Lead website UX, content optimization, and conversion improvements. * Oversee SEO/SEM strategy and ... Contribute to copywriting and storyboarding for campaigns and patient-focused assets. Cross ...
Lead website UX, content optimization, and conversion improvements. * Oversee SEO/SEM strategy and ... Contribute to copywriting and storyboarding for campaigns and patient-focused assets. Cross ...
Digital Marketing Coordinator - Arcade1Up
Boca Raton, FL · On-site
$42K - $55K/yr
... conversion for the Arcade1Up brand. This is an ideal opportunity for someone who is highly ... Excellent written and verbal communication skills with strong copywriting ability. * Highly ...
Digital Marketing Coordinator - Arcade1Up
Boca Raton, FL · On-site
$42K - $55K/yr
... conversion for the Arcade1Up brand. This is an ideal opportunity for someone who is highly ... Excellent written and verbal communication skills with strong copywriting ability. * Highly ...
Digital Marketing Coordinator - Arcade1Up
$42K - $55K/yr
... conversion for the Arcade1Up brand. This is an ideal opportunity for someone who is highly ... Excellent written and verbal communication skills with strong copywriting ability. * Highly ...
Digital Marketing Coordinator - Arcade1Up
$42K - $55K/yr
... conversion for the Arcade1Up brand. This is an ideal opportunity for someone who is highly ... Excellent written and verbal communication skills with strong copywriting ability. * Highly ...
Increased lead conversion and sales effectiveness driven by stronger product positioning and ... Exceptional grammar, editing, and copywriting skills are a must * Experience translating brand ...
Quick apply
Increased lead conversion and sales effectiveness driven by stronger product positioning and ... Exceptional grammar, editing, and copywriting skills are a must * Experience translating brand ...
Increased lead conversion and sales effectiveness driven by stronger product positioning and ... Exceptional grammar, editing, and copywriting skills are a must * Experience translating brand ...
Increased lead conversion and sales effectiveness driven by stronger product positioning and ... Exceptional grammar, editing, and copywriting skills are a must * Experience translating brand ...
Director of Brand Experience
Bonita Springs, FL · On-site +1
Increased lead conversion and sales effectiveness driven by stronger product positioning and ... Exceptional grammar, editing, and copywriting skills are a must * Experience translating brand ...
Director of Brand Experience
Bonita Springs, FL · On-site +1
Increased lead conversion and sales effectiveness driven by stronger product positioning and ... Exceptional grammar, editing, and copywriting skills are a must * Experience translating brand ...
Lifecycle Growth Lead
Miami, FL · On-site +1
Conversion copy, fully yours. Landing pages, sales pages, lead magnets, automated email sequences, the copy is yours to own and you can consult with contracted copywriters on the work. You'll set the ...
Lifecycle Growth Lead
Miami, FL · On-site +1
Conversion copy, fully yours. Landing pages, sales pages, lead magnets, automated email sequences, the copy is yours to own and you can consult with contracted copywriters on the work. You'll set the ...
Social Media Manager
Jacksonville, FL · On-site
$40K - $65K/yr
... copywriting, brand storytelling, and community engagement. Strategic mindset with a clear understanding that engagement matters, but conversion actions such as inquiry, tour scheduling, and ...
Social Media Manager
Jacksonville, FL · On-site
$40K - $65K/yr
... copywriting, brand storytelling, and community engagement. Strategic mindset with a clear understanding that engagement matters, but conversion actions such as inquiry, tour scheduling, and ...
... and conversion. * Manage general product management tasks including pricing, descriptions ... Oversee copywriting for product pages, campaigns, and promotional assets. * Review and approve ...
Quick apply
... and conversion. * Manage general product management tasks including pricing, descriptions ... Oversee copywriting for product pages, campaigns, and promotional assets. * Review and approve ...
Designer (Digital + eCommerce)
Orlando, FL · On-site
$50 - $52/hr
... engaging, conversion-focused creative across web, email, social, mobile, and digital campaigns ... Collaborate with copywriters, marketers, merchandisers, and cross-functional teams to bring ...
Designer (Digital + eCommerce)
Orlando, FL · On-site
$50 - $52/hr
... engaging, conversion-focused creative across web, email, social, mobile, and digital campaigns ... Collaborate with copywriters, marketers, merchandisers, and cross-functional teams to bring ...
Marketing Director
Orlando, FL · On-site
Collaborate with web and e-commerce teams to optimize site experience, conversion performance, SEO, ... Excellent copywriting, proofreading, and quality assurance skills with strong attention to detail.
Marketing Director
Orlando, FL · On-site
Collaborate with web and e-commerce teams to optimize site experience, conversion performance, SEO, ... Excellent copywriting, proofreading, and quality assurance skills with strong attention to detail.
Track key content metrics like website traffic, social media engagement, and conversion rates to ... Strong copywriting & editing skills. Physical Requirements: * Prolonged periods of sitting at a ...
Quick apply
Track key content metrics like website traffic, social media engagement, and conversion rates to ... Strong copywriting & editing skills. Physical Requirements: * Prolonged periods of sitting at a ...
Marketing Manager -- Private Lending
Miami, FL · On-site
$70K - $100K/yr
Track and report on marketing performance -- engagement, reach, lead generation, conversion metrics ... Strong copywriting skills -- you can write a LinkedIn post and a one-pager with equal clarity
Quick apply
Marketing Manager -- Private Lending
Miami, FL · On-site
$70K - $100K/yr
Track and report on marketing performance -- engagement, reach, lead generation, conversion metrics ... Strong copywriting skills -- you can write a LinkedIn post and a one-pager with equal clarity
Write owned content: service pages, pillar pages, blogs, and conversion copy optimized for Google ... Ghostwritten work accepted if verifiable. * 3-5 years of experience in content writing, copywriting ...
Write owned content: service pages, pillar pages, blogs, and conversion copy optimized for Google ... Ghostwritten work accepted if verifiable. * 3-5 years of experience in content writing, copywriting ...
Write owned content: service pages, pillar pages, blogs, and conversion copy optimized for Google ... Ghostwritten work accepted if verifiable. * 3-5 years of experience in content writing, copywriting ...
Write owned content: service pages, pillar pages, blogs, and conversion copy optimized for Google ... Ghostwritten work accepted if verifiable. * 3-5 years of experience in content writing, copywriting ...
Sr Designer Digital Design
Orlando, FL · On-site
... Partner with copywriters, marketers, and product teams to ensure cohesive messaging and user ... conversion, incorporating testing and insights where applicable • Manage multiple projects ...
Sr Designer Digital Design
Orlando, FL · On-site
... Partner with copywriters, marketers, and product teams to ensure cohesive messaging and user ... conversion, incorporating testing and insights where applicable • Manage multiple projects ...
Create productforward content designed to drive traffic, engagement, and conversion * Leverage ... Strong copywriting skills across captions, campaigns, and brand messaging * Highly organized with ...
Create productforward content designed to drive traffic, engagement, and conversion * Leverage ... Strong copywriting skills across captions, campaigns, and brand messaging * Highly organized with ...
Create productforward content designed to drive traffic, engagement, and conversion * Leverage ... Strong copywriting skills across captions, campaigns, and brand messaging * Highly organized with ...
Create productforward content designed to drive traffic, engagement, and conversion * Leverage ... Strong copywriting skills across captions, campaigns, and brand messaging * Highly organized with ...
Create product‑forward content designed to drive traffic, engagement, and conversion * Leverage ... Strong copywriting skills across captions, campaigns, and brand messaging * Highly organized with ...
Quick apply
Create product‑forward content designed to drive traffic, engagement, and conversion * Leverage ... Strong copywriting skills across captions, campaigns, and brand messaging * Highly organized with ...
... Partner with copywriters, marketers, and product teams to ensure cohesive messaging and user ... conversion, incorporating testing and insights where applicable Manage multiple projects ...
... Partner with copywriters, marketers, and product teams to ensure cohesive messaging and user ... conversion, incorporating testing and insights where applicable Manage multiple projects ...
Conversion Copywriter information
See Florida salary details
$10.96 - $14.53
6% of jobs
$14.53 - $18.11
8% of jobs
$20.44 is the 25th percentile. Wages below this are outliers.
$18.11 - $21.69
16% of jobs
The median wage is $24.56 / hr.
$21.69 - $25.26
24% of jobs
$25.26 - $28.84
17% of jobs
$29.90 is the 75th percentile. Wages above this are outliers.
$28.84 - $32.42
12% of jobs
$32.42 - $35.99
6% of jobs
$35.99 - $39.57
2% of jobs
$39.57 - $43.15
3% of jobs
$43.15 - $46.72
4% of jobs
$46.72 - $50.30
1% of jobs
$10
$27
$50
How much do conversion copywriter jobs pay per hour?
What are the key skills and qualifications needed to thrive in the Conversion Copywriter position, and why are they important?
To thrive as a Conversion Copywriter, you need expertise in persuasive writing, digital marketing principles, and data-driven content optimization, typically supported by a background in marketing, communications, or English. Familiarity with tools like Google Analytics, A/B testing platforms, and content management systems is highly valued. Exceptional attention to detail, creativity, and the ability to collaborate effectively with marketing and design teams are crucial soft skills. These abilities enable Conversion Copywriters to craft compelling content that increases conversions and meets business goals.
What is a Conversion Copywriter job?
A Conversion Copywriter writes persuasive content designed to drive specific actions, such as sales, sign-ups, or leads. They use data, psychology, and A/B testing to craft copy that engages and converts the target audience. Their work often includes landing pages, sales emails, ads, and website copy. The goal is to optimize messaging for maximum impact while maintaining brand voice and clarity.
What are some common challenges faced by Conversion Copywriters?
Conversion Copywriters often face challenges such as balancing creativity with data-driven strategies, adapting messaging for different audiences, and consistently hitting conversion targets in a fast-paced environment. Staying up to date with evolving SEO and digital marketing trends while continuously testing and optimizing content is essential. Collaboration with designers, marketers, and developers may be required to ensure copy aligns with the overall customer journey and brand voice. These aspects make the role both dynamic and rewarding for those who enjoy problem-solving and seeing tangible results from their writing.

Full-time
Posted 17 days ago
Florida Orthopaedic Institute rating
8.7
Based on 6 frontline employees who took The Breakroom Quiz
Job description
The Senior Integrated Marketing Manager plays a key leadership role within OSM's growing marketing function, developing and optimizing multichannel strategies that strengthen brand identity, drive patient acquisition, and support service line growth. This leader blends strategic vision with hands-on digital ownership, including SEO/SEM, paid media, email and automation, website UX/content, CRM engagement, and ongoing testing and optimization. The role partners closely with clinical, operational, and executive leadership to ensure alignment with organizational goals while overseeing vendors, budgets, and performance in a fast paced healthcare environment
KEY RESPONSIBILITIES
Integrated Strategy & Planning
- Develop and manage integrated campaigns across digital, social, website, email, print, and traditional channels, optimizing using data and insights.
- Own the annual integrated marketing calendar with service lines and practice leaders.
- Ensure brand consistency, messaging alignment, and strong value propositions across all touchpoints.
Digital Marketing Ownership
- Lead website UX, content optimization, and conversion improvements.
- Oversee SEO/SEM strategy and execution to grow qualified traffic.
- Manage paid media across social, display, and video with focus on downstream outcomes.
- Direct social media strategy, content, engagement, and performance.
Analytics & Optimization
- Build measurement frameworks and dashboards (GA4, ad platforms, CRM) tying performance to patient volume and ROI.
- Lead A/B and multivariate testing and conversion rate optimization.
- Identify emerging digital channels and trends to guide innovation.
Content, Creative & Brand Storytelling
- Oversee content strategy and multi-format creative that supports education and service line growth.
- Contribute to copywriting and storyboarding for campaigns and patient-focused assets.
Cross Functional Leadership & Governance
- Drive service line growth by guiding teams, partnering with clinical and operational leaders, and ensuring alignment with industry and OSM standards.
Vendor & Budget Management
- Oversee vendor relationships and budget stewardship to optimize spend, streamline workflows, and support high-quality execution.
EDUCATION AND EXPERIENCE
- Bachelor's degree in Marketing, Communications, Business, or related field; Master's preferred.
- 7+ years of marketing experience with at least 5+ years in an integrated or strategic leadership role.
- Proven experience managing multi-channel campaigns, content strategy, brand development, and digital initiatives that drive acquisition.
- Deep knowledge of SEO/SEM, paid media, and website UX; hands-on familiarity with analytics and ad platforms (e.g., GA4, Google Ads, Meta, LinkedIn).
- Experience in healthcare or multi-location service organizations strongly preferred.
- Experience managing budgets, vendors, and cross-functional teams.
PREFERRED QUALIFICATIONS & SKILLS
- Strong project management, communication, and stakeholder engagement skills.
- Ability to thrive in a fast-paced, highly collaborative environment.
- Advanced experience with marketing analytics, automation, and optimization strategies.
- Demonstrated leadership in guiding teams and influencing across multiple business units.
About OSM
Welcome to Orthopaedic Solutions Management (OSM), a dynamic family of orthopaedic brands located throughout Florida. Our mission is to elevate the patient experience through exceptional care, streamlined operations, and a unified brand presence across our practices. Every team member plays a vital role in supporting that mission, and we are committed to fostering a culture of collaboration, innovation, and inclusion.
Orthopaedic Solutions Management is a Drug Free Workplace
We are committed to maintaining a safe, healthy, and productive work environment. As part of this commitment, we operate as a drug-free workplace. All candidates will be required to undergo pre-employment drug screening and/or be subject to random drug testing in accordance with applicable laws and company policy.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
About Florida Orthopaedic Institute
Sourced by ZipRecruiter
Industry
Health care and social assistance
Company size
11 - 50 Employees
Headquarters location
Temple Terrace, FL, US
Year founded
1989