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Consumer Insight Manager Jobs in Hampton, VA (NOW HIRING)

Dollar Tree

FP&A Manager

Chesapeake, VA · On-site

$111K - $125K/yr

... and financial insights to senior leadership. You will lead a team responsible for driving ... consumer goods industries * Strong oral and written communication skills, including group ...

Dollartree

FP&A Manager

Chesapeake, VA · On-site

$111K - $125K/yr

... and financial insights to senior leadership. You will lead a team responsible for driving ... consumer goods industries * Strong oral and written communication skills, including group ...

Firehouse Subs

General Manager

Maryus, VA · On-site

$13.50 - $17/hr

For the third consecutive year, based on recent Technomic Insight consumer data, Firehouse Subs was ... management of this franchise restaurant. All inquiries about employment at this franchise ...

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All JobsConsumer Insight JobsConsumer Insight Manager JobsConsumer Insight Manager Jobs in Hampton, VA

Consumer Insight Manager information

See Hampton, VA salary details

$51.4K

$94.2K

$129.5K

How much do consumer insight manager jobs pay per year?

As of Aug 9, 2026, the average yearly pay for consumer insight manager in Hampton, VA is $94,198.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,600.00 and $105,200.00 per year, depending on experience, location, and employer.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.
What job categories do people searching Consumer Insight Manager jobs in Hampton, VA look for? The top searched job categories for Consumer Insight Manager jobs in Hampton, VA are:
What cities near Hampton, VA are hiring for Consumer Insight Manager jobs? Cities near Hampton, VA with the most Consumer Insight Manager job openings:
Consumer Insight Manager jobs near you
Infographic showing various Consumer Insight Manager job openings in Hampton, VA as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Hybrid job distribution, with an average salary of $94,198 per year, or $45.3 per hour.

Specialist Field Merchandising (497004)

Ahold Delhaize

Norfolk, VA • On-site

Full-time

Re-posted 11 days ago

Job description

At Food Lion, Associates are the most important assets to our organization. We want associates to have meaningful careers full of variety and challenges. Each associate contributes to the overall success of Food Lion, and in return, we strive to provide all associates with a fulfilling work experience and reward performance and commitment. We are committed to the professional development of our associates through on-the-job learning opportunities and training.

Position Summary

Serves as a Divisional Subject Matter Expert for Center Store (CS), supporting ~220 Stores. Grows sales and delivers financial commitments by teaching and implementing CMP strategies and initiatives through our winning leadership behaviors. Working cross-functionally to reinforce the connection between brand, strategy, and execution and support refinement opportunities. Supports the Divisional leadership team, along with the Regional SMEs, by delivering technical expertise through effective communication of merchandising programs, procedures, and product information. Fosters partnerships with local vendors throughout the division to support the needs of our customers/stores to help us drive top sales. Leader in role modeling elevating our customer and our core values.

Principle Duties and Responsibilities

  • Responsible for the implementation, communication, and follow-up of CMP and marketing strategies, including vendor relationship and performance, through retail operation that will deliver the overall corporate strategy.
  • Supports the assigned department within CMP as it relates to strategies, initiatives, standard practices, and training programs between Operations, Category, Pricing, Vendor Partners, and Merchandising (both inbound and outbound).
  • Accountable for rolling out merchandising initiatives to include planning, communication, and training, and follow up on communicating financial performance and refinement opportunities.
  • Critical technical trainer and contributor to the SME Program, to create training materials and lead quarterly development meetings with the Regional SMEs within the assigned Division. Creates space for open dialogue between business owners and Subject Matter Experts, fostering development and knowledge across all levels, preparing our next generation.
  • Supports CMP by facilitating and delivering effective communication between Operations and CMP (both inbound and outbound), making recommendations for SPTA updates, identifying locally relevant opportunities, including local assortment and vendors partnership/execution.
  • Conducts store visits (with DVP, Directors of Operations, Regional Support Specialists, and Strategic Initiatives Managers, and others) to educate and discuss new programs, merchandising execution, competitive impacts, and to provide feedback to Category leadership in support of achieving and/or exceeding KPI's by accelerating action with data.
  • Communicates to the Merchandising Director relevant information, to include but not limited to department updates, market info/insights, and competitive activity.
  • Serve as a member of key teams, projects, and committees, as needed.
  • Responsible for self-development, performance management and career mapping.
  • Lead Divisional store openings, store offsets, and remodels.

Basic Qualifications 

  • Strong knowledge of company, business, and industry practices, culture, and strategy.
  • Relationship management experience with vendors, brokers, and third-party consultants
  • Experience with the following computer programs: DSS, Microsoft, PowerBi

Education

Bachelor's Degree or equivalent combination of education and related work experience.

Experience

   5-8 years combined experience in retail, merchandising, category, pricing, logistics, supply chain, procurement, and distribution including:
o   Store Manager and/or multi-unit support experience

Skills and Abilities

  • Excellent interpersonal skills and demonstrated ability to build and sustain supportive relationships with others.
  • Effective influencing skills across multiple levels of the organization.
  • Ability to provide direct, effective, and professional feedback to those not within a direct reporting structure, and across multiple levels of the organization.
  • Demonstrated effective merchandising skills that enhance the customers' shopping experience.
  • Ability to manage day-to-day activity for identified responsibilities and think innovatively.
  • Ability to influence without authority.
  • Demonstrate an ability to implement and analyze retail business using consumer insights and analyzing trends.
  • Active listener with an ability to build trust across varying levels of the organization.
  • Ability to work with all levels of management.
  • Excellent organizational, planning, influence, communication, and presentation skills
  • Self-motivated and persuasive in presenting and selling ideas and executing their implementation.
  • Effective promoter of change and growth to support a culture of continuous improvement

Physical

   Ability to lift, push or pull 50lbs

Travel

  • Retail focused travel 75 to 100% , some overnight travel required

Food Lion provides equal employment opportunities to all associates and applicants for employment without regard to race, color, religion, sex (including pregnancy, childbirth and related conditions) national origin, age, disability, sexual orientation, veteran status, gender identity or gender expression or any other characteristic protected by law.

If you have a disability and require assistance in the application process, please contact our Recruiting Department at recruiting@foodlion.com

Apply