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Copywriter Jobs in Racine, WI (NOW HIRING)

DERSE INC

Copywriter

Milwaukee, WI

As the Copywriter within our Corporate Marketing team, you'll be responsible for bringing Derse's brand, capabilities, and experiences to life through clear, compelling, and brand-aligned ...

DERSE INC

Copywriter

Milwaukee, WI

As the Copywriter within our Corporate Marketing team, you'll be responsible for bringing Derse's brand, capabilities, and experiences to life through clear, compelling, and brand-aligned ...

DERSE, Inc.

Copywriter

Milwaukee, WI · On-site

As the Copywriter within our Corporate Marketing team, you'll be responsible for bringing Derse's brand, capabilities, and experiences to life through clear, compelling, and brand-aligned ...

KOHLS

Senior Copywriter

Menomonee Falls, WI

Collaborate with AI to optimize copywriting and concepting * Present copy and concepts with partners to leaders and stakeholders * Translate customer insights into relevant and engaging copy * Tailor ...

Brunswick

Senior Copywriter

Menomonee Falls, WI · Hybrid

$87.80K - $115K/yr

Are you ready for what's next? Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform ...

Lund Boats

Senior Copywriter

Menomonee Falls, WI · Hybrid

$87.80K - $115K/yr

Are you ready for what's next? Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform ...

Winter Services Inc

Marketing Manager

Milwaukee, WI · On-site

Review all Agency provided materials for visual/copywriting consistency, appropriate grammatical usage and proper representation of each division's brand space. * Organic Social Media Leadership

Winter Services

Marketing Manager

Milwaukee, WI · On-site

Review all Agency provided materials for visual/copywriting consistency, appropriate grammatical usage and proper representation of each division's brand space. * Organic Social Media Leadership

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How much do copywriter jobs pay per hour?

As of May 30, 2026, the average hourly pay for copywriter in Racine, WI is $34.45, according to ZipRecruiter salary data. Most workers in this role earn between $26.15 and $38.99 per hour, depending on experience, location, and employer.

What Do Copywriters Do?

Copywriters are writing professionals who write text and content for advertising and marketing purposes. The primary responsibility of Copywriters is to create text that informs the targeted audience about a product, service, or another project the company offers. Copywriters may be on staff or work independently as a freelancer. In this role, you research your topic to collect data about your subject so that you can include relevant information in your text, then you develop short- or long-form content for your company, depending on the project. For example, some Copywriters may write for direct mail campaigns and have more space to explain the product or service you are marketing, while others focus primarily on digital forums such as social media.

What are the key skills and qualifications needed to thrive as a Copywriter, and why are they important?

To thrive as a Copywriter, you need excellent writing, grammar, and editing skills, often supported by a degree in communications, marketing, or English. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is typically required. Creativity, attention to detail, and the ability to work under tight deadlines are standout soft skills in this role. These skills ensure that copywriters can produce compelling, targeted content that meets client objectives and drives engagement.

What are some common challenges copywriters face when collaborating with designers and marketing teams?

Copywriters often need to balance creativity with strategic messaging while working closely with designers and marketing teams. One common challenge is ensuring that the written content aligns seamlessly with the visual elements and overall brand voice. Effective communication and flexibility are crucial, as feedback from multiple stakeholders may require revisions to meet campaign goals. Building strong relationships and maintaining an open feedback loop can help copywriters overcome these challenges and produce cohesive, impactful content.

What does a copywriter do?

A copywriter is a professional who creates written content for advertising, marketing, and promotional materials. Their main goal is to craft persuasive and engaging copy that encourages people to take action, such as buying a product, subscribing to a service, or learning more about a brand. Copywriters work on a variety of materials, including advertisements, websites, emails, social media posts, and product descriptions. They often collaborate with designers, marketers, and clients to ensure the messaging aligns with brand objectives.

What exactly does a copywriter do?

A copywriter creates written content for advertising, marketing, and promotional materials to persuade or inform target audiences. They develop clear, engaging messages for websites, ads, emails, and other media, often using tools like style guides and SEO techniques to optimize their work. Strong writing skills and understanding of the target audience are essential for this role.

What is the difference between Copywriter vs Content Writer?

AspectCopywriterContent Writer
Primary FocusCreating persuasive, marketing-oriented content to drive sales or actionsProducing informative, educational, or entertaining content for audiences
Work EnvironmentAdvertising agencies, marketing teams, corporate marketing departmentsBlogs, online publications, corporate websites, content platforms
Required SkillsMarketing knowledge, persuasive writing, SEO basicsResearch skills, storytelling, informational writing
Common UsageAdvertising campaigns, sales pages, product descriptionsArticles, blog posts, whitepapers, newsletters

While both copywriters and content writers create written material, copywriters focus on persuasive content aimed at marketing and sales, whereas content writers produce informative content to engage and educate audiences. Understanding these differences helps employers and job seekers target the right roles and skills.

More about Copywriter jobs
What are the most commonly searched types of Copywriter jobs in Racine, WI? The most popular types of Copywriter jobs in Racine, WI are:
What are popular job titles related to Copywriter jobs in Racine, WI? For Copywriter jobs in Racine, WI, the most frequently searched job titles are:
What cities near Racine, WI are hiring for Copywriter jobs? Cities near Racine, WI with the most Copywriter job openings:
Copywriter jobs near you
Infographic showing various Copywriter job openings in Racine, WI as of May 2026, with employment types broken down into 1% Internship, 80% Full Time, 10% Part Time, 2% Temporary, and 7% Contract. Highlights an 74% Physical, 6% Hybrid, and 20% Remote job distribution, with an average salary of $71,650 per year, or $34.4 per hour.
Copywriter

Copywriter

DERSE INC

Milwaukee, WI

Other

Posted 17 days ago

Job description

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Description

Derse is a complete face-to-face marketing agency and exhibit builder. We bring a smarter approach to building client sales while managing their trade show, marketing environments and event programs. Our teams are made up of smart and forward-thinking people who bring experiential marketing solutions to life!

We believe in committing to a long-term investment in your career with a total rewards package including:

  • Competitive pay and comprehensive benefits package
  • A bright and energetic culture where your ideas are valued
  • 75+ years of financial stability

Derse employs nearly 600 people in marketing, program management, creative & skilled production, and corporate support. Locations include Milwaukee, Chicago, Las Vegas, Dallas, Pittsburgh, and various communities in Poland & Germany. Visit our website derse.com to learn more! 


As the Copywriter within our Corporate Marketing team, you'll be responsible for bringing Derse's brand, capabilities, and experiences to life through clear, compelling, and brand-aligned storytelling across digital, print, and experiential channels. This role supports Derse's growth strategy by translating approved marketing priorities into high-impact written content that drives awareness, credibility, engagement, and sales effectiveness. If you're looking for a position to own the execution of written content & strategically coordinating many unique objectives -  read through and apply if this sounds like the opportunity for you!  


Copywriter Responsibilities

  • Translate Derse brand and marketing priorities into clear, persuasive, and on-brand copy for variety of assets, materials, and channels.
  • Support executional programs tied to growth, sales enablement, account-based marketing, and brand evolution
  • Collaborate with Digital Marketing Specialist, Agency, and Marketing Manager to optimize copy amongst SEO, engagement, conversion, and ABM campaigns.
  • Ensure consistent, differentiated, and credible voice is received across all written touchpoints.
  • Partner with Marketing team to develop creative concepts for variety of initiatives.
  • Contribute to idea generation and narrative development for major marketing moments (tradeshows, launches, events, etc).
  • Lead on campaign framework on behalf of Derse, in relation to brand objectives.
  • Interview subject matter experts, creative leaders, and account teams to develop content.
  • Support content planning by delivering copy aligned to established calendars, briefs, and priorities.
  • Maintain version control and accuracy across all written deliverables.
  • Contribute to internal and external communications, including leadership updates, employee communications, and change-related messaging.
  • Assist with trade media and PR efforts by drafting press releases, award submissions, editorial pitches, and contributing articles.
  • Support video and multimedia initiatives by scripting, storyboarding, and writing narratives for reels, social clips, and experiential storytelling.
  • Support Derse's international marketing needs by adapting content for EU markets and emerging brands within approved framework.
  • Aid in client support by translating complex healthcare, life sciences, and technical information into compliant and engaging narrative
  • Write and edit content to apply into healthcare related RFP's, exhibits, and similar.
  • Ensure content aligns with proper compliance requirements for both internal and client related projects.
Requirements

Copywriter Requirements & Qualifications

  • Bachelor's degree in English, Journalism, Communications, Marketing or related field required.
  • 4 -7+ years of relevant copywriting experience in marketing, agency, or experiential environments required.
  • Proven portfolio demonstrating campaign work, long-format content, and concept drafting required.
  • Experience working within a global or U.S Headquartered organization preferred.
  • Knowledge writing for complex or regulated industries (such as; healthcare or technology) preferred.

*This position must reside within our Corporate office in Milwaukee, WI* 

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