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Content Strategy Manager Jobs in Reading, PA (NOW HIRING)

... content strategy, and online safety practices. Guides students through optimizing LinkedIn profiles for professional networking, creating engaging content, managing privacy settings across platforms ...

Collaborate with the Communications team on content strategy and production calendars. Digital Content Collaboration * Work with the social media manager to plan, produce, and edit content for ...

Collaborate with the Communications team on content strategy and production calendars. Digital Content Collaboration * Work with the social media manager to plan, produce, and edit content for ...

Collaborate with the Communications team on content strategy and production calendars.Digital Content CollaborationWork with the social media manager to plan, produce, and edit content for digital ...

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Marketing Manager

Reading, PA · On-site

$90K - $100K/yr

Manage: * Website development and strategy * SEO initiatives * Social media content * E-mail marketing campaigns * Thought leadership content * Ensure consistency with Easypak brand standards.

Wordpress Tutor

Reading, PA · Remote

$18 - $40/hr

Ability to explain content management system architecture, responsive design, and hosting ... Adapts instruction using hands-on site building projects, plugin tutorials, and content strategy ...

Digital Media Tutor

Reading, PA · Remote

$18 - $40/hr

... management. Guides students through creating graphics for social platforms, editing video content, recording and editing audio, designing web layouts, and developing cross-platform content strategies.

CSET Tutor

Reading, PA · Remote

$18 - $40/hr

Skilled at teaching content review strategies, constructed-response writing techniques, and time management for CSET examinations. Guides students through reviewing subject-specific content areas ...

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Content Strategy Manager information

See Reading, PA salary details

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$37

$74

How much do content strategy manager jobs pay per hour?

As of Aug 27, 2026, the average hourly pay for content strategy manager in Reading, PA is $37.37, according to ZipRecruiter salary data. Most workers in this role earn between $25.14 and $43.41 per hour, depending on experience, location, and employer.

What does a content strategy manager do?

A Content Strategy Manager is responsible for planning, developing, and overseeing content initiatives across various platforms to support business objectives and engage target audiences. They analyze audience needs, set content goals, and coordinate with writers, editors, and designers to ensure content is consistent and effective. Additionally, they use analytics to measure content performance and adjust strategies as needed to maximize impact.

What are the key skills and qualifications needed to thrive as a content strategy manager?

To thrive as a Content Strategy Manager, you need expertise in content creation, editorial planning, SEO, and analytics, often supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and analytics platforms such as Google Analytics is typically required. Strong leadership, project management, and collaboration skills help drive content initiatives and align teams with business goals. These skills are vital for delivering effective, data-driven content strategies that enhance brand visibility and audience engagement.

How does a content strategy manager typically collaborate with cross-functional teams to achieve business goals?

A Content Strategy Manager works closely with marketing, product, design, and SEO teams to ensure content aligns with overall business objectives. They often facilitate regular meetings to gather input, set priorities, and communicate the content roadmap. Effective collaboration involves translating business goals into actionable content plans, managing stakeholder expectations, and ensuring consistent messaging across all channels. This teamwork is essential for producing impactful, cohesive content that supports brand growth and user engagement.

What is the difference between Content Strategy Manager vs Content Marketing Manager?

AspectContent Strategy ManagerContent Marketing Manager
Primary FocusDeveloping overall content plans and strategic directionExecuting marketing campaigns and promoting content
Skills & CredentialsContent planning, SEO, analytics, strategic thinkingMarketing tactics, campaign management, SEO, analytics
Work EnvironmentCollaborates with content teams, marketing, and executive leadershipWorks closely with marketing teams, agencies, and sales
Industry UsageUsed across digital, media, and corporate sectors for strategic content rolesCommon in marketing departments focusing on content promotion

The Content Strategy Manager focuses on creating and guiding the overall content plan, ensuring alignment with business goals. In contrast, the Content Marketing Manager emphasizes executing marketing campaigns to promote content and drive engagement. Both roles require SEO knowledge and analytics skills but differ in scope and responsibilities within the content ecosystem.

What are the most commonly searched types of Content Strategy jobs in Reading, PA?

The most popular types of Content Strategy jobs in Reading, PA are:

What are popular job titles related to Content Strategy Manager jobs in Reading, PA?

For Content Strategy Manager jobs in Reading, PA, the most frequently searched job titles are:

What job categories do people searching Content Strategy Manager jobs in Reading, PA look for?

The top searched job categories for Content Strategy Manager jobs in Reading, PA are:

What cities near Reading, PA are hiring for Content Strategy Manager jobs?

Cities near Reading, PA with the most Content Strategy Manager job openings:

Infographic showing various Content Strategy Manager job openings in Reading, PA as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $77,723 per year, or $37.4 per hour.

Brand & Marketing Manager

The O'Connor Group

Reading, PA • On-site

Full-time

Posted 13 days ago


Job description

Position Overview
Our client, an established and growing construction organization, is seeking a Brand & Marketing Manager to lead the development and execution of its marketing, brand, content, and digital strategy.
This individual will serve as the steward of the company's public image and will play an important role in strengthening brand awareness, generating qualified business opportunities, supporting recruiting efforts, and positioning the organization as a leader within its target markets.
This is a hands-on, highly visible role for someone who can think strategically while also executing. The successful candidate will proactively identify opportunities, develop creative campaigns, evaluate market trends, and bring informed recommendations to leadership rather than simply waiting for direction.
Core Responsibilities
Brand Strategy & Marketing Leadership - 25%
  • Develop and maintain a comprehensive annual marketing strategy aligned with company goals.
  • Help define target markets, ideal clients, and brand positioning.
  • Research industry trends, competitor activity, and emerging technologies to identify new opportunities.
  • Present proactive marketing recommendations, campaigns, and initiatives to executive leadership.
  • Protect and strengthen the company's reputation and public image.
  • Ensure brand consistency across client touchpoints, communications, advertising, and digital platforms.
  • Develop annual marketing budgets and recommend where marketing investments can generate the greatest return.

Content Strategy, SEO & Thought Leadership - 20%
  • Develop and execute a long-term content strategy that strengthens the company's online presence and supports SEO efforts.
  • Produce professionally written project case studies highlighting client challenges, solutions, project execution, and measurable outcomes.
  • Create project spotlights, blogs, educational articles, and industry insights that establish the organization as a thought leader.
  • Collaborate with project and field teams to capture technical information, lessons learned, and project success stories.
  • Develop content supporting business development, recruiting, award submissions, proposals, client presentations, and website growth.
  • Maintain an organized and searchable library of project narratives, testimonials, photography, and marketing assets.
  • Develop content that complements the strategy and technical work of external SEO and digital marketing partners.

Digital Marketing & Brand Communications - 10%
  • Manage company social media platforms.
  • Develop and maintain a strategic content calendar.
  • Publish engaging content highlighting projects, employees, company culture, safety, community involvement, and client success.
  • Monitor engagement metrics and campaign performance.
  • Recommend improvements based on measurable results.
  • Maintain a consistent, professional, and authentic brand voice across communication channels.

Visual Storytelling & Content Creation - 20%
  • Routinely visit active project sites to capture high-quality photography showcasing craftsmanship, professionalism, and company culture.
  • Develop a creative vision for documenting projects from groundbreaking through completion.
  • Capture engaging photography for use across the website, social media, proposals, case studies, recruiting materials, award submissions, and other marketing initiatives.
  • Coordinate external photographers, drone operators, and videographers when additional support is appropriate.
  • Develop before-and-after project stories and visual case studies demonstrating the organization's capabilities and attention to detail.
  • Build and maintain an organized digital library of professional photography, drone footage, video, graphics, and other marketing assets.
  • Identify opportunities to showcase employees, company culture, craftsmanship, innovation, safety, and client success through compelling visual content.
  • Ensure significant projects are professionally documented and transformed into long-term marketing assets.

Community Engagement, Recruiting & Brand Development - 10%
  • Identify and recommend sponsorships, networking opportunities, industry organizations, charitable initiatives, and community events that align with company objectives.
  • Coordinate participation in relevant community and industry events.
  • Develop recruiting campaigns designed to attract skilled tradespeople, field leaders, and professional staff.
  • Strengthen the organization's reputation as both an employer of choice and a respected community partner.
  • Build relationships that enhance company visibility and reputation throughout the region.

Website Strategy, Content & Marketing Intelligence - 15%
  • Own the strategic direction and continuous improvement of the company website as a primary digital marketing platform.
  • Identify opportunities to enhance the website through new content, photography, video, project case studies, service pages, landing pages, testimonials, and improved user experience.
  • Develop high-quality written and visual content that strengthens the company's online presence while complementing external technical SEO efforts.
  • Serve as the primary marketing liaison with external SEO and digital partners, communicating content priorities, enhancement requests, and strategic initiatives.
  • Collaborate with external partners to implement website improvements that strengthen the brand, improve visitor engagement, and support business development objectives.
  • Review website analytics and performance reports to identify trends and opportunities for improvement.
  • Research competitor websites, emerging AI tools, construction industry trends, and digital marketing best practices.
  • Develop regular marketing reports covering campaign performance, website performance, content effectiveness, market observations, and strategic recommendations.
  • Maintain and prioritize a marketing improvement pipeline covering future website enhancements, content opportunities, campaigns, and brand initiatives.
  • Continually evaluate what the organization should do next to strengthen its brand, improve its digital presence, generate business opportunities, and better serve its target markets.

Key Working Relationships
Reports to
  • Executive Leadership

Works Closely With
  • Finance and administrative leadership
  • Pre-construction and estimating teams
  • Project and field operations teams
  • Site leadership
  • External SEO and digital marketing partners
  • Professional photographers, drone operators, and videographers
  • Community organizations
  • Industry partners

What Success Looks Like
  • The organization continues to strengthen its position and recognition within its target construction markets.
  • The company's website and social media consistently feature exceptional photography, compelling storytelling, and professional content reflective of the quality of its work.
  • Significant projects produce a strong library of reusable marketing assets, including photography, video, case studies, project stories, and digital content.
  • The company website continually evolves through fresh content, compelling visuals, strategic enhancements, and an outstanding user experience.
  • Website and digital improvements are proactively driven through collaboration between the Brand & Marketing Manager and external technical partners.
  • Marketing initiatives produce measurable improvements in qualified leads, recruiting interest, engagement, and brand recognition.
  • Executive leadership receives proactive marketing recommendations supported by research, analytics, and measurable results.
  • Marketing investments contribute to the long-term value and reputation of the company's brand.

Scope of the Role
This position is not responsible for:
  • Business development sales or estimating.
  • Project management or field supervision.
  • Website programming, coding, hosting, or technical SEO implementation.
  • Financial commitments outside approved marketing budgets.
  • Establishing overall company strategy independently of executive leadership.
  • Final approval of marketing expenditures without appropriate authorization.