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Cpg Brand Manager Jobs in Ridgewood, NJ (NOW HIRING)

A minimum of 5 years of Consumer Products industry experience in Category Management, Retail Strategy, Trade Marketing or CPG Brand Management (Hair/Beauty experience is desired). * Extensive ...

Software Engineer

New York, NY · On-site

$130K - $200K/yr

... management, revenue recovery, and cash application. Since launching in April 2024, we've grown from ... For a $1B CPG brand, a single Glimpse agent reviewed 17,000 deductions in under 24 hours ...

A minimum of 5 years of Consumer Products industry experience in Category Management, Retail Strategy, Trade Marketing or CPG Brand Management (Hair/Beauty experience is desired). * Extensive ...

A minimum of 5 years of Consumer Products industry experience in Category Management, Retail Strategy, Trade Marketing or CPG Brand Management (Hair/Beauty experience is desired). * Extensive ...

Senior Software Engineer

New York, NY · On-site

$195K - $250K/yr

... management, revenue recovery, and cash application. Since launching in April 2024, we've grown from ... For a $1B CPG brand, a single Glimpse agent reviewed 17,000 deductions in under 24 hours ...

Mid-Market Account Executive

New York, NY · On-site

$200K - $260K/yr

For a $1B CPG brand, a single Glimpse agent reviewed 17,000 deductions in under 24 hours ... management, and revenue recovery workflows. * Contribute to our evolving playbook - refining ...

... management, revenue recovery, and cash application. Since launching in April 2024, we've grown from ... For a $1B CPG brand, a single Glimpse agent reviewed 17,000 deductions in under 24 hours ...

Showing results 41-60

Cpg Brand Manager information

See Ridgewood, NJ salary details

$29.8K

$85.2K

$144.7K

How much do cpg brand manager jobs pay per year?

As of Aug 14, 2026, the average yearly pay for cpg brand manager in Ridgewood, NJ is $85,152.00, according to ZipRecruiter salary data. Most workers in this role earn between $56,200.00 and $110,300.00 per year, depending on experience, location, and employer.

What do CPG brand managers do?

CPG (Consumer Packaged Goods) brand managers develop and implement strategies to promote and grow their company's brands. They analyze market trends, oversee advertising campaigns, manage product positioning, and coordinate with cross-functional teams such as marketing, sales, and product development to ensure brand consistency and achieve sales targets.

What are the key skills and qualifications needed to thrive as a CPG brand manager?

To thrive as a CPG Brand Manager, you need expertise in marketing strategy, market analysis, and product lifecycle management, often supported by a degree in marketing or business. Familiarity with data analytics tools, CRM platforms, and project management software is typically required, along with experience in consumer packaged goods. Strong communication, leadership, and creative problem-solving skills help set standout candidates apart. These skills and qualities are vital to effectively build brand equity, drive market share, and lead cross-functional teams in a highly competitive industry.

How does a CPG brand manager typically collaborate with cross-functional teams to launch new products?

As a CPG Brand Manager, you will work closely with teams such as product development, sales, supply chain, and marketing to bring new products to market. This involves coordinating timelines, aligning on product positioning, and ensuring consistency in messaging across channels. Regular meetings, shared project management tools, and open communication are essential to address challenges and meet launch objectives on schedule. The role is highly collaborative and requires strong organizational and interpersonal skills to balance differing priorities and drive successful product introductions.

What is a CPG brand manager?

CPG Brand Managers are professionals responsible for overseeing the development, marketing, and positioning of consumer packaged goods (CPG) brands. They analyze market trends, create marketing strategies, collaborate with cross-functional teams, and manage product life cycles to ensure their brands are competitive and profitable. CPG Brand Managers play a key role in building brand awareness, driving sales, and maintaining brand consistency across all channels. Their work often involves working closely with sales, research, and creative teams to execute campaigns and launch new products.

What job categories do people searching Cpg Brand Manager jobs in Ridgewood, NJ look for?

The top searched job categories for Cpg Brand Manager jobs in Ridgewood, NJ are:

What cities near Ridgewood, NJ are hiring for Cpg Brand Manager jobs?

Cities near Ridgewood, NJ with the most Cpg Brand Manager job openings:

Infographic showing various Cpg Brand Manager job openings in Ridgewood, NJ as of August 2026, with employment types broken down into 94% Full Time, 3% Part Time, and 3% Contract. Highlights an 61% In-person, 29% Hybrid, and 10% Remote job distribution, with an average salary of $85,152 per year, or $40.9 per hour.

Director, Brand Management & Marketing

Farmacy Beauty

Manhattan, NY • On-site

$150 - $210/hr

Other

Medical, Dental, Vision, Life, Retirement, PTO

Posted 3 days ago

New


Job description

ABOUT US:

Farmacy is a clean beauty brand super charging farm-fresh ingredients with gentle actives to support healthy skin results today, while preserving skin’s vitality for the future.

ABOUT THE ROLE:

The Director, Brand Management & Marketing will serve as a steward of the Farmacy brand, helping to shape its long-term vision while driving integrated marketing strategies that accelerate growth, strengthen brand equity, and deepen consumer engagement. You'll lead the development of compelling brand campaigns, innovation launches, and go-to-market strategies while partnering cross-functionally with Product Development, Digital, Sales, Creative, Operations and Finance, to bring the brand to life across every consumer touchpoint. This is a highly collaborative leadership role for someone who thrives at the intersection of strategy, creativity, and commercial performance, with a passion for building iconic brands and delivering meaningful business results. This role will report to the Sr. Director of Marketing, and have people manager responsibilities.

KEY RESPONSIBILITIES Brand Management
  • Serve as the cross-functional brand steward, ensuring consistency across all consumer touchpoints, including Digital, Consumer, Sales, Operations, Finance and Product Development.
  • Support Sr. Director in development of long-term & short-term brand strategies to accelerate Farmacy’s growth and exceed our objectives. Work closely with cross-functional partners to successfully execute these strategies
  • Support development of marketing calendar and program classifications (Budget Planning)
  • Continuously evaluate brand health through consumer insights, market trends, competitive activity, and business performance to identify growth opportunities and potential risks.
  • Develop strategic recommendations to strengthen brand equity, increase consumer engagement, and accelerate market share growth.
  • Identify opportunities to improve cross-functional ways of working, driving operational excellence across the end-to-end marketing process.
  • Influence cross-functional teams to ensure alignment against brand priorities, timelines, and business goals.
Brand Storytelling - 360 Campaign & Activation Management
  • Lead and oversee the development of brand, franchise & product-level campaign concepts, supporting key business objectives
  • Lead and oversee the development of all campaign briefs - owning the cross-functional relationships and communication
  • Lead and oversee the development of strategic Go-To-Market drivers within the context
  • Lead and oversee the end to end go-to-market campaign process, planning & communication
  • Oversee recaps & launch post-mortems
  • Work with Copywriters to reflect the brand voice
End to End Strategic Product Strategy & Assortment Management - NPD & Existing Portfolio
  • Manage innovative product development + pipeline strategy in support of Farmacy’s strategic direction and priorities
  • Oversee the development of key new product development building blocks (e.g. insights, SOP)
  • Lead and oversee new product messaging, claims development + educational support
  • Identify white space opportunities
Retailer + Promotional Support
  • Develop and execute detailed calendar of product marketing and promotional programs, including sampling plan to drive recruitment
  • Partner closely with Sales and key retail partners to develop global strategies that support the core business + accelerate new product launches
  • Support promotional marketing activities (kits & sets, merchandise strategy)
Day-to-Day Business Management
  • Prepare and support presentations for management meetings
  • Own budget management for key marketing spend buckets
  • Conduct competitive analysis to learn from industry trends in sales, new product development, competitive activations
  • Leverage real-time campaign KPIs to inform decisions and drive strategic, efficient spend investments for maximum ROI
  • Manage and develop your direct report(s), strategically delegating assignments, managing workload, and supporting career growth and development
  • 7+ years of progressive brand management and/or brand marketing experience, ideally within beauty, skincare, CPG, or a consumer-led brand.
  • Proven experience developing brand strategy and integrated 360 marketing plans that drive brand equity, consumer engagement, and commercial growth.
  • Experience leading new product development, innovation, and go-to-market strategies, from consumer insights and positioning through launch and optimization.
  • Strong commercial and financial acumen, with experience managing budgets and leveraging consumer, sales, and campaign data to drive business decisions.
  • Demonstrated ability to lead and influence cross-functional teams across Creative, Digital, Sales, Product Development, Operations, and Finance.
  • Experience working within the prestige beauty and retail landscape, including Sephora and/or Ulta, strongly preferred.
  • Strong people leadership skills, with experience coaching and developing direct reports.
  • Strategic, creative, and solutions-oriented thinker who thrives in a fast-paced, entrepreneurial environment and can effectively manage competing priorities.
  • Excellent communication and presentation skills with the ability to influence senior leaders and cross-functional partners.
  • Passion for beauty, skincare, consumer trends, and building differentiated brands.
  • Able to reliably commute to the NYC office a minimum of two days per week + ad hoc as needed.
  • Permanently authorized to work in the U.S. without current or future employer sponsorship
  • 15 days PTO + 5 sick/personal days per year
  • 16 annual Company holidays
  • Health insurance, Dental insurance, Vision insurance
  • Life insurance ($25,000 policy, free to employees)
  • Commuter benefits (Transit + Parking FSA)
  • Health care FSA
  • Dependent care FSA
  • 401(k) retirement savings plan, with up to 4.0% company match with no vesting period (after 6 month eligibility waiting period)
  • 16-weeks 100% paid parental leave for birth mothers and adoptive parents plus 8 weeks unpaid, 8-weeks 100% paid parental leave for all other parents
  • $40/month phone stipend
  • Adoption & Surrogacy Support, $10,000/event reimbursement with $40,000 lifetime cap
  • Quarterly Gratis Product Stipend
  • Monthly Exercise/Gym Reimbursement
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