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Conversion Rate Optimisation Jobs in Newmarket, ON

Website Manager

Toronto, ON · Remote

CA$110K - CA$135K/yr

You will own how we show up online-building, optimizing, and scaling our web presence into a true growth engine. Your mission: ship high-performing pages, improve conversion rates, and make sure ...

Web Presence Specialist

Toronto, ON · Remote

CA$110K - CA$135K/yr

You will own how we show up online-building, optimizing, and scaling our web presence into a true growth engine. Your mission: ship high-performing pages, improve conversion rates, and make sure ...

Drive experimentation and conversion rate optimization, including A/B testing, personalization, bundles, and upsell/cross-sell initiatives. * Build and own comprehensive product dashboards covering ...

Chief Marketing Officer

Toronto, ON · On-site

$65K - $75K/yr

... and conversion-rate optimization. | | CRM and lifecycle marketing | HubSpot architecture, lead routing, segmentation, automation, reporting, franchise adoption, and sales-marketing alignment ...

Lead website optimization initiatives including UX/UI improvements, conversion rate optimization, and mobile experience enhancement * Develop and implement customer journey mapping and ...

Lead website optimization initiatives including UX/UI improvements, conversion rate optimization, and mobile experience enhancement * Develop and implement customer journey mapping and ...

Circulation Manager

Toronto, ON · On-site +1

CA$70K - CA$90K/yr

Experience with A/B testing and conversion rate optimization; a disciplined, test-and-learn approach to campaign development capable of demonstrating clear ROI * Advanced knowledge of print ...

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Conversion Rate Optimisation information

What is conversion rate optimisation?

Conversion Rate Optimisation (CRO) is the process of increasing the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a form. This is achieved by analyzing user behavior, testing different website elements, and implementing changes to improve user experience and encourage conversions. CRO involves strategies like A/B testing, improving website design, optimizing calls to action, and minimizing barriers to conversion. The ultimate goal is to maximize the effectiveness of a website and increase return on investment from existing traffic.

What are the key skills and qualifications needed to thrive as a conversion rate optimisation specialist?

To thrive as a Conversion Rate Optimisation Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with A/B testing and data interpretation, often supported by a relevant degree or certification. Familiarity with tools such as Google Analytics, Optimizely, Hotjar, and other CRO platforms is typically required. Excellent communication, creativity, and problem-solving abilities help you collaborate with teams and design effective experiments. These skills are vital for increasing website conversions, enhancing user experience, and driving business growth through data-driven decisions.

What are some common challenges faced by professionals in conversion rate optimisation roles?

One common challenge in Conversion Rate Optimisation (CRO) is balancing quick wins with long-term strategic improvements, as stakeholders often expect immediate results from experiments and A/B tests. Additionally, CRO specialists frequently need to navigate conflicting opinions between marketing, design, and development teams while ensuring that data-driven recommendations are implemented effectively. Another challenge is obtaining sufficient traffic and statistically significant results, which can limit the speed and confidence of decision-making. Successful CRO professionals thrive by communicating clearly, prioritizing impactful tests, and fostering a culture of experimentation within their organizations.

What is the difference between Conversion Rate Optimisation vs CRO Specialist?

AspectConversion Rate OptimisationCRO Specialist
Role FocusImproving website or landing page performance to increase conversionsAnalyzing data, testing, and implementing strategies to optimize conversion rates
Required SkillsData analysis, A/B testing, UX principles, marketing knowledgeAnalytics tools, user behavior analysis, testing methodologies, marketing strategies
Work EnvironmentDigital marketing teams, e-commerce, agenciesMarketing departments, digital agencies, e-commerce companies
Common UsageDescribes the process or disciplineRefers to the role or job title of the professional

Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

What cities near Newmarket, ON are hiring for Conversion Rate Optimisation jobs?

Cities near Newmarket, ON with the most Conversion Rate Optimisation job openings:

Infographic showing various Conversion Rate Optimisation job openings in Newmarket, ON as of August 2026, with employment types broken down into 1% As Needed, 73% Full Time, 18% Part Time, 1% Temporary, 6% Contract, and 1% Nights. Highlights an 92% Physical, 4% Hybrid, and 4% Remote job distribution.

Digital Merchandising Specialist

Toronto, ON

CA$55K - CA$65K/yr

Full-time

Posted 7 days ago


Job description

About Us

At Lisa Gozlan, we inspire confidence and personal style through elevated, modern design. Our boutiques are at the heart of this vision—creating spaces that foster connection, discovery, and self-expression. As we continue to grow, we remain dedicated to crafting timeless pieces while delivering exceptional client experiences both in-store and beyond.


The Role 

Location: Toronto, Ontario

Employment Type: Permanent, full-time

Work Arrangement: On-site 

Job Status: New Role 


THE ROLE

At Lisa Gozlan Jewelry, our ecommerce websites are an important extension of our brand and client experience. The Digital Merchandising Specialist will play an important role in supporting the day-to-day management, merchandising, and optimization of our Canadian and US ecommerce websites.

Reporting to the Senior Manager, Ecommerce & Digital Marketing and partnering with Marketing, Creative, Operations, and Development, you will execute product launches, optimize onsite experiences, support CRO initiatives, and ensure our products are presented effectively across our digital storefront.


This is a hands-on role that combines creative merchandising, analytics, and ecommerce execution. You'll focus on continuously optimizing the website experience and helping create a seamless customer journey from discovery through checkout, while maintaining a best-in-class ecommerce experience across our Canadian and US websites.


RESPONSIBILITIES


Ecommerce Merchandising & Site Management

  • Own daily website merchandising across Lisa Gozlan’s Shopify Plus websites (Canada & US)
  • Execute product launches, collection updates, navigation changes, filters, badges, sorting, and onsite content updates
  • Optimize collection pages and product detail pages to improve discoverability and conversion
  • Ensure all products are accurately merchandised, including product information, imagery, variants, pricing, and inventory messaging
  • Support seasonal and campaign-based site merchandising initiatives aligned with business goals
  • Partner with Marketing and Creative teams to execute homepage takeovers, landing pages, promotions, and digital campaigns


Conversion Rate Optimization (CRO)

  • Execute on the ecommerce testing roadmap focused on improving conversion rate, customer experience, and revenue
  • Analyze customer behavior, website performance, and test results to identify optimization opportunities
  • Support the implementation of website improvements alongside internal teams and development partners
  • Use tools such as GA4, Shopify Analytics, Crazy Egg, and other ecommerce platforms to understand customer behavior and inform recommendations
  • Monitor key ecommerce metrics including conversion rate, add-to-cart rate, AOV, revenue per session, and product performance


SEO Support

  • Support ongoing onsite SEO across product, collection, and content pages
  • Optimize product and collection page content, including meta titles, meta descriptions, headings, and internal linking
  • Identify opportunities to improve organic search visibility and product discoverability
  • Support SEO best practices as part of ongoing website merchandising and content updates


Reporting & Analytics

  • Track and report on website performance, merchandising initiatives, and testing results
  • Translate ecommerce data into actionable insights and recommendations
  • Support monthly ecommerce reporting and performance reviews


QUALIFICATIONS

  • 2+ years of experience in ecommerce, digital merchandising, website management, or a related role
  • Experience with Shopify Plus, GA4, and ecommerce analytics platforms
  • Experience managing multi-market ecommerce websites (CA/US)
  • Working knowledge of onsite SEO
  • Strong Excel skills with the ability to analyze data and build reports
  • Understanding of ecommerce best practices, customer journey optimization, and CRO
  • Strong analytical mindset with the ability to interpret ecommerce data, identify opportunities, and make recommendations
  • Experience tracking ecommerce metrics including conversion rate, AOV, revenue, and product performance
  • Strong attention to detail, organization, and ability to manage multiple priorities
  • Ability to collaborate cross-functionally in a fast-paced environment


WHY YOU’LL LOVE WORKING HERE

  • Compensation: $55,000 - $65,000 annually, commensurate with experience. 
  • Comprehensive Group Health Benefits 
  • Exclusive Employee Discount 
  • Opportunity to grow with a fast-growing luxury jewelry brand


Apply now and become part of the Lisa Gozlan team.

Lisa Gozlan Jewelry Inc. is committed to creating an inclusive and accessible workplace. We welcome applications from all qualified individuals and will provide reasonable accommodations throughout the recruitment and selection process. If you require accommodation at any stage of the process, please let us know.


Ai Disclosure: We do not use artificial intelligence to screen or assess applicants for this position. All hiring decisions at every stage are made by humans.