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Construction Equipment Rental Sales Manager information

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$39K

$87.3K

$141K

How much do construction equipment rental sales manager jobs pay per year?

As of Sep 10, 2026, the average yearly pay for construction equipment rental sales manager in the United States is $87,256.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,000.00 and $113,000.00 per year, depending on experience, location, and employer.

What does a construction equipment rental sales manager do?

A Construction Equipment Rental Sales Manager oversees the sales operations for renting construction equipment to clients such as contractors, builders, and construction companies. They are responsible for building and maintaining client relationships, developing sales strategies, managing a sales team, and ensuring that rental targets are met. Additionally, they monitor market trends, negotiate contracts, and coordinate with operations to ensure equipment availability and customer satisfaction. This role requires strong communication, negotiation, and leadership skills, as well as knowledge of construction equipment and the rental industry.

How does a construction equipment rental sales manager typically collaborate with operations and service teams to ensure customer satisfaction?

A Construction Equipment Rental Sales Manager works closely with operations and service teams to coordinate equipment availability, timely deliveries, and maintenance schedules. Regular communication ensures that customer needs are met promptly, and any issues—such as equipment breakdowns or last-minute rental changes—are resolved quickly. This cross-functional collaboration helps maintain high customer satisfaction and often involves joint meetings, shared reporting systems, and proactive problem-solving. Building strong relationships with these internal teams is crucial for success in this role.

What are the key skills and qualifications needed to thrive as a construction equipment rental sales manager, and why are they important?

To thrive as a Construction Equipment Rental Sales Manager, you need expertise in sales, knowledge of construction equipment, and experience in account management, often supported by a bachelor's degree in business or a related field. Familiarity with CRM software, rental management systems, and equipment inventory platforms is typically required. Strong negotiation, relationship-building, and problem-solving skills help set top performers apart. These abilities are crucial for driving revenue growth, maintaining client satisfaction, and effectively managing complex rental operations in a competitive market.

What is the difference between Construction Equipment Rental Sales Manager vs Construction Equipment Sales Representative?

AspectConstruction Equipment Rental Sales ManagerConstruction Equipment Sales Representative
CredentialsRelevant sales certifications, industry knowledgeSales certifications, product knowledge
Work EnvironmentOffice, on-site client meetings, rental yardsOn-site sales, client visits, showrooms
Employer & Industry UsageRental companies, construction firmsManufacturers, equipment dealerships
Search & Comparison IntentRental sales, equipment leasingEquipment sales, product features

The main difference is that the Construction Equipment Rental Sales Manager focuses on leasing and rental agreements, managing rental operations, and client relationships related to equipment rentals. In contrast, the Construction Equipment Sales Representative primarily sells new equipment, focusing on product features and direct sales. Both roles require industry knowledge and sales skills but serve different aspects of the construction equipment market.

What are popular job titles related to Construction Equipment Rental Sales Manager jobs?

For Construction Equipment Rental Sales Manager jobs, the most frequently searched job titles are:

Infographic showing various Construction Equipment Rental Sales Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, 3% Contract, and 1% Nights. Highlights an 99% Physical, and 1% Remote job distribution, with an average salary of $87,256 per year, or $42 per hour.

Light Equipment & Rental Sales Representative

South Windsor, CT

Monroe Tractor
Agriculture, Construction, and Mining Machinery Manufacturing • 201 - 500 employees
Learn more about Monroe Tractorexternal

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted yesterday

Job description

Monroe Tractor is a well-known and respected construction equipment and agricultural equipment dealer with over 75 years of experience servicing the northeastern US. With 18 locations throughout New York, Pennsylvania, Vermont, Connecticut, and Massachusetts, we pride ourselves on providing best-in-class sales and support to over 15,000 hardworking customers. Since our founding in 1951, the industries we serve have been transformed by the technologies, equipment, and capabilities undreamed of decades ago. But the people we serve haven't changed, and neither have we. We're still a family-owned business!

The Light Equipment & Rental Sales Representative is a professional 2-part sales position. Light Equipment sales, you will be prospecting and selling light equipment (compact track loaders, mini excavators, small articulated loaders and wheel loaders up to 100hp). Rental sales you will be driving utilization on Monroe Tractor's expansive late model rental fleet.

The territories include Hartford, New Haven & Middlesex counties.

Successful Light Equipment & Rental Sales Representatives will establish long-lasting customer relationships by being a product expert and resource to your customers when resolving product issues. You will be expected to help increase the sales, profit, and productivity of each customer by offering light construction equipment & our rental fleet.

Qualifications

  • Prior experience with light construction equipment required.
  • Proven sales success in which goals were achieved or exceeded.
  • Problem-solving skills.
  • Strong independent work ethic, able to collaborate with internal staff to achieve individual as well as branch goals.
  • Excellent customer service skills; a builder of relationships.
  • Clear and concise communications.
  • A strong sense of urgency, focusing on time & territory management.
  • Strong computer skills with a priority on Microsoft Office programs.

Responsibilities

  • Identify and engage prospective customers and offer assistance or direction to any customer who could benefit from our services.
  • Assist customers by asking questions and listening carefully to their responses.
  • Explain product performance, application, and benefits to prospective customers.
  • Describe all equipment options available for customer purchases.
  • Renting entire product line (no stipulations: Light & Heavy) .
  • Build strong rapport and life-long relationships with customers.
  • Effectively overcoming objections, close sales, and perform all other steps of the sales process in accordance with company standards.
  • Actively use and update the Client Relationship Management System (CRM).

Sales Benefits

  • Base + Commission Pay Structure
  • Competitive Pay Plan
  • Frequent Industry Training

Benefits

  • Monthly vehicle reimbursement of $675 plus mileage
  • Medical, Dental & Vision Insurance
  • Health Savings Account (Employer + Employee Contributions)
  • Accident & Disease Insurance
  • 401K Plan + Match
  • Competitive Paid Time Off Policy
  • Short/Long Term Disability
  • Annual Reviews

Monroe Tractor is proud to be an Equal Opportunity Employer and values diversity in the workplace. We encourage candidates from all backgrounds to apply and join a team where your work makes a difference every day.

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