ZipRecruiter

Log In

1

Consumer Insight Manager Jobs in Irvine, CA (NOW HIRING)

Aosom LLC

eCommerce Manager

Huntington Beach, CA · On-site

$75K - $90K/yr

... consumer insights to inform strategic planning and execution *  Identify and launch ... Manage relationships with strategic retail partners, distributors, and ecommerce platforms * Lead ...

loco

Digital Platforms Manager

Costa Mesa, CA

... consumer insights, business impact, and competitive benchmarking * Continually improve the guest ... Manage cross-functional workstreams and project timelines, ensuring platform initiatives move from ...

Solomon Page

Social Media Manager

Irvine, CA · On-site

$60/hr

... insights. * Manage day-to-day community engagement, responding to comments, messages, and ... Experience supporting entertainment, media, consumer, or lifestyle brands. * Strong understanding ...

Auction.com

Senior Product Manager

Irvine, CA · On-site

$170K - $200K/yr

Consumer Insights & Funnel Optimization Use quantitative and qualitative data to understand buyer ... Qualifications 5+ years of experience in product management, ideally in a high-growth B2C or ...

previous page

Showing results 41-60

All JobsConsumer Insight JobsConsumer Insight Manager JobsConsumer Insight Manager Jobs in Irvine, CA

Consumer Insight Manager information

See Irvine, CA salary details

$56.9K

$104.3K

$143.3K

How much do consumer insight manager jobs pay per year?

As of Aug 23, 2026, the average yearly pay for consumer insight manager in Irvine, CA is $104,265.00, according to ZipRecruiter salary data. Most workers in this role earn between $85,900.00 and $116,500.00 per year, depending on experience, location, and employer.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

How to get a job in consumer insight management?

To pursue a career as a Consumer Insight Manager, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with experience in market research or data analysis. Skills in data interpretation, consumer behavior, and familiarity with tools like SPSS or Tableau are important. Gaining relevant certifications and developing strong analytical and communication skills can improve job prospects.

What are popular job titles related to Consumer Insight Manager jobs in Irvine, CA?

For Consumer Insight Manager jobs in Irvine, CA, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Manager jobs in Irvine, CA look for?

The top searched job categories for Consumer Insight Manager jobs in Irvine, CA are:

What cities near Irvine, CA are hiring for Consumer Insight Manager jobs?

Cities near Irvine, CA with the most Consumer Insight Manager job openings:

Consumer Insight Manager jobs near you
Infographic showing various Consumer Insight Manager job openings in Irvine, CA as of August 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 84% Physical, 2% Hybrid, and 14% Remote job distribution, with an average salary of $104,265 per year, or $50.1 per hour.

Associate Director, Consumer Marketing - OTC (Eye Care)

AbbVie

Irvine, CA • On-site

$141K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 20 days ago

AbbVie rating

8.7

Company rating: 8.7 out of 10

Based on 102 frontline employees who took The Breakroom Quiz

14th of 86 rated pharmaceutical

Job description

Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas - immunology, oncology, neuroscience, and eye care - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.
Job Description
Job Description
The Associate Director, Consumer Marketing serves as the patient, brand, and product subject matter expert for Over-The-Counter (OTC) consumer business, driving overall brand performance through strategic, data-driven marketing across varied channels. Lead cross-functional collaboration and external agency management, implementing eCommerce strategies to bolster online reach, and consumer engagement.
Key Responsibilities
  • Lead brand strategy evolution, including value proposition, positioning, segmentation, and omni-channel strategy, with integration of eCommerce.
  • Direct development and execution of creative consumer marketing tactics and omnichannel campaigns-including TV, digital, social, website, CRM, and eCommerce platforms.
  • Collaborate extensively with external agencies and a broad range of internal stakeholders to ensure consistency, compliance, and excellence in brand messaging and marketing execution.
  • Drive brand annual planning, representing direct-to-consumer (DTC) needs foremost, while ensuring digital commerce initiatives are incorporated as supportive growth channels.
  • Oversee measurement, analytics, and optimization of marketing performance. Utilize KPIs for continuous campaign improvement and innovation.
  • Support business development opportunities, leverage digital and eCommerce data insights, and provide ad hoc competitive analyses as needed.
  • Advise senior leadership on market challenges and opportunities, offering creative thought leadership for consumer marketing and eCommerce initiatives.

Qualifications
  • Bachelor's Degree required.
  • Proven marketing experience with increased proficiency in all marketing skills.
  • Previous cross franchise/cross channel marketing experience preferred.

Preferred Qualifications
  • BA/BS required; MBA preferred.
  • 8+ years of consumer marketing experience with a strong preference for pharma and CPG experience; eCommerce expertise is valuable.
  • Deep knowledge of brand management, omni-channel approaches, and campaign development.
  • Track record of managing multi-agency partnerships and influencing across a matrixed organization.
  • Strategic thinker with strong planning, organization, attention to detail, and execution skills.
  • Intellectual curiosity and ability to generate new ideas for consumer engagement and growth-across both traditional and digital touchpoints.
  • Experience with financial planning, campaign metrics, and business analysis is a plus.

Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
  • The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at thetime of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location,and we may ultimately pay more or less than the posted range. This range may be modified in the future.
  • We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
  • This job is eligible to participate in our short-term incentive programs.
  • This job is eligible to participate in our long-term incentive programs

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of anybonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's soleand absolute discretion unless and until paid and may be modified at the Company's sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html

What AbbVie employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

AbbVie logo

About AbbVie

Sourced by ZipRecruiter

AbbVie's mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women's health, and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube, and LinkedIn.

Industry

Scientific research and development services

Company size

10,000+ Employees

Headquarters location

North Chicago, IL, US

Year founded

2013

View All AbbVie Jobs

Apply