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Consumer Insight Analyst Jobs in Atlanta, GA (NOW HIRING)

Consumer Insight . Continuously monitor consumer trends, competitor assortments, pricing strategies ... Strong analytical, financial acumen and attention to detail. Excel skills; comfort with ERP, PLM ...

Consumer Insights & Analytics: · Analyze market trends, consumer behaviors, and competitive activity to identify opportunities for brand growth. Leverage insights to inform product development and ...

Experience analyzing and summarizing consumer or patient experience data (e.g., NPS, CAHPS, HOS, or other voice-of-the-customer sources) to produce applicable insights. * Partner and influence across ...

Director, Consumer Experience The Coca-Cola Company is evolving into a more digital-first, data ... Enable real-time insights and decision-making by leveraging advanced analytics and artificial ...

New

This role partners closely with Finance, FP&A, Consumer Insights, and cross-functional business leaders to translate market intelligence and financial analysis into clear strategic recommendations ...

... new insights, guide strategy, and improve business results What you have: * 1+ years of Data Analytics experience in an e-commerce, direct-to-consumer, or retail environment (marketing domain ...

Exposure to consumer insights and leveraging analytics of primary and secondary research, emerging trends, POS results and competitor/category actions to drive leadership brand sales. * Strong ...

Showing results 41-60

Consumer Insight Analyst information

See Atlanta, GA salary details

$38

$47

$55

How much do consumer insight analyst jobs pay per hour?

As of Aug 10, 2026, the average hourly pay for consumer insight analyst in Atlanta, GA is $47.74, according to ZipRecruiter salary data. Most workers in this role earn between $43.32 and $52.26 per hour, depending on experience, location, and employer.

What is a consumer insight analyst?

A consumer insight analyst helps a business understand their consumers or clients. Your responsibilities in this career are to perform research and collect data regarding sales trends and consumer satisfaction. You then analyze the information to identify issues or shortcomings. Your duties may be to design potential processes and procedures or merely provide reports to assist in product development, marketing strategies, sales projections, or improvement of the services of the company. You might also utilize your research to determine areas that are not currently being met by sales markets. As a customer insight analyst, you may work independently or operate as a part of a team.

What are the key skills and qualifications needed to thrive as a consumer insight analyst?

To thrive as a Consumer Insight Analyst, you need strong analytical skills, proficiency in data interpretation, and typically a degree in marketing, statistics, or a related field. Familiarity with tools such as SPSS, SAS, Tableau, and survey platforms, along with experience in market research methodologies, is highly valued. Exceptional communication, attention to detail, and critical thinking abilities help convey complex insights to stakeholders and influence business decisions. These skills are crucial for transforming data into actionable strategies that drive consumer-focused business growth.

What are some common challenges consumer insight analysts face when translating research findings into actionable business recommendations?

Consumer Insight Analysts often encounter the challenge of bridging the gap between complex data and practical business strategies. Interpreting large volumes of qualitative and quantitative data to uncover clear, actionable insights requires a deep understanding of both the market and the specific goals of stakeholders. Additionally, analysts must communicate their findings in a way that is easily understood by non-technical team members, ensuring recommendations are relevant and impactful. Balancing the need for detailed analysis with tight project deadlines is also a common aspect of the role.
What are popular job titles related to Consumer Insight Analyst jobs in Atlanta, GA? For Consumer Insight Analyst jobs in Atlanta, GA, the most frequently searched job titles are:
What job categories do people searching Consumer Insight Analyst jobs in Atlanta, GA look for? The top searched job categories for Consumer Insight Analyst jobs in Atlanta, GA are:
What cities near Atlanta, GA are hiring for Consumer Insight Analyst jobs? Cities near Atlanta, GA with the most Consumer Insight Analyst job openings:
Infographic showing various Consumer Insight Analyst job openings in Atlanta, GA as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, 25% Hybrid, and 25% Remote job distribution, with an average salary of $99,300 per year, or $47.7 per hour.

Associate Manager, Analytics + Insights

Newell Brands

Atlanta, GA • On-site

Full-time

Posted 14 days ago


Newell Brands rating

7.3

Company rating: 7.3 out of 10

Based on 80 frontline employees who took The Breakroom Quiz

321st of 538 rated manufacturers


Job description

Job ID: 16358
Alternate Locations:
Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact-supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day.
The Associate Manager, Brand Analytics will work closely with the Senior Manager, Brand Analytics, Brand, and Customer Planning teams in the development of weekly and monthly reporting dashboards, data-driven stories focusing on driving overall category growth by leveraging syndicated data, shopper and consumer insights, category and industry trends.
The Associate Manager, Brand Analytics, will play an integral role in helping the Company achieve objectives by becoming an indispensable strategic business partner for our Brand segments in the marketing organizations.
Specific Responsibilities
Extensive Category Understanding
  • Act as subject matter expert in assigned category and provide thought leadership to internal constituents
  • Serve as the expert on the use of syndicated data to assist Brand and Customer Planning in the development of strategies and tactics
  • Identify and disseminate category trends and opportunities

Reporting and Data Analytics
  • Guide the development of robust dashboards and scorecards to lead data-driven decision making
  • Provide input into category definition and product hierarchy and ensure consistency across data providers
  • Provide strategic category direction based on multiple data platforms

Multi-channel Experience
  • Provide insight and perspective of the various channel dynamics on assigned categories
  • Monitor channel shifting and the associated trends reflected in the marketplace
  • Form perspective on multi-channel purchasing behaviors (e.g. site to store, store to site, etc.)
  • Understand how online purchase behaviors differ from those in-store and how we can capitalize on those differences

Shopper Understanding
  • Ability to synthesize large amounts of data (e.g. Shopper Research, POS, loyalty card information, registry, etc.) into actionable insights
  • Use knowledge of shopper and consumer to recommend optimal category/brand assortments, flows, adjacencies, cross merchandising opportunities, etc.

Project Management
  • Ability to manage multiple projects simultaneously under tight deadlines
  • Manage flow of information and requests from Sr. Management, CSI, business segments, etc.
  • Ability to prioritize and resource projects effectively

Key Skills:
  • Ability to build strong sustainable business relationships at all levels and functions of the organization and with customers and customer teams
  • Curiosity mindset to determine the "So What...Now What"
  • Good communication skills - both written and verbal
  • Manage and perform analyses across large data sets and make fact-based recommendations
  • Must be able to link business objectives with winning growth strategies
  • Convey complex issues with excellent communication

Qualifications
  • Bachelor's degree (emphasis in Business/Statistics or related field), advanced degree preferred
  • 3-4 years of experience working with a leading CPG company (Category Management, Sales Analytics, Finance, or related position)
  • Strategic thinking, self-starter with ability to manage multiple projects simultaneously with aggressive deadlines.
  • Advanced analytical skills and computer software proficiency (e.g. Excel, PowerPoint, PowerBI, etc.)
  • Familiarity with syndicated data, measures and software (e.g. Circana (NPD/IRI), Nielsen)

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer's, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.
Date Posted: Jul 28, 2026

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About Newell Brands

Sourced by ZipRecruiter

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer's, Oster, NUK, Spontex and Campingaz.

Industry

Manufacturing

Company size

10,000+ Employees

Headquarters location

Atlanta, GA, US

Year founded

1903

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