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Conversion Rate Optimisation Jobs in Kansas (NOW HIRING)

EnthuZiastic

Growth Hacker - Remote

Topeka, KS · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Kansas City, KS · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Pittsburg, KS · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Overland Park, KS · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Wichita, KS · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Nazdar SourceOne

Digital Marketing Manager

Lenexa, KS · On-site

... conversion rates from paid search and shopping programs * Increased efficiency in CAC and stronger ROAS * Consistent growth in organic and AI-driven search visibility through SEO and GEO efforts

Ascend Learning

SEO & AEO Manager

Leawood, KS · On-site

Monitor and report on keyword rankings, organic traffic, click-through rates, featured snippet ... and conversion across multiple sites or brands * Experience capturing featured snippets and AI ...

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Conversion Rate Optimisation information

What are some common challenges faced by professionals in Conversion Rate Optimisation roles?

One common challenge in Conversion Rate Optimisation (CRO) is balancing quick wins with long-term strategic improvements, as stakeholders often expect immediate results from experiments and A/B tests. Additionally, CRO specialists frequently need to navigate conflicting opinions between marketing, design, and development teams while ensuring that data-driven recommendations are implemented effectively. Another challenge is obtaining sufficient traffic and statistically significant results, which can limit the speed and confidence of decision-making. Successful CRO professionals thrive by communicating clearly, prioritizing impactful tests, and fostering a culture of experimentation within their organizations.

What is Conversion Rate Optimisation (CRO)?

Conversion Rate Optimisation (CRO) is the process of increasing the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a form. This is achieved by analyzing user behavior, testing different website elements, and implementing changes to improve user experience and encourage conversions. CRO involves strategies like A/B testing, improving website design, optimizing calls to action, and minimizing barriers to conversion. The ultimate goal is to maximize the effectiveness of a website and increase return on investment from existing traffic.

What are the key skills and qualifications needed to thrive as a Conversion Rate Optimisation (CRO) Specialist, and why are they important?

To thrive as a Conversion Rate Optimisation Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with A/B testing and data interpretation, often supported by a relevant degree or certification. Familiarity with tools such as Google Analytics, Optimizely, Hotjar, and other CRO platforms is typically required. Excellent communication, creativity, and problem-solving abilities help you collaborate with teams and design effective experiments. These skills are vital for increasing website conversions, enhancing user experience, and driving business growth through data-driven decisions.

What is the difference between Conversion Rate Optimisation vs CRO Specialist?

AspectConversion Rate OptimisationCRO Specialist
Role FocusImproving website or landing page performance to increase conversionsAnalyzing data, testing, and implementing strategies to optimize conversion rates
Required SkillsData analysis, A/B testing, UX principles, marketing knowledgeAnalytics tools, user behavior analysis, testing methodologies, marketing strategies
Work EnvironmentDigital marketing teams, e-commerce, agenciesMarketing departments, digital agencies, e-commerce companies
Common UsageDescribes the process or disciplineRefers to the role or job title of the professional

Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

What are popular job titles related to Conversion Rate Optimisation jobs in Kansas? For Conversion Rate Optimisation jobs in Kansas, the most frequently searched job titles are:
What job categories do people searching Conversion Rate Optimisation jobs in Kansas look for? The top searched job categories for Conversion Rate Optimisation jobs in Kansas are:
Conversion Rate Optimisation jobs near you
Infographic showing various Conversion Rate Optimisation job openings in Kansas as of July 2026, with employment types broken down into 93% Full Time, 5% Part Time, and 2% Contract. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution.
Digital Experience Coordinator

Digital Experience Coordinator

MMGY Global

Overland Park, KS • Hybrid

Full-time

PTO

Posted 26 days ago

Job description

At MMGY Global, we believe nothing shapes your view of the world like travel. So every day, we share our clients' stories from a perspective that inspires people to see the world differently. Our personalized service and strategy connect media, consumers and influencers across the globe, taking people to new places and changing their views for the better. At MMGY, we inspire people to go places.
We have an immediate opening for a Digital Experience Coordinator, based in our Overland Park, KS office. The Digital Experience Coordinator will play a pivotal role in identifying and leading marketing technology opportunities, including but not limited to: ControlTower, website personalization, user experience audits, conversion rate optimization (CRO), and general website strategy.
Our ideal candidate can build strong relationships with internal and client teams, lead integrated digital marketing projects, learn new platforms quickly, and speak knowledgeably of key digital marketing technologies and tactics on short notice.
The Digital Experience Coordinator will be able to work independently and deliver projects on time and within budget. They will oversee projects from ideation to execution and be able to balance creative problem solving with analytical thinking. Their work will have them collaborating with several disciplines, including Account Management, Email Marketing & Automation, Media, Paid Search, Organic Social, Interactive Development, Creative and Product Services.
Responsibilities
  • Contribute to integrated marketing technology strategies for client websites.
  • Oversee website personalization and conversion rate optimization programs.
  • Support website and user experience strategy discussions and audits.
  • Contribute to the continuous improvement of ControlTower, associated technologies, and digital experience team processes.
  • Identify digital marketing opportunities and act as a catalyst for integrated marketing across channels.
  • Oversee production of monthly personalization performance reports and integrated marketing technology reporting.
  • Assist in content management and discoverability efforts as necessary.
  • Maintain marketing technology documentation, including case studies, marketing materials and training documentation.
  • Strong communication and presentation skills.
  • Solution-oriented and able to take into account both quality standards, as well as the real-world constraints of a project.
  • Broad knowledge of digital marketing technologies and principles.
  • Able to support recommendations with analytics.
  • Understanding of the physical, cognitive, cultural and social factors that affect user decisions.
  • Able to work constructively across departments and teams.
  • Strong interest in learning new technologies and skills.
Qualifications & Skills
  • 1+ year of professional experience in digital marketing.
  • Knowledge of user experience, conversion rate optimization, and personalization software.
  • Proficiency in Google Analytics 4 and Microsoft Excel.
  • Working knowledge of HTML and CSS.
  • Strong communication and organizational skills.
  • Ability to work independently and manage multiple projects within established timelines and budgets.
MMGY Global provides a comprehensive PTO + benefits package that includes a hybrid telework policy. Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by the employer for a visa. MMGY Global is an Equal Opportunity Employer.
Who Are We? We're a travel-obsessed collective of more than 600 people across the country and around the globe. And when we say we inspire people to go places, we mean ALL people. That's why we're focused on nurturing a workforce that is representative of the places we visit.
Employment Type: Full-Time

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