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Conversion Rate Optimization Jobs in Atlanta, GA

... Optimization & Analytics • Track website engagement and user behavior with Microsoft Clarity (heatmaps, session replays). • Run A/B tests and provide insights to improve conversion rates across ...

Identify opportunities to improve engagement, usability, and conversion rates across web experiences. * Support landing page optimization and testing for marketing campaigns. * Ensure websites meet ...

Identify opportunities to improve engagement, usability, and conversion rates across web experiences. * Support landing page optimization and testing for marketing campaigns. * Ensure websites meet ...

Identify opportunities to improve engagement, usability, and conversion rates across web experiences. * Support landing page optimization and testing for marketing campaigns. * Ensure websites meet ...

... conversion optimization. The ideal candidate is a data-driven marketing expert with proven ... and increase conversion rates. * Develop and test hypotheses for ongoing CRO improvements.

Be Seen First

... and optimization, advertising, and event planning * Liaise with external vendors to execute ... conversion rates, to inform future strategies * Undertake assigned tasks within the marketing plan ...

... to improve conversion rate * Manage product review syndication and gather product reviews, as ... Optimize SEO, keyword rankings and product listings continuously Qualifications : * Clear ...

Execute and monitor strategies, tracking conversion rates across funnel stages and assessing ... Ability to create and execute efficient processes within the HubSpot tool, optimizing workflows.

Execute and monitor strategies, tracking conversion rates across funnel stages and assessing ... Ability to create and execute efficient processes within the HubSpot tool, optimizing workflows.

Your responsibilities will include building and optimizing lifecycle marketing programs that ... Track and report on email performance including open rates, click-through rates, conversion, and ...

New

Your responsibilities will include building and optimizing lifecycle marketing programs that ... Track and report on email performance including open rates, click-through rates, conversion, and ...

New

... and optimizing processes for scale. This is a pivotal role for someone who understands the ... Implement efficient processes, scripts, and workflows to improve conversion rates. * Ensure timely ...

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Conversion Rate Optimization information

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$60

How much do conversion rate optimization jobs pay per hour?

As of Jun 14, 2026, the average hourly pay for conversion rate optimization in Atlanta, GA is $60.20, according to ZipRecruiter salary data. Most workers in this role earn between $60.19 and $60.19 per hour, depending on experience, location, and employer.

What is a Conversion Rate Optimization job?

A Conversion Rate Optimization (CRO) job involves analyzing user behavior, running A/B tests, and implementing strategies to improve the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. CRO specialists use data, analytics, and user feedback to identify barriers in the conversion funnel and optimize website elements like landing pages, forms, and calls-to-action. The goal is to enhance user experience and increase conversions without increasing traffic.

What are the typical challenges faced by professionals in Conversion Rate Optimization, and how can they be addressed?

Professionals in Conversion Rate Optimization often face challenges such as interpreting complex user data, running statistically valid experiments, and balancing various stakeholder priorities. It can take time to achieve meaningful results since significant changes in conversion rates may require multiple iterations of testing and optimization. To address these challenges, strong analytical skills and open communication with marketing, design, and development teams are essential. Many employers also encourage ongoing learning and team collaboration to stay updated with evolving CRO strategies. This collaborative and data-driven environment helps CRO specialists implement effective solutions that drive business growth.

What are the key skills and qualifications needed to thrive in the Conversion Rate Optimization position, and why are they important?

To excel in Conversion Rate Optimization (CRO), you need a solid understanding of digital marketing, data analysis, user experience (UX) principles, and A/B testing methodologies, typically supported by a degree in marketing, statistics, or a related field. Familiarity with CRO tools such as Google Analytics, Optimizely, VWO, and heatmapping software, as well as certifications in analytics or UX, is highly valuable. Strong problem-solving skills, creativity, and effective communication help in interpreting data and collaborating with cross-functional teams. These competencies are crucial for identifying opportunities, implementing meaningful experiments, and driving measurable improvements in conversion rates.

How much does a conversion rate optimization specialist make?

A conversion rate optimization (CRO) specialist typically earns between $60,000 and $100,000 annually, depending on experience, location, and company size. Senior roles or those with advanced skills in analytics and A/B testing can earn higher salaries, often exceeding $120,000. Many CRO specialists also work with tools like Google Optimize, Optimizely, or VWO to improve website performance.

What does a conversion rate optimizer do?

A conversion rate optimizer analyzes website data and user behavior to identify ways to increase the percentage of visitors who complete desired actions, such as making a purchase or signing up. They use tools like A/B testing and analytics platforms to implement and measure improvements, often collaborating with designers and marketers to enhance user experience and maximize conversions.

What is a conversion rate optimization specialist job description?

A conversion rate optimization (CRO) specialist analyzes website data and user behavior to improve site performance and increase conversions. They conduct A/B testing, optimize landing pages, and use tools like Google Analytics to identify areas for improvement, often requiring skills in data analysis, UX design, and digital marketing. The role typically involves collaboration with marketing and development teams to implement data-driven strategies.

How to become a conversion rate optimization specialist?

To become a conversion rate optimization (CRO) specialist, develop skills in data analysis, user experience design, and A/B testing, often through online courses or certifications. Gaining experience with analytics tools like Google Analytics and CRO platforms, along with a strong understanding of digital marketing, is essential for success in this role.
What are the most commonly searched types of Conversion Rate Optimization jobs in Atlanta, GA? The most popular types of Conversion Rate Optimization jobs in Atlanta, GA are:
What are popular job titles related to Conversion Rate Optimization jobs in Atlanta, GA? For Conversion Rate Optimization jobs in Atlanta, GA, the most frequently searched job titles are:
What job categories do people searching Conversion Rate Optimization jobs in Atlanta, GA look for? The top searched job categories for Conversion Rate Optimization jobs in Atlanta, GA are:
Infographic showing various Conversion Rate Optimization job openings in Atlanta, GA as of June 2026, with employment types broken down into 100% Full Time. Highlights an 67% In-person, and 33% Remote job distribution, with an average salary of $125,214 per year, or $60.2 per hour.
Demand Generation Manager

Demand Generation Manager

22Miles

Peachtree Corners, GA • On-site

$80K - $90K/yr

Full-time

Medical, Retirement, PTO

Posted 17 days ago


Job description

Job Description
As Demand Generation Manager, you will be responsible for creating and executing integrated marketing campaigns that drive qualified leads, accelerate pipeline growth, and support revenue targets. This role combines strategy, execution, and analytics across inbound and outbound channels, using a mix of digital advertising, content syndication, SEO/SEM, and sales enablement.
Key Outcomes & Metrics
• Increase qualified leads generated from inbound and outbound campaigns.
• Improve pipeline velocity by aligning marketing and sales processes.
• Optimize cost per lead and ROI across paid, syndication, and organic channels.
• Grow brand visibility and engagement within priority verticals.
Requirements
Key Responsibilities
Campaign Strategy & Execution
• Design, launch, and optimize multi-channel campaigns (email, paid search, retargeting, content syndication, ABM).
• Align campaign messaging with vertical-specific pain points (e.g., Healthcare, Hospitality, Higher Education).
• Partner with sales to ensure seamless lead handoff and follow-up processes.
Lead Generation & Qualification
• Drive high-intent inbound leads through SEO (SEMRush, Fatjoe), content promotion (NetLine), and paid media (Google Ads).
• Identify and engage outbound prospects through Leadfeeder/Dealfront and Cognism.
• Manage lead scoring, lifecycle stages, and field mapping in Zoho CRM.
Account-Based Marketing (ABM)
• Use website visitor intelligence (Leadfeeder/Dealfront) to identify target accounts.
• Build contact lists and run personalized outreach campaigns for high-value prospects.
• Layer on retargeting campaigns to keep the brand in front of buying committees.
Conversion Optimization & Analytics
• Track website engagement and user behavior with Microsoft Clarity (heatmaps, session replays).
• Run A/B tests and provide insights to improve conversion rates across landing pages and forms.
• Report on campaign ROI, cost per lead, and pipeline contribution.
Collaboration & Enablement
• Work closely with sales to align outreach cadences with marketing campaigns.
• Provide enablement resources (campaign briefs, lead notes, vertical insights) to support conversions.
Coordinate with external vendors (NetLine, Fatjoe) for campaign execution.
Tool Stack Ownership
SEMRush - SEO monitoring and competitor analysis.
NetLine - Content syndication campaigns and lead generation.
Leadfeeder/Dealfront - Website visitor tracking and ABM targeting.
Google Ads - Paid media campaigns across search, display, and YouTube.
Cognism - Contact data enrichment and outbound prospecting.
Zoho CRM - Lead intake, scoring, lifecycle management, and reporting.
Fatjoe - Link building and SEO content creation.
Microsoft Clarity - Website UX analytics and conversion optimization.
Benefits
- Healthcare, 401k matching, unlimited PTO, hybrid/flexible work environment