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Consumer Insight Manager Jobs in Elgin, IL (NOW HIRING)

fairlife

Senior Manager, Consumer Insights

Chicago, IL · On-site

$10K/mo

The Consumer Insights Senior Manager plays a critical role representing the voice of the consumer for the enterprise. As the key contact for the brand and commercial teams, this role is responsible ...

fairlife

Senior Manager, Consumer Insights

Chicago, IL · On-site

$10K/mo

The Consumer Insights Senior Manager plays a critical role representing the voice of the consumer for the enterprise. As the key contact for the brand and commercial teams, this role is responsible ...

fairlife

Senior Manager, Consumer Insights

Chicago, IL · On-site

$10K/mo

The Consumer Insights Senior Manager plays a critical role representing the voice of the consumer for the enterprise. As the key contact for the brand and commercial teams, this role is responsible ...

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Consumer Insight Manager information

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$52.4K

$96K

$132K

How much do consumer insight manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for consumer insight manager in Elgin, IL is $96,020.00, according to ZipRecruiter salary data. Most workers in this role earn between $79,100.00 and $107,300.00 per year, depending on experience, location, and employer.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

How to get a job in consumer insight management?

To pursue a career as a Consumer Insight Manager, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with experience in market research or data analysis. Skills in data interpretation, consumer behavior, and familiarity with tools like SPSS or Tableau are important. Gaining relevant certifications and developing strong analytical and communication skills can improve job prospects.

What are popular job titles related to Consumer Insight Manager jobs in Elgin, IL?

For Consumer Insight Manager jobs in Elgin, IL, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Manager jobs in Elgin, IL look for?

The top searched job categories for Consumer Insight Manager jobs in Elgin, IL are:

What cities near Elgin, IL are hiring for Consumer Insight Manager jobs?

Cities near Elgin, IL with the most Consumer Insight Manager job openings:

Consumer Insight Manager jobs near you
Infographic showing various Consumer Insight Manager job openings in Elgin, IL as of August 2026, with employment types broken down into 84% Full Time, 15% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $96,020 per year, or $46.2 per hour.

DTV Consumer Insights Lead

Fortune Brands

Deerfield, IL • On-site

Full-time

Medical, Retirement, PTO

Re-posted 13 days ago

Fortune Brands Innovations rating

7.2

Company rating: 7.2 out of 10

Based on 26 frontline employees who took The Breakroom Quiz

Job description

Company Description
Fortune Brands Innovations is an industry-leading home, security and digital products company. We're advancing exciting innovations across our portfolio, which includes: Moen, House of Rohl, Aqualisa, SpringWell, Therma-Tru, Larson, Master Lock, SentrySafe and Yale residential.
At Fortune Brands, we're building something big. We're advancing exciting innovations in all of our products and processes. We're delivering trust, dependability, sustainability, and style. To make it all happen, we've transformed our workplace into an environment where smart, ambitious people have the support to reach their fullest potential.
When you join Fortune Brands, you become part of a high-performing team empowered to think big, learn fast and make bold decisions. We support an inclusive culture where everyone is encouraged be their authentic selves, and where our differences and unique perspectives are a key strength.
Explore life at Fortune Brands here.
Job Description
As the DTV Insights Lead you will play a key role in supporting Fortune Brands' internal Design to Value (DTV) team by uncovering and translating consumer insights that drive value optimization across our existing product portfolio.
This role focuses on understanding how consumers and professionals experience and perceive current products and identifying opportunities to improve functionality, quality, and cost efficiency without compromising on user experience. You'll apply strong research, analytical, and communication skills to help cross-functional teams make informed product decisions that enhance both consumer & professional satisfaction and business performance.
You'll collaborate closely with product managers, engineers, designers, and marketing partners, as well as external research firms, to execute studies that uncover actionable insights. This is a hands-on, technical insights role focused on solving practical problems, connecting data to real-world outcomes, and enabling teams to apply insights in decision-making.
What you will be doing:
Consumer and Professional Research & Analysis
  • Support Design to Value (DTV) initiatives through focused research that identifies cost, quality, and performance optimization opportunities in existing products for our consumer and professional channels
  • Support the identification and development of new-to-portfolio product innovation opportunities through the DTV project workstream
  • Work with internal teams to define research questions and develop clear, actionable learning plans
  • Design, conduct and synthesize insights from a range of research methodologies-including qualitative, quantitative, advanced analytics, and AI-driven approaches-to understand perceptions, product usage, and value drivers for both consumers and professionals
  • Manage and coordinate research execution with internal partners and external agencies

Data Integration & Insight Development
  • Combine primary and secondary data to develop a complete understanding of product performance needs from the consumer and professional perspective
  • Analyze consumer, professional, competitive, and category data to identify product improvement opportunities
  • Translate findings into practical, data-informed recommendations that balance consumer value with business goals

Collaboration & Support
  • Partner closely with B2C and B2B Product Management, Engineering, and Design teams to ensure research insights directly inform DTV decisions
  • Collaborate within Agile working pods to provide insights that support iterative testing and product refinement
  • Maintain relationships with research vendors and ensure research methods meet quality and timing needs
  • Communicate insights clearly to technical and non-technical audiences, focusing on relevance, clarity, and next steps

Continuous Improvement & Technical Application
  • Support the adoption of new research methodologies, tools, and analytic approaches to improve efficiency and depth of insight
  • Contribute to building a repository of consumer learnings that can be shared across teams to inform future value creation efforts
  • Apply a technical, data-informed mindset to prioritize opportunities that deliver measurable impact

Qualifications
  • 10+ years of experience in consumer insights, market research, product innovation, or related fields
  • Bachelor's degree in a related field and/or high school diploma/GED and relevant experience required
  • Fluency in a range of research methodologies, including qualitative, quantitative, advanced analytics, and AI-driven approaches
  • Demonstrated experience supporting new product innovation
  • Experience in product and user-testing research - must have hands-on experience with multiple research methodologies
  • Proven ability to design and conduct research with B2C, B2B and professional audiences, including experience managing specialized B2B research partners
  • Demonstrated success to design and execute advanced analytic methodologies (e.g., discrete choice modeling) to address complex business questions
  • Strong storytelling skills with the ability to distill complexity into inspiring, actionable narratives
  • Proficiency with DIY tools (e.g., Qualtrics, Suzy, Zappi, Forsata, UserTesting).
  • Ability to synthesize complex data into clear, actionable insights

Preferred Qualifications:
  • Master's degree in a related discipline
  • Experience applying Agile and AI-enabled research methods with direct experience in Agile sprint environments or product pods

Additional Information
Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is Hiring Pay Range: $105,000 USD - $165,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based sales incentive plan.
At Fortune Brands, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates' unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits, adoption benefits, and more. We offer numerous ERGs (Employee Resource Groups) to foster a sense of belonging for all associates.
Fortune Brands is built on industry-leading brands and innovation within the high-growth categories of water, outdoors and security. The Company makes innovative products for residential and commercial environments, with a growing focus on digital solutions and products that add luxury, contribute to safety and enhance sustainability. To learn more, visit our website at fbin.com.
Equal Employment Opportunity
Fortune Brands is an equal opportunity employer. Fortune Brands evaluates qualified applicants without regard to race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability/handicap status, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.
Reasonable Accommodations
Fortune Brands is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please contact us at ADA@fbin.com and let us know the nature of your request along with your contact information.
Important Notice: Protect Yourself from Fraudulent Job Postings
To protect yourself from fraudulent job postings or recruitment scams, please note that Fortune Brands job postings are exclusively hosted on our website at fbin.com/careers via our SmartRecruiters platform. Fortune Brands will never request banking information or sensitive personal details until an offer of employment has been accepted and the onboarding process begins.

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