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Creative Director Jobs in Racine, WI (NOW HIRING)

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Creative Director information

See Racine, WI salary details

$40.3K

$121.3K

$203K

How much do creative director jobs pay per year?

As of Jun 9, 2026, the average yearly pay for creative director in Racine, WI is $121,270.00, according to ZipRecruiter salary data. Most workers in this role earn between $93,300.00 and $142,500.00 per year, depending on experience, location, and employer.

What does a Creative Director do?

A Creative Director is responsible for leading the creative vision and direction of a company, project, or campaign. They oversee the work of designers, copywriters, and other creative professionals to ensure that all creative output aligns with the brand and meets business objectives. Creative Directors often guide brainstorming sessions, approve concepts, and present ideas to clients or stakeholders. Their role requires a combination of leadership, artistic insight, and strategic thinking.

What are the key skills and qualifications needed to thrive as a Creative Director, and why are they important?

To thrive as a Creative Director, you need a strong background in visual design, branding, and concept development, often supported by a degree in design, marketing, or related fields. Proficiency with industry-standard tools like Adobe Creative Suite, project management software, and familiarity with digital marketing platforms is typically required. Exceptional leadership, communication, and vision are crucial soft skills that help guide creative teams and inspire innovative solutions. These skills ensure cohesive brand storytelling, effective team collaboration, and successful execution of creative projects.

How does a Creative Director balance creative vision with client or stakeholder expectations?

A Creative Director often acts as the bridge between the creative team and clients or stakeholders, ensuring that the final output aligns with both artistic vision and business objectives. This involves interpreting briefs, leading brainstorming sessions, and providing clear feedback to maintain consistency with the brand message. Regular communication and presentations help manage expectations and incorporate feedback, while strong leadership ensures that the team remains motivated and focused. Balancing creativity with practicality is a key challenge, but it’s also what makes the role dynamic and rewarding.

What Does a Creative Director Do?

A creative director guides, directs, and approves all creative projects for marketing, graphic design, advertising, and other firms. Also, a creative director strategizes a company’s artistic direction, accepts design samples, devises marketing plans, and leads teams in creating unique fashion, art, music, game, or film concepts. A core duty of a creative director is to collaborate with designers, writers, and marketing associates to develop visuals that align with the company brand and mission.

What is the difference between Creative Director vs Graphic Designer?

AspectCreative DirectorGraphic Designer
CredentialsBachelor's degree in design, marketing, or related field; extensive portfolioBachelor's degree in graphic design or related field; strong portfolio
Work EnvironmentLeads creative teams, oversees projects, collaborates with clientsDesigns visual content, works independently or in small teams
Industry UsageUsed across advertising, media, branding agencies, and large corporationsCommon in marketing firms, publishing, advertising, and freelance work

The main difference is that a Creative Director oversees the entire creative process and manages teams, while a Graphic Designer focuses on creating visual content. Creative Directors have broader responsibilities and strategic input, whereas Graphic Designers execute specific design tasks.

What jobs do creative directors do?

Creative directors oversee the development and execution of visual and conceptual elements for projects such as advertising campaigns, films, or product branding. They lead creative teams, set project vision, and ensure that the work aligns with client or company goals, often using tools like Adobe Creative Suite. Strong leadership, communication skills, and a portfolio of previous work are essential for this role.
More about Creative Director jobs
What are the most commonly searched types of Creative jobs in Racine, WI? The most popular types of Creative jobs in Racine, WI are:
What cities near Racine, WI are hiring for Creative Director jobs? Cities near Racine, WI with the most Creative Director job openings:
Creative Director jobs near you
Infographic showing various Creative Director job openings in Racine, WI as of June 2026, with employment types broken down into 100% Full Time. Highlights an 80% In-person, 10% Hybrid, and 10% Remote job distribution, with an average salary of $121,270 per year, or $58.3 per hour.
Director of Sales & Marketing

Director of Sales & Marketing

Franciscan Ministries

Lindenhurst, IL

$95K - $105K/yr

Full-time

Posted 10 days ago

Job description

Overview

Position Summary

The Director of Sales and Marketing (DSM) will lead the organization's growth by overseeing daily operations across sales, marketing, and business development.  Victory Lakes is a CCRC and the sales focus will be on Independent and Assisted Living occupancy.  Healthcare sales experience preferred.  A pivotal aspect of this role involves spearheading the execution of a strategic marketing plan (Annual Marketing Plan). Additionally, the DSM will create an innovative, multi-channel marketing framework to elevate brand visibility and prestige.  They will ensure a continuous flow of high-quality sales leads and evaluate the return on investment for marketing initiatives.

Hours Needed

  • Monday - Friday: 8:00am to 5:00pm

1075 E Victory Dr Lindenhurst, IL 60046

Essential Functions, Key Duties, & Responsibilities

Sales Management

  • Lead Management: Responds, engages, and converts leads as appropriate by service line and Ministry guidelines. Responsible for meeting community occupancy targets.
  • Ensures departmental productivity and performance measure are consistently fulfilled as well as departmental compliance with the client relationship management (CRM) system.  Proficient in data integrity and management.
  • Manages the customer experience from the initial point of engagement to admission/move-in into the community. Communicates all relevant information to the appropriate parties (associates, family, community, healthcare partners).

Marketing Management

  • Develops and implements a strategic annual sales and marketing plan that includes weekly, monthly, or quarterly modifications as needed.  This includes direct mail, events, outreach, promotion campaigns, and digital strategies.
  • Partners with the Home Office Creative Services Team for the development and delivery of marketing pieces, collateral, branding materials, and strategies to advance and promote the community mission, brand identity, and services.
  • Ensures that the community has all appropriate marketing materials and tools.

Business Development and Strategic Planning

  • Maintains an in-depth understanding of market trends and intelligence to guide strategic decisions.
  • Markets services to potential clients and key referral sources to grow market share, attract new business, and maintain current partnerships.
  • Develops and implements community relations activities to enhance business development.  Fosters relationships with existing referral sources across the community.
  • Keeps the Executive Director updated on changes and new services offered in the healthcare industry and assesses potential growth opportunities.
  • Performs market segmentation, targeting, and positioning for each service line. Makes recommendations regarding service enhancement and new program development.
  • Demonstrates strong proficiency in CRM, including tasks such as entering new referral sources, scheduling follow-up calls, and generating daily, weekly, and monthly reports as needed.
  • Ensures regulatory compliance of federal, state, and local guidelines in marketing communications. (HUD and Fair Housing Laws).

Administrative Duties/Departmental Management

  • Daily management, supervision, and direction of the Sales and Marketing Department. Annually evaluates department associates, implementing coaching plans to enhance performance and support talent development. 
  • Completion and submittal of marketing and sales reports to the community and Home Office support.
  • Performs all other duties as assigned, including but not limited to developing the departmental financial budget, managing unit inventory, and attending all mandatory in-services, training, and meetings.
  • Participates in the Manager on Duty weekend and holiday rotation.
  • Perform other duties as assigned.
  • Comply with all policies and procedures and any updates.

Position Requirements

Education: Bachelor's degree required; preferably in a sales, marketing, or business-related field

Licenses/Certifications: N/A

Experience: 3-5+ years of experience in sales; preferably in the Senior Housing industry

Skills & Abilities:

  • Elite communication skills
  • Ability to connect with residents, prospective residents, family members, and associates in a meaningful way

Travel: May be required to travel off-site to events occasionally

#LivingJoyfully

MinUSD $95,000.00/Yr.MaxUSD $105,000.00/Yr.Employment Type: FULL_TIME

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