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Community Relations Jobs in Appleton, WI (NOW HIRING)

... relations while continuing to enact company and community policies Lead all resident relations matters or concerns that are presented in a timely manner Maintain relationships with all vendors ...

Public and Community Relations: Serve as a visible ambassador for the organization in the community, manage PR initiatives, and resolve public or patient concerns. * Performance Improvement:

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Community Relations information

See Appleton, WI salary details

$35.1K

$120K

$135.1K

How much do community relations jobs pay per year?

As of Jul 26, 2026, the average yearly pay for community relations in Appleton, WI is $119,987.00, according to ZipRecruiter salary data. Most workers in this role earn between $134,600.00 and $134,600.00 per year, depending on experience, location, and employer.

What are community relations?

Community relations refers to the practice of building and maintaining positive relationships between an organization and the communities in which it operates. Professionals in this field work to foster goodwill, address concerns, and create partnerships that benefit both the organization and the public. Their responsibilities often include organizing events, managing communications, and supporting corporate social responsibility initiatives. Effective community relations help improve the organization's reputation and ensure mutual understanding with stakeholders.

What is the difference between Community Relations vs Public Relations?

AspectCommunity RelationsPublic Relations
Primary FocusBuilding and maintaining relationships with local communities and stakeholdersManaging the organization's public image and media relations
Work EnvironmentCommunity events, local organizations, nonprofit settingsMedia outlets, press releases, corporate communications
Required CredentialsCommunications, Public Relations, or related degrees; often requires community engagement experienceCommunications, Journalism, or Public Relations degrees; media relations experience

While both roles involve communication skills and stakeholder engagement, Community Relations focuses on local community partnerships and grassroots efforts, whereas Public Relations emphasizes managing the organization's overall public image and media interactions. Understanding these differences helps organizations target the right skills and strategies for each role.

What are the key skills and qualifications needed to thrive as a Community Relations Specialist, and why are they important?

To excel as a Community Relations Specialist, you need strong communication, public relations, and organizational skills, typically supported by a degree in communications, public relations, or a related field. Familiarity with social media platforms, customer relationship management (CRM) systems, and event planning tools is often required. Outstanding interpersonal skills, cultural sensitivity, and problem-solving abilities help you build trust and positive connections with diverse community stakeholders. These skills are crucial for fostering meaningful engagement, enhancing an organization’s reputation, and effectively addressing community needs.

How does a Community Relations professional typically collaborate with other departments within an organization?

Community Relations professionals often work closely with departments such as marketing, public relations, and human resources to ensure consistent messaging and alignment with the organization's goals. They may coordinate events, manage partnerships, and gather feedback from the community to relay important insights internally. Successful collaboration requires strong communication skills and the ability to balance community needs with organizational objectives, ensuring that initiatives are both meaningful and effective.
What job categories do people searching Community Relations jobs in Appleton, WI look for? The top searched job categories for Community Relations jobs in Appleton, WI are:
What cities near Appleton, WI are hiring for Community Relations jobs? Cities near Appleton, WI with the most Community Relations job openings:
Infographic showing various Community Relations job openings in Appleton, WI as of July 2026, with employment types broken down into 64% Full Time, 33% Part Time, and 3% Temporary. Highlights an 94% In-person, and 6% Remote job distribution, with an average salary of $119,987 per year, or $57.7 per hour.

$50K - $60K/yr

Other

Posted 11 days ago


Job description

Description

POSITION: Community Relations Director

REPORTS TO: Executive Director/House Manager

JOB SUMMARY: The Community Relations Director role is responsible for driving occupancy through strategic marketing initiatives and cultivating strong relationships with potential residents and their families while promoting the company and Brand.

DUTIES:

The Community Relations Director position will be responsible for the below job duties including but not limited to:

  • Develop and maintain brand standards and guidelines for Frontida Assisted Living, Frontida Management Group and their respective clients.
  • Develop and implement comprehensive sales strategies to attract potential residents to our assisted living community.
  • Conduct market research to identify target demographics and assess competitor offerings.
  • Assist in developing compelling marketing materials, including brochures, advertisements, and digital content, to effectively communicate the benefits of our facility.
  • Build and maintain relationships with referral sources, such as healthcare professionals, social workers, and community organizations, to generate leads.
  • Coordinate and participate in community events, workshops, and seminars to raise awareness of our assisted living community and establish our presence in the surrounding community.
  • Conduct tours of the community for prospective residents and their families, highlighting the amenities and services we offer.
  • Uphold our commitment to providing exceptional customer service and fostering a supportive and welcoming environment for residents and their families.
  • Report on the performance and efficiency of campaigns to assist with the development of key performance indicators and benchmarks.
  • Work with the Executive Directors to train team members on answering the phone, taking complete messages, customer service, touring prospects, and preparing the community for tours.
  • Clearly and accurately explain income qualifying process and service level assessment process.
  • On a weekly basis conduct follow-up phone calls to those on the active inquiry list.
  • Maintain the inquiry lead tracking system.
  • Complete the weekly sales report with accuracy and provide to the Regional Sales Director as scheduled.
  • Meet regularly with the Executive Directors to support increasing occupancy and maintain a waiting list for available suites; identify potential move-outs and identify individuals in the tracking system or on the wait list who may be appropriate for the anticipated available suite.
  • Develop and implement internal and external events to build community awareness.
  • Drive and support the move-in process in coordination with the Executive Director and Nurse.
  • Manage the supply of community marketing materials and notify the Marketing Director when supplies begin to run low.
  • Identify and recommend advertising opportunities for communities.
  • Assist the Regional Director of Sales in the formulation of the annual marketing budgets.
  • Accountable to maintain projected budget for assigned communities.
  • In cooperation with the Regional Director of Sales, develop and implement a strategic marketing plan, to include the quarterly sales plans and competitive analysis.
  • Establish and maintain open and effective communication with residents, families, employees, owners, supervisor and other members of the management team.
  • Carry out other duties as assigned by supervisor or as necessary to maintain quality and continuity of services, safety of residents and security of premises.
  • Ensure model rooms are completely staged and ready to tour within 2 days of turning over rooms.

FIRST IMPRESSIONS

  • Communicates with maintenance/environmental departments at each community for room readiness.
  • Monitor community first impressions and cleanliness throughout, including landscaping and exterior.
  • Recommend capital improvements and non-routine projects at communities annually and ongoing
  • Carry out other duties as assigned by supervisor or as necessary to maintain quality and continuity of services, safety of residents and security of premises.

In addition to my duties as outlined above, the Marketing Director must uphold Frontida's values in day-to-day activities:

  • Tell the Truth
  • Work Hard
  • Follow the Rules
  • Love Others
  • Have Fun
  • Build Trust

Receipt and Acknowledgement: I acknowledge and understand that: Receipt of the job description does not imply, nor create a promise of employment, nor an employment contract of any kind, and that my employment is at-will. The job description provides a general summary of the position in which I am employed, that the contents of this job description are essential functions, and I can perform these functions with or without accommodations. I further understand that is my responsibility to inform my supervisor any time that I am unable to perform these functions. Job duties, tasks, work hours and work requirements may be changed at any time. I have read and understand this job description and agree to abide by all duties as stated.

_________________________________ __________________________

Employee Signature Date

Requirements

QUALIFICATIONS: Previous experience in marketing and sales as it relates to increasing brand awareness and lead generation across multiple markets preferred. Strong written and verbal communication skills and the ability to relate to the public, residents, families, team members, peers, and other professionals appropriately. Ability to maintain accurate sales-related records, content management systems and provide information as requested/required. Excellent analytical skills and data analysis with a strong knowledge of marketing and analytics tools, such Google Analytics, CRM systems (e.g., Alis), etc. Experience working with external agencies and vendors to execute marketing programs. Strong prioritization, organization, and project management skills. Ability to work flexible hours and travel to meet the requirements of the job.

PHYSICAL REQUIREMENTS:

  • Prolonged periods of standing, walking, and sitting.
  • Must be able to lift up to 15 pounds at a time.
  • Must be able to commute to locations as needed which may require prolong driving at times.