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Content Strategy Jobs in Atlanta, GA (NOW HIRING)

Content Strategy & Planning * Own and evolve the content strategy aligned to business goals, vertical priorities, and GTM initiatives * Develop and manage the editorial calendar across blogs, website ...

Key Responsibilities Content Production & Strategy Produce, write, and publish engaging social-first content that resonates with audiences. Create compelling captions, headlines, and platform ...

Recognizes popular themes that our target audience engages with and supports the development of content strategy accordingly * Builds and maintains long-term, trusted relationships with clients

Recognizes popular themes that our target audience engages with and supports the development of content strategy accordingly * Builds and maintains long-term, trusted relationships with clients

Recognizes popular themes that our target audience engages with and supports the development of content strategy accordingly * Builds and maintains long-term, trusted relationships with clients

Recognizes popular themes that our target audience engages with and supports the development of content strategy accordingly * Builds and maintains long-term, trusted relationships with clients

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Showing results 1-20

Content Strategy information

See Atlanta, GA salary details

$61.3K

$127.6K

$248.5K

How much do content strategy jobs pay per year?

As of Aug 6, 2026, the average yearly pay for content strategy in Atlanta, GA is $127,553.00, according to ZipRecruiter salary data. Most workers in this role earn between $76,600.00 and $153,200.00 per year, depending on experience, location, and employer.

What qualifications do you need to be a content strategist?

A content strategist typically needs a bachelor's degree in marketing, communications, journalism, or a related field. Relevant skills include strong writing, editing, research abilities, and experience with content management systems and analytics tools. Professional experience in content creation or digital marketing is often required or preferred.

What does a content strategist do?

A content strategist develops plans to create, manage, and optimize content across digital platforms to meet business goals. They analyze target audiences, set content guidelines, and collaborate with writers, designers, and marketers, often using tools like content management systems and analytics software. Their role ensures consistent, effective messaging aligned with brand objectives.

What is content strategy?

Content strategy is the process of planning, developing, and managing content—written or otherwise—to achieve specific business goals. It involves understanding the target audience, determining which types of content will be most effective, and organizing content across various channels in a cohesive way. A strong content strategy ensures consistency, relevance, and value, helping organizations attract and engage their audience while supporting overall objectives like brand awareness or lead generation.

How to get a job as a content strategist?

To become a content strategist, develop strong writing, editing, and analytical skills, and gain experience in content creation, marketing, or communications. Building a portfolio, understanding SEO tools, and obtaining relevant certifications can improve your prospects. Networking and staying updated on industry trends also help in securing a position.

What does a content strategist make?

A content strategist typically earns between $60,000 and $120,000 annually, depending on experience, location, and industry. They develop content plans, oversee content creation, and ensure messaging aligns with business goals, often using tools like content management systems and analytics platforms.

How does a content strategist typically collaborate with other departments within an organization?

Content Strategists frequently work cross-functionally with marketing, design, product, and SEO teams to ensure content aligns with broader business objectives and user needs. Regular meetings and collaborative planning sessions are common, as strategists gather input from stakeholders, provide guidance on brand voice, and coordinate content calendars. This collaboration helps maintain consistency across channels, streamline workflows, and measure the impact of content initiatives. Being proactive in communication and open to feedback are key to building strong working relationships in this role.

What is the difference between Content Strategy vs Content Marketing?

AspectContent StrategyContent Marketing
FocusPlanning and managing overall content to meet business goalsPromoting content to attract and engage audiences
SkillsContent planning, user experience, analyticsMarketing tactics, SEO, social media
Work EnvironmentCross-departmental, strategic planningMarketing campaigns, digital channels
GoalsAlign content with brand and user needsDrive traffic, conversions, and brand awareness

While both roles involve content creation, Content Strategy focuses on planning and aligning content with business objectives, whereas Content Marketing emphasizes promoting content to reach target audiences. Understanding these differences helps organizations optimize their content efforts effectively.

What skills and qualifications are needed to thrive as a content strategist?

A Content Strategist needs expertise in content creation, digital marketing, and audience analysis, typically supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is essential for effective planning and performance tracking. Strong storytelling, project management, and collaboration skills help a Content Strategist excel in cross-functional teams and deliver engaging content. These competencies are vital for ensuring content aligns with business goals, resonates with target audiences, and drives measurable results.
What are the most commonly searched types of Content Strategy jobs in Atlanta, GA? The most popular types of Content Strategy jobs in Atlanta, GA are:
What are popular job titles related to Content Strategy jobs in Atlanta, GA? For Content Strategy jobs in Atlanta, GA, the most frequently searched job titles are:
What job categories do people searching Content Strategy jobs in Atlanta, GA look for? The top searched job categories for Content Strategy jobs in Atlanta, GA are:
Infographic showing various Content Strategy job openings in Atlanta, GA as of August 2026, with employment types broken down into 91% Full Time, 6% Part Time, and 3% Contract. Highlights an 80% Physical, 5% Hybrid, and 15% Remote job distribution, with an average salary of $127,553 per year, or $61.3 per hour.

Senior Content Strategist - Human Resources

Inspire Brands

Atlanta, GA • On-site

Full-time

Posted 7 days ago


Inspire Brands rating

5.8

Company rating: 5.8 out of 10

Based on 56 frontline employees who took The Breakroom Quiz

27th of 106 rated fast food restaurants


Job description

The Sr. Content Strategist is responsible for creating and executing Inspire's HR content plan in alignment with business goals, people strategy and team member needs. This role manages content and communications across the employee lifecycle ensuring consistent, high-impact messaging across all channels.

RESPONSIBILITIES

  • Partner across Inspire People COEs and org to ensure content strategy aligns with larger HR roadmap/business priorities
  • Partner with enterprise communication team to define/create cohesive content strategy to embed global HR initiatives and messaging throughout Inspire while championing accessibility, inclusive language and consistency
  • Oversee content planning, HR communication calendars, and governance
  • Develop differentiated messaging rooted in audience insights and value/benefits
  • Ensure that employee-facing messaging, presentations, and other resources adhere to content strategy, corporate branding guidelines and enable HR business goals/objectives
  • Develop presentation content for HR townhalls, ILG meetings and other events
  • Establish messaging frameworks and improve content operations, workflows and quality standards
  • Manage content on company portal and ensure content libraries are updated periodically
  • Define audience segments and content needs across the team member journey
  • Coach senior HR leaders in storytelling and content strategy best practices
  • Use data and analytics to measure and optimize content performance
  • Own content investment decisions
  • Create marketing campaigns to build employee awareness of, buy-in and participation in HR solutions/initiatives

EDUCATION QUALIFICATIONS

  • Bachelors degree in communications, journalism, or English preferred

EXPERIENCE QUALIFICATIONS

  • 10+ years of strategic planning and stakeholder management experience in a highly matrixed business with multiple lines of business
  • 10+ years of experience managing content strategy in employee or HR communications
  • 5+ years working cross-functionally across HR to provide employee, team leader and executive communications

KNOWLEDGE, SKILLS or ABILITIES

  • Working knowledge of all HR disciplines/initiatives
  • Experience as technical writer preferred


Inspire is a multi-brand restaurant company whose portfolio includes more than 33,300 Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's, and SONIC restaurants worldwide. We're made up of some of the world's most iconic restaurant brands, but we're much more than just a restaurant company. We're a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple-it's an experience. At Inspire, that's our purpose: to ignite and nourish flavorful experiences.

What Inspire Brands employees say

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Benefits

Hours and flexibility

Workplace

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About Inspire Brands

Sourced by ZipRecruiter

Inspire Brands Inc., located in Atlanta, GA, United States, operates in the foodservice industry as a multi-brand restaurant company, making it among the biggest restaurant companies globally. Their portfolio includes well-known restaurant brands such as Arby's, Buffalo Wild Wings, Sonic, and Jimmy John's, reflecting their commitment to innovation and quality. Founded in 2018 as a result of a consolidation of various restaurant brands under one corporate umbrella, Inspire Brands was formed with a vision to invigorate excellent brands and supercharge their long-term growth.

Industry

Food services and drinking places

Company size

10,000+ Employees

Headquarters location

Atlanta, GA, US

Year founded

2018