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Creative Copy Lead Jobs (NOW HIRING)

Michaels Stores, Inc.

Manager - Copy

Irving, TX · On-site

Lead team to stay current in researching creative trends in competitive markets and apply that knowledge and learning to development of new marketing and signage projects * Research retail copy ...

Anthropic

Copy Lead, Claude

San Francisco, CA · On-site

This role sits within the Creative Studio and leads copy for brand campaigns for Claude. You'll ... Lead copy for Claude brand campaigns end to end: campaign platforms, manifestos, headlines, film ...

Michaels Stores

Manager - Copy

Irving, TX · On-site

Lead team to stay current in researching creative trends in competitive markets and apply that knowledge and learning to development of new marketing and signage projects * Research retail copy ...

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Creative Copy Lead information

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$47K

$104.6K

$158K

How much do creative copy lead jobs pay per year?

As of Aug 15, 2026, the average yearly pay for creative copy lead in the United States is $104,593.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $146,500.00 per year, depending on experience, location, and employer.

What is a creative copy lead?

Creative Copy Leads are professionals responsible for developing and overseeing the written content and messaging for marketing, advertising, or branding campaigns. They work closely with creative teams to ensure that all copy aligns with the brand’s voice, engages target audiences, and meets project goals. In addition to writing compelling copy, they often manage other copywriters, provide feedback, and collaborate with designers and strategists to deliver cohesive campaigns. Their role is crucial in shaping how brands communicate and resonate with consumers.

What is the difference between Creative Copy Lead vs Copywriter?

AspectCreative Copy LeadCopywriter
ResponsibilitiesOversees creative copy projects, guides team, develops conceptsWrites and edits marketing and advertising copy
CredentialsExperience in copywriting, leadership skills, portfolioWriting skills, portfolio, sometimes a degree in communications or marketing
Work EnvironmentCreative teams, agency or in-house marketing departmentsIndividual or team writing tasks within marketing teams

The Creative Copy Lead focuses on leading and managing copy projects and teams, while the Copywriter primarily creates and edits content. Both roles require strong writing skills, but the Lead also emphasizes leadership and strategic oversight.

What are the key skills and qualifications needed to thrive as a creative copy lead, and why are they important?

To thrive as a Creative Copy Lead, you need advanced writing and editing skills, a solid grasp of brand strategy, and typically a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), digital analytics tools, and project management software is often expected. Outstanding creative vision, leadership, and collaborative communication set top performers apart in this role. These skills are crucial for producing compelling and consistent messaging that aligns with business goals and inspires creative teams.

What are some common challenges faced by a creative copy lead when coordinating with design and marketing teams?

A Creative Copy Lead often navigates the challenge of balancing creative vision with brand guidelines and marketing objectives. Coordinating with design teams requires clear communication to ensure copy and visuals align seamlessly, while collaboration with marketing may involve adapting messaging for multiple channels and audiences. Tight deadlines and multiple rounds of feedback can also make it challenging to maintain consistency and originality in messaging. However, strong organizational and interpersonal skills help a Creative Copy Lead foster productive teamwork and deliver impactful campaigns.
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What cities are hiring for Creative Copy Lead jobs?

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Creative Copy Lead jobs near you
Infographic showing various Creative Copy Lead job openings in the United States as of August 2026, with employment types broken down into 87% Full Time, 10% Part Time, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $104,593 per year, or $50.3 per hour.

(USA) Senior Manager, Creative - Senior Copy Lead

Walmart

Walnut Creek, CA • On-site

$117K - $234K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

This job post has expired today. Applications are no longer accepted.

Walmart rating

6.0

Company rating: 6.0 out of 10

Based on 22,421 frontline employees who took The Breakroom Quiz

25th of 39 rated national retailers

Job description

Position Summary...We’re seeking a strategic, culturally connected Senior Copy Lead to inspire and manage a team of copywriters creating customer-first content across every brand touchpoint. This leader sets the creative vision, champions a consistent brand voice, and partners cross-functionally to deliver impactful marketing campaigns. The ideal candidate is an exceptional storyteller, coach and collaborator who develops talent, elevates creative quality, and drives results through strategic thinking, consumer insights, cultural relevance, and continuous improvement of creative standards and processes.
About the Team:
We’re a collaborative team of talented creatives passionate about delivering best-in-class work for our portfolio of brands at Walmart. Together, we turn bold ideas into meaningful customer experiences through strategic thinking, creativity, and exceptional execution.
Our mission is to make our brands relevant to every consumer by challenging convention and raising the bar for Walmart Brands marketing. If you’re a creative leader who thrives on collaboration, developing high-performing teams, and is excited to shape the future of our brands, we’d love to have you on the journey. What you'll do...
  • Lead, coach, and develop a high-performing team of copywriters.
  • Set creative direction and uphold brand voice across all customer touchpoints.
  • Partner with Creative, Marketing, and cross-functional teams to deliver integrated campaigns.
  • Gide concept development and elevate creative quality from brief to execution.
  • Manage team priorities, workflows, and performance in a fast-paced environment.
  • Champion copy standards, quality assurance, and continuous improvement.
  • Use customer insights, cultural trends, and business strategy to shape compelling messaging.
  • Foster collaboration, innovation, and a culture of feedback, learning, and creative excellence
What you’ll bring…
  • Bachelor’s degree in Journalism, Creative Writing, Advertising, Marketing, or a related field, or equivalent experience.
  • 8+ years of copywriting experience, including experience leading and developing creative teams.
  • A portfolio showcasing strategic, omnichannel creative work and strong storytelling.
  • Exceptional communication, collaboration, and stakeholder management skills.
  • Strong editorial judgement and attention to detail.
  • Proven success balancing multiple priorities in a fast-paced environment.
  • A passion for coach talent, fostering collaboration, and delivering customer-focused creative that drives business results.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $117,000.00 - $234,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Minimum Qualifications: Bachelor’s degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field and 3 years' experience in editorial content management or related field OR 5 years' experience in editorial content management or related field. Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Digital Content Management, Editorial, Retail Management, Supervising Associates, WE-Working for or withCreative Agencies Primary Location... 850 Cherry Ave, San Bruno, CA 94066-3031, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.

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About Walmart

Sourced by ZipRecruiter

From our humble beginnings as a small discount retailer in Rogers, Ark., Walmart has opened thousands of stores in the U.S. and expanded internationally. Through innovation, we're creating a seamless experience to let customers shop anytime and anywhere online and in stores. We are creating opportunities and bringing value to customers and communities around the globe. Walmart operates approximately 10,500 stores and clubs in 19 countries and eCommerce websites. We employ 2.1 million associates around the world — nearly 1.6 million in the U.S. alone.

Industry

Retail and transportation and warehousing

Company size

10,000+ Employees

Headquarters location

Bentonville, AR, US

Social media

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