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Copywriter Jobs in Madison, WI (NOW HIRING)

Varsity Tutors

Viral Content Creation Tutor

Madison, WI · Remote

$18 - $40/hr

Deep knowledge of content strategy, platform algorithms, audience engagement techniques, video and visual content production, copywriting for social media, trend analysis, analytics interpretation ...

The Digital Ring

Paid Media Specialist

Madison, WI · Remote

Document successes and work with the Copywriting team to create case studies. * Remain current on the latest paid media trends * Be available as a source of knowledge for the internal team ...

The Digital Ring

Paid Media Specialist

Madison, WI · On-site +1

Document successes and work with the Copywriting team to create case studies. * Remain current on the latest paid media trends * Be available as a source of knowledge for the internal team ...

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Showing results 21-28

All JobsCopywriter JobsCopywriter Jobs in Madison, WI

Copywriter information

See Madison, WI salary details

$14

$37

$67

How much do copywriter jobs pay per hour?

As of Aug 12, 2026, the average hourly pay for copywriter in Madison, WI is $37.02, according to ZipRecruiter salary data. Most workers in this role earn between $28.08 and $41.92 per hour, depending on experience, location, and employer.

What is the difference between Copywriter vs Content Writer?

AspectCopywriterContent Writer
Primary FocusCreating persuasive, marketing-oriented content to drive sales or actionsProducing informative, educational, or entertaining content for audiences
Work EnvironmentAdvertising agencies, marketing teams, corporate marketing departmentsBlogs, online publications, corporate websites, content platforms
Required SkillsMarketing knowledge, persuasive writing, SEO basicsResearch skills, storytelling, informational writing
Common UsageAdvertising campaigns, sales pages, product descriptionsArticles, blog posts, whitepapers, newsletters

While both copywriters and content writers create written material, copywriters focus on persuasive content aimed at marketing and sales, whereas content writers produce informative content to engage and educate audiences. Understanding these differences helps employers and job seekers target the right roles and skills.

What does a copywriter do?

A copywriter is a professional who creates written content for advertising, marketing, and promotional materials. Their main goal is to craft persuasive and engaging copy that encourages people to take action, such as buying a product, subscribing to a service, or learning more about a brand. Copywriters work on a variety of materials, including advertisements, websites, emails, social media posts, and product descriptions. They often collaborate with designers, marketers, and clients to ensure the messaging aligns with brand objectives.

What are some common challenges copywriters face when collaborating with designers and marketing teams?

Copywriters often need to balance creativity with strategic messaging while working closely with designers and marketing teams. One common challenge is ensuring that the written content aligns seamlessly with the visual elements and overall brand voice. Effective communication and flexibility are crucial, as feedback from multiple stakeholders may require revisions to meet campaign goals. Building strong relationships and maintaining an open feedback loop can help copywriters overcome these challenges and produce cohesive, impactful content.

Can I be a copywriter with no experience?

Yes, entry-level copywriter positions often do not require prior experience and may focus on strong writing skills, creativity, and the ability to learn quickly. Building a portfolio, gaining familiarity with writing tools like Google Docs or Grammarly, and completing relevant courses can help you qualify for such roles.

What are the key skills and qualifications needed to thrive as a copywriter, and why are they important?

To thrive as a Copywriter, you need excellent writing, grammar, and editing skills, often supported by a degree in communications, marketing, or English. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is typically required. Creativity, attention to detail, and the ability to work under tight deadlines are standout soft skills in this role. These skills ensure that copywriters can produce compelling, targeted content that meets client objectives and drives engagement.
More about Copywriter jobs
What are the most commonly searched types of Copywriter jobs in Madison, WI? The most popular types of Copywriter jobs in Madison, WI are:
What are popular job titles related to Copywriter jobs in Madison, WI? For Copywriter jobs in Madison, WI, the most frequently searched job titles are:
What job categories do people searching Copywriter jobs in Madison, WI look for? The top searched job categories for Copywriter jobs in Madison, WI are:
What cities near Madison, WI are hiring for Copywriter jobs? Cities near Madison, WI with the most Copywriter job openings:
Copywriter jobs near you
Infographic showing various Copywriter job openings in Madison, WI as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% Remote job distribution, with an average salary of $76,995 per year, or $37 per hour.

Social Media and Multimedia Manager

Madison Gas and Electric Company

Madison, WI • On-site

$115K/yr

Full-time

Posted 22 days ago

Job description

Position Purpose
The Social Media and Multimedia Manager plays a critical role in helping to shape the public voice of the company, managing social media content and engagement, and supporting internal and external communications. This position is responsible for developing and executing social media strategies, creating compelling visual content for internal and external audiences, and contributing to crisis communications during emergencies. The role includes photography and videography responsibilities to support storytelling across internal and external channels.
Core Responsibilities
Note: This is not an all-inclusive listing
  • Develop and implement the company's social media strategy, ensuring alignment with business priorities, campaigns, and brand voice.
  • Plan and manage content calendars and cross-channel campaigns; partner with internal stakeholders to align messaging and timing.
  • Create, schedule and post content regularly across platforms, maintaining consistency in tone, style, and visual identity.
  • Capture and edit photography and video to support both internal communications and external brand storytelling.
  • Analyze engagement data, track performance metrics, and make recommendations to enhance reach and impact.
  • Serve as advisor and point of contact for social media best practices, tools, and trends across the organization.
  • Ensure social media and multimedia activities comply with legal, ethical, and brand standards.
  • Support crisis communications and media monitoring as part of the broader Communications team.
  • Monitor social media channels for customer inquiries, feedback and sentiment.
  • Collaborate with internal teams to address customer inquiries while ensuring response communication is consistent, timely and professional
  • Effectively manage social media budget to ensure spend is within budget and dollars are used on high value
Behavioral Competencies
  • Strategic Mindset - Looks ahead to future possibilities and translates them into actionable strategies.
  • Tech Savvy - Leverages digital tools and platforms to improve storytelling and engagement.
  • Plans and Aligns - Prioritizes and sequences work to achieve communications objectives.
  • Instills Trust - Demonstrates integrity and reliability in all communications and public representations.
Skills
  • Social media strategy and analytics - Advanced
  • Digital content planning and calendar management - Advanced
  • Photography and videography - Advanced
  • Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator, After Effects) - Advanced
  • Copywriting and storytelling for digital platforms - Advanced
  • Data-driven optimization (social media metrics, engagement trends) - Intermediate to Advanced
  • Cross-functional collaboration and influence - Advanced
  • Drone operation and aerial videography (FAA Part 107 or equivalent) - preferred
Education
  • Bachelor's degree in Communications, Marketing, Digital Media, or related field.
Experience
  • 5+ years of progressive experience in social media strategy, content management, or multimedia production.
  • Experience serving as an organizational SME or leading projects in a matrixed environment preferred.
Work Location
  • This hybrid role is based at our Madison, WI headquarters. While three days onsite is the minimum, team collaboration and business needs may require additional in-office presence.

Pre-employment will require satisfactory completion of a background check and drug screen.
We are an AA/EOE employer and consider all qualified candidates without regard to protected status.

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