing customer behavior, optimizing ...

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How much do crm functional analyst jobs pay per hour?

As of Jul 6, 2026, the average hourly pay for crm functional analyst in the United States is $39.12, according to ZipRecruiter salary data. Most workers in this role earn between $33.65 and $43.27 per hour, depending on experience, location, and employer.

What does a CRM analyst do?

A CRM analyst is responsible for managing and analyzing customer relationship management systems to improve customer engagement and retention. They configure CRM software, generate reports, and interpret data to support marketing, sales, and service strategies, often using tools like Salesforce or Microsoft Dynamics. Strong analytical skills and knowledge of database management are essential for this role.

What are CRM Functional Analysts?

CRM Functional Analysts are professionals who specialize in analyzing, designing, and optimizing customer relationship management (CRM) systems to meet business needs. They work closely with stakeholders to gather requirements, configure CRM platforms, and ensure that the system is aligned with organizational processes. Their responsibilities also include troubleshooting issues, providing user training, and supporting the continuous improvement of CRM workflows to enhance customer interactions and business outcomes.

What is the difference between Crm Functional Analyst vs Crm Business Analyst?

AspectCrm Functional AnalystCrm Business Analyst
Primary FocusSystem configuration, customization, and technical requirementsBusiness process analysis and requirements gathering
SkillsCRM platforms, technical skills, system testingBusiness analysis, communication, stakeholder management
CertificationsCRM certifications, BA certifications often preferredBA certifications, CRM knowledge beneficial
Work EnvironmentIT teams, technical departmentsBusiness units, project teams

While both roles involve working with CRM systems, the Crm Functional Analyst primarily focuses on system configuration and technical aspects, whereas the Crm Business Analyst emphasizes understanding business needs and translating them into system requirements. Both roles often collaborate but serve different functions within CRM projects.

What are some common challenges faced by CRM Functional Analysts when gathering user requirements?

CRM Functional Analysts often encounter challenges in gathering user requirements due to varying stakeholder expectations and differing business processes across departments. It can be difficult to balance these needs and translate them into technical specifications that the development team can implement. Clear communication, active listening, and effective documentation are essential to ensure that all functional requirements are accurately captured and prioritized. Building strong relationships with end users and project managers helps facilitate smoother requirement-gathering and project alignment.

What are the key skills and qualifications needed to thrive as a CRM Functional Analyst, and why are they important?

To thrive as a CRM Functional Analyst, you need a solid understanding of customer relationship management principles, business process analysis, and requirements gathering, often supported by a relevant degree or CRM certifications. Familiarity with CRM platforms like Salesforce or Microsoft Dynamics, as well as proficiency in data analysis and reporting tools, is typically required. Strong communication, problem-solving, and stakeholder management skills help you bridge the gap between technical teams and business users. These competencies are essential for ensuring CRM solutions align with organizational goals and drive user adoption and satisfaction.

How much do CRM analysts make?

CRM analysts typically earn a median annual salary ranging from $60,000 to $85,000, depending on experience, location, and industry. Salaries can increase with proficiency in CRM tools like Salesforce or Microsoft Dynamics and relevant certifications.

What does a functional analyst do?

A CRM Functional Analyst is responsible for analyzing business requirements and translating them into functional specifications for customer relationship management systems. They collaborate with stakeholders to optimize CRM processes, configure software, and ensure system integration. Strong communication skills and knowledge of CRM tools like Salesforce or Microsoft Dynamics are essential for this role.

Is CRM a remote job?

A CRM Functional Analyst role can be remote, hybrid, or on-site depending on the employer and company policies. Many organizations offer remote work options, especially for roles involving software analysis, data management, and communication tools like CRM platforms. Availability of remote work may also depend on the specific project requirements and team collaboration needs.
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Crm Functional Analyst jobs near you
CRM Analyst

CRM Analyst

Anaheim Ducks

Anaheim, CA • On-site

Full-time

Posted yesterday

Job description

Job Summary:
Anaheim Ducks Hockey Club, LLC is dedicated to creating enriching experiences in the community through live entertainment and sports. The CRM Analyst role involves leading CRM initiatives across various sales and service operations, focusing on data analysis and optimization of the Salesforce CRM system to enhance customer engagement and drive revenue.
Responsibilities:
• Work closely with the OCSE CRM Product Owner to maintain and optimize the CRM system, Salesforce, to provide a practical and customized user experience for Anaheim Ducks CRM users
• Monitor and maintain customer data quality and data hygiene, and provide database quality control
• Analyze fan, ticketing, and customer behavior data to identify trends and revenue opportunities
• Develop audience segmentation strategies for season ticket members, partial plan holders, single-game buyers, premium clients, sponsors, and prospect
• Monitor customer lifecycle metrics, including acquisition, retention, renewal, engagement, and churn
• Create dashboards and reports that track key business performance indicators such as renewal rates, lead conversion rates, attendance metrics, and related measures
• Identify and address data inconsistencies across platforms
• Lead sales campaign tracking, creation of sales leads, scrubbing, distribution, and upsell opportunities
• Measure campaign performance and provide recommendations for optimization
• Support lead scoring models and customer propensity analyses
• Provide insights on ticket purchasing behavior, attendance patterns, and fan engagement
• Analyze information needs of multiple users to assist in report specifications
• Support database applications, including procedures, modules, functions, automated events, and customized forms and reports as needed
• Investigate and resolve data and reporting inconsistencies
• Develop and implement workflows, data entry, collection, and reporting procedures
• Analyze fan-related data as it relates to demographics, psychographics, behavior, and historical trends
• Facilitate customer data acquisition from a variety of data sources and integrate it into a defined customer journey
• Troubleshoot CRM-related issues and work with users to ensure systems meet individual team needs
• Provide dashboard creation support as needed for the enterprise sports vertical, including the San Diego Gulls
• Assist with campaign management for the San Diego Gulls
• Provide general CRM-related support for the San Diego Gulls as needed
• Perform ad hoc analysis as needed
• Perform other duties as assigned
Qualifications:
Required:
• Bachelor’s degree, preferably in Business, Mathematics, Statistics, Information Systems, or a related field
• At least 3–4 years of experience working with a CRM system, preferably Salesforce
• At least 2 years of experience working with complex databases, troubleshooting problems, analyzing information and data, designing queries and reports, and creating operational policies and procedures preferred
• Experience with Power BI as a data visualization tool
• Experience working in a data warehouse environment and/or with relational databases
• Python experience is a plus
• Elevated knowledge of document management processes and software
• Complete understanding of how to create, implement, and maintain data file structures
• Strong SQL skills for data extraction and analysis
• Strong quantitative and statistical modeling skills with the ability to translate findings to all levels of the organization
• Strong organizational, time management, and project management skills with a demonstrated ability to work both independently and within a team environment
• Strong written and oral presentation skills
• Strong problem-solving, communication, and negotiation skills
• Able to meet deadlines without compromising accuracy, product quality, or attention to detail
Company:
Anaheim Ducks is a sports company specializing in Ice hockey, Family entertainment, Group outings, and Youth events. Founded in 1993, the company is headquartered in Anaheim, USA, with a team of 201-500 employees. The company is currently Growth Stage.

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