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Content Planner Jobs (NOW HIRING)

Think Academy US

Content Creator

San Jose, CA

$30 - $50/hr

The role requires strong content planning and basic video production skills, as well as cross-functional collaboration with the teaching, design, editing, and marketing teams. 1. Content Planning ...

Think Academy US

Content Creator

San Jose, CA · On-site

$30 - $50/hr

The role requires strong content planning and basic video production skills, as well as cross-functional collaboration with the teaching, design, editing, and marketing teams. 1. Content Planning ...

Think Academy US

Content Creator

San Jose, CA

$30 - $50/hr

The role requires strong content planning and basic video production skills, as well as cross-functional collaboration with the teaching, design, editing, and marketing teams. 1. Content Planning ...

Mills James Inc

Director of Content Strategy

Hilliard, OH · On-site

$120 - $180/hr

About this position Position Overview The Director of Content Strategy will lead strategic content planning and consulting engagements for Mills James clients. This role will help organizations ...

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Content Planner information

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$12

$29

$47

How much do content planner jobs pay per hour?

As of Aug 23, 2026, the average hourly pay for content planner in the United States is $29.59, according to ZipRecruiter salary data. Most workers in this role earn between $23.08 and $32.69 per hour, depending on experience, location, and employer.

What is a content planner?

A Content Planner is a professional responsible for developing and organizing a company’s content strategy. They plan what content will be created, when it will be published, and how it aligns with business goals. Content Planners often collaborate with writers, designers, and marketers to ensure content is engaging, consistent, and reaches the target audience. Their work involves researching trends, creating editorial calendars, and measuring the effectiveness of content campaigns.

What are the key skills and qualifications needed to thrive as a content planner, and why are they important?

To thrive as a Content Planner, you need strong organizational skills, content strategy knowledge, and experience with editorial planning, often supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (CMS), analytics tools like Google Analytics, and project management platforms is typically required. Excellent communication, creativity, and collaboration skills help set top performers apart in this role. These competencies are vital for developing effective content calendars, aligning messaging with business goals, and ensuring consistent, high-quality output across channels.

How does a content planner typically collaborate with other departments to ensure cohesive marketing campaigns?

Content Planners work closely with marketing, design, and social media teams to align content strategies with broader campaign goals. They coordinate editorial calendars, share content briefs, and participate in regular meetings to ensure messaging is consistent across all channels. This collaborative approach helps maintain brand voice, optimize content performance, and ensure deadlines are met. Effective communication and adaptability are key to managing feedback and integrating input from various stakeholders.

What is the difference between Content Planner vs Content Strategist?

AspectContent PlannerContent Strategist
Primary FocusScheduling and organizing content productionDeveloping overall content strategies and goals
ResponsibilitiesCreating content calendars, coordinating teamsAnalyzing audience, setting content direction
Required SkillsProject management, editorial planningMarket research, strategic thinking
Work EnvironmentContent teams, marketing departmentsMarketing, branding, digital media teams

While both roles involve content creation, a Content Planner primarily manages the scheduling and organization of content, ensuring timely delivery. A Content Strategist focuses on developing overarching content goals and strategies to align with business objectives. Understanding these differences helps organizations assign the right responsibilities and professionals for their content needs.

More about Content Planner jobs

What are the most commonly searched types of Content Planner jobs?

The most popular types of Content Planner jobs are:

What job categories do people searching Content Planner jobs look for?

The top searched job categories for Content Planner jobs are:

Content Planner jobs near you
Infographic showing various Content Planner job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 6% Part Time, and 6% Contract. Highlights an 83% In-person, 11% Hybrid, and 6% Remote job distribution, with an average salary of $61,540 per year, or $29.6 per hour.

Category Content Lead- Home

Target Brands, Inc.

Minneapolis, MN • On-site

$95K - $171K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 20 days ago

Target rating

6.6

Company rating: 6.6 out of 10

Based on 7,001 frontline employees who took The Breakroom Quiz

14th of 39 rated national retailers

Job description

The pay range is $95,000.00 - $171,000.00
Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.
Category Content Lead
About us:
Target is an iconic brand, a Fortune 50 company and one of America's leading retailers.
Right along with Target's distinctive retail brand, we are constantly improving and innovating our digital shopping experience. Are you ready to excel in a fast-changing retail environment? Are you curious about the guest and can see the shopping journey through their eyes? Then you'll have success on the Digital Strategy & Ops Team, whose goal is to offer guests a seamless online shopping experience across our platforms.
PRIMARY FUNCTION
The Product Content Category Lead will serve a key role in Digital Strategy at Target. This position will have ownership over the Product Content Strategy for a category, including: product copy and features, image direction, video production, user generated and social content, review seeding, rich media integration, as well as defining and managing 3rd party Content Provider contracts and relationships within their category.
PRINCIPLE DUTIES AND RESPONSIBILITIES
  • Lead PDP content strategy for an assigned pyramid, ensuring guest-first, on-brand content that drives conversion and meets quality and compliance standards.

  • Partner with key internal brand stakeholders (Product Design & Development, Owned Brand Management, Creative, Site Merchandising, Merchandising, and Item capabilities) to create category-relevant Item content.

  • Manage relationships with external Merch vendor partners, and 3rd party content providers to identify new content capabilities and optimize performance.

  • Scale content through strong workflows, tools, and budget management.

  • Images/video: benchmark competitive landscape to understand relevant photography style, integrating user generated and social content needed to create the best guest experience.

  • Features & Long-Copy: Collaborate with internal partners to identify important product attributes for use in long-copy and feature content on PDP. Implement the best format for copy and feature content based on category needs to drive SEO/AEO.

  • Vendor Negotiations (3rd Party Content Providers): Work with relevant 3rd party data and content providers, partnering to align services provided, contract pricing, contract negotiations and relationship management.

  • Product Title: Understand External and Internal search trends to advocate for improved Product Title work within the Item team.

  • Working with the Product Content Planner, develop goals for product content coverage and conversion impact that reflect best-in-category content positioning for the digital channel.

REPORTING/WORKING RELATIONSHIPS
  • Reports to Director, Product Content

About You:
  • Four-year college degree with focus in business, marketing, editorial/creative, or related field preferred.

  • 5-10+ years experience within Product Content, Marketing, Site Merchandising, Item or Merchandising

  • Digital, e-commerce experience highly preferred

  • Proven leadership and decision-making skills

  • Strong partner relationship skills

  • Strong planning and organization skills

  • Assertiveness and strong initiative to drive change

  • Strong detail orientation with high degree of accuracy

  • Ability to be flexible, adapt quickly and work with ambiguity

  • Strong creative problem solving skills

  • Strong communication, presentation skills

  • Strong execution skills, self-motivated, able to set work plans and prioritize

  • Self-starter and able to thrive in a highly dynamic environment

This position will operate as a Hybrid/Flex for Your Day work arrangement based on Target's needs. A Hybrid/Flex for Your Day work arrangement means the team member's core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually, depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target. Click here if you are curious to learn more about Minnesota.
Benefits Eligibility
Please paste this url into your preferred browser to learn about benefits eligibility for this role: https://tgt.biz/BenefitsForYou_E
Americans with Disabilities Act (ADA)
In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to candidate.accommodations@HRHelp.Target.com. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed through this channel.

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About Target

Sourced by ZipRecruiter

We're here to help all families discover the joy of everyday life. Target is a general merchandise retailer with stores in all 50 U.S. states and the District of Columbia. 75% of the U.S. population lives within 10 miles of a Target store. We employ 400,000+ Our tagline is "Expect More. Pay Less." We've been using it since 1994! The Target Corporation also owns Shipt and Roundel. More to love! Target is headquartered in Minneapolis, Minnesota, its hometown since the first Target store opened in 1962 under The Dayton Company.

Industry

Retail and scientific research and development services

Company size

10,000+ Employees

Headquarters location

Minneapolis, MN, US

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