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Content Creating Jobs in Louisiana (NOW HIRING)

Demonstrated experience creating engaging content for Instagram, TikTok and other major social media platforms. * Strong photography, videography and mobile content creation skills. * Experience ...

They are responsible for creating, editing, curating and implementing a content plan and copy for client websites, blogs, online articles, infographics, advertorial spreads, emails and any other ...

Math Content Lead

New Orleans, LA · On-site

$43K - $56K/yr

Position Summary The Network Content Lead for Math is responsible for supporting schools and ... Commitment to creating great schools in New Orleans. * Strong written and verbal communication ...

Social Media Coordinator

Baton Rouge, LA · On-site

$21.17 - $26.47/hr

As the Social Media Coordinator , you'll bring the EFCU Financial brand to life by creating engaging content, fostering meaningful connections, and sharing the people, purpose, and culture that make ...

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Content Creating information

What is a content creator?

A content creator is someone who produces engaging material for digital platforms, such as blogs, social media, YouTube, or podcasts. Their work can include writing, video production, photography, or graphic design, depending on the platform and audience. Content creators aim to inform, entertain, or inspire viewers and often build communities around their content. Many content creators work independently, while others are employed by brands or media companies to boost online presence and engagement.

What are the key skills and qualifications needed to thrive as a content creator?

To thrive as a Content Creator, you need strong writing, storytelling, and editing skills, often supported by experience in digital marketing or a related field. Familiarity with content management systems (CMS), graphic design tools like Adobe Creative Suite or Canva, and social media analytics platforms is typically required. Creativity, adaptability, and time management are crucial soft skills for consistently producing engaging and relevant content. These abilities ensure that content resonates with target audiences, aligns with brand goals, and adapts to evolving digital trends.

What are some common challenges content creators face when working with cross-functional teams?

Content creators often collaborate with marketing, design, and product teams to produce cohesive and engaging material. One common challenge is aligning creative ideas with broader business objectives and timelines, which can sometimes require compromise or quick adjustments. Additionally, frequent feedback from multiple stakeholders can lead to revisions and scope changes, so effective communication and adaptability are essential. Building strong relationships and understanding the goals of each team helps ensure smoother collaboration and more successful content outcomes.

What is the difference between Content Creating vs Content Writing?

AspectContent CreatingContent Writing
Primary FocusDeveloping various types of content, including videos, graphics, and multimediaWriting and editing text-based content
Skills RequiredCreativity, multimedia skills, content strategyWriting, editing, grammar, SEO
Work EnvironmentMarketing teams, media agencies, digital platformsPublishing houses, online platforms, marketing teams
Common UsageCreating engaging content across multiple formatsProducing written content for blogs, articles, scripts

While both roles involve content development, Content Creating encompasses a broader range of media and formats, focusing on multimedia content production. Content Writing specifically centers on producing high-quality written material. Understanding these differences helps employers and professionals align skills with job expectations.

How do I get a job as a content creator?

To get a job as a content creator, build a portfolio showcasing your work, develop skills in writing, video editing, or graphic design, and gain experience through internships or freelance projects. Familiarity with content management systems, social media platforms, and basic SEO can improve your chances of employment.

Is there a career in content creating?

Yes, a career in content creating involves producing digital content such as articles, videos, or social media posts. Success in this field often requires strong writing, editing skills, creativity, and familiarity with content management tools and platforms.

What does a content creating do as a job?

A content creator develops, produces, and shares digital content such as articles, videos, social media posts, or blogs to engage audiences and promote brands or ideas. They often use tools like editing software and social media platforms and may need skills in writing, design, or video production. The role can involve working independently or as part of a marketing or media team, with schedules varying based on project deadlines.

What are popular job titles related to Content Creating jobs in Louisiana?

For Content Creating jobs in Louisiana, the most frequently searched job titles are:

Infographic showing various Content Creating job openings in Louisiana as of August 2026, with employment types broken down into 1% As Needed, 75% Full Time, 21% Part Time, 1% Temporary, and 2% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution.

DIGITAL CONTENT MANAGER - KSLA

Shreveport, LA • On-site

GRAY TELEVISION
Media and Telecom • 5 - 10K employees

Full-time

Re-posted 11 days ago


Gray Television rating

6.8

Company rating: 6.8 out of 10

Based on 69 frontline employees who took The Breakroom Quiz


Job description

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About KSLA:

KSLA News 12 is the aggressive, National Edward R. Murrow award-winning CBS affiliate serving the region known as the ArkLaTex. The station is the market’s leader in timely and accurate reporting of breaking news, investigative journalism, award-winning storytelling, and First Alert Weather. KSLA News 12 serves its community on all on-air, digital, and mobile platforms, embracing the innovation of the industry. In the center of the ArkLaTex is the Shreveport/Bossier City metroplex, where the best of Louisiana, Texas, and Arkansas culture is combined to create a vibrant and comfortable lifestyle.

Job Summary/Description:

KSLA is looking for a forward-thinking, high-energy Digital Content Manager to lead our growing digital operation and oversee the creation and publishing of content across all KSLA multimedia platforms. This role will drive audience engagement and expand CTV/streaming performance, while ensuring the station stays ahead of digital best practices and emerging trends—including SEO and social strategy.

As part of the newsroom leadership team, the Digital Content Manager helps deliver accurate, timely, and compelling content for a diverse audience. The ideal candidate is an exceptional writer and communicator who thrives in a fast-paced, deadline-driven newsroom.

Duties/Responsibilities include, but are not limited to: 

- Write and publish breaking and enterprise coverage across KSLA’s digital and various social platforms.
- Lead the collection and verification of user-generated content and produce enterprise/interactive storytelling, including interactive maps, infographics, special online streams, and CTV shows.
- Use analytics to monitor engagement, optimize video and story placement, and increase overall digital consumption.
- Expand CTV adoption and engagement by partnering with news and marketing teams to create and promote exclusive CTV content on platforms such as Roku, Amazon Fire TV, and Apple TV.
- Increase social referrals by developing engaging, shareable content that drives users back to KSLA’s owned and operated platforms.
- Track algorithm changes on platforms such as Facebook, Instagram, and TikTok and adjust posting strategies as needed.
- Lead KSLA’s responsible AI strategyby developing ethical AI-use guidelines, evaluating and improving AI tools for content and engagement with human oversight, and staying current on AI trends to enhance content delivery, all in compliance with our company AI policy.
- Work with the digital team and other newsroom leaders to build and execute content plans, including regular reviews of successes and opportunities using digital analytics tools.
- Lead and coach a team of digital content creators, ensuring they are trained, supported, and meeting goals.
- Collaborate closely with reporters, producers, and newsroom staff to identify breaking news, trends, and features for digital distribution.
- Manage content flow by prioritizing coverage and monitoring all digital channels to ensure timely, accurate publication.
- Coordinate with marketing and promotions to align digital strategy with station-wide initiatives.

Qualifications/Requirements:

- Minimum 3 years of experience developing, creating, and executing content for broadcast, digital, and social platforms.
- Knowledge of SEO best practices and social media strategy.
- Familiarity with digital publishing tools and content management systems (CMS).
- BS/BA in Journalism/Communications or equivalent experience.
- Demonstrated ability to evaluate and integrate emerging AI technologies, including AI’s role in SEO optimization.

Preferred:

- HTML, Canva, Adobe Creative Suite experience, and ENPS knowledge.
- Must be available for flexible scheduling, including mornings, afternoons, evenings, late nights, holidays, weekends, and additional hours as coverage demands.

If you feel you’re qualified and want to work with a great group of people,  go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

KSLA-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.


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