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Cpg Digital Marketing Manager Jobs (NOW HIRING)

INCPG

Shopper Marketing Manager

Houston, TX · On-site

Shopper Marketing Manager Own the shelf everywhere it lives. We're looking for a shopper marketing ... What You Bring * 3-5 years of CPG digital & omnichannel/e-commerce experience (agency or client ...

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Lactalis USA

Digital Marketing Manager

San Fernando, CA

$80K - $90K/yr

About the RoleWe are seeking a Consumer-Focused Digital Marketing Manager with a strong background in CPG marketing (preferably dairy) to lead our digital initiatives. This role combines creativity ...

Lactalis

Digital Marketing Manager

San Fernando, CA · On-site

$80K - $90K/yr

About the Role We are seeking a Consumer-Focused Digital Marketing Manager with a strong background in CPG marketing (preferably dairy) to lead our digital initiatives. This role combines creativity ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

We're looking for a Digital Marketing Manager to join our Client team, driving hands-on execution of digital strategies across performance marketing channels while managing client relationships and ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

We're looking for a Digital Marketing Manager to join our Client team, driving hands-on execution of digital strategies across performance marketing channels while managing client relationships and ...

TriMark Digital

Digital Marketing Manager

Raleigh, NC · On-site

We're looking for a Digital Marketing Manager to join our Client team, driving hands-on execution of digital strategies across performance marketing channels while managing client relationships and ...

Force Factor

Digital Marketing Manager

Boston, MA

Digital Marketing Manager Company Overview Force Factor is on a mission to disrupt the global ... There are two reasons we're included on Bain's Insurgent Brands list of high-achieving CPG brands ...

ClearCompanies

The Digital Marketing Managers establishes and oversees campaigns from their initial ideation to their completion and implementation. It is the job of the Digital Marketing Manager to hire staff ...

ClearCompanies

DIgital Marketing Manager

Orem, UT · On-site

The Digital Marketing Managers establishes and oversees campaigns from their initial ideation to their completion and implementation. It is the job of the Digital Marketing Manager to hire staff ...

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Cpg Digital Marketing Manager information

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How much do cpg digital marketing manager jobs pay per year?

As of Sep 14, 2026, the average yearly pay for cpg digital marketing manager in the United States is $87,719.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,500.00 and $100,000.00 per year, depending on experience, location, and employer.

What is a CPG Digital Marketing Manager?

A CPG Digital Marketing Manager is a professional responsible for developing and executing online marketing strategies for consumer packaged goods (CPG) brands. They oversee digital campaigns across channels such as social media, email, search engines, and e-commerce platforms to drive brand awareness, engagement, and sales. Their role involves analyzing data, managing budgets, collaborating with cross-functional teams, and staying updated with digital marketing trends specific to the CPG industry. This position requires both creativity and analytical skills to effectively connect products with consumers in a highly competitive market.

How does a CPG Digital Marketing Manager typically collaborate with cross-functional teams to launch successful campaigns?

A CPG Digital Marketing Manager regularly works with cross-functional teams, including brand managers, sales, product development, and creative agencies, to plan and execute digital campaigns. This collaboration ensures that messaging aligns with brand strategy and that promotions are integrated across online and offline channels. The manager often coordinates timelines, shares consumer insights, and helps set measurable objectives, making communication and project management skills essential. Regular meetings and digital collaboration tools are commonly used to keep these diverse teams aligned throughout a campaign lifecycle.

What are the key skills and qualifications needed to thrive as a CPG Digital Marketing Manager, and why are they important?

To thrive as a CPG Digital Marketing Manager, you need expertise in digital marketing strategy, consumer behavior analysis, and brand management, typically supported by a bachelor's degree in marketing or a related field. Proficiency with digital advertising platforms (like Google Ads and Facebook Ads), analytics tools (such as Google Analytics), and experience with e-commerce systems are essential. Strong leadership, creativity, and effective communication skills help drive campaigns and coordinate cross-functional teams. These abilities are crucial for building impactful digital campaigns and driving brand growth in a highly competitive consumer packaged goods market.

What are popular job titles related to Cpg Digital Marketing Manager jobs?

For Cpg Digital Marketing Manager jobs, the most frequently searched job titles are:

Shopper Marketing Manager

Houston, TX • On-site

INCPG
See more jobs at INCPGexternal

Other

This job post has expired 3 days ago. Applications are no longer accepted.

Job description

Shopper Marketing Manager

Own the shelf everywhere it lives. We're looking for a shopper marketing and omnichannel powerhouse to lead how our brands win at the point of purchase in-store, on Amazon, and across every digital shelf. This is a rare seat where shopper strategy, e-commerce content, and brand leadership sit with one owner, backed by real budget, real agency partners, and real autonomy to move fast.

What You'll Own

  • Shopper marketing programs end-to-end briefs, agency management, KPI tracking, and customer planning.
  • Omnichannel/e-commerce strategy across retailer.com, Amazon, and the digital shelf driving conversion where it counts.
  • A best-in-class, e-commerce-first brand asset toolkit: PDP copy, imagery, A+ content, and claims.
  • Retail media network (RMN) strategy and digital shelf optimization in partnership with Sales.
  • The Integrated Agency Team aligning creative, media, social, SEO/AI, and shopper partners around one strategy.
  • Brand analytics, competitive intelligence, and annual planning alongside Finance, Insights, and Innovation.

What You Bring

  • 3-5 years of CPG digital & omnichannel/e-commerce experience (agency or client side).
  • Hands-on shopper marketing chops and fluency in the retail media landscape.
  • Sharp digital marketing instincts SEO, social, retail media, e-commerce content optimization.
  • Financial acumen (P&L, forecasting, ROI) and the project management skills to run multiple priorities at once.
  • An ownership mindset built for a fast-paced, entrepreneurial environment.

Why This Role

You won't be one voice in a large committee. You'll set the shopper and omnichannel agenda for iconic, high-velocity CPG brands, with direct influence over budget, agency partners, and go-to-market execution and a leadership team that wants you to move fast and make the call.

Apply