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Creative Copy Lead Jobs (NOW HIRING)

Williams-Sonoma

Manager, Copy - West Elm

Brooklyn, NY · On-site

... creative ideas that build brands and drive results. This role requires the ability to lead concept ... Own copy from first draft through final execution, ensuring accuracy, clarity, and consistency ...

Omnicom

Copy Supervisor

New York, NY · On-site

... creative copy, ensuring timely, innovative, and on-brand content for clients. You'll lead with ... expertise, overseeing copywriting, quality control, and junior team member development. Bringing ...

Omnicom

Group Copy Supervisor

New York, NY · On-site

$135K - $150K/yr

Responsibilities: - Serve as the Copy lead for a portfolio of business and inspire creative excellence across multiple brands or portfolio - Partner with cross-functional team members to ensure ...

Omnicom

Copy Supervisor

New York, NY · On-site

... creative copy, ensuring timely, innovative, and on-brand content for clients. You'll lead with ... expertise, overseeing copywriting, quality control, and junior team member development. Bringing ...

Rejuvenation

Manager, Copy - West Elm

Brooklyn, NY · On-site

... creative ideas that build brands and drive results. This role requires the ability to lead concept ... Own copy from first draft through final execution, ensuring accuracy, clarity, and consistency ...

Known

Creative Director, Copy

Los Angeles, CA · On-site +1

The Creative Director, Copy will also oversee the development and execution of brand creative ... Lead concept development for/copywriting execution of brand and 360 product marketing campaigns ...

Known

Creative Director, Copy

Los Angeles, CA · On-site

The Creative Director, Copy will also oversee the development and execution of brand creative ... Lead concept development for/copywriting execution of brand and 360 product marketing campaigns ...

Omnicom

Associate Creative Director, Copy

Irving, TX · On-site

RAPP is seeking an Associate Creative Director, Copy who will lead and inspire the development of bold, compelling, and strategic copy solutions. As a leader in the copy team, you'll oversee the ...

LinkedIn

Creative Director, Copy

San Francisco, CA · Hybrid

$149K - $233K/yr

The Creative team is looking for a Creative Director, Copy to help define how LinkedIn shows up in ... Lead concept development from the earliest stages through execution * Write and oversee copy across ...

LinkedIn

Creative Director, Copy

San Francisco, CA · On-site

$149K - $233K/yr

The Creative team is looking for a Creative Director, Copy to help define how LinkedIn shows up in ... Lead concept development from the earliest stages through execution * Write and oversee copy across ...

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All JobsCreative Copy Lead Jobs

Creative Copy Lead information

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$47K

$104.6K

$158K

How much do creative copy lead jobs pay per year?

As of Aug 15, 2026, the average yearly pay for creative copy lead in the United States is $104,593.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $146,500.00 per year, depending on experience, location, and employer.

What is a creative copy lead?

Creative Copy Leads are professionals responsible for developing and overseeing the written content and messaging for marketing, advertising, or branding campaigns. They work closely with creative teams to ensure that all copy aligns with the brand’s voice, engages target audiences, and meets project goals. In addition to writing compelling copy, they often manage other copywriters, provide feedback, and collaborate with designers and strategists to deliver cohesive campaigns. Their role is crucial in shaping how brands communicate and resonate with consumers.

What is the difference between Creative Copy Lead vs Copywriter?

AspectCreative Copy LeadCopywriter
ResponsibilitiesOversees creative copy projects, guides team, develops conceptsWrites and edits marketing and advertising copy
CredentialsExperience in copywriting, leadership skills, portfolioWriting skills, portfolio, sometimes a degree in communications or marketing
Work EnvironmentCreative teams, agency or in-house marketing departmentsIndividual or team writing tasks within marketing teams

The Creative Copy Lead focuses on leading and managing copy projects and teams, while the Copywriter primarily creates and edits content. Both roles require strong writing skills, but the Lead also emphasizes leadership and strategic oversight.

What are the key skills and qualifications needed to thrive as a creative copy lead, and why are they important?

To thrive as a Creative Copy Lead, you need advanced writing and editing skills, a solid grasp of brand strategy, and typically a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), digital analytics tools, and project management software is often expected. Outstanding creative vision, leadership, and collaborative communication set top performers apart in this role. These skills are crucial for producing compelling and consistent messaging that aligns with business goals and inspires creative teams.

What are some common challenges faced by a creative copy lead when coordinating with design and marketing teams?

A Creative Copy Lead often navigates the challenge of balancing creative vision with brand guidelines and marketing objectives. Coordinating with design teams requires clear communication to ensure copy and visuals align seamlessly, while collaboration with marketing may involve adapting messaging for multiple channels and audiences. Tight deadlines and multiple rounds of feedback can also make it challenging to maintain consistency and originality in messaging. However, strong organizational and interpersonal skills help a Creative Copy Lead foster productive teamwork and deliver impactful campaigns.
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What cities are hiring for Creative Copy Lead jobs?

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What job categories do people searching Creative Copy Lead jobs look for?

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Creative Copy Lead jobs near you
Infographic showing various Creative Copy Lead job openings in the United States as of August 2026, with employment types broken down into 87% Full Time, 10% Part Time, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $104,593 per year, or $50.3 per hour.

Manager, Copy - West Elm

Williams-Sonoma

Brooklyn, NY • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 5 days ago

Williams-Sonoma rating

6.6

Company rating: 6.6 out of 10

Based on 93 frontline employees who took The Breakroom Quiz

Job description


About the Team
West Elm is a thriving global brand dedicated to modern design for real life. We believe great design should be accessible to all. Our mission is to create forward-thinking, functional solutions that unite value, quality, and innovation, while inspiring people to express their personal style and find joy in the spaces they call home.
About the Role
The Manager, Copywriter will help create the brand voice across all marketing communications, which include digital, catalog and store collateral. The successful candidate will be a strategic, idea-driven storyteller responsible for developing compelling, insight-led copy across all channels, from brand platforms and campaigns to social, digital, catalog, video and store collateral. They partner closely with cross functional teams to translate business objectives into clear, distinctive creative ideas that build brands and drive results. This role requires the ability to lead concept development, write with a strong point of view, self -edit throughout the process, and elevate the creative work through craft, clarity, and cultural relevance. This position reports to the VP, Integrated Brand Marketing.
Responsibilities
Brand Voice and Tone
  • Serve as the primary steward and evolution lead for the brand's voice and tone across all channels, ensuring consistency while modernizing how the brand communicates.
  • Refine and articulate a clear, differentiated brand voice that reflects current business strategy, customer expectations, and cultural relevance.
  • Translate brand positioning into actionable voice and tone guidelines for all content types, including, editorial content, campaigns, and emerging digital experiences.
  • Embed voice and tone into every customer touchpoint.
  • Audit existing content ecosystems (e.g. catalog, social, site, retail, email, etc.) to identify gaps and opportunities for voice alignment and elevation.
  • Establish scalable frameworks that ensure all copy meets the highest editorial standards and aligns with brand voice guidelines.
  • Own copy from first draft through final execution, ensuring accuracy, clarity, and consistency before stakeholder review.
  • Apply strong editorial judgment to adapt messaging for different audiences, channels, and objectives.
  • Identify and resolve inconsistencies in voice, messaging, and product information proactively.

AI-Enabled Workflow
  • Train and refine AI tools and models to accurately reflect the brand's voice, tone, and storytelling principles.
  • Champion a "human-in-the-loop" approach to ensure AI accelerates copy creation without compromising creativity, authenticity, or editorial integrity.
  • Develop prompt libraries, tone guidelines, and guardrails that enable AI-generated content to remain on-brand.
  • Continuously evaluate AI outputs, creating feedback loops to improve quality, nuance, and brand alignment over time.
  • Partner with cross functional teams to build brand-specific language models and scalable content systems.

Performance & Optimization
  • Partner with marketing, CRM, and performance teams to test, iterate, and optimize messaging across channels.
  • Balance brand storytelling with conversion goals, ensuring copy drives measurable results.
  • Use data insights and AI tools to inform messaging strategy and personalization.

Collaboration & Cross-Functional Partnership
  • Work closely with cross functional partners teams to ensure cohesive storytelling.
  • Provide guidance, feedback, and mentorship to junior writers and freelancers.
  • Manage copy timelines, approvals, and cross-channel alignment in a fast-paced environment.

Criteria
  • Bachelor's degree
  • 5+ years writing experience in advertising agency copywriter/copy lead role is required
  • Interest in home décor/entertaining preferred
  • Familiarity with Chicago Manual of Style and AP Style
  • Excellent creative writing ability
  • Demonstrate exceptional self-editing skills, delivering clean, polished, and on-brand copy
  • Ability to think conceptually, ensuring creative tone/voice support the brand voice and key objectives of the season-and are appropriate for all channels
  • Strong ability to influence others to ensure copy and voice align with strategy
  • Have a creative, assertive professional personality and be a competent researcher
  • Self-starter, ability to stay focused in a fast-paced, deadline-driven environment
  • Excellent organization and prioritization skills, ability to handle multiple projects across several seasons /channels
  • Experience working with all levels of business partners
  • Teamwork, project management skills and creativity a must
  • Possess a creative, positive and flexible attitude
  • This role requires being onsite in the Dumbo Brooklyn office

#LI-LG1
Our Culture & Values
We believe that taking care of our people is vital to our success and we strive to offer equitable and transparent practices for all. We prioritize connection, growth, and wellbeing.
People First
Putting People First means investing in overall well-being and opportunities to grow and advance within the organization. Depending on the position and location, here are a few highlights of what benefits may be available:
Benefits
  • A generous discount on all WSI brands
  • A 401(k) plan and other investment opportunities
  • Paid vacations, holidays, and time off to volunteer
  • Health benefits, dental and vision insurance, including same-sex domestic partner benefits
  • Tax-free commuter benefits
  • A wellness program that supports your physical, financial and emotional health

Continued Learning
  • In-person and online learning opportunities through WSI University
  • Cross-brand and cross-function career opportunities
  • Resources for self-development
  • Advisor (Mentor) program
  • Career development workshops, learning programs, and speaker series

WSI will not now or in the future commence an immigration case or "sponsor" an individual for this position (for example, H-1B or other employment-based immigration).
This role is not eligible for relocation assistance.
Williams-Sonoma, Inc. is an Equal Opportunity Employer. Williams-Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances.
The expected starting pay range for this position is $100,000 - $110,000. Applicable pay ranges may differ across markets. Actual pay will be determined based on experience and other job-related factors permitted by law. In addition to competitive pay, compensation may include a variety of other components like benefits, paid time off, merit, and bonus opportunities.
About Us
Our Company
Founded in 1956, Williams-Sonoma, Inc. is the premier specialty retailer of high-quality products for the kitchen and home in the United States. Our family of brands are Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Rejuvenation, West Elm, Mark & Graham, Outward, and GreenRow. These brands are among the best known and most respected in the industry. We offer beautifully-designed, stylish and functional products for every area of the home, including the kitchen, living room, bedroom, home office, closet, laundry room and even outdoor spaces. We've seen some big changes since our first brick-and-mortar store opened more than half of a century ago. What hasn't changed is our passion for high-quality products, functional design, outstanding customer service, and enhancing the lives of our customers and the communities where we operate. Today, we're a multi-brand, multi-channel, global enterprise supported by state-of-the-art technology and some of the most talented teams in retailing - and we're always looking for new energy and ideas.

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