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Consumer Insight Marketing Jobs in Miami, FL (NOW HIRING)

Papa

General Manager, Consumer

Miami, FL · On-site +1

Lead day-to-day strategy and execution across growth, marketing, and operations, with ... Lead Consumer Operations : Oversee activation, inbound support, and visit success, building ...

Papa

General Manager, Consumer

Miami, FL · On-site +1

Lead day-to-day strategy and execution across growth, marketing, and operations, with ... Lead Consumer Operations : Oversee activation, inbound support, and visit success, building ...

Holland America Group

Manager, Consumer AI

Miami, FL · On-site

The Manager, Consumer AI Solutions is responsible for designing, developing, and implementing AI ... Evaluate AI use cases across customer engagement, marketing, personalization, ecommerce, and ...

Holland America Group

Manager, Consumer AI

Miami, FL · On-site

The Manager, Consumer AI Solutions is responsible for designing, developing, and implementing AI ... Evaluate AI use cases across customer engagement, marketing, personalization, ecommerce, and ...

Carnival Corporation & plc

Manager, Consumer AI

Miami, FL · On-site

$180 - $240/hr

The Manager, Consumer AI Solutions is responsible for designing, developing, and implementing AI ... Evaluate AI use cases across customer engagement, marketing, personalization, ecommerce, and ...

Jeeter

National Director, Category Marketing

Miami, FL · On-site

Translate consumer insights into retailer, field marketing, and sales activation plans. * Develop demand-lift forecasts and expected impact models for marketing initiatives. * Develop measurement ...

Jeeter

National Director, Category Marketing

Miami, FL · Remote

$145K - $173K/yr

Translate consumer insights into retailer, field marketing, and sales activation plans.Develop demand-lift forecasts and expected impact models for marketing initiatives.Develop measurement ...

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All JobsConsumer Insight Marketing JobsConsumer Insight Marketing Jobs in Miami, FL

Consumer Insight Marketing information

See Miami, FL salary details

$40.2K

$100K

$178.9K

How much do consumer insight marketing jobs pay per year?

As of Sep 5, 2026, the average yearly pay for consumer insight marketing in Miami, FL is $99,981.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,800.00 and $123,400.00 per year, depending on experience, location, and employer.

What is consumer insight marketing?

Consumer Insight Marketing is a strategy that involves understanding consumer behaviors, preferences, and motivations to inform and improve marketing efforts. By analyzing data from surveys, focus groups, social media, and purchase patterns, companies gain valuable insights into what drives their customers' decisions. These insights help businesses create targeted campaigns, develop products that meet consumer needs, and foster stronger customer relationships. Ultimately, Consumer Insight Marketing helps companies stay competitive by aligning their offerings with what matters most to their audience.

How does a consumer insight marketing professional typically collaborate with product development teams?

Consumer Insight Marketing professionals work closely with product development teams by sharing data-driven findings about customer preferences, behaviors, and market trends. They participate in cross-functional meetings, provide actionable insights from market research, and ensure that new products or features align with consumer needs. Regular communication helps bridge the gap between what customers want and what the company creates, resulting in more targeted and successful products.

What are the key skills and qualifications needed to thrive as a consumer insight marketing professional, and why are they important?

To thrive as a Consumer Insight Marketing professional, you need strong analytical skills, a background in marketing or market research, and familiarity with consumer behavior theories. Expertise in market research tools like Nielsen, SPSS, or Qualtrics, along with data visualization software, is typically required. Excellent communication, critical thinking, and presentation skills help you translate complex data into actionable business strategies. These skills are crucial for uncovering consumer trends and driving informed marketing decisions that align with organizational goals.

What is the difference between Consumer Insight Marketing vs Market Research Analyst?

AspectConsumer Insight MarketingMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often certifications in consumer behaviorBachelor's degree in marketing, statistics, or related field; often certifications in data analysis
Work EnvironmentMarketing departments, consumer-focused agencies, retail companiesResearch firms, consulting agencies, corporate marketing teams
Employer & Industry UsageUsed to develop targeted marketing strategies based on consumer insightsUsed to analyze market data and trends to inform business decisions

Consumer Insight Marketing focuses on understanding consumer behaviors to shape marketing strategies, while Market Research Analysts analyze data to identify market trends. Both roles require similar educational backgrounds but serve different purposes within the marketing ecosystem.

What cities near Miami, FL are hiring for Consumer Insight Marketing jobs?

Cities near Miami, FL with the most Consumer Insight Marketing job openings:

Consumer Insight Marketing jobs near you

General Manager, Consumer

Papa

Miami, FL • On-site, Remote

Full-time

Posted 25 days ago

Job description

Papa is a new kind of care built on human connection. Across the country consumers, health plans, and employers look to Papa to provide vital social support by pairing older adults and families with Papa Pals. Trained and vetted companions who provide a helping hand and an open ear, resulting in less loneliness, better health, and happier lives.
Founded in 2017 due to Andrew's personal need with his grandfather, Papa. Based in Miami, Papa is backed by Canaan, Tiger Global Management, Comcast Ventures, SoftBank Vision, TCG, Initialized Capital, and Seven Seven Six, among other revered institutional and individual investors. We envision a world where no one has to go it alone. Learn more at Papa.com.
About the Role
Papa Consumer is poised to become Papa's next major growth engine, expanding our proven enterprise model directly to consumers. We're leveraging our nationwide supply network to serve tens of millions of consumers who need support and are willing to pay out of pocket. With early traction established, we're looking for an entrepreneurial General Manager to scale the business. Reporting directly to the CEO, the GM will lead growth, marketing, and operations partnering closely with the technology teams to build the product needed to scale.
Key Responsibilities
  • Own the Consumer Business: Lead day-to-day strategy and execution across growth, marketing, and operations, with accountability for overall business performance.
  • Executive Leadership: Partner closely with the CEO and executive team on Consumer strategy, performance, and key decisions; represent the business in Board discussions as needed.
  • Drive Growth & Marketing: Own customer acquisition across paid media, in-house marketing, and local referral/community channels; rapidly test, learn, and optimize channel performance while developing new strategies and channels to accelerate growth.
  • Lead Consumer Operations: Oversee activation, inbound support, and visit success, building scalable processes that deliver a strong customer experience.
  • Drive Cross-Functional Execution: Serve as the central program leader across Consumer workstreams, translating strategy into clear priorities, owners, milestones, and execution.
  • Own Analytics: Build and use dashboards, funnel metrics, and operating KPIs to identify opportunities, diagnose issues, and drive decisions.
  • Shape Product: Translate business and customer needs into technology requirements and relative priorities, partnering with Product, Engineering and Design to build the technology needed to scale.
  • Oversee & Build the Team: Lead the existing ~10-person Consumer team and evolve the organization and capabilities as the business scales.
Qualifications
  • 10+ years of experience across general management, marketing, growth, operations, business operations, and/or related leadership roles.
  • 0→1 mindset with a track record of building in ambiguous, fast-moving environments.
  • Demonstrated experience scaling a consumer business, with strong command of customer acquisition, growth marketing, funnel optimization, and unit economics (e.g., CAC, conversion, retention).
  • Experience leading multiple cross-functional areas and driving execution across growth, marketing, operations, analytics, and technology.
  • Track record of building and scaling new businesses, products, or service lines in ambiguous, fast-moving environments.
  • Strategic operator who can set direction while rolling up their sleeves to drive execution.
  • Strong people leader with experience building, developing, and scaling high-performing teams.
  • Highly analytical and data-driven, with a track record of using data to make decisions and drive business performance.
  • Strong executive communicator and collaborator, comfortable partnering with senior leadership and presenting to executives and Boards.
  • Consumer marketplace or services experience preferred.

Job Type
Full-time Exempt
Location
Miami preferred; remote eligible.
Papa Culture
Papa's culture is people first, grounded in our mission to help people age better, together. While we have an incredible team of hard-working Papa people, at the end of the day, our company is really about family and community - and we celebrate that among our employees. We encourage everyone to bring their whole authentic selves to work. To be transparent. To be non-hierarchical. And, above all, to be a really good person.
We see ourselves as a place where every Papa employee feels they belong, a place where careers flourish, a place that brings back purpose and joy to work, and a culture where visionaries and entrepreneurs are developed.

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